Sat.Sep 25, 2021 - Fri.Oct 01, 2021

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How to Avoid Being Banned on Social Networks + What to Do if You Are

Webbiquity SMM

Guest post by Lisa Sicard. Getting banned on social media in 2021, at least temporarily, has unfortunately become a regular thing for many users. Facebook alone had banned over 1.3 billion accounts in just the three months from October to December of 2020, according to Forbes. It doesn’t only happen on Twitter or Facebook. It can happen on any social media network today, even the Pinterest channel.

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Good Comes First – @marksbabbitt on #MindfulSocial

Janet Fouts

The massive disruption we’ve been through the last few years has caused a paradigm shift in how we live and work. Employees are no longer satisfied with the autocratic leadership and stilted engagement strategies that used to be the norm. People are looking for jobs where they really feel respected, encouraged, and where everyone is part of creating and supporting a corporate culture that nurtures productivity rather than drives it.

Blogger 227
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How Competition Impacts Facebook Ads Costs

Jon Loomer

It’s important to understand that your Facebook ads costs aren’t determined in a vacuum. It won’t always cost the same amount to get that click or conversion. In fact, the rate at which people act on your ads could remain constant while your costs could fluctuate wildly. Why? The role of competition. Competition will become a bigger issue for most advertisers during the final quarter of the year.

Cost 216
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5 Ways To Grow Your Customer Relationships Through Social Selling

Convince & Convert

Social selling is a tool that almost anyone can add to their professional toolbox. While sales professionals have traditionally applied social selling, it can apply to anyone using relationships and relational marketing in their career. Social selling solves the problem of needing to fill a pipeline and connect with customers by building relationships.

Skills 197
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Most Popular Social Networks of 2021

Ignite Social Media

The world of social media began over 20 years ago, but the social networks that reign today are vastly different than those that helped the phenomenon emerge. One could even say that social media has evolved so much that it’s replaced face-to-face connections, particularly in the past year during the devastation of a global pandemic. But which social networks are the most popular today?

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Capitalizing on Awareness: 5 Ways to Create Content for the Top End of Your Funnel

Social Media Strategies Summit

Investing in high-quality content is always an excellent way of reaching, engaging, and offering value to your audience. However, to ensure that you’re getting the best possible results , you must understand that one size does not fit all. Industry experts will argue that the best way to create content is to produce articles, videos, visuals, etc., that target specific stages of the buyer’s journey.

Content 168

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What is social listening: everything you need to know (and best tools to start)

Awario

What's social listening? How does it work? What are its benefits for businesses? Here's a comprehensive beginner-friendly guide to answer all of your social media monitoring-related questions.

Tools 183
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Facebook Adds Cross App Group Chat Functionality in Messenger and Instagram Direct, New Chat Tools

Social Media Today

The new features will enable more functionality in your Messenger and Instagram chats, while also advancing Facebook's broader integration efforts.

Instagram 196
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What do we want? JOY! When do we want it?

Janet Fouts

When do we want to feel joy? What a question. Now would be good, wouldn’t it? It can seem like we’ve lost our ability to feel that sense of joy when everything seems in chaos around us. There’s a lot to feel icky about right now, but that really, REALLY doesn’t have to kill our sense of joy. Not at all. So what are you gonna do?

Groups 169
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How “The Facebook Files” Could Impact Social Media Marketing

Ignite Social Media

The Fallout from “The Facebook Files” Has Begun. What Does This Mean for Brands? The recent announcement that Instagram has stopped the development of Instagram Kids (as we recommended back in March) was not some isolated incident brought about by spontaneous internal soul searching. Rather it appears to be the first chip to fall from the bombshell “ Facebook Files ” series released two weeks prior by the Wall Street Journal.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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[PODCAST] Limiting to resources within your industry will limit your possibilities

Audiense

Data Stories: Leaders at Work is a weekly podcast brought to you by Audiense. Hosted by Rahul Jerome, founder of insight-intelligence.com , the series captures personal anecdotes and career highlights from some of the most talented and brightest minds in the research and insights industry.

Industry 148
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YouTube Publishes New 'Shorts Report' to Highlight Key Content Trends and Tips [Infographic]

Social Media Today

The report provides an overview of the latest trends that YouTube's seeing in its TikTok-like Shorts video feed.

YouTube 218
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16 Ways to Promote Your “Boring” Brand or Product on Social Media

Hootsuite

Twenty years ago, if you said you worked in robo-advising, direct-to-consumer optometry, or mattress sales, you would probably be the least popular person at a dinner party. No offense but: booooring! Who invited you!? Get out! But things have changed: some of today’s hottest brands are centered around traditionally “boring” industries. Wealthsimple, Warby Parker and Casper (who trade in — you guessed it — robo-advising, direct-to-consumer optometry and mattress sales) produce some of social med

Products 145
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5 Best Things About Hire WordPress Expert

Social Media Marketing

Basically the term, WordPress signifies a form of designer that develops various types of implementations of a project or application of websites. WordPress Expert means a person that comes with lots of skills like wide knowledge, user experience, be a specialist in their professional areas, and someone that always concentrates on WordPress development criteria.

WordPress 120
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Debunking the “My Target Audience Is Everyone” Myth

Audiense

“Everyone! Everyone should use our product - it’s life changing! It’s available to absolutely anyone with a pulse, and we should market it that way, so everyone can benefit from it! We need to reach the masses, every single one of them!”.

Products 148
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Instagram Pauses 'Instagram for Kids' Project After Recent Media Reports

Social Media Today

Amid concerns around the mental health impacts of Instagram use, the company has decided to shelve its 'Instagram for Kids' project.

Project 196
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Want to Buy TikTok Followers? Here’s What Happens When You Do

Hootsuite

Thinking about buying TikTok followers ? I get it. In this instant-gratification world, of course it’s tempting to buy the metrics you want. If we as a society have developed the technology to order a pizza with an emoji on Twitter , why shouldn’t I be able to become TikTok famous with the click of a button? Organic growth just takes so much time and you want a nice juicy follower list nowwwww !

Buy 140
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3-5 Hashtags on Instagram – Yes or No?

Jenn's Trends

We just had a bomb dropped on us, with the latest post on the Creators account where they give all their hashtag advice… They say all the things I’ve been saying for years, under their dos and don’ts. Until the last bullet point on each.

Hashtag 117
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Katie Hurley on the Intersection Between AI, Neuroscience and Technology

Oktopost

Replicant’s Senior Director of Marketing, Katie Hurley takes the hot seat. Listen to the podcast: For more thought leadership on AI and technology, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Watch the recording: Want to hear more from renowned marketing leaders? Catch all episodes here. Meet Katie Hurley.

B2B 116
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Google Outlines New Multitask Modeling for Search Results, New eCommerce Discovery Tools

Social Media Today

The main addition is Google's Multitask Unified Model, which will enable advanced search matches based on variable contextual queries.

Google 196
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#398: The Uphill Battle Of Being Your Own Boss & How To Keep Moving Forward

Amy Porterfield

How To Be The Boss During Big Life Changes “Where you are in your journey, I hope you, too, will keep encountering challenges. It is a blessing to be able to survive them, to be able to keep putting one foot in front of the other — to be in a position to make the […]. The post #398: The Uphill Battle Of Being Your Own Boss & How To Keep Moving Forward appeared first on Amy Porterfield | Online Marketing Expert.

How To 114
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Selling on Instagram: Everything you need to know

Sprout Social

Businesses shouldn’t be shy about selling on Instagram anymore. Instagram is booming for brands right now. The Sprout Social Index 2021™, UK & Ireland report found 54% of UK consumers use Instagram. Social commerce is on the rise too, with 63% buying from social in the last year. And as noted in our guide to marketing in Gen Z, younger consumers rely on Instagram to discover, research and share new products.

Instagram 112
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How Will TikTok’s New In-App Shopping Experience Boost Your Brand’s Sales?

The Realtime Report

How Will TikTok’s New In-App Shopping Experience Boost Your Brand’s Sales? By. Francisco Schmidberger. TikTok and Shopify recently announced the rollout of in-app shopping experiences on TikTok, as previously disclosed last year when these companies initially announced their partnership. This marks the first move of TikTok into the hot social commerce trend, similar to what the Chinese version of the app, Douyin, has already been doing.

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LinkedIn Outlines the Strength of its Reach and Ad Targeting Options [Infographic]

Social Media Today

The infographic provides a full overview of LinkedIn's ad targeting tools, as well as its various display options.

LinkedIn 212
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How to Improve Social Media Customer Service in 10 Ways

Quintly

If you are in charge of social media customer service, you know your customers use social media to connect with your brand, send feedback, appreciation, ask for support and often enough, vent frustration. They expect a lot more than they would from your main website. Your response needs to be quick and personal. Here's how to make sure your customers' experience on social media is always positive.

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Cyberbullying Remains Rampant On Social Media

Forbes Social Media

Cyberbullying has been on the rise amongst adolescents due, in part, to increased access to electronic devices, the Internet, and at times lack of supervision of online activity.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How to Make Money on Instagram

BeingOptimist

You can’t ignore the power that Instagram holds, and over the past years, it has surpassed all the major platforms in popularity. From teens to millennials and old age people – everyone has an account on Instagram. But have you ever thought of optimizing your Instagram page to make money? Apart from the business and brand perspective, Instagram is an everyday go-to social media platform where you can enjoy your happy times and get through stressful times.

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YouTube Launches Improved Viewer Retention Insights to Help Guide Your Content Approach

Social Media Today

The new insights will provide more info on video performance, and which aspects are driving better response.

YouTube 218
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48 Hr. Exclusive: 5 Little-Known Mistakes *Most * Course Creators Make (+ What to Do Instead)

Amy Porterfield

There are roadblocks I see come up again and again in otherwise incredibly capable business owners who set their sights on launching a profitable course. Want to know what they are? Keep reading! These roadblocks aren’t one off occurrences, they’re proven patterns that are 100% avoidable when you know what to look for. In this […]. The post 48 Hr.

Course 96
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Case Study: Using Influencers To Build Rapid Awareness

Forbes Social Media

Markerly, a pioneer in influencer marketing, identified the most influencial “cat” voices on Instagram and TikTok. The campaign included product placements and new takes on the MeowMix jingle and achieved significant, rapid results. Justin Kline, CEO of Markerly, provides insight.

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The Dos and Don’ts of Crisis Management on Social Media

Likeable

The information and tips in this article come from one of Likeable’s Smarter Social modules. Learn more about Smarter Social , our solution for in-house digital teams, here. In today’s social media climate, crises are inevitable. Just as a TikTok dance can come out of nowhere and go viral, a PR crisis related to your brand can do the same. As a brand, you won’t be able to prevent these crises—but what you can do is have a plan and a system in place so that you’re prepared for when they do happen