Facebook Beefs Up Analytics for Apps

SocialTimes Facebook

Facebook launched several new features and an improved design for its Analytics for Apps free mobile analytics solution. The social network introduced Analytics for Apps at its F8 global developers’ conference in March 2015. Push Notifications in Facebook Analytics for Apps.

How Our Big Data Platform and Social Analytics API Work

Simply Measured

Awesome Things That a Social API Enables Download. The goal at Simply Measured was to always go beyond metric calculations and measurement into (advanced) analytics, insights, and attribution. Predictive Analytics: We have started exploring machine learning and pattern recognition.

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Trending Sources

Twitter: Gnip’s Audience API Now Generally Available

SocialTimes Twitter

Twitter has been beta-testing Gnip’s Audience API since last October, and the social network announced Tuesday that the application-programming interface is now available to all advertisers. Seamlessly integrate alongside existing Gnip APIs.

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With New API, Twitter Attempts to Kill Autofollow Apps

Stay N' Alive

API for developers. This API was the first "versioned" release, a breath of fresh air in many ways for developers that were tired of API updates breaking their code. API however, breaking many developers'' apps in the process ( mine included ).

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Announcing the Simply Measured API and Tableau Integration

Simply Measured

Over the last 6 years, we’ve delivered social analytics through one very specific modality: reports. Today we’re adding an exciting and fundamentally different modality to our platform: the Social Analytics API. Why Build an Analytics API?

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20 Top Twitter Monitoring and Analytics Tools

Pamorama

There are many powerful social media tracking and analytics tools available that can monitor your performance on social media sites like Twitter. Twitter Analyzer : This is an interesting tool — if you love using Google Analytics then this will impress you.

More New Features for Facebook’s Analytics for Apps

SocialTimes Facebook

Facebook released more new features for its Analytics for Apps : support for web analytics, improved cross-device analytics, user properties and updated sharing insights. Product manager Josh Twist provided details on the latest round of new Analytics for Apps features in a blog post : Analytics for Apps is introducing a beta that adds support for web measurement and cross-platform metrics.

What Full-Funnel Social Analytics Actually Means

Simply Measured

Simply Measured now offers full-funnel analytics, so you can finally measure everything from conversation to conversion. With Simply Measured Social Analytics , discover insights to plan and execute your social strategy, then benchmark your performance against competitors and across channels.

Social Media Analytics – How to Engage With The Data Of Social Media

Mindjumpers

Tweet A couple of days ago, I gave a guest lecture at the Danish IT-University on the subject of Social Media Analytics. Social Media Analytics has an increasing audience with a lot of people discussing the subject around the world.

Data 101

We’re Revolutionizing the Social Analytics Space. Again.

Simply Measured

Social API. As pioneers in the social analytics space, we have the seasoned expertise, the vision, and, now, the product to help you navigate every change that comes your way. For years, marketers have been challenged to show return from their social media programs and data.

What a Social API Does (And How It Makes Your Life Easier)

Simply Measured

Awesome Things That a Social API Enables Download. Telling someone I work with APIs complicates the “What do you do?” APIs are critical to making your job possible, but making sense of them, especially when it comes to social, is never easy.

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Facebook’s New Ad Products for Brick-and-Mortar Retailers

SocialTimes Facebook

And the Facebook offline conversions API gives retailers insights into the impact of their Facebook marketing campaigns on in-store transactions, call-center transactions and more. We’re currently testing the offline conversions API across all ad objectives, including local awareness.

Access Facebook Promoted Post Analytics with Unmetric

Unmetric

Facebook hasn't made the numbers available on their public API yet which means you can get Reactions numbers only for your own brand. Three months into the new year, and we already know this is going to be the Year of Unmetric.

Open Research: A Framework for Social Analytics

www.web-strategist.com

Why are social analytics so important? link] Research Report: A Framework for Social Analytics | Thought Experiments [.]

5 Essential Spreadsheets for Social Media Analytics

mashable.com

5 Essential Spreadsheets for Social Media Analytics. Social media analytics and tracking can be very time-consuming and expensive. Here, we’ll share a few ready-made spreadsheets you can copy (navigate File + Make a copy ) and use for social media analytics. Like the previous spreadsheet, FacebookFans is a Google macro based on Facebook API. Analytics. Social media analytics.

Facebook Announces Several Measurement Products, Integrations

SocialTimes Facebook

Oracle Data Cloud Partner Lift API: Oracle Data Cloud became the first partner to integrate with the lift application-programming interface Facebook introduced in March , and this integration will give CPG marketers more accurate measurements of every campaign. Measure this: Facebook Wednesday announced a host of new products and integrations with its measurement partners.

Facebook Announces Several Metrics Updates, Corrected Bugs

SocialTimes Facebook

The bugs affected organic reach in page insights , video watches, time spent on Instant Articles , referrals in Analytics for Apps and follower counts in interest lists. In our Facebook Analytics for Apps dashboard, one metric called “Referrals” is miscalculated.

Facebook Debuts Several Ad Products, New Features at Cannes Lions

SocialTimes Facebook

The social network announced the beta-test of its new Audience Insights API; updates to its Canvas full-screen immersive ad product; updates to its Slideshow ad product; and the launch of the Facebook Creative Hub.

Facebook Journalism Project: A Complete Guide

SocialTimes Facebook

In the future, we also want to bring to profiles all the flexibility that the Facebook Live API (application-programming interface) provides to pages, so journalists can use their professional equipment to go live.

Tool Tuesday: PostRank Analytics

Akamai Marketing

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. Obviously, this is a limitation of API’s but I wish the information could be tailored to the audience based on tags and categories.

Text Analytics in the Cloud

Net-Savvy Executive

If you're analyzing social media content, though, the core functions of text analytics might be something you'd rather not learn. There's an API for that. These services—some free, most commercial—allow you to skip the R&D and plug text analytics into your system.

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Digital PR Measurement Lessons from News Analytics

Proactive Report

News outlets are paying attention to analytics in an effort to learn more about what their audiences read and watch – and why. A recent report about a project conducted by the American Press Institute (API) reveals some interesting insights into what kind of content works, and why.

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Facebook Announces More Metrics Fixes

SocialTimes Facebook

Facebook announced more metrics updates Friday, this time affecting estimated reach, Reactions counts on posts and a discrepancy involving its like and share buttons.

Social Advertising: Focus on Power, Not Parity

SocialTimes Facebook

The second inflection point came when Facebook expanded API access to its ads marketplace, at first via a limited beta in 2009, and later formalized into the ads API program in August 2011. Over time, Twitter, LinkedIn, Instagram and Pinterest rolled out new marketing API programs themselves, adding dozens of additional companies to their partner programs. Jason Beckerman is the CEO of social marketing and analytics company Unified.

Digital PR Measurement Lessons from News Analytics

Proactive Report

News outlets are paying attention to analytics in an effort to learn more about what their audiences read and watch – and why. A recent report about a project conducted by the American Press Institute (API) reveals some interesting insights into what kind of content works, and why.

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A Complete Guide to Twitter’s Q2 2016 Earnings Call

SocialTimes Twitter

Twitter pre-roll will support Video Ad Serving Templates (VAST) through select Ads API partners. The ability to use VAST (exclusively available via the Ads API and currently in beta in the U.S.)

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Brand Monitoring, Social Analytics, Social Insights

www.web-strategist.com

Two trends, social analytics intelligence, and social business value networks, which I’ll discuss at a later time. Social Analytics and Social Insights are Components of the Social CRM Suite. Social Analytics Intelligent.

Parse Reminds Developers About Jan. 30 Shutdown

SocialTimes Facebook

Facebook announced last January that it was pulling the plug on Parse—which it acquired in April 2013 —to focus more resources on “high-impact products and services in areas like analytics, monetization, discovery and authentication.”. Throughout the day, we will be disabling the Parse API (application-programming interface) on an app-by-app basis. Parse co-founder Kevin Lacker issued a reminder that the cloud application platform is shuttering Jan.

Influence Met Transparency with @Kred

Unspoken

PeopleBrowsr is a high-tech social analytics company with a passion for marketing. Founded in 2007, they providing data mining, analytics, and brand engagement. Kred produce two numeric elements that will help analytics to identify your level of action-ability and generosity.

New Dashboards Blend Analytics Sources

Net-Savvy Executive

And increasingly, too many disparate sources of data, many with their own analytical tools. So it's interesting to see a new crop of startups offering tools that pull analytics data from multiple sources into a single dashboard for analysis and reporting. Too much information.

What’s Next for Social Data Intelligence

Convince & Convert

The early adopters of social listening and analytics, who first saw its value, were all communications specialists and early pioneers in digital marketing. Companies will be able to use social intelligence analytics to understand and engage with the individual, not just the group.

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Twitter: Real-Time Analytics And How It Can Help Your Business

Mindjumpers

Therefore, it is of great value that programmers can use the Twitter API. Twitter API. The way a programme or application interferes or communicates with Twitter is through an Application Programming Interface (API).

API 2

Is Google becoming evil?

The Way of the Web

But recently Google made an announcement that Google Analytics would no longer provide keyword information for users who are logged into their Google profile and using secure search.

Image Recognition in Action: Kylie Jenner, Beauty Brands and the Age of User-Generated Content

Talkwalker SM

Last March, Kylie literally made the internet break as Google analytics could not keep track of the number of visitors to her site when she released a new line of glosses. Both text-based listening and visual analytics complete a social media monitoring strategy.

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100+ Social Media Monitoring Tools

Pamorama

Analyticly is a data mining, DIY analytics, and brand engagement service provider for enterprise brand managers, advertising agencies, social media strategists, and hedge fund managers. $. Backtype is an analytics platform that helps companies understand their social impact and make sense of social media so they can make better marketing decisions. Looxii is a social media analytics platform. SAS Social Media Analytics.

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The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. ” — RazorSocial (Analytics).

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10 Great Alternatives to the Google Keyword Research Tool

Pamorama

KeywordSpy tracks all search advertising activity in any given industry, which empowers you with marketing analytics, SEO intelligence, competitors’ keywords and their ad copies, and much more valuable information. Keyword research is a fundamental part of content marketing. .

25 Excellent Content Marketing Tools for Your Brand

Pamorama

The team at Social Media Strategies Summit researched the marketplace of content creation, curation, promotion and distribution, and tracking/analytics tools to assemble the infographic below. You can manage your workflow and publish yourself or via API integration.

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How to do data management right.

SocialFish

ASAE’s Technology Council appointed a task group to focus on data analytics this year. However, we now have great tools, built-in application interfaces (APIs) as “data hooks,” and relatively inexpensive ways to make meaning from data stored in multiple places.

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What Twitter’s Rate Limit Changes Mean to You

Janet Fouts

Twitter recently announced new rate limits on how many “hits” to the API it will allow. Now before your eyes glaze over wondering what that means, let me put it into English.