Webbiquity SMM

MAY 16, 2011

Here are some of the most interesting observations for B2B marketers: Slide 10: B2B magazines continue to struggle. While print in general has taken a beating over the past decade, B2B publications have been particularly hard hit, leading to speculation about the future of B2B trade magazines (content marketing?

B2B 150

B2B Smart Phone Data Hubspot 150

Buzz Marketing for Technology

JUNE 9, 2010

At the recent ITSMA Marketing Leadership forum I was stunned by a presentation given by Sean Geehan CEO of the Geehan Group author of the upcoming book the B2B Executive Playbook. But in many cases, 20% of a B2B company’s’ customers are responsible for 80% of the revenue. Therefore our spending patterns are typically reversed.

B2B 206

B2B Marketing Loyalty StumbleUpon 206

Buzz Marketing for Technology

JANUARY 5, 2010

B2B marketers should add a new years resolution to their list to work on enabling their customer service to be as good and as socially agile as possible. 10 BtoB Marketers Predictions for 2010 Around this time last year I wrote about some Predictions. Brands that fail to adjust will be left out in the cold.

StumbleUpon 211

StumbleUpon Digg Reddit B2B 211

Buzz Marketing for Technology

FEBRUARY 25, 2010

So in my last blog post – Going Mobile with B2B Marketing we discussed the basics of the mobile market and where to focus our attention as a B2B Marketers. Related posts: Going Mobile with B2B Marketing As I mentioned in my Top 10 predictions for 2010. Why is Google Scared and What it means for B2B Marketing!

B2B 174

B2B Mobile Marketing Foursquare 174

Mindjumpers

JULY 1, 2010

Although it has no use to see this as a novelty and certainly not as yet another silo when we want to have a cross-channel, data-driven and customer-centric holistic marketing strategy, it is worth taking a look at what experts in the area of B2B content marketing advice. What is often missing in B2B content marketing is a strategy.

B2B 189

B2B Strategy Content Marketing 189

Buzz Marketing for Technology

MARCH 2, 2010

Their platform is good up to 20,000 people and we had 24,000 signed up for our January 19, 2010 virtual event. Related posts: B2B Marketing Content: Lure or Lasso? Influencers vs Advocates in B2B Marketing According to Wikipedia – Influencer Marketing is a form of. Send this page to Print Friendly. Email this to a friend?

B2B 206

B2B Engagement Marketing Sentiment 206

Buzz Marketing for Technology

MARCH 9, 2010

The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company. They recently put out a 2010 Budget and Allocations trends document which surveyed the membership to gave you the chart above.

B2B 198

B2B Social Media Marketing Survey 198

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Mark Walsh reports on company pages, another new feature added by LinkedIn in late 2010.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Buzz Marketing for Technology

FEBRUARY 23, 2010

As I mentioned in my Top 10 predictions for 2010 – I think the Mobile Marketing in 2010 will become more mainstream. Related posts: Why is Google Scared and What it means for B2B Marketing! As a marketer I always like to play the “odds not the lottery&# and to me when you have a market of 3.3 Share this on Reddit.

Mobile 173

Mobile B2B SMS Marketing 173

Buzz Marketing for Technology

JANUARY 26, 2010

At a recent dinner with a buddy of mine from Microsoft (who helped launch Bing) – I learned a lot more about the search market and a very important trend that can effect the future of B2B Marketing. OK so what does this mean to B2B Marketers? perhaps there will be shortly. This morning I typed into Google the search term: VoIP.

B2B 205

B2B Google Marketing Mobile 205

Webbiquity SMM

JANUARY 24, 2011

Economic conditions may have been tough in 2010, but there was no shortage of online innovation. 12 Social Media Tools for B2B Pre-Event Marketing by Social Media B2B. ** 5 Stars. Most Popular Free Windows Downloads of 2010 by Lifehacker. ** 5 Stars. Create animations? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Meaningful Metrics for B2B Blogging by Proteus B2B Marketing. Continually come up with fresh and interesting topics? Avoid dumb mistakes that even smart bloggers make? Google Analytics ) to the lesser-known (e.g.,

Alltop 148

Alltop Tips Hubspot Directory 148

Oktopost

MARCH 2, 2020

When you think of it the buying journey of 2020 is not the same as 2010, and definitely not the same as pre 2000. Now, as a B2B marketer , you might be quick to point out that, sure, a lot has changed. Now, as a B2B marketer , you might be quick to point out that, sure, a lot has changed. But, that’s consumers not B2B.

B2B 136

B2B Marketing Construction Committee 136

Webbiquity SMM

OCTOBER 5, 2012

This is an update of the looking back at 100 post in July 2010. Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. How to Write an Effective Business Blog (January 8, 2010). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011).

Vocus 155

Vocus B2B Social Media Statistics 155

Webbiquity SMM

FEBRUARY 10, 2011

Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. Zeke Camusio shows that WordPress isn’t just for blogging; it can also be used to build an e-commerce site, social network site, image gallery, email auto-responder system or message board.

WordPress 182

WordPress Content management systems Message Boards SEO 182

Diva Marketing Blog

SEPTEMBER 15, 2010

For the 999,798th time a VIP Marketing Person said to me, "Toby I sort of get how social media can fit into a B2C company but I don't think it's really right for my B2B company." if that's the case, and social media is about building and nurturing relationships, seems to me that B2B and social media are a match made in virtual heaven.

B2B 73

B2B Social Media Study Social Networking 73

Buzz Marketing for Technology

AUGUST 25, 2010

According to a study conducted by Gartner , the first quarter of 2010 witnessed a whopping 707 percent increase in Android sales. humm Will 2010 be the Android Christmas?). Related posts: Going Mobile with B2B Marketing – Part II So in my last blog post – Going Mobile with. Send this page to Print Friendly.

iPhone 218

iPhone Brands Apple Microsoft 218

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Private brand communities vs. Facebook.

Social Media 149

Social Media B2B Strategy Consultant 149

Buzz Marketing for Technology

OCTOBER 6, 2010

In my Top 10 B2B Marketing Predictions for 2010 blog post last year I called that day to be February 14, 2010 (betting on the social activity that the holiday brings) but I was actually 2 months late – the first time Facebook surpassed Google was on Christmas day 2009. Will Facebook replace your B2B Marketing email system?

Facebook 260

Facebook Applications Yahoo Social Networking 260

Mindjumpers

JUNE 26, 2012

The share of companies with their own blogs has dropped from 50% in 2010 to 37% in 2011. Similar Posts: How Social Is B2B? Blogging: an exception. Blogging is still businesses’ fourth favourite social media tool, but it is in decline. Infographic]. The Role of Social Media in Sports [Infographic].

Social Media 229

Social Media Sports Statistics B2B 229

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. B2B marketers were slightly more likely to report increased sales than than their B2C counterparts. …But Facebook Means Consumer Marketing.

Report 191

Report Social Media B2B Newsvine 191

Mindjumpers

APRIL 14, 2011

The first one was in June 2010 in New York City and the second one was in London in November 2010. B2C companies have experienced most success in the eyes of their peers, even though B2B companies are taking the adoption of social media equally as seriously as their B2C counterparts. Top Posts About Social Media During 2010.

Social Media 215

Social Media Conference Report Upcoming 215

Sprout Social

MAY 10, 2019

By 2010, YouTube was generating more than two billion views each day. 46% of B2B buyers purchase something after watching video. Currently, Smart Insights and Clutch rank YouTube as the 4 th most valuable social channel for B2B marketers. The diversity of YouTube demographics extends to the B2B world too.

YouTube 111

YouTube Strategy B2B Marketing 111

Buzz Marketing for Technology

DECEMBER 22, 2010

This just came out on November 16, 2010 according to Amazon. Related posts: 11 B2B Marketing Predictions for 2011 Around this time last year I wrote about the 10. Using Content to Build Trust in B2B Marketing In the recent Edelman Trust Barometer report they detail out. But wait that’s not all!

B2B 177

B2B Hubspot Class Forums 177

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). B2B Lead Blog ). The most popular social media sites for distributing B2B content are LinkedIn (used by 83% of B2B marketers), Twitter (80%) and Facebook (also 80%). B2B Lead Blog ).

Social Media 245

Social Media B2B Marketing SEO 245

Buzz Marketing for Technology

FEBRUARY 2, 2011

Brinker recently published an article in Advertising Age titled, The Case for a Chief Marketing Technologist (September 29, 2010), in which he states: “Marketing has become deeply entwined with technology. In researching the concept further, I came across the Chief Marketing Technologist blog by Scott Brinker. No related posts.

Marketing 265

Marketing iPad Applications B2B 265

Direct Marketing Observations

NOVEMBER 2, 2010

Posted: November 2nd, 2010 By: Jason Breed. B2B Customers: You used to have a few vendors that competed for your dollars, the agencies were simply creatives and technology vendors simply did technology. We know that customers are changing for both B2B and B2C and yes, even for B2B2C.

B2B 199

B2B Patterns Comparison Compete 199

Buzz Marketing for Technology

NOVEMBER 9, 2011

B2B marketers often host bi-annual advisory boards or annual user group meetings and these are just screaming for a way to keep them connected via a tool like on online community. FOUND the ROI of Social Media for B2B Marketers! When you find others, let me know! I think it is fair to say that Social Media.

Social Media 198

Social Media Jive ROI Press Release 198

Convince & Convert

NOVEMBER 16, 2013

Google’s ZMOT research found that consumers’ information needs when researching purchases DOUBLED from 2010 to 2011. And Sirius Decisions’ research found that in B2B, a full 70% of the purchase decision has been made before a prospect ever contacts the company. It’s not as though B2B buyers ONLY buy B2B.

B2B 157

B2B Consultant Research Retail 157

Webbiquity SMM

JANUARY 7, 2011

Facebook added more than 150 million new users in 2010. Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing. So what’s next?

Trends 187

Trends Social Media Marketing Technorati 187

Danny WhatMough

APRIL 12, 2010

10 Essential Social Media Tools for B2B Marketers. Social CRM Webinar Part 1: The 5Ms and Marketing Use Cases (Slides and Recording). Foursquare introduces ‘cheater code’ and mirrors Gowalla. Twitter is all about the awesome experience. Apple turns iPhone into multi-tasking ads platform with OS 4 launch.

Social CRM 40

Social CRM Foursquare Apple iPhone 40

Waxing UnLyrical

DECEMBER 16, 2013

As many of you know, I started the #measurePR Twitter chat back in 2010. And don’t forget to mark your calendars for the first chat of 2014, when Eric Wittlake , who publishes the incredibly smart blog B2B Digital Marketing , will be our special guest. Happy Monday! Please let us know in the comments below! Tuesday, Jan.

Storify 216

Storify Press Release Case Study Hashtag 216

Idaconcpts

AUGUST 26, 2010

On August 25, 2010, Social Media Informer launched. SMI was developed by some of the same people as the popular B2B Marketing Zone b2b marketing portal. Social Media Infomer is a new hub and aggregator for social media content makes it easier to cut through the noise and find a signal.

Social Media 132

Social Media Aggregator Technorati B2B 132

The Marketing Blog

SEPTEMBER 7, 2010

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. Reply Engaging Customers with Facebook Applications | markawhitesite.com September 8, 2010 at 8:17 am [.] Theme: Pressrow.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Mindjumpers

JULY 5, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Defining a Strategy To Use Content In B2B Marketing Meet The Founder of The Bees Awards » Roskilde Festival is on Foursquare Posted by Anne Herngaard Jul 5th, 2010 Tweet I’ve been attending Roskilde Festival.

Foursquare 182

Foursquare Badge Disqus Fashion 182

Justin Levy

JANUARY 11, 2010

Written on January 11, 2010 by Justin Levy in announcements , connectiondrive , miscellaneous 4 Comments - Leave a comment! I’m really looking forward to learning from you and hopefully share some helpful material throughout the rest of 2010. If youre new here or just an old friend, Id love it if you subscribed via RSS feed.

Feed Reader 133

Feed Reader Google Reader RSS Flickr 133

Twist Image

DECEMBER 29, 2013

Gillen stayed connected to the intersection of social media, marketing and has a focus on the B2B landscape. He wrote Secrets Of Social Media Marketing in 2008, The Joy of Geocaching with his wife in 2010, Social Marketing To The Business Customer with Eric Schwartzman in 2011, and most recently, Attack Of The Customers. b2b marketing.

B2B 73

B2B Influencer Social Media Blogger 73