yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

Tips 178

Tips Smart Phone Marketing Mobile 178

The Realtime Report

FEBRUARY 24, 2014

Facebook to pay $19 billion for WhatsApp – Facebook is acquiring mobile messaging service WhatsApp; the company will continue to operate separately, and co-founder Jan Koum will join Facebook’s board of directors (The Wall Street Journal).

News 164

News Publishing LinkedIn Social Media 164

The Realtime Report

APRIL 21, 2014

Twitter pushes further into mobile ads with MoPub integration – Twitter is now making it easier to run marketing campaigns on both Twitter and MoPub, the mobile web ad exchange that Twitter purchased last fall; the new set-up makes it much simpler for advertisers to use the two platforms together (The Wall Street Journal).

News 173

News Adsense Social Media Facebook 173

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

Social Media 162

Social Media Flipboard Journal comScore 162

Mindjumpers

MARCH 8, 2011

According to the Wall Street Journal , Foursquare has partnered with American Express to offer discounts for shoppers who use Foursquare. Vice Chairman for AmEx told Wall Street Journal that they want to go where the customers are. Mobile is future.

Foursquare 222

Foursquare Team Journal Mobile 222

The Realtime Report

AUGUST 14, 2019

The event features sessions on smart home, sales channels, connected health, and home security and will conclude with a networking reception where analysts, session speakers, and VIP CES attendees mix to discuss the state of the market. Incidence of DIY/self-installed security systems increased by 10% over the past two years.

Insurance 127

Insurance Forums Privacy Journal 127

Social Media Strategies Summit

APRIL 22, 2019

There were positive changes for marketers as well. With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. In 2018, marketers produced more social ads than ever before and increased their budgets by 32%.

Trends 143

Trends Social Media Instagram Influencer 143

Kikolani

MARCH 6, 2015

Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. 7 Step Content Creation Strategy for Epic Content Marketing by Michael Georgiou. 9 Lessons Content Marketers Can Learn from Traditional Journalism by Aaron Agius. Search Engine Marketing.

Products 60

Products Marketing Journal Mobile 60

Twist Image

JANUARY 31, 2014

It seems like only yesterday, when everybody was complaining about Facebook''s lack of a mobile presence. Their initial strikes at a mobile app were simply lesser versions of their Web-based experience. The output of this shift from Web-based to mobile-primed could not have happened at a better time. journalism.

Flipboard 96

Flipboard Facebook Journal Mobile 96

Twist Image

MARCH 28, 2013

There is still one slightly unchartered territory that will - without question - be the last mile in marketing. It is the ability for a brand to deliver contextual and highly targeted marketing at the local retail level. " If you can get beyond the marketing jargon, WiFiSLAM is, essentially, GPS for the indoors.

GPS 81

GPS Retail Apple Marketing 81

Mindjumpers

AUGUST 3, 2012

Upstart Business Journal, the Austin Business Journal and the North Bay Business Journal. Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Her work has appeared in myriad publications including Inc., Centerstance Inc.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Social Media Strategies Summit

OCTOBER 3, 2019

TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. Source: Mobile Marketer. Source: SensorTower. So What Exactly is TikTok? Stefan Heinrich, Director of U.S.

Brands 114

Brands Meme Hashtag Campaign 114

Waxing UnLyrical

AUGUST 5, 2015

Leah Fein-Roque , who specializes in tech PR and digital marketing understands the Snapchat appeal personally: “I have a 21, 19 and 16 year old using it mostly for everything including texting. But these metrics probably are not informative about how your Snapchat campaigns are contributing to your overarching PR or marketing goals.

Metrics 100

Metrics Marketing How To Engineering 100

Sprout Social

OCTOBER 11, 2019

Not so today, as the Gray Lady has come into her own in part by redefining the role of social media in compelling and accessible journalism. It’s no surprise that in the media world, good social content is dependent in large part on good journalism. How to solve it? Enter: a new approach to storytelling, learned from social.

Journal 81

Journal Report Groups Groups 81

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 165

Social Media Tumblr Authentication comScore 165

Convince & Convert

MARCH 2, 2015

He’s been featured on 60 Minutes and in the Wall Street Journal. Social media has gone from, “I’ll never get on the Twitter,” to businesses in every industry around the globe trying to figure out how to best use it successfully as a marketing tool. ” Everyone wants the magic pill—the greatest solution.

Content 60

Content Marketing B2B Journal 60

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Twist Image

DECEMBER 20, 2013

What we had was place for online journaling. They could test different types of stories and writers to see if there was a market for their writing, and more. Instead of launching blogs, companies are building mobile apps, Newsstand magazines on iOS, and things like The Verge. journalism. mobile app. journalism.

Tumblr 105

Tumblr Journal Reddit WordPress 105

Small Business Mavericks

NOVEMBER 7, 2014

Billy McCaffrey gives us some of that wisdom and fizz on Search Engine Journal with 7 Tips for a Killer Call-To-Action. Ads on a mobile device are going to be responded to differently in different situations than ads on a TV or laptop, so plan accordingly by setting mobile preferences or adding call extensions. What do you do?

Discount 107

Discount Price Journal Mobile 107

Waxing UnLyrical

JUNE 22, 2016

It is important that marketing and communications professionals understand the control that they can now assert on platform-specific content. Facebook Instant Articles lets publishers distribute articles to the Facebook mobile app that load and display faster than the mobile web. 40 percent of mobile devices in the U.S.

Content 128

Content Apple Drupal WordPress 128

Waxing UnLyrical

DECEMBER 11, 2013

Due to tight marketing spends, even advertisers are shortening their commercials while maintaining or increasing the number of times they are aired, to ensure maximum spread for their ad spends. It is rightly said that PR and journalism are interdependent. The Monday and Saturday papers will remain unaffected.

comScore 199

comScore Smart Phone SMS Advertising 199

Twist Image

AUGUST 8, 2014

Many people are not falling in love with the terms of service for this Facebook Messenger app (see here: Wall Street Journal - Facebook Messenger Privacy Fears? Adding more functionality into Facebook is essential but it won''t help them scale in the way that the public markets will demand. mobile device. wall street journal.

Privacy 96

Privacy Applications Mobile Journal 96

Justin Levy

NOVEMBER 30, 2013

A few of the key predictions and trends that I’ve noticed repeatedly over the past two years have been content marketing, digital journalism, mobile and video. It is now part of their marketing culture. Marketing Social Media strategy' You know who will have the biggest advantage in the upcoming year?

Upcoming 189

Upcoming Trends Industry Journal 189

Writtent Blog

FEBRUARY 14, 2014

Growth hacking … Is this a new buzzword or a must-have skill for a digital marketer? Having a great product doesn’t always guarantee sales in a highly competitive market. Traditional marketing methods are no longer effective. Startup Marketing. Like many things, the most effective solutions are often born from scarcity.

Resources 111

Resources Startup Marketing Handbook 111

Twist Image

DECEMBER 1, 2013

" He has taught writing to everyone from children to Pulitzer authors at the infamous The Poynter Institute - a school for journalism and writing in Florida. For Writers (which is also a great mobile app ) and his latest, How To Write Short. journalism. marketing podcast. books on writing. business book. david usher.

Journal 80

Journal Mobile Advertising Brands 80

Writtent Blog

NOVEMBER 12, 2013

Consider the following factors that were recently highlighted in the Search Engine Journal: Keywords are Now “Not Provided”. Prior to September 23rd, marketers could draw rich insights from data on the keywords that were driving visitors to their sites from Google. Are you dubious, or worried that our position is extreme?

SEO 95

SEO Content Marketing Press Release 95

Firebelly

JUNE 10, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: I Can Make You Go Viral!   Firebelly helped United Way of Central Indiana develop and maintain the social marketing efforts for the LIVE UNITED GIVE UNITED campaign featured in the article. .  This prevents automated programs from posting comments.

Social Media 156

Social Media Paid Search SMS Syndication 156

Convince & Convert

OCTOBER 15, 2015

A top-level view on CX reveals that it best fits under the umbrella of your marketing department, which is why marketing typically controls the majority of the customer experience budget. Branded, personalized moments at each and every point of customer engagement are what market leaders are seeking. A Shift in Importance.

Tools 60

Tools Marketing Engagement Education 60

Twist Image

JULY 30, 2011

Marketing your business on LinkedIn is a huge waste of time. Search Engine Marketing is loosing its luster. Not enough people are using mobile to make it worth the investment for a brand at this point.and the hits just keep on coming. You actually don't need anything in the above list to be successful in Marketing.

Journal 111

Journal Apple ROI Mobile 111

ProBlogger

AUGUST 17, 2011

As far as you know, your blog is mobile friendly. You’ve optimized the design for mobile devices using plugins such as WPtouch. You’ve started serving Google mobile ads. Heck, you even have your own mobile app. Copyright Aaron Amat - Fotolia.com But are you turning away mobile readers with your content?

Mobile 41

Mobile iPad Resources Communities 41

ProBlogger

DECEMBER 5, 2012

With the rise of mobile technology and citizen journalism, being able to blog while on the move is increasingly important. Unfortunately, many blogging apps are limited, clunky, and make updating from your mobile smartphone or tablet inefficient. This is, by far, one of the most capable blogging applications on the market.

Mobile 40

Mobile Vimeo Picasa iPad 40

Freelance Social Media

JULY 16, 2009

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Traditional Media Meets Twitter by cinta5 on July 16, 2009 Every year on the third Thursday in July, 5000+ people flock to downtown Lawrence, KS for the annual Downtown Lawrence Sidewalk Sale. Kudos to the Journal World for embracing Twitter!

Meeting 134

Meeting Twitter Foursquare Journal 134

Twist Image

APRIL 4, 2011

Ultimately, Sorrell feels like AOL overpaid for this property - especially considering that it's just "an aggregator of other people's content," and that if the general public has an appetite for quality journalism, it may well have to look towards the government to fund it. journalism. not the availability of free content.

Advertising 111

Advertising Content Adwords iPad 111

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. A roundup of relevant links affecting our industry.

Social Media 167

Social Media Flipboard Press Release Trends 167

Twist Image

MARCH 16, 2017

Has 88% of total advertising revenue coming from mobile. It's not hard to see that the markets, the media and some people are (very) sour on Twitter. per share with a market cap of $10.78 It's about market expectations in relation to what a healthy and active business can look like. content marketing. journalism.

Twitter 59

Twitter Journal Applications Advertising 59

Twist Image

NOVEMBER 18, 2016

An Integrated Perspective On The Future Of Mobility - McKinsey - Bloomberg. This big report from McKinsey is packed with data and speculation about what a mobile-first market looks like. Public In/Formation - Places Journal. We need journalism now more than ever. journalism. places journal.

Journal 40

Journal Retail News Mobile 40

Twist Image

JANUARY 31, 2014

Brands struggle to understand digital marketing. Blogs were better defined as an online journal that enabled writers to instantly publish their content to the world for free (it could also be easily distributed through the power of RSS - a term that is also all-but-forgotten). content marketing. digital marketing.

Blogroll 103

Blogroll RSS iPhone Software 103