Trending Sources

How Our Big Data Platform and Social Analytics API Work

Simply Measured

Awesome Things That a Social API Enables Download. The goal at Simply Measured was to always go beyond metric calculations and measurement into (advanced) analytics, insights, and attribution. Basic Analytics and Insights: Search clusters enable search patterns with filters in an interactive manner. The big data platform behind the scenes is what makes this all possible.

API 23

Facebook Beefs Up Analytics for Apps

SocialTimes Facebook

Facebook launched several new features and an improved design for its Analytics for Apps free mobile analytics solution. The social network introduced Analytics for Apps at its F8 global developers’ conference in March 2015. People Insights and Push Notifications in Facebook Analytics f… Posted by Facebook for Developers on Saturday, April 9, 2016.

Twitter: Gnip’s Audience API Now Generally Available

SocialTimes Twitter

Twitter has been beta-testing Gnip’s Audience API since last October, and the social network announced Tuesday that the application-programming interface is now available to all advertisers. Seamlessly integrate alongside existing Gnip APIs. At Twitter, everything we do is oriented around our users, and the Audience API is no different. Return insights in real-time.

API 21

Announcing the Simply Measured API and Tableau Integration

Simply Measured

Over the last 6 years, we’ve delivered social analytics through one very specific modality: reports. Today we’re adding an exciting and fundamentally different modality to our platform: the Social Analytics API. The Analytics API offers limitless possibilities for analyzing your social data, just the way you want. Why Build an Analytics API?

API 36

With New API, Twitter Attempts to Kill Autofollow Apps

Stay N' Alive

API for developers. This API was the first "versioned" release, a breath of fresh air in many ways for developers that were tired of API updates breaking their code. API however, breaking many developers'' apps in the process ( mine included ). The rate limit currently for just getting the ids of a single user is 15 API calls per 15 minutes. The problem with 1.1

API 42

More New Features for Facebook’s Analytics for Apps

SocialTimes Facebook

Facebook released more new features for its Analytics for Apps : support for web analytics, improved cross-device analytics, user properties and updated sharing insights. The social network introduced Analytics for Apps at F8 in March 2015 , and updates have included the addition of custom audiences and lookalike audiences last October and a long list of new features earlier this month: people insights, push notifications, in-application notifications, sharing insights, breakdowns, improved event trends and an app events export application-programming interface.

20 Top Twitter Monitoring and Analytics Tools

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. 20 Top Twitter Monitoring and Analytics Tools [.]

Social Media Analytics – How to Engage With The Data Of Social Media

Mindjumpers

Tweet A couple of days ago, I gave a guest lecture at the Danish IT-University on the subject of Social Media Analytics. Social Media Analytics has an increasing audience with a lot of people discussing the subject around the world. Slide 10: Discussing the buzz words on the way to defining Social Analytics. Big data ITU Mindjumpers Social Data Social Media Analytics

Data 101

We’re Revolutionizing the Social Analytics Space. Again.

Simply Measured

Social API. As pioneers in the social analytics space, we have the seasoned expertise, the vision, and, now, the product to help you navigate every change that comes your way. For years, marketers have been challenged to show return from their social media programs and data. Social marketers want to PROVE the value that social drives and continually IMPROVE performance.

What a Social API Does (And How It Makes Your Life Easier)

Simply Measured

Awesome Things That a Social API Enables Download. Telling someone I work with APIs complicates the “What do you do?” APIs are critical to making your job possible, but making sense of them, especially when it comes to social, is never easy. Completing your organization’s data puzzle requires you to use APIs from Google Analytics, DoubleClick, Marketo, and more.

API 20

Facebook’s New Ad Products for Brick-and-Mortar Retailers

SocialTimes Facebook

And the Facebook offline conversions API gives retailers insights into the impact of their Facebook marketing campaigns on in-store transactions, call-center transactions and more. Advertisers can use the offline conversions API to: See real-time results as transactions occur in-store and over the phone. The store locator shows a map of all the locations a business has nearby.

Access Facebook Promoted Post Analytics with Unmetric

Unmetric

Facebook hasn't made the numbers available on their public API yet which means you can get Reactions numbers only for your own brand. Three months into the new year, and we already know this is going to be the Year of Unmetric. We added a few amazing features just for you - and we already know you're going to love it. Here at Unmetric, we’re all marketing enthusiasts. till now.

Open Research: A Framework for Social Analytics

www.web-strategist.com

Why are social analytics so important? link] Research Report: A Framework for Social Analytics | Thought Experiments [.] After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Read Susan’s post announcing this report.

Facebook Announces Several Metrics Updates, Corrected Bugs

SocialTimes Facebook

The bugs affected organic reach in page insights , video watches, time spent on Instant Articles , referrals in Analytics for Apps and follower counts in interest lists. In our Facebook Analytics for Apps dashboard, one metric called “Referrals” is miscalculated. More details from the social network are included below. We’ll announce more details in the coming weeks. percent.

Facebook Announces Several Measurement Products, Integrations

SocialTimes Facebook

Oracle Data Cloud Partner Lift API: Oracle Data Cloud became the first partner to integrate with the lift application-programming interface Facebook introduced in March , and this integration will give CPG marketers more accurate measurements of every campaign. Marketing mix modeling reporting integration: Facebook said it is making it easier for marketers to add campaign information from Facebook, Instagram and Facebook Audience Network into their marketing mix modeling due to integrations with Nielsen , Neustar MarketShare, Analytics Partners and Marketing Evolution.

5 Essential Spreadsheets for Social Media Analytics

mashable.com

5 Essential Spreadsheets for Social Media Analytics. Social media analytics and tracking can be very time-consuming and expensive. Here, we’ll share a few ready-made spreadsheets you can copy (navigate File + Make a copy ) and use for social media analytics. Like the previous spreadsheet, FacebookFans is a Google macro based on Facebook API. The script requires your own Twitter API key (which is pretty easy to get), and provides easy-to-follow set up instructions. Analytics. Social media analytics. Trending Stories. “). Print Story.

Facebook Journalism Project: A Complete Guide

SocialTimes Facebook

In the future, we also want to bring to profiles all the flexibility that the Facebook Live API (application-programming interface) provides to pages, so journalists can use their professional equipment to go live. Facebook’s efforts to bolster its relationships with media and news organizations and journalists continued with Wednesday’s introduction of the Facebook Journalism Project.

Facebook Debuts Several Ad Products, New Features at Cannes Lions

SocialTimes Facebook

The social network announced the beta-test of its new Audience Insights API; updates to its Canvas full-screen immersive ad product; updates to its Slideshow ad product; and the launch of the Facebook Creative Hub. Facebook used the Cannes Lions International Festival of Creativity in France this week to take the wraps off several new advertising-related products and features.

Tool Tuesday: PostRank Analytics

Akamai Marketing

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. Obviously, this is a limitation of API’s but I wish the information could be tailored to the audience based on tags and categories. It isn’t that we need a tool that does everything. Its that we need a tool that does what it does really well.

Text Analytics in the Cloud

Net-Savvy Executive

If you're analyzing social media content, though, the core functions of text analytics might be something you'd rather not learn. There's an API for that. These services—some free, most commercial—allow you to skip the R&D and plug text analytics into your system. Analytics as a service: AaaS? AlchemyAPI (Orchestr8). Calais. Clarabridge. Expert System.

Evri 23

Digital PR Measurement Lessons from News Analytics

Proactive Report

News outlets are paying attention to analytics in an effort to learn more about what their audiences read and watch – and why. A recent report about a project conducted by the American Press Institute (API) reveals some interesting insights into what kind of content works, and why. The API conducted a project of content tagging by topic with 55 news publishers. Go Long.

API 13

Facebook Announces More Metrics Fixes

SocialTimes Facebook

Finally, the social network discovered a discrepancy between the counts for its like and share buttons via its Graph API and when URLs are entered into the search bar in its flagship mobile application, adding: To clarify, our like and share button metrics pull: The number of likes of a URL off Facebook. The fix for this issue will apply to newly created Live videos, starting mid-December.

Social Advertising: Focus on Power, Not Parity

SocialTimes Facebook

The second inflection point came when Facebook expanded API access to its ads marketplace, at first via a limited beta in 2009, and later formalized into the ads API program in August 2011. Over time, Twitter, LinkedIn, Instagram and Pinterest rolled out new marketing API programs themselves, adding dozens of additional companies to their partner programs. Jason Beckerman is the CEO of social marketing and analytics company Unified. I remember the first—the launch of Facebook Platform May 24, 2007–like it was yesterday.

Digital PR Measurement Lessons from News Analytics

Proactive Report

News outlets are paying attention to analytics in an effort to learn more about what their audiences read and watch – and why. A recent report about a project conducted by the American Press Institute (API) reveals some interesting insights into what kind of content works, and why. The API conducted a project of content tagging by topic with 55 news publishers. Go Long.

A Complete Guide to Twitter’s Q2 2016 Earnings Call

SocialTimes Twitter

Twitter pre-roll will support Video Ad Serving Templates (VAST) through select Ads API partners. The ability to use VAST (exclusively available via the Ads API and currently in beta in the U.S.) is available through four of our Ads API partners: AdParlor , Amobee Brand Intelligence , TubeMogul and Visible Measures. Mobile ad revenue represented 89 percent of total ad revenue.

Brand Monitoring, Social Analytics, Social Insights

www.web-strategist.com

Two trends, social analytics intelligence, and social business value networks, which I’ll discuss at a later time. Social Analytics and Social Insights are Components of the Social CRM Suite. Matrix: Brand Monitoring, Social Analytics, Social Insights Category Description and Example Current State What no one tells you Brand Monitoring Aware. Social Analytics Intelligent.

Parse Reminds Developers About Jan. 30 Shutdown

SocialTimes Facebook

Facebook announced last January that it was pulling the plug on Parse—which it acquired in April 2013 —to focus more resources on “high-impact products and services in areas like analytics, monetization, discovery and authentication.”. Throughout the day, we will be disabling the Parse API (application-programming interface) on an app-by-app basis. When your app is disabled, you will not be able to access the data browser or export any data, and your applications will no longer be able to access the Parse API. Specifically, we will disable the Parse service Monday, Jan.

Influence Met Transparency with @Kred

Unspoken

PeopleBrowsr is a high-tech social analytics company with a passion for marketing. Founded in 2007, they providing data mining, analytics, and brand engagement. Kred produce two numeric elements that will help analytics to identify your level of action-ability and generosity. Kred Analytic for Analytic nerds like Me. Kred API. What is Kred ? follows.

Improve Holiday Usability with These Nine Heatmap Tools

Spin Sucks

ClickTale ClickTale is equipped with heatmap technology and provides great results on page-specific web analytics. Mouseflow Mouseflow provides specific analytics for mouse tracking, and guarantees real-time user studies. And because it integrates well with the Google analytics API, it’s easier to aggregate data from your various analytics tools.

Tools 62

New Dashboards Blend Analytics Sources

Net-Savvy Executive

And increasingly, too many disparate sources of data, many with their own analytical tools. So it's interesting to see a new crop of startups offering tools that pull analytics data from multiple sources into a single dashboard for analysis and reporting. Too much information. So it's become a list, which is probably just as well. Leftronic. Metricly. Social Report. StatsMix.

What’s Next for Social Data Intelligence

Convince & Convert

The early adopters of social listening and analytics, who first saw its value, were all communications specialists and early pioneers in digital marketing. Companies will be able to use social intelligence analytics to understand and engage with the individual, not just the group. Social Business data analysis predictions social analytics social data Social Media Marketing

Data 45

Twitter: Real-Time Analytics And How It Can Help Your Business

Mindjumpers

Therefore, it is of great value that programmers can use the Twitter API. Twitter API. The way a programme or application interferes or communicates with Twitter is through an Application Programming Interface (API). Programmers use Twitter API to make applications, websites and widgets that interact with Twitter. Marketing tool for analysis. And check : • No.

Is Google becoming evil?

The Way of the Web

But recently Google made an announcement that Google Analytics would no longer provide keyword information for users who are logged into their Google profile and using secure search. But hang on – if it really doesn’t matter to individual user privacy, could it be related to the launch of a paid Google Analytics for enterprise with a hefty price? WTF Google?

Image Recognition in Action: Kylie Jenner, Beauty Brands and the Age of User-Generated Content

Talkwalker SM

Last March, Kylie literally made the internet break as Google analytics could not keep track of the number of visitors to her site when she released a new line of glosses. When Instagram opened its API to advertisers in 2015, it paved the way for beauty brands to successfully target beauty enthusiasts and consumers right at the heart of where they are sharing the most. What’s more?

UGC 19

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. ” — RazorSocial (Analytics). Get analytics for Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, and blogs. 9) Mention.

Tools 81

100+ Social Media Monitoring Tools

Pamorama

Analyticly is a data mining, DIY analytics, and brand engagement service provider for enterprise brand managers, advertising agencies, social media strategists, and hedge fund managers. $. Backtype is an analytics platform that helps companies understand their social impact and make sense of social media so they can make better marketing decisions. Buzzient provides a next-generation solution for social media analytics and integration of this valuable content with enterprise applications. $. Looxii is a social media analytics platform. Addictomatic. Alterian.

Tools 49

10 Great Alternatives to the Google Keyword Research Tool

Pamorama

KeywordSpy tracks all search advertising activity in any given industry, which empowers you with marketing analytics, SEO intelligence, competitors’ keywords and their ad copies, and much more valuable information. Keyword research is a fundamental part of content marketing. . It is an indispensable tool for developing a potent inbound marketing strategy and improving SEO. What to do?

How to do data management right.

SocialFish

ASAE’s Technology Council appointed a task group to focus on data analytics this year. However, we now have great tools, built-in application interfaces (APIs) as “data hooks,” and relatively inexpensive ways to make meaning from data stored in multiple places. And there are reports, dashboards, charts and maps that translate the analytics into easy-to-understand metrics.

Data 77

25 Excellent Content Marketing Tools for Your Brand

Pamorama

The team at Social Media Strategies Summit researched the marketplace of content creation, curation, promotion and distribution, and tracking/analytics tools to assemble the infographic below. You can manage your workflow and publish yourself or via API integration. Includes an editorial calendar and analytics tool. Content Marketing Analytics and Tracking Tools.

Tools 138

What Twitter’s Rate Limit Changes Mean to You

Janet Fouts

Twitter recently announced new rate limits on how many “hits” to the API it will allow. There are a lot of complicated issues here, and if you’re not a developer you probably don’t care about those, so I’m not going to explain the differences between Rest API limiting and Feature-base limiting, you can learn all you want about that in Twitter’s docs.