Oktopost

JULY 4, 2022

Some social media management tools will also offer visual content calendars that allow you to visualize your upcoming campaigns. Social Studio integrated and allowed publishing, engaging, and metrics across several social media platforms: Facebook. Note: Be sure to look for a social media platform that includes sentiment analysis.

B2B 132

B2B Social Media Management Metrics Social Media 132

Oktopost

JANUARY 12, 2021

What are the most valuable metrics and KPIs to track, and how do you know if the CX you’re offering is successful? of B2B professionals said customer experience is now their top priority for the upcoming five years. Some metrics carry over, like bounce rate, total page visits, and time spent on-site. Source: B2BInternational.

B2B 101

B2B Marketing Metrics Survey 101

Hootsuite

APRIL 25, 2024

You’ll be able to understand brand sentiment, collect feedback, and intervene before situations escalate. You can stay informed about upcoming events relevant to your industry. Tracking engagement metrics by article, publisher, and interest area gives you insights you can use to refine your strategy. Reputation management.

Curation 88

Curation Social Media Management Tools Social Media 88

Sprout Social

JANUARY 26, 2021

If you’re promoting an event, create an event hashtag you can monitor with social listening tools and share back metrics like potential impressions and engagement. Use Tags to categorize content related to upcoming events, campaigns or product launches and then use the Tag Report to analyze what resonated the most with your audience.

Social Media 143

Social Media Metrics Data Team 143

Social Media Strategies Summit

AUGUST 17, 2023

Image source Demonstrating the impact of your actions is all about monitoring the right metrics for social media marketing — metrics that speak directly to your overarching business goals. To help you choose those metrics, we’ve rounded up 13 of the most impactful social media metrics to track.

Metrics 130

Metrics Social Media Sentiment ROI 130

Sprout Social

JANUARY 19, 2022

Your coffee shop is launching a new seasonal blend and you want to identify your biggest competitors and the sentiment around them. Setting goals and deciding which metrics you’ll use is key to knowing if you’ve succeeded, making real-time changes and improving future launches. What industry gaps could your soon-to-launch product fill?

Products 133

Products Social Media FAQ Sentiment 133

Unmetric

SEPTEMBER 9, 2019

Insights into the engagement metrics of your competitors’ will help you understand which type of content gets them more engagement from their audience. Campaign Intelligence helps you evaluate past campaign performances to make strategic decisions on your upcoming brand initiatives.

Tools 85

Tools Hitwise Analysis Price 85

Keyhole.co

SEPTEMBER 20, 2023

Deep dive into the sentiment of every online conversation around your brand. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking. Update customers on upcoming events, product launches, or exclusive sales. Respond to direct messages promptly.

Reputation 59

Reputation Brands Construction How To 59

Sprout Social

MAY 7, 2019

Social data is about more than Likes and follower counts–it also reveals sentiment and industry insight that can be transformative for all areas of an organization. What to tell your boss: Follower counts are more than a vanity metric–building relationships on social with customers leads to revenue and repeat conversions.

Social Media 109

Social Media Marketing Upcoming Team 109

Keyhole.co

FEBRUARY 14, 2024

Throughout Super Bowl Sunday, the AdVenture Media data team updated their metrics with real-time data, refreshed every 30 minutes. Roughly 50% of posts discussing Taylor Swift and the Chiefs’ Travis Kelce had a positive sentiment, highlighting the impact of their relationship on the NFL.

Eventful 52

Eventful Advertising Social Media Features 52

Sprout Social

AUGUST 22, 2018

Metrics like sentiment analysis let you know how people feel about your brand at large whether that sentiment is positive, negative or neutral. Enjoy that extra power and the great upcoming games you'll play on the Xbox One X! Response time is one of the most pressing metrics for Twitter customer service.

Twitter 97

Twitter Tips Notification Sentiment 97

Buffer Social

MARCH 28, 2017

Apart from showing you key metrics of your Page (Page Summary), it also shows you the key metrics for your five most recent posts and a brief comparison of your Page with similar Facebook Pages. The Page Summary section shows you the key metrics of your Page for the last seven days, such as Page Likes, Post Engagement, and Reach.

Analytics 40

Analytics Strategy Facebook Social Media 40

Hootsuite

APRIL 11, 2023

In order for this analysis to be a true SWOT, you need to look at more than your own metrics. Your metrics, business goals, and ROI are a good place to start, but remember that a social media SWOT analysis also considers external factors. Start by gathering your own metrics through social media analytics tools.

Analysis 105

Analysis Social Media HootSuite Tips 105

Audiense

MAY 16, 2016

If we’re posting relevant content that’s performing well on these two metrics, then we’ll be connecting with both of those sections of our audience. Why was engagement such a key metric for your brand? Thorsteinsson: “We use tools that can measure the sentiment and also find influencers.

Strategy 113

Strategy Automotive Campaign Social Media 113

Social Media Strategies Summit

FEBRUARY 8, 2023

Read on to learn: Why you should create graphic templates for your team What it means to design for mobile How to more efficiently prepare your content calendar Why there is no actual “best time to post” Why you should be doing more than just answering your DMs Why engagement rate is a superior metric 1. But not all are equally valuable.

Social Media 200

Social Media Google Tips Template 200

Hootsuite

AUGUST 26, 2020

LinkedIn analytics metrics are the proof points of your LinkedIn marketing efforts. Learn where to find your company page ’s analytics and the best metrics to track. Updates (engagement metrics for content posted on LinkedIn). Visit the Activity dashboard for qualitative insights on the following metrics: Likes.

Analytics 145

Analytics LinkedIn HootSuite Marketing 145

Keyhole.co

SEPTEMBER 12, 2023

Engagement : Interact with your audience during live streaming, try answering some of their questions, and talk about the upcoming content to keep your subscribers hooked. Detailed channel performance: Get a comprehensive overview of your channel’s performance, including metrics like views, watch time, subscribers, and more.

YouTube 52

YouTube Video How To Sentiment 52

Convince & Convert

JUNE 11, 2010

link] Danny Brown Awesome congrats to @jaybaer and @AmberCadabra on their upcoming book news [link] [link] Danny Brown Awesome congrats to @jaybaer and @AmberCadabra on their upcoming book news [link] [link] Danny Brown Awesome congrats to @jaybaer and @AmberCadabra on their upcoming book news [link] [link] Rayna So agree.

Upcoming 125

Upcoming Project News Social Media 125

Hootsuite

APRIL 26, 2023

This information can help businesses understand their overall audience demographics and brand sentiment. Insights also makes it easy to track brand sentiment with intuitive word clouds and meters that gauge your sentiment and brand awareness against the competition. Learn more about social media analytics here.

Research 123

Research Social Media HootSuite Marketing 123

Keyhole.co

FEBRUARY 27, 2024

Posting frequently From waiting for a release from Rihanna to getting excited about Taylor Swift and Ariana Grande’s upcoming albums, don’t we all wish our favorite artists dropped new music more often? They also analyze sentiment and feedback from users. Spotify’s social media strategy has that covered.

Social Media 59

Social Media Strategy Content Collaboration 59

Hootsuite

JULY 17, 2023

Brandwatch Brandwatch is a tool for conducting market research and measuring brand sentiment. The enterprise-level solution helps marketers gather industry data, dive into consumer insights, and track brand performance metrics all in one place. Pricing: Brandwatch offers three pricing plans.

Social Media 71

Social Media Tools HootSuite Price 71

Sprout Social

FEBRUARY 10, 2022

If you’re worried about your current brand health, social listening tools can clue you in via mention monitoring and sentiment analysis. It’s important to keep all employees informed of an upcoming rebrand, whether it’s a refresh or overhaul, and why. What are the key pieces of a social media rebrand?”. It depends.

Social Media 115

Social Media How To Press Release Sentiment 115

Oktopost

JUNE 9, 2020

Cultivating a data-driven program, in which advocates see how much impact they’re generating across various metrics (reach, engagement, revenue), can dramatically boost internal employee engagement. If it’s lead generation you’re after, then conversions and MQLs are your go-to metrics. Brand Sentiment. Share Data with Advocates.

B2B 145

B2B Survey ROI Metrics 145

Social Media Strategies Summit

OCTOBER 14, 2021

Recently, we announced our commitment to the @WEF ‘s Stakeholder Capitalism Metrics, which aligns with the @UN ’s 2030 agenda for sustainable development. Learn more about social media best practices and connect with other social media professionals at an upcoming Social Media Strategies Summit. Read more: [link].

Authentication 222

Authentication Brands Team Issues 222

Sprout Social

DECEMBER 20, 2023

This means offering different kinds of reports that span channels, individual post breakdowns and paid vs. organic metrics. But one unique feature is its grid layout feature to preview upcoming Instagram posts, making Agorapulse an interesting option if you prioritize Instagram. Source: HubSpot) 7.

HootSuite 109

HootSuite Brands Price Collaboration 109

Sprout Social

NOVEMBER 3, 2021

Look at your social media metrics on the platform or software you use to track this data, or use Sprout Social’s ViralPost scheduling feature which does the analysis about your specific account’s best time to post for you. This can help you nail the right mix of content types and align with marketing themes like upcoming campaigns.

Social Media 139

Social Media Tips Authentication Collaboration 139

Sprout Social

SEPTEMBER 14, 2022

Creating that consistency across a multichannel marketing strategy builds trust with your target audience, leading to positive sentiment around your business. I’m reaching out because we’re looking for participants for our upcoming brand discovery project. Your template for developing a holistic brand strategy framework.

Strategy 99

Strategy Brands How To Template 99

Keyhole.co

MAY 4, 2023

The more you know about your competitors’ positioning, reputation, upcoming launches, and so on, the easier it will be to differentiate your brand, exploit gaps and adopt best practices. These insights include a number of mentions, sentiment analysis, top influencers across different channels, and status/progress analytics.

HootSuite 52

HootSuite Price Sentiment Reputation 52

Keyhole.co

JUNE 6, 2023

It even analyses the sentiment so you give a relevant reply to your audience. By strategically adding a link to your TikTok bio , you provide a seamless gateway for interested viewers to explore your offerings, drive traffic to your website, or create a buzz around your upcoming product launch.

B2B 52

B2B Strategy Brands Content 52

Keyhole.co

NOVEMBER 2, 2022

As one of the best Sprout Social alternatives, Keyhole tracks and aggregates your brand’s metrics across all social media channels, monitors your campaigns and measures the performance, understands how your hashtags are performing, and tracks and compares influencer reporting.

Brands 52

Brands HootSuite Social Media Management Price 52

Bare Feet Studios

SEPTEMBER 30, 2010

Tom is adept at pointing out the risk in over-relying on purely transactional data and reminds us frequently (one of my favorites) that baseline data is one of your most useful metrics. New media people measure every things that shows up on a web page, then try like mad to turn it into something meaningful, aka sentiment analysis.

Social Media 60

Social Media Upcoming Conference Viddler 60

Keyhole.co

SEPTEMBER 6, 2023

Here’s how polls can be your secret sauce: Step 1: On your event page (be it an upcoming concert or a birthday bash), look for the ‘Poll’ option. Gathering real-time feedback Before launching a new product or revamping an old one, gauging public sentiment is crucial. Step 2: The process is identical to what we’ve discussed.

Facebook 52

Facebook How To Groups Groups 52

Convince & Convert

APRIL 28, 2010

The impressions may well depend on too many assumptions, whereas using the behavioral metrics are more real (I wouldn't attempt a multiplier though. The impressions may well depend on too many assumptions, whereas using the behavioral metrics are more real (I wouldn't attempt a multiplier though. Sore spot with us PR types.)

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

AUGUST 18, 2010

I mirror your sentiments. Once we can start to get those metrics for clients, the conversation will be much easier to have. link] Aron Stevenson The 8 Wrong Questions PR Firms Are Asking About Social Media [link] [link] sadie harris The 8 Wrong Questions PR Firms Are Asking About Social Media [link] [link] Mark Mathson Amen!

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. If barber shops were still driving consumer sentiment, I’d be writing this post about barber shop marketing. Be where your customers are.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

SEPTEMBER 21, 2010

Sentiment: How much are you willing to automate verse check by hand? Like you say, it depends on what your metrics and goals are. Like you say, it depends on what your metrics and goals are. Once they are categorized its easier to go far beyond looking at this as a metric and move toward ROI. link] martin s.

Social Media 157

Social Media Radian6 Strategy SM2 157

Buffer Social

SEPTEMBER 25, 2023

These AI tools can give you the inside scoop on audience sentiment, helping you build a social media content creation strategy that hits the bullseye. Around 16 percent of organizations around the world are already using AI for sentiment analysis.

Social Media 97

Social Media Meme Content Sentiment 97