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The TikTok algorithm explained

Sprout Social

Yet those videos will rarely show up for someone who mostly consumes content related to sports and gaming. Let’s take a look at the most important TikTok ranking factors that influence which videos show up on your For You page: User interactions and behavioral signals. Level up your hashtag game. Post at the right time.

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TikTok for Business: Top 10 Brands Smashing it on TikTok

Social Media Strategies Summit

app to become one of the world’s biggest social networks, with over one billion users. To an extent, this is reflected in its TikTok content , which — similar to rival energy drink Red Bull — features extreme sports: mountain biking, jet skiing, off-road racing, and the like. TikTok rose from the ashes of the Musical.ly

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6 Powerful Psychological Biases and How They Influencer Human Behavior Online

Buffer Social

Yet understanding the growing field of marketing psychology can help persuade and influence audiences in powerful ways online. This week on The Science of Social Media , we’re exploring six powerful psychological biases and how they influence human behavior online. About The Science of Social Media podcast.

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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

In its early days, TikTok was known as the social media platform of choice for young people. While TikTok’s audience has grown a little older as the platform has gained in popularity, it still skews a lot younger than any of the other larger social networks and has more female than male users. Teens loved it. Image source.

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The Brand’s Guide to Getting Verified on Social Media in 2021

Pixlee

According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.” Collaborations with Prominent Influencers and Brands. Social Media Contests. Does Verification Still Matter? .

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10 Brands Killing It On Instagram in 2016

Talkwalker SM

Yet how do you make the most of this social network? Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. How do you regularly produce engaging content? Adidas (@adidas).

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Brand experience: Why it matters and how to build one that works

Sprout Social

This further strengthens your efforts to build brand loyalty and trust—two things that influence up to 58% of consumers’ decision to choose a brand over competitors, according to The Sprout Social Index 2022™. These include social listening data from relevant social networks (TikTok, YouTube, Instagram, Twitter, etc.),

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