July, 2018

Chatbots: understanding the sector that is revolutionizing brand & consumer communication

Audiense

2018 is the year of consolidation of chatbots and their application in diverse and wide ranging sectors of the economy. Intelligent conversation systems are no longer a trend but an undeniable reality: chiefmartec.com has included it in its Marketing Technology Landscape Supergraphic 2018.

Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings.

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It’s Time to Reconsider ‘Best Time to Post on Social Media’ Studies. Here’s What to Do Instead.

Buffer Social

If you are a social media manager, you’ve likely looked at ‘best time to post on social media’ studies to come up with several posting times for your brand. I know I have. But now, I believe it’s time to reconsider these studies.

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How Do You Build A Brand? Start by Asking What Drives Human Behavior

Waxing UnLyrical

Guest Post by Simon Erskine Locke. When it comes to building brands most experts will likely start with the tactics: Develop a mission statement or messages, create a logo, use PR, advertise and leverage social media. To be clear, these are all important components of the brand building process.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Measuring what matters in communications

Sherrilynne Starkie

A couple of weeks ago, IABC Ottawa asked me to facilitate a conversation of special interest group that is focused on major trends in communications measurement and social media evaluation. It was held at the head office of CIRA in Ottawa.

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How Social Signals Impact Your SEO

Harp Interactive

You may know the basics about search engine optimization (SEO). Or perhaps you’re more enlightened on the social media marketing end of things for businesses and brands. But are you aware of the impact a robust social media marketing program has on your website’s search engine ranking?

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8 Social Media Automation Features You Need to Start Using Right Now

agora pulse

Social media automation can be evil. I wrote about it here: Why Social Media Automation Will Eventually Kill Social Media (Unless We Do Something About It ). But it can also be a life saver. In the above blog post, I mostly got angry at the “set it and forget it” mentality some people promote.

Facebook Reactions Usage is Rising - Can Brands Use That to Advantage?

Social Media Today

New research shows that the use of Facebook's Reactions emoji response tools is rising, which may present new opportunities

8 Reasons Your Content Campaigns Fail (And How To Fix Them)

Waxing UnLyrical

Guest Post by Brandon Andersen. 90% of content campaigns fail to meet business objectives. What’s more, only 5% of content produces 90% of audience engagement. So when you’re launching your content campaign, the odds are already stacked against you.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Facebook offers translation for Canadian Indigenous language

Sherrilynne Starkie

In 1993 the territory of Nunavut was established in Canada, and as part of the 2018 Nunavut Day celebrations, Facebook announced that it is opening Inuktut for translation so that the community can help translate Facebook into their language. . Done in partnership with Nunavut Tunngavik Incorporated (NTI) and Inuit Uqausinginnik Taiguusiliuqtiit (IUT), now Inuktut speakers can use the Translate Facebook app to offer a proposed translation for the strings of words and phrases.

How To Create Strong Workplace Culture and Improve Mental Health At Your Organization (Webinar)

SocialFish

Join the Mental Health Task Force of Polk County and Jamie Notter on Wednesday at this awesome webinar hosted by NeonCRM!

Every thing About Electronic Private Network, or VPN

Dave Fleet

What is definitely a VPN? Free VPNs available, although a lot of operate with restrictions in data and also other features. This is certainly great if you just want a single application to hook up to the proxy like the previously mentioned voting scheme nevertheless not so excellent if you wish to redirect the entire net connection. If it’s attaching to a work network, the IT kurator can offer the best address.

Building Your Social Media Team Structure for Success

agora pulse

Building your social media team structure is critical when more than one person manages your social media. Whether you’re an independent consultant who needs to communicate with your client or an ad agency who is managing several accounts, coordination is key.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

6 Tips for Writing Website Content Your Visitors and Google Will Love [Infographic]

Social Media Today

Here are some quick, simple tips to improve the performance of your website content

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Top Benefits of Using Social Media for Business

yMarketingMatters

“Why should my business be on social media? I do feel it’s important, but is it really that important? or “It’s so much work. I don’t know where to begin.” ” Does this sound familiar?

Top Five: Who is social media’s AR winner?

Sherrilynne Starkie

REPORT. Sherrilynne Starkie. Owner. items . followers . votes . views. Top Five: Who is social media's AR winner? Listly by Sherrilynne Starkie.

The #1 Reason You Struggle with Work-life Balance and Technology Distraction

SocialFish

Guest post By Meico Marquette Whitlock. ————-. I’m often asked why so many people struggle with work-life balance and technology distraction. The truth has nothing to do with your work or technology.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

On Why You Should Be Chosen howto Produce a Powerful Essay

Dave Fleet

1 manner of looking at writing is always to think of your own writing as someone. I began composing a notice. You can also read the complete foreword on my own site. You’ve been writing for approximately five decades today, and you have to have a authoritative, snappy style to your own own creating. You’re inclined to make these errors regularly as you’re writing an extensive component of composition. Today you’re prepared to start your initial novel.

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How To Schedule Tweets To Grow Your Twitter Presence Like A Pro

agora pulse

Growing your Twitter presence can seem a little daunting but by scheduling tweets in advance you can optimize your time and see more rapid growth. Why Should I Be Scheduling Tweets? If you’re asking yourself this question, I’ve got three main reasons for you. Save time.

5 Social Media Automation Tools to Help You Manage Your Time More Efficiently

Social Media Today

Social media automation, used the right way, can save you time and amplify your results. Here are five social media automation tools worth exploring

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Social Media Strategies of Top US Universities

Unmetric

Social media has become an invaluable asset for marketing in higher education. According to research on social media use in the U.S, social media platforms are the most popular among the 18-29 demographic who spend a considerable amount of their time on different social networking sites.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The Ins and Outs of PR for Product Launches

Meltwater

Each year, brands launch more than 30,000 new consumer products. 80% of them fail.In spite of the risk of failure, 63% of people responding to a Nielsen study said they… Read More >>>.

What’s the Difference Between Social Listening and Social Media Monitoring?

Ignite Social Media

As social media marketers, we get all sorts of questions about social trends. One recent common question we’ve been getting is about social listening, and how businesses can utilize it. See below for a breakdown of what you need to know about social listening. What is social listening?

Benefits Of Video Gaming

Dave Fleet

A fantastic faculty composition does not need to be lengthy. I expect these tips assist one to compose a amazing faculty article. The sad facts are that the majority of university application essays aren’t really great. Each university will request that you just respond to various essay concerns. That is definitely the most crucial point you could do in composing a great college admissions essay. Defeat round the standard university entry article words.

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13 YouTube Community Building Hacks You Never Knew About

agora pulse

Did you hear the latest social media stats? YouTube is more popular with teens than Facebook. Only 51% of teens in the United States still use Facebook while 85% say that they use the video-sharing platform.

Redefining ROI: What Real Return Looks Like for Social

Social Media Today

For years, marketers have tried to attribute social directly to sales, but industry standards and consumer data reveal that their true focus should be expanding awareness and consideration

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6 Ways Social Media Helps People

Socialmedia.biz

Social media has grown to become of the greatest social tools at our disposal today. Social media tools including Facebook, Twitter, and YouTube among others have been more resourceful than anyone would have through sometimes back.

Best Practices for Working with a PR Agency

Meltwater

Those who work at public relations agencies have a reason to smile these days. The agency business is projected to grow substantially over the next five years, according to a… Read More >>>.

25 Male Influencers To Check Out

Ignite Social Media

When influencer marketing first started, there weren’t many male influencers. Times have changed, and there’s no shortage of social channels to go to if you’re looking for a male opinion. Or if you’re just looking for some great content to consume.