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Facebook Shares Insights into Key Topics of Discussion Across Facebook and Instagram in 2020

Social Media Today

Facebook has released its 'Topics and Trends' report for 2021, which outlines the key topics that saw increased discussion across Facebook and Instagram in 2020.

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Facebook Shares Insights into Key Topics of Discussion Across Facebook and Instagram in Q1

Social Media Today

Facebook has provided an overview of the key discussion topics that are gaining the most momentum on Facebook and Instagram.

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Create a Traffic Campaign with Instagram Profile Conversion Location

Jon Loomer

With the Instagram Profile conversion location, you can run traffic campaigns that send people to your Instagram business profile. These ads only appear on Instagram placements and send people to your profile. The performance goal will default to Instagram Profile Visits. There are no other options.

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Instagram announced new designs in Explore

Sherrilynne Starkie

Instagram is introducing new designs in Explore to improve the discovery experience. The new navigation bar features shortcuts to IGTV and Shopping followed by topic channels tailored to the user’s interests, such as Food, Art and Travel. These changes are a boon to brands looking to build Instagram as a direct sales channel.

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10 of the Best Examples of Brands Using Instagram Reels

Social Media Strategies Summit

It’d be easy to dismiss Instagram Reels as a shameless TikTok clone. Since its launch in August 2020, search activity around Reels has caught and overtaken another of the platform’s video-based features, Instagram Stories: Image source. What Are Instagram Reels? Check out our Instagram Reels 101. Image source.

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Instagram 101: How to Get Your Small Business Started on the Platform

Social Media Strategies Summit

Instagram provides a huge opportunity for small businesses to reach new audiences and establish their brand online. An effective, well-planned Instagram strategy is needed to drive real results. This article will break down how to use Instagram for your small business in 2022 and beyond. Image via Instagram.

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250+ Instagram Reel hashtags to boost engagement for your brand

Sprout Social

If you’ve opened Instagram recently, you know Reels are big on the platform. The good news is you can add Instagram hashtags to Reels the same way you add hashtags to posts to boost visibility, reach and engagement. It helps people interested in your topics or themes easily find your videos. Let’s dig in.

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