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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

of all marketers love blog posts about marketing statistics. Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources).

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle.

Thanksgiving Marketing Statistics You’ll Gobble About

Spin Sucks

My absolute favorite Black Friday fact comes from a RetailMeNot survey (as reported in Time ). The survey found 12 percent of Thanksgiving shoppers admit to shopping drunk. The survey found 40.1 According to the survey, 46.9 The latest NRF survey also finds 135.8

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

General Social Media Marketing Facts and Statistics. An amazing statistic, given that nearly 20% of the adult U.S. General Marketing Facts and Statistics. Statistics About Social Media Use in the Enterprise. Small Business Social Media Statistics and Facts.

Survey: 60% of Physicians Believe Social Media “Improves the Care They Deliver”

The Realtime Report

” The survey asked physicians how social media can be used for professional development and lifelong learning. The results were based on 485 responses (out of 1,685 surveys) that were emailed at random to practicing oncologists and primary care physicians.

Survey 128

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Large Enterprise Social Media Research, Facts and Statistics Inc.

11 Shocking New Social Media Statistics in America

Convince & Convert

You can access the entire presentation at The Social Habit microsite, but 11 social media statistics in particular stood out for me. But for now, here are 11 Shocking Social Media Statistics: Click on chart to access entire Social Habit report.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz. ” B2B Marketing Research and Statistics.

20 Tremendous Digital Marketing Stats and Facts

Webbiquity SMM

The CMO Survey ). The CMO Survey ). Digital marketing budgets continue to rise, often at the expense of offline advertising spend. But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers.

16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity SMM

Draw your own conclusions after checking out the these 16 intriguing business blogging and marketing statistics and facts. There are approximately 250 million blogs online today, and this number doesn’t even include blogs on Google’s Blogger platform, which does not disclose usage statistics.

B2B 99

47 Superb Social Media Marketing Stats and Facts

Webbiquity SMM

Image credit: The CMO Survey. Here are four key takeaways (among the many possible) from the compilation of social media marketing facts and statistics below: Social is important today, but even more so tomorrow. The CMO Survey ). The CMO Survey ). The CMO Survey ).

Retargeting: 5 New Statistics That May Surprise You

Convince & Convert

In a similar survey conducted only two years ago, almost half of respondents said they were funding their retargeting campaigns with a new budget. Nearly 30 percent of survey respondents cited a lack of integration with other marketing initiatives as a challenge in adopting retargeting.

88% of Digital Marketers Consider Realtime Marketing Critical To Their Efforts

The Realtime Report

Three-quarters of marketers are using realtime marketing, and 41% have included realtime marketing in their 2014 budgets, according to a new survey from realtime web personalization platform Evergage.

Teens Prefer Tumblr Over Facebook

The Realtime Report

Tumblr is more popular than Facebook among young social media users, according to a recent survey by Posterous co-founder Garry Tan. Here’s the breakdown per platform: Tumblr dominated, used regularly by 61% of teens and 57% of young adults surveyed.

Tumblr 124

Small Business Social Media Will Grow in 2011 [infographic]


This is part of the conclusion to a survey made by based the replies from 1132 small business owners. Even though many business owners see the potential of using social media, the survey also revealed that many of them are still learning how to use it.

Social Networking Stats: 73% of College Students Would Open A Branded Snapchat, #RLTM Scoreboard

The Realtime Report

The data came from the survey responses of more than 1,650 students from over 200 different colleges. Social Media Statistics brands on Snapchat monetization Snapchat Snapchat statistics social media statistics social networking statistics Sumpto

70% Of Users Visit Pinterest For Inspiration On What To Buy

The Realtime Report

However, awareness of Pinterest is growing rapidly – as of August 2012, 46% of online consumers surveyed had heard of Pinterest. Social Media Statistics Bizrate Insights conversion Pinterest social networking statistics

Buy 146

115 Facts You Never Knew About Social Media [Infographic]

Webbiquity SMM

In fact, 93% of those surveyed said they used LinkedIn during their search. Facebook wins in this statistic, with 70% of users coming back to check on their feed every day. Guest post by Josh Wardini.

33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity SMM

These changes are affecting tactics, budgets, messaging, and metrics as illustrated in the compilation of B2B marketing facts and statistics below. The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ).

B2B 140

Millennials On Mobile, Social Media [Report]

The Realtime Report

surveyed 210,000 US consumers ages 18 to 29. Social Media Statistics Millennials Scarborough Research social networking statisticsMillennials (ranging from 18-29 years old) now comprise one-fifth of American adults. This age group is 53% more likely than all U.S.

Report 121

Instagram Is Fastest Growing Social Network Worldwide

The Realtime Report

The GlobalWebIndex survey [users subscribe and pay to access the full report] was based on responses from ~170,000 users across 32 countries, as reported by TechCrunch. Social Media Statistics Facebook Google Instagram LinkedIn social networking statistics Twitter

Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources

blog archives about Services Contact Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources February 2nd, 2009 by Robin Broitman Trying to get a handle on how to measure the effectiveness of your social media programs? crowdsourcing and internet statistics.

Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks

The Realtime Report

“Our survey shows that social is the channel of first choice for millennials, and that will have broad implications for marketing as brands seek to build trust and relationships with this important demographic,” says Paige O-Neill, CMO of SDL. .

Social Networking Stats: Facebook’s User Base Is Getting Older; Twitter’s Is Getting Younger, #RLTM Scoreboard

The Realtime Report

But perhaps the change in these numbers is the more telling statistic: Facebook’s user base is getting older, while Twitter’s is getting younger. Compared to a similar survey 2.5 Are you surprised by any of these statistics?

Smartphones Surpass TV in Time Spent with Media

The Realtime Report

The survey also looked at consumer receptivity to mobile ads, revealing that “global smartphone users are also noticeably open to watching short videos” ( Advertising Age ). Social Media Statistics digital media Millward Brown realtime statistics smartphones TV

89% of CMOs Say Social Data Has Influenced Their Decisions

The Realtime Report

The survey asked members of the CMO Club (a forum for top marketing executives) how they value social data, as reported by MIT Sloan Management Review. In general, CMOs surveyed expressed a high opinion about the value of social data.

Data 130

Do Americans Trust Facebook?

The Realtime Report

Once again, Americans are not very comfortable with Facebook – over one-quarter of those surveyed think Facebook is most likely to violate their privacy. Social Media Statistics Facebook Google IRS NSA privacy social networking statistics trust

84% Say Company Leaders on Social Media Provide A Competitive Edge

The Realtime Report

A recent survey by Humanize looks at social media and leadership in organizations – in particular, how company leaders are leveraging social media for organizational results. Social Media Statistics humanize leadership social leadership social media social media crisis

2012 Social Media Marketing Industry Report


This study is based on a survey conducted for more than 3,800 marketers, with the goal of understanding how they are using social media to grow and promote their businesses. The first chart shows the statistics for the question “Are you using social media for your business?”

Report 106

The Top Benefits of Social Media Marketing [Infographic]


More that 3,000 marketers were surveyed, and their responses provide valuable insights into the benefits of social media marketing. Social Media Social Media Marketing Statistics Social media marketing 89% of marketers say that social media generates more business exposure.

87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

LinkedIn Statistics. Mobile Marketing Statistics. In a July 2012 survey, 26% of respondents said they were interested in the iPhone5, while 74% said they were “over it”–just not that intrigued by another new Apple device.

Social Networking Stats: Teens Prefer Instagram Over Facebook, #RLTM Scoreboard

The Realtime Report

This was the first time in the survey’s history that Instagram outranked Facebook and Twitter as the most important social network for this demographic. Piper Jaffray’s semi-annual survey, Taking Stock With Teens , was published Tuesday (April 9th).

Teens on Social Networks: Facebook Wins, But Twitter Is Narrowing the Gap

The Realtime Report

A recent Piper Jaffray survey of American teens revealed that Facebook is still the most popular social network among this age group – but Twitter is following close behind. Out of the 7,700 teens surveyed: Facebook was first choice for 3,280.

88% of Twitter Users Follow At Least One Brand

The Realtime Report

Last week’s events revealed several interesting new statistics about Twitter, including information about mobile use and brand engagement on the platform. This data was revealed just as Twitter released a new feature for big brands, allowing them to embed surveys directly into tweets.

Only 17% Of Businesses Measure Social Media ROI; 12% Have A Realtime Analytics Solution

The Realtime Report

These findings are from a survey conducted jointly by Teradata Aster , Mzinga , and the Center for Complexity in Business (CCB) at the University of Maryland to provide insights into the adoption, use and current state of social business software and big data analytics in businesses.

ROI 153

To Have a Content Marketing Strategy or Not…That is the Question

Spin Sucks

Related Stories Checking Out VR Content Marketwired Survey Shows PR Industry Still Behind The Best of the Best of 2015 Round-ups. Communication Content content marketing checklists content marketing institute content marketing statistics content marketing templates cyrus shepherd MarketingProfs measurement tips Moz Shonali Burke wood streetContent marketing lies somewhere between king and queen, yet many of us go about it haphazardly.

Selfies and Beyond: What Americans Are Really Doing With Their Smartphones

The Realtime Report

The vast majority – 85% – rely on their smartphone for basic lifestyle activities, according to a survey of 1,000 U.S. The survey also asked about security concerns. The survey was conducted from February 6-10 among 1,000 U.S.

90% Of Small Businesses Are Networking Online

The Realtime Report

Nearly half of small businesses owner surveyed said the most valuable benefit of networking online “is gaining and targeting prospective customers.” Manta surveyed 614 small business owners across the nation via an online survey between August 16 and August 22, 2012.

Why The Facebook Ecosystem Dominates Social Media Budgets {research}

Convince & Convert

Their Future of Social Marketing study surveyed 500+ social media professionals ranging from big brands (like those I interview on my Social Pros podcast ) to smaller, scrappy organizations from across the USA.

Social Networking Stats: 63% of Users Share Product Info on Facebook, #RLTM Scoreboard

The Realtime Report

The survey asked Facebook users whether they share info about products on social media, and what (if anything) motivates them to do so. Out of those surveyed, 63% of Facebook users share product info on the social network. Over two-thirds (70%) of survey respondents would rather hear about a new product from a Facebook friend than from a brand. The results are from an 8thBridge survey of 1,819 U.S. Social Media Statistics social networking statistics