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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines.

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2023 Guide to Franchise Social Media Marketing

Hootsuite

Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees. Answer: Creating a detailed brand guidelines document and keeping it where all franchisees can access the latest version, along with your brand assets. You know, the simple things.

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Decoding corporate communications: Functions, goals and skills

Sprout Social

Here are some of the skills required: Hard skills : Proficiency in creating and editing written content, understanding company values and drafting guidelines, ability to analyze key performance indicators (KPIs), managing digital communication channels, familiarity with crisis communication strategies and protocols.

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Stay Safe on Social Media: 6 Rules for Lawyers and Law Firms

Hootsuite

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. One way to ensure compliance on social media for both you and your entire team is to implement policies, guidelines, and workflows. Guidelines empower your team to hype up your firm the right way.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Social listening allows you to: Monitor brand sentiment to get ahead of a crisis. For example, you can view brand sentiment trends at a glance within the platform, which helps you visualize how people are reacting to your brand in real time. Analyze how people respond to your organic posts and paid ads in one place.

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Social media moderation: How to respond to world events

Sprout Social

Explore the themes and patterns of the conversation and general sentiment. Organize response templates that can help inform what to say, so you can be prepared to address comments your brand deems worth responding to. Social listening is a great tool to assess the intersections between your audience and the larger situation.

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10 clever ways to improve your Glassdoor presence using Sprout Social

Sprout Social

Then, use Sprout’s Tag Report to evaluate those review trends and gauge the overall sentiment around your offerings. You could compare reviews before and after the change, monitor the changes in sentiment and further refine your plans based on the feedback you receive. Let’s say you’ve recently changed your work from home policy.

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