Convince & Convert

FEBRUARY 8, 2011

How to find, judge, and solve a social media crisis. The many ways you can measure social media, and how to select and utilize the most appropriate metrics for your company. It’s co-sponsored by Radian6 (Amber’s employer), and ExactTarget (my long-time client). Feb 14 Radian6 Webinar. Make a Calculator.

Radian6 136

Radian6 Case Study Microsoft Forums 136

Firebelly

MAY 9, 2011

How to Set Up Facebook Insights For Your Website. By Christopher Hosford The market for social media marketing tools includes the dominant leaders, such as Google Insights, HootSuite and Radian6, as well as niche services that have small but loyal users, such as Pipes, Trackur, Viral Heat … well, you get the idea.

Social Media 166

Social Media Radian6 HootSuite Social Media Management 166

Ari Herzog

NOVEMBER 12, 2012

Telling me about the agency’s newest client, Flextronics, and how there was a need to hire someone who understood how to build online communities and generate memorable eye-catching content, I immediately understood what was necessary to do and how to do it. I have a great working relationship with JB and Flex.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Direct Marketing Observations

FEBRUARY 21, 2012

In 2006, Radian6 was founded by Chris Newton (@ cdnewt ) and Chris Ramsey (@ chrisramsey ) Back then monitoring and listening were a novel concept, but they knew that social wasn’t a fluke. Here is the opening sentence: Businesses are struggling with how to evaluate the effectiveness of their social media campaigns.

Data 197

Data Social Media Radian6 ROI 197

SocMed Sean

JANUARY 21, 2019

Tools like Brandwatch, Hootsuite, and Radian6 can help you identify and monitor customer communications and then respond when appropriate. If your employees know how to solve the issues customers are experiencing, allow them to create re-usable solutions that call center reps can use. Provide your customers support in both channels.

ROI 269

ROI Social Media CSR Knowledge Base 269

Waxing UnLyrical

APRIL 5, 2011

On specific PR measurement processes marketing pros can implement: How to best mine social media content for customer sentiment & messages. Tools like Radian6, Netbase, etc., Tell your marketing counterparts of your own experiences on how to find and then analyze earned media. don’t work without analysts.

Radian6 177

Radian6 Marketing Sentiment Sample 177

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

He retorted back to the representative with the following statement: The “ironic shame” is that as someone who represents the legendary [Big Publisher] and books based on respect and honoring human individuality, you’ve not taken the time to understand the fundamentals of how to pitch a blogger in a manner that’s not insulting and spammy.

Press Release 129

Press Release How To Radian6 Blogger 129

Twist Image

JUNE 1, 2012

The main reason why marketers shun the majority of these innovative startups (and why many of them suddenly become amazing successes - look no further than Radian6 ) is because marketers fall into two classifications: Clients. The brands. These people have to get the four p's of their product down to a science. advertising agency. cloudlinux.

Radian6 100

Radian6 Startup Marketing Adwords 100

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). Something that I couldn’t translate into the table above is how comfortable you feel using the UI. I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit.

Social Media 157

Social Media Radian6 Strategy SM2 157

Pam Moore

APRIL 6, 2019

Smart marketers know how to tap into the research and testing power of the social networks without becoming a spammer. Would you like to… know how your new message and brand platform resonates with your audience? how to design your website or blog for highest traffic, engagement and conversion? It's there for the taking.

Campaign 60

Campaign Social Media Content How To 60

Twist Image

MARCH 29, 2011

One of the leaders in social media monitoring solutions is a company called Radian6. Social 2011. On April 7th and 8th, the company will be hosting an event in Boston titled Social 2011 - their first-ever user conference that features marketing professionals from companies like Dell , PepsiCo , the American Red Cross and hundreds more.

Radian6 102

Radian6 Findability RSS Sentiment 102

Josh S Peters

FEBRUARY 5, 2013

Use a social media listening platform like Radian6, Trakur, Sysomos, etc. and how they use / consume information on them. And finally by making (and constantly evaluating and revisiting) your customer model you will always know exactly how to deliver the best content and the best experience to your customers.

Strategy 186

Strategy Wiki Sysomos Widget 186

Jason Yormark

AUGUST 31, 2010

Related posts: Social Media Book Giveaway Contest Follow Up Socialnomics Book Review Olive Garden on Facebook: How To Not Use Social Media 5 Ways To Become Social Media Relevant My 9 Favorite iPhone Social Media Apps This entry was posted on Tuesday, August 31st, 2010 at 11:57 am and is filed under Social Media , Software.

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Jason Yormark

AUGUST 31, 2010

Related posts: Social Media Book Giveaway Contest Follow Up Socialnomics Book Review Olive Garden on Facebook: How To Not Use Social Media 5 Ways To Become Social Media Relevant My 9 Favorite iPhone Social Media Apps This entry was posted on Tuesday, August 31st, 2010 at 11:57 am and is filed under Social Media , Software.

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Koka Sexton

NOVEMBER 14, 2011

SocialMediaPlus will consist of 21 seminars on real-world topics that will help you walk away with an understanding of how to effectively implement Social Media strategies inside your company. I was accepted as a speaker and will talking about Leveraging Social Media for B2B Sales Teams.

Social Media 65

Social Media Radian6 B2B List 65

Buzz Marketing for Technology

NOVEMBER 17, 2009

With all this data the question many CMOs wrestle with is – How to manage so much data from so many sources and separate systems to drive insights on how customers behave? With the goal being a seamless and consistent experience as customers and prospects pin pong across a variety of channels.

Data 100

Data Vocus Radian6 B2B 100

Convince & Convert

MAY 20, 2012

I don’t care which of this software you procure, if you don’t know why you need it, and how to use it, it will turn into a pit of despair and social media dream killer faster than you can say “Lebron chokes in the playoffs.” Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies.

Crimson Hexagon 141

Crimson Hexagon Software Social Media Attensity 141

Buzz Marketing for Technology

NOVEMBER 17, 2009

With all this data the question many CMOs wrestle with is – How to manage so much data from so many sources and separate systems to drive insights on how customers behave? With the goal being a seamless and consistent experience as customers and prospects pin pong across a variety of channels.

Data 100

Data Vocus Radian6 StumbleUpon 100

Convince & Convert

APRIL 24, 2014

There are only a handful of subscribers to the site through Feedly, but among Feedly users, it’s clear that two of the most recent 10 blog posts have gotten much more interaction than the others: 10 of the best LA day trips (and how to get there on transit from UCLA) and 8 Of the Best Hikes in Los Angeles – And how to get there on transit from UCLA.

Transportation 161

Transportation Sysomos Radian6 RSS 161

SocialFish

JANUARY 8, 2011

Here’s an example: a great post from Lara McCulloch-Carter (@ready2spark) about how to think about Quora from the event planning point of view. Exhibit d: I s Radian6 worth the money? To me that’s another signpoint for a successful open community, that it allows for potentially messy evolution. My very early verdict?

Radian6 276

Radian6 Engineering Questions Foursquare 276

Net-Savvy Executive

APRIL 1, 2011

A couple of CEOs have pointed out how few of the vendors ever featured in Forrester's reports on social media analysis are still independent. So, in the spirit of the filmmaker who's not sure how to end a movie, let's roll the "where are they now?" Power & Associates in 2008. Visible Technologies Still doing what they do.

Brand Monitoring 77

Brand Monitoring Cymfony Attensity Alterian 77

Convince & Convert

JULY 12, 2011

Organizations need to be smart and think long term before investing in technology applications that facilitate internal collaboration (Jive, Lithium, Yammer), social listening (Radian6, Meltwater), measurement (Rowfeeder, Argyle), social relationship management (Sprinklr, Syncapse Platform) and social CRM (Nimble, JitterJam, Pivotal).

Jive 148

Jive Lithium Social CRM Yammer 148

Jason Yormark

DECEMBER 28, 2009

From old school marketers simply updating their titles to stay with the times, to recent graduates who know how to use Twitter or Facebook. Just take a look at how many Twitter users “claim&# their authority on the subject. So how can we filter out all the pretenders? Your post made me laugh! Thank you for the shout out!

Social Media 197

Social Media Radian6 Small Business RSS 197

Direct Marketing Observations

APRIL 26, 2010

Amber Naslund , the Director of Community at Radian6 , understands organizational change is just as important as technical change is and knows how to get people there. While there is before digital (traditional) and after , more importantly there is a during or a transition that not many can talk to except Amber.

Social Media 173

Social Media Radian6 Apple Marketing 173

Janet Fouts

DECEMBER 27, 2011

Amber’s recently left her role leading the social media charge at Radian6 to go out on her own with HiddenStartup and it will be fun to watch her grow her business. She’s also co-founder of CopyBlogger Media and also ThirdTribe , spreading the word of how to do Internet marketing the smart way. Naomi Dunford. Liz Strauss.

Blogger 152

Blogger Real Estate Radian6 Wiki 152

Laurel Papworth

SEPTEMBER 30, 2015

Click to find out about the How to Automate Schedule and Autofollow on Social Media Course. CrystalKnows (reads your social media profile and then tells other people how to email you (tone, topic, style) based on your psych profile). Salesforce Marketing Cloud (Radian6) for CRM integration. Top 100 blogs for your industry.

List 40

List Social Media Tools Netvibes 40

Convince & Convert

JANUARY 11, 2011

One of the challenges of writing a blog is knowing how to value the wide variety of reader engagements and behaviors. You’ll want to us Radian6 , ViralHeat , Spiral 16 , Sysomos , Social Mention or any of the other social listening tools for this project. By no means perfect, but much more illustrative than follower counts.

Metrics 160

Metrics Postrank Social Media Klout 160

Janet Fouts

APRIL 18, 2011

For those that do see the value there’s still a problem, and that’s HOW to listen. Lots of people sign up for one of the amazing social media listening platforms like Radian6. So let’s talk about how to listen regardless of the tools. Try to put yourself in their shoes.

Social Media 136

Social Media Attensity SM2 Radian6 136

Kikolani

JANUARY 26, 2010

Tiffany asked us for input of what we would have liked to seen but didn’t at #SMAZ – the topic that came to mind for me was more discussion on how to build community on social media and engage with fans / followers. Listen and join the dialogue with Radian6. and jumped into their conversation near the end.

ROI 114

ROI SEO Social Media Tips 114

Convince & Convert

JANUARY 13, 2011

That’s wisdom from Radian6 CEO Marcel Lebrun (disclosure: Amber’s employer ) about the changing dynamics of communication via the Web, and the importance businesses need to place on paying attention to discussions online via social media listening. How to Use Blog Lists for Your Social Media Strategy (Danny Brown).

Company 142

Company Conversation Radian6 Social Graph 142

Danny WhatMough

SEPTEMBER 20, 2012

The central theme running through the talk was how to effectively put together a social media PR analytics programme that would accurately and meaningfully measure success and results. One of the biggest mistakes of any analytics programme is to select tools first: “we have purchased Radian6, therefore we’re going to measure XYZ.”

Campaign 70

Campaign Social Media Radian6 Analysis 70

Social Media Marketing

APRIL 22, 2011

How to "win" at Empire Avenue According to the team at Empire Avenue, there are two ways to win: by being an Investor or by being an Influencer: While the world may be defined in these two separate buckets - creators and consumers - for most of us in the social space, it's not an either/or proposition; we're most likely creating and consuming.

Social Media 167

Social Media Klout Flickr Radian6 167

Net-Savvy Executive

APRIL 26, 2011

The first was Social2011 , Radian6's first user conference ( #Social2011 ). They have weather-specific accounts and know how to use the hashtags. To me, it's the unusual days that really prove Twitter's value. I recently experienced two events—one good, one bad—that show Twitter at its best. Media reports.

Eventful 93

Eventful Twitter Radian6 Back channel 93

Social Media Strategery

AUGUST 18, 2010

It’s an interesting question – why are today’s students held accountable for not knowing how to use social media professionally, yet they haven’t ever been taught formally? Image courtesy of Flickr user lawtonchiles Those studying areas such as health or sciences are taught how and why things work and also how to be ethical.

Education 135

Education Social Media Gov 2.0 Class 135

Josh S Peters

NOVEMBER 23, 2009

If you’re still craving more info and don’t want to create an action plan yet then you can look at some of the paid tools like BuzzGain , Techrigy or Radian6. As you continue to build up your reputation and build up your network in these different communities you will figure out how to get your blog in front of them.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Ari Herzog

SEPTEMBER 30, 2010

&# OPTION: If you just want some fresh eyeballs on your website, emails, ads, marketing materials — whether you’ve done it yourself or hired a professional — I can tell you what’s working and what’s not — and how to fix it. Headline : Director of Community at Radian6. Solopreneurs. Entrepreneurs.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Proactive Report

DECEMBER 18, 2009

And there are several good monitoring tools: Radian6, Filtrbox, Trackur, SM2 and eCairn. Measuring your progress: You can use the tools above to keep track of some of the stats you need to keep an eye on, but you also need to learn how to read your web analytics. Take a look at a sample dashboard here.

Filtrbox 69

Filtrbox Social Media Tools SM2 69