Sprout Social

JANUARY 2, 2019

This guide covers everything you need from A to Z, serving as your go-to resource for your social strategy in 2019. Click the button below to download our editable worksheets for your social strategy (just open in Apple Preview or Adobe to edit!). Download Here. Organic social. Paid social.

Campaign 111

Campaign Social Media Metrics Trends 111

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Here are some thoughts about including TikTok as an effective part of your campaigns. Another issue is privacy.

Trends 147

Trends Strategy Marketing Authentication 147

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

Platform 271

Platform Social Media Influencer Trends 271

Jon Loomer

AUGUST 12, 2016

Somewhat subtly, Facebook announced that ad blocker software would no longer work when users accessed the social network from desktops: As we offer people more powerful controls, we’ll also begin showing ads on Facebook desktop for people who currently use ad blocking software. How does this impact advertisers?

Advertising 60

Advertising Facebook News Feed 60

Hootsuite

JULY 11, 2022

As far as social media platforms go, Snapchat is pretty casual. But that’s social networking. Developing a successful plan for your brand requires knowing a lot about your audience, and that includes which social platforms they use, and how, and why. Advertisers on SnapChat have the potential to reach 557.1

Marketing 103

Marketing Reddit Advertising Analysis 103

The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. education went up 421%. sports grew 417%. Do you agree?

Mobile 170

Mobile Automotive Sports Travel 170

Hootsuite

MAY 3, 2021

UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. The last two are optional and are used specifically for tracking paid campaigns.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

Reddit 100

Reddit Brands Meme Forums 100

Likeable

APRIL 13, 2021

We hadn’t written anything publicly on TikTok advertising since 2019 , and the world has changed. if an acquisition didn’t go through, the pandemic has helped usher in a tremendous boom on the network. So here’s what else you need to know about advertising on TikTok. You should probably look at TikTok advertising seriously.

Platform 95

Platform CPM CPC Advertising 95

Hootsuite

SEPTEMBER 14, 2023

If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. This information can be used to shape a data-driven strategy.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

MARCH 2, 2022

But that’s not the only social media impact on retail brands. Social marketing can benefit retailers at every stage of the sales funnel. Let’s look at how retailers use social media to build their brands and increase sales. How to use social media marketing for retail to get more sales. Advertise to your target audience.

Retail 104

Retail Social Media Brands Tips 104

Sprout Social

DECEMBER 18, 2018

The Facebook ads platform may have dominated the social advertising space at the onset, but marketers’ paid social strategies are continually diversifying across social networks—and with good reason. In fact it ranked as the second biggest challenge facing social marketers in our 2018 Index.

Strategy 93

Strategy Aggregator Overview ROI 93

Pam Moore

JUNE 9, 2019

Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Standing out from the digital noise requires more than hopping on the latest social shiny technology object. Know and love your audience.

Brands 105

Brands Authentication Template Templates 105

Pam Moore

JUNE 24, 2020

The best way to ensure your marketing campaigns, content and programs perform at their highest potential is to make sure you are targeting, inspiring, and attracting the RIGHT audience. Download my free Buyer Persona Template here-> Buyer Persona Template Pack (It includes editable templates for both B2B and B2C!).

Template 78

Template Templates Avatar How To 78

Pam Moore

SEPTEMBER 3, 2020

Experienced digital, social and content marketers know the key to success for high performing marketing campaigns and programs is to be sure you are targeting, inspiring, and attracting the RIGHT audience. Take Action: Download my Buyer Persona Template Pack (editable templates for B2B and B2C). Like to do it yourself!?

Template 78

Template Templates Video Avatar 78

Hootsuite

NOVEMBER 28, 2022

Keep reading for our guide to building a strong social media advocacy program. Bonus: Download a free employee advocacy toolkit that shows you how to plan, launch, and grow a successful employee advocacy program for your organization. What is social media advocacy? What can brand advocates do for you?

Social Media 122

Social Media UGC How To HootSuite 122

Audiense

NOVEMBER 1, 2016

Today we’re pleased to announce two new products that will revolutionise the way you manage and analyse your advertising on Twitter, Audience Manager and Twitter Ads. “The optimisation of advertising involves many factors. “The optimisation of advertising involves many factors. 191% increase in lead generation.

Twitter 91

Twitter CPA CPC Social Graph 91

Mindjumpers

JUNE 24, 2010

Besides going through the different network the report also presents the dos and don’ts of social media and tips on how to use social media to cultivate leads. Check out the Slideshare presentation below or download the Social Media Playbook yourself on their website. Leave a Reply Click here to cancel reply.

Social Media 234

Social Media Wikipedia Microblogging Delicious 234

Hootsuite

DECEMBER 20, 2019

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Between July and September in 2019, Facebook advertising growth rate was 0.4%. adults use the social network. But, Facebook’s youth advertising audience may be shrinking. Seven in 10 U.S.

Social Media 111

Social Media Facebook Marketing HootSuite 111

Oktopost

OCTOBER 28, 2021

In this post, we’ll explore the benefits of social selling for B2B, and how marketers can take advantage of social selling tools to meet their buyers where they’re at – and get them to convert. What is Social Selling? is currently free to download. Influencer-led campaigns are easily managed on this tool.

Tools 144

Tools B2B Price ROI 144

Mindjumpers

OCTOBER 7, 2010

Download Your Information The third new initiative by Facebook is giving you the possibility to download everything you have on your Facebook account. You can click on a “download” button, and Facebook packs it all for you and sends you an e-mail, when it is ready for download.

Platform 185

Platform Facebook Applications Notification 185

Hootsuite

APRIL 11, 2022

If you’re in the business of creating TikTok marketing campaigns, we recommend Brand Maxima Analytics. This app provides real-time visualization of how well your hashtags, keywords, brand campaign, or event is doing. The app pulls “data from 95m+ sources including blogs, forums, social networks, news, videos and review sites.”

Tools 110

Tools HootSuite Marketing Analytics 110

Pam Moore

JULY 22, 2020

The #1 way to ensure that your marketing campaigns and programs perform at the highest level is to to make certain that you are targeting the right audience. Take Action: Download my free Buyer Persona Template here-> Buyer Persona Template Pack (includes editable templates for both B2B and B2C!). Like to do it yourself!?

Strategy 78

Strategy Template Templates Marketing 78

Keyhole.co

FEBRUARY 16, 2024

Competitor insights from YouTube may be as follows: Posting frequency Video type and quality Audience Engagement rate Marketing and advertising strategies, etc. Having these data in front of you, you can improve your YouTube strategy for better reach, engagement, and effectiveness of marketing campaigns.

Analysis 52

Analysis YouTube Tools Strategy 52

Convince & Convert

AUGUST 8, 2019

The four most popular messaging apps already have more monthly active users than the four major social networks. The dark social stats that are being cited in many articles trace back to only one source. That would mean you’re basing your advertising dollars on only 20% of what’s actually happening—not a great idea.

Brands 154

Brands Analytics Consultant Data 154

Sprout Social

SEPTEMBER 30, 2020

LinkedIn is unlike its social competitors in that it’s widely regarded as a professional social network, the largest B2B marketing platform in the world and the number one platform for lead generation. Use your data to validate assumptions, optimize your campaigns and create cost-efficient content. Download our guide.

Organization 96

Organization LinkedIn Strategy Social Media 96

Keyhole.co

JANUARY 6, 2022

billion downloads and 1 billion active monthly users , it has surpassed Facebook, Twitter, Instagram, and other social networking platforms. The platform allows in-app editing and various filters, fun effects, music overlays, and integrates with other social media platforms. Now, with over 2.6

Marketing 52

Marketing Hashtag Trends Influencer 52

Hootsuite

FEBRUARY 2, 2022

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. If you have a Team, Business, or Enterprise account, click Manage , then Add a social network. Click Download example. Click + Private account.

LinkedIn 100

LinkedIn HootSuite How To Publishing 100

Sprout Social

JUNE 15, 2020

The connection between GDPR and social media might seem a bit fuzzy, but it’s important to understand the impact for efforts like paid advertising and reporting. Below we’ve highlighted some specific ways that GDPR impacts marketers in the social space. Restrictions on social media ads and remarketing.

Social Media 130

Social Media Privacy Marketing Policies 130

Buzz Marketing for Technology

SEPTEMBER 26, 2012

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. Gift download. An even crazier idea—consider developing Facebook-specific campaigns rather than repurposing ones created with a different platform in mind. What does this mean for marketers? Blog subscription.

Brands 279

Brands Facebook Guidelines Conversation 279

Sprout Social

JUNE 22, 2016

That same sentiment still rings true for social media marketers and advertisers. Now we’re counted on to show our work when we prove social media has a strong return on investment (ROI). It’s sort of crazy to think some businesses still don’t trust social media as an ROI source. What Is Social Media Data?

Data 96

Data Social Media How To ROI 96

Devumi

NOVEMBER 12, 2014

It is a deliberate move on Twitters part to get more potential advertisers not only using their service, but seeing the true value of it. Campaign suggestions that will help you meet the goal of your small business. The download was quick, even on my notoriously slow 2GBPS line. Content ideas for tweets. jqaTpfkiIx.

Small Business 108

Small Business Twitter iPad FAQ 108

Kikolani

JULY 5, 2013

12 Google Reader Alternatives to Consider – You still have until July 15th to download your Google Reader subscriptions and move them to an alternative RSS reader. Social Media / Social Networking. The Conversation Prism – The Conversation Prism is a visual map of the social media landscape.

Domain Name 128

Domain Name Marketing Embedding RSS 128

Unmetric

JULY 17, 2016

Social networks give you the data on Reach and Impressions for your own brand, but you never know how well your competitors are doing. Among all the noise, the one metric that has been measured from the earliest days of advertising and is also the best understood is Reach. number of people that will be exposed to your content.

Data 60

Data Facebook Metrics Social Media Management 60

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Click the play button to listen here: Download the audio file: [link]. For specific arms of the different types of campaigns, there are corresponding agencies who pick up the slack. Listen Now. The RSS feed is: [link]. Tweetable Moments.

Loyalty 138

Loyalty Nielsen Social Media Case Study 138

Convince & Convert

MAY 23, 2017

The four most popular messaging apps already have more monthly active users than the four major social networks. The dark social stats that are being cited in many articles trace back to only one source. According to RadiumOne data, 84 percent of shares happen via dark social. Image via GetApp. Image via RadiumOne.

Brands 132

Brands Analytics Data Metrics 132

Hootsuite

APRIL 20, 2020

But the strength of the Nextdoor social network relies on the power of proximity. Download the app from the App Store or Google Play , or visit www.nextdoor.com and select Sign up. Think spot is similar to the bio or about me section on other social networks. How to create a business page on Nextdoor. Add a photo.

How To 145

How To Metrics Reputation HootSuite 145