Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences.

Metrics 145

Metrics Analytics Instagram Tools 145

Mindjumpers

OCTOBER 12, 2010

Tweet Being a company present on social networks – such as Twitter or Facebook – the given platform gets an even more important role in the business, when it is possible to analyse the company’s marketing effort. Therefore, it is of great value that programmers can use the Twitter API. Twitter API.

Analytics 188

Analytics API Twitter Applications 188

Mindjumpers

APRIL 20, 2012

Tweet A couple of days ago, I gave a guest lecture at the Danish IT-University on the subject of Social Media Analytics. Social Media Analytics has an increasing audience with a lot of people discussing the subject around the world. Slide 10: Discussing the buzz words on the way to defining Social Analytics.

Analytics 277

Analytics Social Media Data Engagement 277

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 113

Influencer Tools Marketing Software 113

Oktopost

AUGUST 16, 2023

Thanks to a new API update, Instagram has now enabled the sharing of Instagram Stories inside Oktopost. This is a golden opportunity, allowing you to integrate Instagram Stories into your social media marketing strategy in one streamlined workflow. How Has Oktopost Integrated This API Update? No more switching between platforms.

Instagram 62

Instagram Features API Social Media Management 62

Sprout Social

JANUARY 10, 2019

Instagram used to be a black hole in terms of third-party marketing tools. From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. Zeroing in on the right Instagram analytics tools can be tricky, though. Fast forward to 2019 and times have changed.

Analytics 110

Analytics Instagram Tools Hashtag 110

Oktopost

AUGUST 16, 2023

Thanks to a new API update, Instagram has now enabled the sharing of Instagram Stories inside Oktopost. This is a golden opportunity, allowing you to integrate Instagram Stories into your social media marketing strategy in one streamlined workflow. How Has Oktopost Integrated This API Update? No more switching between platforms.

Instagram 48

Instagram Features API Social Media Management 48

Oktopost

APRIL 14, 2021

Everyone has an email address and when getting started with email marketing, so why not just start using your Gmail or Outlook account to send messages? This sounds pretty legit, but if you are about to do so, go through this article and see why every email marketer advises against it. Gmail and Outlook can be used free of cost. .

Marketing 105

Marketing Template Templates Reputation 105

Oktopost

AUGUST 16, 2023

Instagram, the quintessential social media platform for visual content, has rolled out a groundbreaking update to its API—enabling the sharing of Instagram Stories. This comes as a golden opportunity for businesses, especially those who’ve integrated Instagram into their social media marketing strategy. And guess what?

Features 62

Features Instagram API Social Media Management 62

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences.

Sentiment 111

Sentiment Banking Patterns Hotels 111

Later

NOVEMBER 18, 2018

Today we’re excited to announce the launch of our new and improved Instagram Analytics! Increase engagement, get more views on stories, track your follower growth, drive traffic and more with our updated Instagram Analytics. We’re also super excited to now offer Instagram Stories Analytics !

Analytics 63

Analytics Instagram Metrics Overview 63

Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. This unified approach makes it easier for marketers and content creators to manage, analyze and optimize their social media activities across Facebook and Instagram.

Instagram 106

Instagram Facebook Marketing Features 106

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. Reporting: Automation tools can also help you monitor your Instagram analytics with insights and reports showcasing your performance. Sprout can assist with a number of tasks, like publishing, response management, productivity tools and analytics.

Instagram 115

Instagram Tools Strategy Hashtag 115

Ignite Social Media

OCTOBER 22, 2019

While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. Nearly 6 years later, total investment in social media marketing has only skyrocketed. Social media marketers need to be more strategic than reporting on engagements as success in and of themselves.

Influencer 109

Influencer Posterous Marketing API 109

Akamai Marketing

FEBRUARY 8, 2011

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. Obviously, this is a limitation of API’s but I wish the information could be tailored to the audience based on tags and categories. It isn’t that we need a tool that does everything.

Postrank 134

Postrank Analytics Tools Klout 134

Oktopost

FEBRUARY 19, 2019

What does this have to do with marketing automation software? To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? Web page activity analytics available. Web analytics dashboard available.

Hubspot 110

Hubspot API Metadata B2B 110

Keyhole.co

MAY 12, 2023

Social media marketing Get more out of your social media campaigns to promote your brand. Market research Keyword monitoring is another effective market research tactic that involves gathering information about your target audience. Web analytics tools: They let you see how much traffic your website gets from specific keywords.

Tools 52

Tools Strategy Marketing Analysis 52

Ignite Social Media

JANUARY 9, 2020

Native social media analytics capabilities have changed a lot over the past year or so. Facebook, arguably, has one of the most-robust native analytics platforms available providing an overwhelmingly high number of data points. Pinterest Analytics Dashboard. Pinterest Analytics Dashboard. YouTube Analytics Dashboard.

Data 132

Data Social Media Analytics Metrics 132

Laurel Papworth

JULY 17, 2023

Code interpreter allows you to feed models your code, and there’s a variety of plugins and third party services that can augment either your inhouse model or accessing Open AI’s API for chat GPT directly. Future Directions, case studies, analytics and return on investment (RoI) vs cost of inaction (CoI) will also be covered.

API 52

API Case Study Training Conference 52

Sprout Social

JUNE 27, 2023

Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Gain competitive intelligence Review analytics also provides you with insights on competitor brands, from how your competitors’ social posts are faring, to how you compare on customer satisfaction benchmarks.

Review 127

Review Brands How To Analysis 127

Jon Loomer

FEBRUARY 7, 2024

Are you passing events via both the Meta pixel and Conversions API ? If they aren’t, Meta may count each conversion twice — once from the pixel and once from the API. Then expand an event you want to check for deduplication that is working with both the pixel and API. Event Deduplication. You should be.

Report 178

Report Sample Samples API 178

Jon Loomer

JUNE 12, 2023

Because of the Meta pixel, events, and Conversions API, Meta also knows (mostly) who ultimately converted. This is especially helpful if it feels like the numbers are inflated or they don’t add up with other analytics. You won’t get Google Analytics to verify view-through conversions from Facebook, for example.

Eventful 181

Eventful Conversation Report API 181

Buffer Social

APRIL 30, 2018

F8 offers developers, marketers, and anyone with a keen interest in the future of social media, a glimpse into what’s ahead for Facebook in both the short and long-term. Off the back of this update, many marketers and brands were curious whether their organic reach would take another hit. Instagram for Business updates.

Conference 94

Conference API Privacy Facebook 94

Sprout Social

APRIL 27, 2022

You can also combine UTM parameters with Google Analytics to get a complete picture of behavior. Integrations: Let you integrate the link shortener with other tools in your marketing stack. You can create links directly from your other marketing tools, like Sprout Social, via the Bitly integration. Access the API .

URL 104

URL Engagement Domain Name API 104

Net-Savvy Executive

FEBRUARY 16, 2011

If you're analyzing social media content, though, the core functions of text analytics might be something you'd rather not learn. There's an API for that. These services—some free, most commercial—allow you to skip the R&D and plug text analytics into your system. Analytics as a service: AaaS?

Evri 91

Evri Analytics Sysomos API 91

Firebelly

NOVEMBER 3, 2011

He’s most recently fascinated by video, mobile, and analytics. Are you the most eligible man in social media marketing? The problem with social media marketing today is… that implementation varies across the web for each brand that wants to integrate social into their business. Analytics. Really, Duncan?

Social Media 216

Social Media API Marketing Mobile 216

Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences. What emerged for many was a new appreciation for the power of social media.

Data 96

Data Sentiment API Analysis 96

Hootsuite

JUNE 28, 2022

Hootsuite supports all the scheduling functions you could need, from straightforward auto-posting , through bulk scheduling to custom recommendations on the best time to post based on your own social media analytics and results. Isn’t Mailchimp an email marketing tool? Remember those APIs we mentioned? Try it for free.

Social Media 114

Social Media Tools HootSuite Tweetdeck 114

Proactive Report

FEBRUARY 22, 2016

News outlets are paying attention to analytics in an effort to learn more about what their audiences read and watch – and why. A recent report about a project conducted by the American Press Institute (API) reveals some interesting insights into what kind of content works, and why.

News 40

News Analytics API Journal 40

Proactive Report

FEBRUARY 22, 2016

News outlets are paying attention to analytics in an effort to learn more about what their audiences read and watch – and why. A recent report about a project conducted by the American Press Institute (API) reveals some interesting insights into what kind of content works, and why.

News 40

News Analytics API Journal 40

Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools.

Social Media 102

Social Media Team Social Media Management Report 102

Sprout Social

DECEMBER 19, 2018

Sprout Social , a leading provider of social media marketing, analytics and advocacy solutions for business, today announced $40.5 “Social marketing and social data have become mission-critical to virtually all aspects of business. million in new funding from Goldman Sachs, New Enterprise Associates and led by Future Fund.

API 107

API Banking Class Analytics 107

Keyhole.co

DECEMBER 28, 2022

For a while now, Instagram has been one of the most important social media platforms and digital marketing channels. Up until now, brands and influencers alike have been using business accounts to support their Instagram marketing efforts and leveraged third party apps to access robust social media marketing analytics.

Instagram 98

Instagram Influencer Analytics Notification 98

Unmetric

APRIL 12, 2016

Here at Unmetric, we’re all marketing enthusiasts. Every day we look to find ways to make the lives of marketers (all the various roles that encompasses) better, whether it’s by making our UI more user-friendly or by adding smarter features. Marketers were excited and skeptical at the same time about how it’ll affect their brand.

Analytics 70

Analytics Facebook Metrics API 70

Ignite Social Media

JANUARY 21, 2021

Prioritize the implementation of Facebook’s Conversion API. Continue to leverage your on-site web analytics platform to provide additional insight when looking at referred social traffic behavior. Review Facebook’s iOS 14 checklist of changes to web events.

Advertising 180

Advertising Facebook Policies API 180

Hootsuite

JULY 5, 2023

Recent changes to API access on Twitter and Reddit have brought the topic of social media APIs into the news. APIs power many of the tools and features we use every day in apps and marketing tools — but they’re essentially invisible to everyone but developers. Free 30-Day Trial What is a social media API?

API 89

API Social Media HootSuite Reddit 89

Later

APRIL 29, 2019

Instagram Creator profiles are similar to Instagram Business Profiles, offering exclusive features and analytics. One of the biggest concerns for Instagram influencers is taking back control of their reach – so it makes sense the new Instagram creator profiles are designed with analytics in mind. But there are some major differences!

Instagram 89

Instagram Influencer API Collaboration 89