Convince & Convert

JUNE 27, 2014

danafromAZ Tweet This Find the Love Sprouts Farmers Market is growing quickly. Dana and her team use social to make these launches as successful as they can possibly be. One of their challenges that social can help overcome comes from expanding to new regions. Tweetable Moments We want to humanize our brand as much as possible.

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Retail Marketing Sports Team 146

yMarketingMatters

JUNE 4, 2013

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Here we go: Social Business Has Risen. You cannot afford to ignore social media. Marketing Must be Integrated.

Trends 100

Trends Smart Phone Marketing Mobile 100

Webbiquity SMM

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Social Media 100

Social Media Marketing Hashtag URL 100

Rebekah Radice

JULY 20, 2015

Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1:

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Social Media Marketing Study Activities 133

Writtent Blog

MAY 20, 2014

Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Social Media Reigns King. Social Media Reigns King. Image source: Marketing Profs.

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Trends Content Marketing Curation 95

The Realtime Report

APRIL 7, 2014

Twitter, Kantar expand global data partnership – Twitter and marketing data agency Kantar have expanded their partnership with a 5-year deal to develop new research tools that will measure the effectiveness of ads, glean consumer insights and gauge brand performance (AdWeek). Any social media updates that we missed?

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News Types Nielsen Social Media 176

Convince & Convert

MAY 27, 2014

Something old and something new is a great philosophy with which to power an awesome outreach marketing strategy. They are owned by a B2B parent company and debuted their consumer site in early 2014. He has a huge and loyal social network. Perhaps they’re a better fit for a future campaign?

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Case Study Study Influencer Project 145

Talkwalker SM

FEBRUARY 11, 2016

In the week before February 14, Valentine’s Day is getting more and more mentions on social networks. According to a 2014 study performed by the Blackstone Digital Agency, 75% of all luxury goods buyers use social media. The busiest day so far has been February 11, with over 750,00 mentions.

Campaign 64

Campaign Influencer Social Media Study 64

Hootsuite

NOVEMBER 25, 2015

while the other will probably greatly impact your marketing budget in 2016 and beyond. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics. Social media ads only represent about 14 percent of digital ad spending. You get my point.

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Advertising Social Media List Statistics 112

Sprout Social

APRIL 21, 2020

But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes. Fortunately, marketers have always been adaptable—whether it was in the 20th century when TV emerged or today on social media where trends surface every second.

How To 124

How To Social Media Management Metrics Team 124

Talkwalker SM

MARCH 17, 2016

FMCG brands increasingly view social media as a way to differentiate themselves from competitors, as Always did memorably with their #LikeAGirl campaign. However, the applications of data from social networks go far beyond campaign measurement. Understand how a crisis spreads online to stay in control.

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Data Social Media Brands Forums 60

Diva Marketing Blog

NOVEMBER 6, 2014

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . Christine Priester, VP, Marketing. . . . . Christine Bon, Manager Digital Marketing & Communication. . . . Our Story Tellers.

Health Care 108

Health Care Case Study Study Campaign 108

Mindjumpers

DECEMBER 4, 2015

Modi, pledged to bring about a digital wave in India, launching a campaign called Digital India. Statistics from Internet and Mobile Association Of India reveal the growing number of India’s population using social media. Internet Users: 350 million, +44% since July 2014. Social Media Users: 134 million, +26% in the past year.

Activities 100

Activities Social Media Film Mobile 100

Josh S Peters

JANUARY 9, 2013

The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. Social media has come a long way and matured a great deal. SEARCH AND SOCIAL TIPS.

Social Media 188

Social Media Reputation SEO Engineering 188

Devumi

SEPTEMBER 24, 2014

Social media is all about value added marketing. This is the exact kind of engagement that you want to drive with any Twitter campaign, and a contest can be the perfect way to do it. Off-Twitter contests are best run alongside other social media platforms and contest advertisement strategies. iPHONE 5C Contest!

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Twitter How To Hashtag Types 92

Writtent Blog

JULY 10, 2013

It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Cultural shifts can eat a weak marketing strategy for lunch, which is why it’s crucial for small businesses to immerse themselves in the realities of mobile, and adapt to the change. Source: Chief Marketer ).

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Statistics Mobile comScore Marketing 108

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Ignite Social Media

JUNE 1, 2016

Social media has evolved over the years and in order to design a successful social media marketing strategy, you must consider the latest social media trends that are likely to have the biggest impacts. Another emerging trend that will become more prominent in 2016 is that Facebook will dominate the social landscape.

Trends 60

Trends Social Media Strategy How To 60

Ari Herzog

MAY 7, 2014

I later taught digital marketing workshops on those specific topics to individuals and small groups. Over the past 2-3 years, I developed syllabi and curricula and led digital marketing courses to over 100 students aged 18 to 78. kimgarst) May 7, 2014. Post Script: I am also campaigning for State Representative.

Training 110

Training Small Business Consultant LinkedIn 110

Devumi

NOVEMBER 12, 2014

The goal of the Twitter Small Business Planner app is to help small to medium sized businesses (SMBs) improve their Twitter marketing. Success stories from other small businesses that can inspire your own Twitter marketing. Campaign suggestions that will help you meet the goal of your small business. Content ideas for tweets.

Small Business 108

Small Business Twitter iPad FAQ 108

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. Test new social media networks. Amino Apps – a network of niche communities.

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Organization Flipboard Social Media Company 108

Unmetric

JULY 17, 2016

Falling Facebook Reach numbers has been keeping social media managers up for years now. When Marshall Manson of Social@Ogilvy published a whitepaper in 2014 that showed how Reach hit rock bottom, for some it was an eye opener, for others it was proof of what they already suspected. We’ve even learned to (almost) measure ROI.

Data 60

Data Facebook Metrics Social Media Management 60

SocMed Sean

AUGUST 27, 2015

Having worked in social media and digital marketing for quite a while now , I often get asked questions by my clients about gaining more Twitter followers , attracting new Facebook fans or generating more subscribes to a YouTube channel. That means it can be really tough to differentiate your profile from the rest of the pack.

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LinkedIn Startup SEO Skills 100

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Sprout Social

JULY 19, 2016

What began as a simple platform for specific college networks has grown into a hub of social activity for 1.65 Popular Facebook features like Pages, News Feed and a suite of advertising tools have made this network a must-have for marketers and advertisers. billion monthly active users. Save for Later. Saved Replies.

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Features Facebook Marketing Notification 40

Convince & Convert

APRIL 16, 2015

According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). While it’s important for brands to make use of various types of marketing channels, uploading videos directly to Facebook can greatly benefit your page.

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Video Tips Facebook YouTube 60

yMarketingMatters

FEBRUARY 10, 2014

Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. 89% of marketers stated that increased exposure was the number one benefit of social media marketing. Reduced marketing expenses.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Convince & Convert

MARCH 4, 2016

According to Gartner, by 2017 the Chief Marketing Officer (CMO) will spend more on IT than the CIO. Validating the increase in spending on marketing technology, such as marketing automation and social media management, will require an even more specific understanding of each tool’s ROI. Aligned Goals. Integrated CRM.

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ROI Statistics Software Metrics 60

Diva Marketing Blog

NOVEMBER 6, 2014

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . Christine Priester, VP, Marketing. . . . . Christine Bon, Manager Digital Marketing & Communication. . . . Our Story Tellers.

Health Care 40

Health Care Case Study Study Campaign 40

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media isn’t a standalone tactic. Find Your Inspiration. Remember to integrate.

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Travel Class Social Media Hotels 40

Buffer Social

JUNE 30, 2017

There have been so many wonderful moments over the last 20 years on social media that it was quite a challenge to boil them down to just 10! Feel free to jump to a certain moment(s) in the social media history! Ellen DeGeneres (@TheEllenShow) March 3, 2014. The Birth of Facebook. If only Bradley’s arm was longer.

Social Media 111

Social Media MySpace Hashtag News 111

Sprout Social

NOVEMBER 15, 2016

Departments like sales, human resources, product development and market research are launching successful campaigns. But while the Internet is littered with success stories, there are still many social media challenges we’re figuring out. But that’s just the nature of social media; no two campaigns are created equal.

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Social Media ROI Loyalty Social Networking 40

Diva Marketing Blog

NOVEMBER 16, 2008

Subtitle : Motrin's We Feel Your Pain Ad Campaign Targeted To Moms: Proof of the Influence of Social Media. What I found was a video that was apparently an element of Motrin's We Feel Your Pain campaign that was targeted to moms. In social media style it was uploaded it to YouTube. IS stepping into social media. “It

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Case Study Study Social Media Marketing 45

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design.

Marketing 123

Marketing Social CRM Conference Social Media 123

Sprout Social

AUGUST 23, 2016

Social Media for Business by the Numbers. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. One of the biggest advantages of social media marketing is it’s less reliant on a large budget. 89% of 18-29 year-olds are active on social media.

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Social Media Avatar Social Networking Compete 40

The Realtime Report

JULY 21, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . ” The price for social ads on Facebook has risen 54% over the last year; the price of cost-per click search ads rose 8% in that time. Facebook: 1.23

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Social Networking Tumblr Foursquare Statistics 181