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What social media tasks to automate and what to personalize

Sprout Social

Organizing regular cross-functional meetings to share insights, discuss priorities and identify opportunities for collaboration. Apart from these, there are other miscellaneous tasks eating into the time managers want to spend on strategic tasks like tracking network trends or meeting with the leadership team. The solution?

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How to Turn Video Content into Conversions

Convince & Convert

Conducting business is a constant game of meeting popular demand. In these cases, predictive analytics are a necessity. They want brands to be authentic in a way they can relate to. With insights gleaned from intuitive engagement analytics, you can build lifetime relationships with your audience.

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What’s the best way for brands to use Instagram video?

Sprout Social

Given that 73% of business-related videos are less than two minutes long, Instagram’s native video format meets the needs of most brands right there. The unpolished feel of Stories ultimately makes your content feel more off-the-cuff and authentic, definitely a welcome break from “professional” or commercial videos.

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What marketers need to know about YouTube Creator Studio

Sprout Social

Is there a mobile version of YouTube Creator Studio? You’ll need to download a separate app to access YouTube Studio on mobile. YouTube Creator Studio Mobile is great for managing your channel and videos on the go. Monitor performance analytics. The next tab on the list is Analytics.

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How to Turn Video Content into Conversions

Convince & Convert

Conducting business is a constant game of meeting popular demand. In these cases, predictive analytics are a necessity. They want brands to be authentic in a way they can relate to. With insights gleaned from intuitive engagement analytics, you can build lifetime relationships with your audience.

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The role of AI in creating a more human customer experience

Sprout Social

Predictive analytics Predictive analytics understands patterns in customer behavior to anticipate future customer needs. Predictive analytics to forecast future customer behavior Per the same report, 45% of leaders believe using predictive analytics to indicate future customer behavior will be an essential AI application.

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Social commerce: How it works and why you should care in 2021

Sprout Social

Over 50% of all internet traffic is from mobile devices , and mobile users have a much higher cart abandonment rate than desktop users. The Facebook Shop tab on the platform’s mobile app features products based on user preferences to encourage organic brand discovery. Monitor your social analytics to manage performance.

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