How to Identify Popular Hashtags

Razor Social

Hashtags are used on social media channels and are important in your business – you may be missing a trick if you’re not using them. So let’s figure how how to identify popular hashtags… First… let’s talk about what hashtags are and why you need them! What are hashtags? click on the hashtag to find all updates with this hashtag). using the hashtag of an event or a TV program). Why are hashtags useful?

4 Top Sports Brands on Social—And What We Can Learn From Them

Likeable

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media.

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3 Ways Sports Marketers Need To Be Using Instagram Data

Audiense

This is what marketers of major sporting brands can expect when their social media strategy is driving a lot of engagement. Implementing insights gleaned from Instagram data can impact a sporting brand’s social activity on more than just instagram. For now, let’s kick-off with some things you can start doing today: Know The Sport’s Audience Landscape. All sports, athletes, and clubs have their own unique interests. A potential influencer?

What’s The Best Number of Hashtags to Use In My Post?

Keyhole.co

Hashtags can be a great way to boost your post’s visibility, but the ideal number of hashtags depends on the social media platform. While you’re better off using fewer hashtags on Twitter, you’ll see more success using a lot of hashtags on Instagram.

Micro-Influencer Outreach: How to Find, Retain, and Empower Micro-Influencers

Pixlee

Chances are you’ve heard of these influencers, even if you don’t follow them on social media. . Micro-influencers are people who have a comparatively smaller follower base (typically 1,000-100,000 followers) than top content creators. Why Micro-Influencer Marketing? Kylie Jenner.

Affiliate Marketing for Influencers: How to Make Money on Instagram

Later

If you’ve ever wondered how affiliate marketing for influencers works, it’s just like when a retail clerk earns a commission for the sales they close, but in a digital way! What is Affiliate Marketing for Influencers? How to Get Started with Affiliate Marketing as an Influencer.

The NBA Finals on Social: Who is winning the conversation?

Talkwalker SM

The Hashtag Game. These are the Warriors’ and Cavaliers’ official hashtags, and they’ve been given the emoji treatment. Stephen Curry leads the way with this tweet, which has been retweeted more than 27,000 times: The Warriors’ hashtag is used most effectively on Facebook, in accordance with final score posts. Two of the most marketable athletes in American sports are featured in the NBA Finals: Stephen Curry of the Warriors and LeBron James of the Cavaliers.

6 Powerful Psychological Biases and How They Influencer Human Behavior Online

Buffer Social

Yet understanding the growing field of marketing psychology can help persuade and influence audiences in powerful ways online. This week on The Science of Social Media , we’re exploring six powerful psychological biases and how they influence human behavior online. Marketing Psychology: 6 Powerful Biases That Influence Human Behavior. Feel free to connect with our team at Buffer on Twitter , Buffer on Facebook , our Podcast homepage , or with the hashtag #bufferpodcast.

Top 9 Tips On Becoming A Full-time Social Media Influencer

So Influential

Influencers’ platforms have experienced an enormous hype recently as the hottest and most effective marketing strategies. Today, these have become defining qualities in influencers, experts in various fields. This is the thing that gives them influence over their crowd.

How Being Specific about Social Strategy can Increase Social Influence

Convince & Convert

With less individual channels, SAP is actually increasing its social influence. New Yorkers were asked to tweet their selection @ATTNYC with the hashtag #FilmForAll. Gary Gait , the man who helped the sport of lacrosse become mainstream. Tweetable Moments Social media has become so important that it’s integrated into everything we do.

Hello from the outside: Exploring the great outdoors while staying close-to-home

Sprout Social

However, throughout the year, the pandemic has influenced where we go, who we see and how we entertain and care for ourselves. The Royal and Ancient Golf Club in the UK organizes world-renowned golf tournaments and works with the United States Golf Association to govern the sport worldwide.

The Top 25 Social Media Analytics Tools [Updated for 2021]

Keyhole.co

You are also able to identify key influencers who get the highest engagement rates and the number of followers in specific industries and reach out to them right from the tool. This social media analytics tool can also help you connect with influencers and quantify your PR impact.

Twitter Analytics: Your Guide to Drive Traffic and Boost Sales [Updated in 2020]

Keyhole.co

While Twitter isn’t the most popular social platform out there, it’s still the go-to platform for live conversations about news, TV, and sports. This follower may also serve as a potential influencer or collaboration opportunity. Was it a hashtag? Twitter Analytics Guide.

Euro 2016 & Social Media: 5 Things We’ve Learned From the Data

Talkwalker SM

No surprise to see the opening match between France and Romania deliver the biggest Twitter buzz over the first weekend of Euro 2016 with over 600k uses of the match hashtag , almost double that of second place England v Russia. More unusual was the top influencer for this match: You deserve it, @_OlivierGiroud_ Unless you’ve been living under a rock, you know that UEFA Euro 2016 has begun!

10 Brands Killing It On Instagram in 2016

Talkwalker SM

Instagram is a great social network for all sports-related content as it lets sports fans enjoy the opportunity to get behind-the-scenes scoops – from the outfit that their favorite tennis player will wear to the next tournament, or the making of their favorite sports goods, to an inside look at an aspect of their sporting heroes they would never see otherwise.

Pressing for progress: A comparison between International Women’s Day 2017 and 2018

Audiense

We monitored a number of hashtags and keywords from the day to begin to understand the people participating in this conversation. The 2017 report showed a more segmented community from; human rights activists, business, music fans, sports fans. While there is a specific business segment, the audience as a whole showed an affinity for business and were influenced by the likes of Richard Branson and Bill Gates. Blog Consumer Insights Influencer Marketing

10 Instagram Predictions to Fire-up Your Strategy for 2020

Later

Influencers were the first to jump on the trend — Jenna Kutcher , Elise Darma , Quigley Goode , and Sarah Nicole Landry of @thebirdspapaya all share lengthy captions on their posts to give greater insight into their world or to share their knowledge. .

5 TikTok Campaigns You Need to Try in 2022

Pixlee

You can encourage your fans to share their videos related to your products through a brand-specific challenge or unique branded hashtag. Run a Hashtag Challenge. Tap Into Influencer Content.

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Social Media Engagement: 5 Revamped Tricks for Brands

Pixlee

Morphe Brushes showcases community posts from their top influencers and everyday customers on their social posts to create authentic connections with their audience. Ask your fans to share photos and videos using a branded hashtag.

8 TikTok Challenges Started by Brands and what We can Learn from Them

Pixlee

Some are finding ways to reach new audiences with this channel, and they’re using creativity and influencers to launch some of the most engaging campaigns in the form of challenges. They enlisted the help of many well-known influencers to promote their new denim jeans.

Instagram Shoutout Guide for 2020

Pixlee

After all, Instagram Shoutouts are another form of influencer marketing. Luckily, with tools like Pixlee, you can discover new influencers of all sizes and request a shoutout based on engagement rate and other parameters you determine. Usually, this type of account is in a particular niche, or the account owner is inclined to post about a particular field of interest, like sports, lifestyle, food, or travel. Influencer marketing is a prime example of paid shoutouts.

UFC vs Boxing: The combat of social media

Audiense

It was 4:30 am (BST) on what was supposed to be my official day of lazing around (my Sunday) but instead I was awake and ready to watch the biggest fight in combat sporting history: UFC vs Boxing! Before I knew it I found myself distracted, doing what I knew best; using my Audiense insights solution to setup monitoring of a few popular hashtags (# MayweatherMcGregor, #ConorMcGregor and #FloydMayweather ) which I would let run throughout the fight.

7 Winning Instagram Giveaway Ideas (And How to Plan Your Own)

Hootsuite

Bonus: Download a free checklist that reveals the exact steps a fitness influencer used to grow from 0 to 600,000+ followers on Instagram with no budget and no expensive gear. Comments can be tracked and answered in the Inbox , and mentions/hashtag usage can be tracked via Streams.

How to Radically Rethink Your Retail App to Increase Engagement

Pixlee

Style Theory encourages community posts with the hashtag #OOTD to show how their products actually look on real people. . StyleTheory showcases different influencers in their app to drive inspiration and build community. The world moved ‘mobile-first’ so brands built apps.

Instagram Reels 101: Everything Your Brand Needs to Know to Get Started

Social Media Strategies Summit

Add a video caption and include relevant hashtags. The brand understands its core audience is comprised of people who love outdoor and extreme sports, and that’s exactly what it offers up on Reels. Instagram is the world’s fifth-largest social media site.

The Brand’s Guide to Getting Verified on Social Media in 2021

Pixlee

According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.” Collaborations with Prominent Influencers and Brands.

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Running, Kinesiology & Marketing: The Rachel Smith Interview

Firebelly

I have also been a part of social monitoring projects—learning how to monitor keywords and hashtags across social media platforms, as well as helping to develop influencer programs for our clients, such as American Red Cross of Indiana. I’ve had experience in the sales/sporting field having worked at The Runners Forum-a running, walking, and triathlon specialty shop-for my past five summers.

7 of the Best Social Media Campaigns (And What You Can Learn From Them)

Hootsuite

For a limited period of time, Coors Light promised a six-pack to anyone who tweeted at them using the campaign hashtag. The campaign was a twist on their branded hashtag , #ExploreBC, building on existing brand recognition and usage. They created a simple, clear campaign hashtag.

What brands are missing by sleeping on TikTok

Sprout Social

The teen is achieving what celebrities and top tier influencers take years and entire teams to do. But with 500 million active users worldwide , and rapidly growing, TikTok holds the keys to success for influencers and brands alike.

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The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. In 2018, fashion brand GUESS launched the Guess #InMyDenim challenge , encouraging fans to post videos using the hashtag while wearing GUESS clothing. To kick off the challenge, GUESS partnered with popular influencers including @ourfire (2.3M By now, you’ve probably heard of the emerging social media site, TikTok.

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How to Get Verified on Twitter in 2020: Boost Your Chances

Keyhole.co

Generally, this includes user accounts in the following interest areas: Music Acting Fashion Government and politics Religion Journalism and media Sports Media Business. Helps You Network with Influencers. Influencer marketing is pegged to be the next big thing in marketing.

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How Turn Studio Transitioned a Side Project into a Thriving Ecommerce Business with Instagram

Buffer Social

Pottery began to take off and ceramic influencers were growing their followers into the hundreds of thousands. That’s when Sing turned to some of the biggest pottery and design influencers on Instagram. Sing would also look for specific hashtags used in contests hosted by top accounts and feature those hashtags in his own posts. Different than personal profiles, people follow brands and influencers for a reliable source of a certain type of content. Hashtags.

Thanks for the memories: 5 ways to tap into the power of nostalgia marketing

Sprout Social

More than a decade later, thanks to the resurgence of the Y2K aesthetic powered by social media creators and influencers, the foundation found its way into my timeline, and back into my heart. Age, interests, historical events and more influence what we hold dear.

Facebook Redesigns Pages as Reach Declines, 5 Fascinating Facts About Gen Z, the ROI of Meme Accounts, and More!

Buffer Social

Many agencies and brands are switching their attention from influencers to meme accounts to run native advertisements on platforms like Facebook and Instagram. LinkedIn is now encouraging people and pages to use hashtags in their content so that they can increase the visibility of that content in the news feed. Part IV: Using LinkedIn hashtags to maximize content exposure. Resource: Better ROI than Influencers – Meme Accounts Attract Growing Interest.

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Selling on Instagram: Everything you need to know

Sprout Social

For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags. River Island supplements its commercial content with images from customers sporting its wares. Influencer marketing.

Nike’s Secret to Success on Instagram: Building an Engaged Community

Buffer Social

We sat down with Wes to understand just how Nike approaches customer care on Instagram and how they’re leveraged adding value to help grow a massive online community of athletes, influencers, and everyone in-between. Wes explains this approach perfectly using a sports metaphor (naturally!), “The Nike customer care team is sort of like the assistant coach on any sports team. And similar to sports, mastering these skills takes time, energy, and practice.

Four Key Strategies to Reclaim a Branded Social Experience

Convince & Convert

Using the hashtag #SURFERPoll , they collected and published user-generated content (UGC) in a gallery to maximize visibility and build interest in the event. Westfield Mall also recently united user content around the hashtag #VIPinkWeekend. 3) Grow the Influence of Your Campaigns You can strengthen the lifespan of your campaign by amplifying your message across all communication channels , including email marketing, digital advertising, television, direct mail, and more.

How Turn Studio Transitioned a Side Project into a Thriving Ecommerce Business with Instagram

Buffer Social

Pottery began to take off and ceramic influencers were growing their followers into the hundreds of thousands. That’s when Sing turned to some of the biggest pottery and design influencers on Instagram. Sing would also look for specific hashtags used in contests hosted by top accounts and feature those hashtags in his own posts. Different than personal profiles, people follow brands and influencers for a reliable source of a certain type of content. Hashtags.

74% of World Cup Viewers Use Social Media During the Games

Convince & Convert

It’s no surprise that social media has become one of the most important tools for marketers to leverage during live events and sports games. Social gives brands the power to engage and influence consumers second by second. In fact, the World Cup is already prepared to be the most social sporting event ever. One way to engage in social influence is to find your brand’s advocates and leverage them.

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Social Media Terminology: Social Media Words You Need to Know

agora pulse

It’s officially an octothorpe, and everyone on social media calls it a “ hashtag.” A hashtag is used right before a word to help categorize content on social media channels. And if you used that hashtag in your social posts, it’ll mark your content, so other users on the platform can discover your posts on the specific topic. More info about hashtags: Quick Tips for Making the Most of Your Hashtags. Hashtag. Influencer.