Buffer Social

JULY 6, 2017

Not curating user-generated content. Curated content helped grow our Facebook fan base. We used to shy away from curated content because we thought it wouldn’t contribute to our bottom-line: traffic, signups, and revenue. Five out of our recent top 10 Facebook posts are curated from others. The strategy?

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Social Media Curation UGC Instagram 112

Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? We’ll get back to analyzing specific examples later. The famous Oreo tweet from above is a great example. Before we get into more detail with B2B, let’s look at a couple more successful B2C examples.

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Strategy B2B Marketing Conference 125

Kikolani

DECEMBER 7, 2012

14 Sources for Content Curation Inspiration – Increasingly, marketers are finding, organizing and sharing third-party content among their other efforts. Try these sources for content curation inspiration. With that, we share our Social Media and Content Marketing Predictions for 2013. Find out what they are doing right.

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Mashup Resources Remix Google Reader 122

Jon Loomer

JANUARY 21, 2018

I encourage you to read through the list of news feed updates Facebook has made since August of 2013. A few examples: Jan. And there is plenty more, especially if you go back before 2013. Expecting users to curate the content they want to see at the levels they want doesn’t work. 21, 2014: Showing more from friends.

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Buffer Social

MAY 30, 2023

Try it out → Short-form video as a concept isn’t new — Vine saw immense popularity from 2013 to 2016 with its 6-second or less looping videos. does it all ❗❗ #cooking #nonstick #nontoxicpan ♬ original sound - Our Place Tanner Leatherstein is a great example of blending entertainment and education.

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Video Film Meme Trends 76

Ignite Social Media

JULY 24, 2018

After spending seven years helping open new stores for big name brands, he switched is focus to blogging to fill a void he saw in the market – a place for men to find fashion and lifestyle inspiration that felt as eclectic, curate and hometown creative as the community he lives in. All the colors! Christian Bendek.

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Influencer Travel Fashion Blogger 113

Waxing UnLyrical

APRIL 13, 2016

Also, of note: Since April 2013, there’s been a 76% increase in Google searches for “influencer marketing”. Influencers curate content that caters to the interests of their followers. Here are some examples of how influencer marketing was leveraged by some leading brands: 1. in revenue per $1 spent.

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Influencer Campaign Marketing Fashion 100

Convince & Convert

JULY 24, 2013

In April, Bloomberg cited Foursquare data showing 6 million daily check-ins in January 2013 versus 4 million per day in January 2012. I find Foursquare’s recommendations to be better curated and more accurate. Whither the Check-In? For me, it’s often better than the increasingly broad and noisy Yelp.

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Foursquare Adwords Mobile Advertising 121

Pixlee

FEBRUARY 21, 2018

As we noted, digitally native vertical brands have a deep understanding of what inspires their community, and they curate user-generated content to further brand image and reach, offer social proof for products, and welcome customers to engage with their brands. Madison Reed. American Giant. Christine Hunsicker, founder and C.E.O.

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Writtent Blog

JULY 10, 2013

We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. billion mobile subscribers worldwide, and this figure will reach 7 billion by the end of 2013. There are 6.8 Source: Juniper Research ).

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Statistics Mobile comScore Marketing 108

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). Curate user-generated content. Never do clickbait. Invest in groups.

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Organization Flipboard Social Media Company 108

ProBlogger

MARCH 28, 2013

In this post, I curate my favourite resources on building a engaged and loyal blog community. Here are some examples I have seen within my own community. Roundups a form of content curation. You can get more ideas via Creating Community By Curating Content. 4 Ways to Create Community on Your Blog in 2013.

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Communities Mashup Curation How To 50

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). For curation , look at PublishThis or Curata. For example, we did this in the content marketing niche in 2007.

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Crowdsourcing Curata Mobile Content management systems 131

Sprout Social

NOVEMBER 1, 2016

For example, Snapchat might not have appealed to Marriott Hotels at first, but we bet the company is glad it gave the app a chance. For example, many travelers connect with hotels ahead of their stay for dining and activity recommendations. Pinterest is a great destination for curating valuable content—just ask the Four Seasons.

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Travel Class Social Media Hotels 40

ProBlogger

JANUARY 10, 2013

Zen Habits: Simplify the Internet , which seems like a sort of call to simpler action in 2013, even though it’s not pitched as a new-year post. Copywrite Matters: Highlights of 2012 and Things to Come in 2013 : a more traditional round-up that preempts the year ahead. Getting serious about social media in 2013?

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Blogosphere Creative Commons Blogger Skills 41

ProBlogger

FEBRUARY 15, 2013

It’s been nearly a month since Bloggers to Watch in 2013 was published. There were also three useful blog posts curating interesting bloggers: Blogs to Bookmark via 2013 blog-to-watch In Spaces Between. Travel Blogs Worth Reading: 2013 Edition. Mark Richards. More lists. Top 10 Blogs for Writers 2012 – The Winners.

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Blogger Fashion Curation Travel 44

Webbiquity SMM

DECEMBER 17, 2013

It’s one thing to provide a laundry list of things-to-do to create great content, but quite another to show (and then break down) an exceptional example, as the delightful Ann Handley does here, with a nicely done video involving Cisco networking gear, and beer. 3: 18 of the Best Content Marketing Strategy Guides of 2013. #4:

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Tips Flipboard Content Screencast 203

Buffer Social

FEBRUARY 5, 2019

Yep, that's exactly how @indiecoffeeroasters got their start in 2013. At Buffer, for example, we implemented a user-generated content strategy that helped us to grow our followers by more than 400 percent in one short year. But one of the things we love about Square is that they take community content curation to a new level. “We

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Curation Communities Instagram Strategy 102

Buffer Social

JANUARY 12, 2018

Here’s an example of how this looks when sharing from Safari on iOS: For iOS, you’ll first have to turn on the extension. Curating content is a great way to provide your followers with valuable insights, establish your authority, and get more followers. Share articles from your Content Inbox. Image credit: Unsplash.

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Mobile Social Media Tips Marketing 95

Twist Image

FEBRUARY 13, 2013

If you're looking for marketing jargon in 2013, look no further than "native advertising." For example, you can't place a Google AdWords campaign on The New York Times ' website and you can't run a promoted tweet on Huffington Post. Just look to that much-ridiculed Scientology piece on The Atlantic as an example.).

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Advertising Adwords Publishing Guidelines 80

Pixlee

JULY 2, 2021

So I’ve been officially in the tech space since early 2013. They’re leaning into the personalization model, whether it’s direct-to-consumer, whether it’s subscription-based, curated content – you name it. We’re seeing that coffee shop run in example on a bigger scale with marketing communities.

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Sports Communities Brands Company 52

Buffer Social

FEBRUARY 5, 2019

Yep, that's exactly how @indiecoffeeroasters got their start in 2013. At Buffer, for example, we implemented a user-generated content strategy that helped us to grow our followers by more than 400 percent in one short year. But one of the things we love about Square is that they take community content curation to a new level. “We

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Curation Communities Instagram Strategy 67

Social Media Marketing

MARCH 20, 2013

Ditch the feed reader." — Pinboard (@Pinboard) March 14, 2013 Industry What's the difference between viral and spreadable content? Creating and curating "spreadable" content is a more effective long-term strategy than trying to think "viral." The Pew Research Center has released its report Teens and Technology 2013.

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Social Media Nielsen Hashtag Delicious 167

Sprout Social

NOVEMBER 15, 2016

For example: Newsletter sign-ups. We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. In a 2013 study , 41% of respondents said employees are the most credible source of information regarding a business.

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Social Media ROI Loyalty Social Networking 40

ProBlogger

DECEMBER 30, 2011

Maria Popova describes herself as “interestingness curator and semi-secret geek obsessed with design, science, storytelling and combinatorial creativity” She is the editor of the much-loved Brain Pickings , which she described as a “a destination for indiscriminate curiosity.” Her book, Swept , will be out in 2013.

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Blogger Blogosphere Curation Case Study 53

Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Read more about Instagram marketing strategy with these articles: 10 of the best examples of brands using Instagram Reels. It’s hard to remember when we weren’t all glued to social media. Where to start?

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Social Media Strategy Influencer LinkedIn 240

Hootsuite

FEBRUARY 17, 2022

In 2013, they introduced Rich Pins, which pulled data from brands’ websites to their Pinterest content. Shop from Style Guides: Pinterest curates their own style guides for popular home decor terms like “living room ideas,’ “mid-century,” “contemporary” and more. Pinterest shopping features. Sounds pretty good, right?

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How To Metadata HootSuite Retail 111

Hootsuite

OCTOBER 27, 2021

Facebook followed suit with its own blue verification checkmark in 2013. These can include everything from curating content created by your followers to using Facebook analytics tools to know what your audience responds to. The practice was then introduced to Instagram in 2014. There are many ways to increase your Facebook engagement.

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Badge Facebook Authentication HootSuite 145

Convince & Convert

APRIL 16, 2014

The human brain processes visuals 60,000 times faster than text , offering a powerful advantage to companies that can curate social media-friendly visuals that drive an immediate response. A unique example of using visuals to tell an important company story came when the Calgary Zoo published its 2012 annual report on Instagram.

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Strategy Tips Case Study Instagram 158

Hootsuite

AUGUST 18, 2021

the "blue" market, circa 2013. Through Hootsuite’s Student Program , for example, almost 40,000 higher ed students have gained access to social media courses and certifications that get regular updates as the social marketing field evolves. The weak spot could be analytics, content curation, or campaign planning and strategy.

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Education Social Media Marketing Social Media Management 134

Myrland Marketing

JULY 6, 2018

The example they gave us is: “How exporters will be impacted by the US withdrawal from the Iranian Nuclear Deal”. He said that data suggests it is better to err on the side of “more curated” versus “more inclusive” when trying to decide how many stories to reference. Popularity (likes, shares, social proof) : 1%.

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Survey Content Research Curation 54

Webbiquity SMM

DECEMBER 16, 2014

The image calls out many of the top tools and platforms across the realms of social listening, learning, and adapting, further broken out into more specific groupings like video, social curation, and service networking. ” Five Fantastic Examples of B2B Social Media Marketing by j+ Media Solutions.

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Writtent Blog

MARCH 31, 2014

From insurance to groceries, we’ve curated some insights into the types of posts that can significantly boost your likes, shares, and comments. The single most-liked Facebook post published in March 2013, Disney’s mini-album of photos of their Epcot resort was a pure visual feast. Image credit: disney. Image credit: anitaloomba.

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Facebook Insurance Forums Retail 109

Writtent Blog

FEBRUARY 5, 2014

To learn more, we recommend 7 Ways Google Changed in 2013, and How it Should Affect Content Creation. Cases in point: duplicate content is a horrible practice, but curated content is fine. Indiscriminate curating is ineffective, but putting time and effort into sharing the right kind of content with your audience is legitimate.

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Press Release SEO Curation Publishing 74

Later

SEPTEMBER 22, 2019

Take for example, Everlane — as part of their launch for their latest jumpsuit, they used a carousel posts to share several photos of it being worn in everyday scenarios, from work to play! For example, SPF skincare brand Supergoop! uses carousel posts to provide several location-based SPF recommendations. . holydanoly.

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Instagram UGC Curation Apple 81

Writtent Blog

AUGUST 2, 2013

While your opportunities to soak up some sun in 2013 are quickly drawing to a close, take your tablet outdoors to improve your marketing game while enjoying the beautiful weather. It’s been an incredible week in the content marketing realm, and we’ve had a blast curating a list of our favorite stories from around the web.

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Writtent Blog

JULY 9, 2013

Content Marketing Institute: 2013 Must-Know Trends and Benchmarks. 2013 State of Inbound Marketing Annual Report. 2013 State of Content Marketing. Why not, particularly if the insights are as fresh as this example from major real estate player Prudential. Trust us, you’ll be unstoppable: Research Reports.

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