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Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Dassler brothers — Adolf and Rudolf — started a sports footwear business from their mother’s laundry. The rest is sporting history. They continue to innovate in the realms of sports and footwear.

Sports 59
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Stanley’s Social Media Strategy: Influencer-Driven Marketing Reinvention

Keyhole.co

Inspired by influencers and celebrities, people stand for hours in queues, waiting to get their hands on limited-edition items. With the help of some market research and influencer tracking , Stanley gained significant online traction despite operating in a relatively niche market. Instagram: 741.7K Facebook: 255K YouTube: 12.1K

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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Plus, it has expanded into proprietary adventure sports, racing, and music. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. The brand then curates and posts the best ones on its social channels. market share.

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Instagram Reels 101: Everything Your Brand Needs to Know to Get Started

Social Media Strategies Summit

Add a video caption and include relevant hashtags. Once you’ve done all that, hit the big blue button to share it to your Instagram Stories, Explore Feed, and the dedicated Reels tab, which looks like this: Don’t want your Reel messing up your beautifully curated grid? Change the cover (thumbnail) image. Tag friends or collaborators.

Instagram 234
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The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

TikTok’s content is also a sharp departure from the perfectly curated images made popular by the rise of Instagram. In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. The app’s parent company. Source: Mobile Marketer.

Brands 114
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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Similar to the sports world , brand marketing is a highly competitive arena. Recruiting brand ambassadors or influencers. For example, Nike is one of the world’s well-known sports brands. Whirlpool also benefits from #CleanTok, a popular hashtag highlighting cleaning hacks and helpful home appliances. whirlpoolusa.

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Selling on Instagram: Everything you need to know

Sprout Social

For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags. River Island supplements its commercial content with images from customers sporting its wares. Influencer marketing. Influencer promotions are effective often because they don’t feel as “salesy.”

Instagram 112