Social Media Strategies Summit

FEBRUARY 1, 2024

Step #1: Identify Your Social Media Competitors Google might seem like an odd place to start a social media audit. For this step in the process, we’ll use the Google Adwords Keyword Planner to find sites ranking for similar keywords. X/Twitter Competitive Analysis Image source How often do they post?

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Analysis Social Media How To Hashtag 184

Net-Savvy Executive

APRIL 15, 2014

Today''s announcement that Twitter is buying Gnip raises big questions about the market for social media data. While it''s too early to know how things will fall out, the deal changes the shape of the playing field for everyone involved—publishers, data resellers, software developers, and corporate customers.

Trendrr 81

Trendrr Data Twitter Analysis 81

Keyhole.co

JULY 20, 2023

Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. Like every free tool out there, Google Alerts lack loads of intuitive features. Why should you look for Google Alerts alternatives in the first place? Probably not!

Industry 52

Industry News Google Brands 52

BeingOptimist

DECEMBER 7, 2022

Recently Twitter was acquired by Elon Musk , the reason why the founder of Tesla acquired this social media platform was to support free speech. Since the transform of the ownership everyone around the world was suspicious about the company stability but let me tell you that Twitter is going to stay here for long time. More than 396.5

Twitter 94

Twitter How To Microblogging URL 94

Sprout Social

AUGUST 18, 2022

People no longer just Google things they want to buy. But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? This guide will cover: Twitter ecommerce features you need to know.

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Twitter How To Travel Hosting 105

Sprout Social

FEBRUARY 28, 2019

In October 2018, Google announced that it will be shutting down the consumer version of Google+ owing to insufficient usage. The initial announcement also stated that Google would complete the Google+ shutdown in 10 months. Since 2013, Google+ had been experiencing low activity. While there were 1.15

Google 108

Google Metadata Data API 108

Convince & Convert

FEBRUARY 25, 2015

Image via BigStockPhoto.com On February 4, Bloomberg broke the news about a deal between Google and Twitter , allowing tweets to appear in Google’s search results as soon as they are posted. Since tweets are temporal in nature, you would think that Google would attempt to index them shortly after they were tweeted out.

Google 60

Google Twitter How To Study 60

Webbiquity SMM

MAY 9, 2023

By tracking key performance indicators (KPIs) aligned with your goals, you can evaluate your marketing performance and make data-driven decisions to optimize your approach. Among other functions, these tools collect data from different social accounts and create custom reports that you can export and share with colleagues and stakeholders.

Social Media 273

Social Media Tips Marketing HootSuite 273

Mindjumpers

MARCH 22, 2012

Therefore, Google has recently released a new set of Social Reports within Google Analytics. The new Social Reports will be available from a new “social” tab, when you log in to Google Analytics. Make better, more efficient data-driven decisions in your social media marketing program.

Analytics 239

Analytics Report Google Disqus 239

SocMed Sean

NOVEMBER 29, 2011

This morning I received a very cute email in my Inbox from Google. This is what it said: Dear Wavers, More than a year ago, we announced that Google Wave would no longer be developed as a separate product. We encourage you to export any important data before April 30, 2012. Heads up, Google!

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Google Open Source Project Data 193

Sprout Social

FEBRUARY 24, 2022

Do include data-driven experience. Here are a few KPIs to consider including in a data-driven resume: Audience growth: Grew X channels by 10,000 followers in X months, or increased followers by X% in X months. Created data reports to share with cross-functional collaborative partners from the Marketing, Content and Partnerships teams.

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Template Templates Data Social Media 101

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s

News 176

News Types Nielsen Social Media 176

Pam Moore

MAY 27, 2019

It's easy to get lost in a sea of avatars and data insights. Marketers must use the data and social media insights to connect in a more human way. We should use the data to build more quality relationships and emotionally connect with the humans we want to do business with.

Data 106

Data Brands Strategy Authentication 106

Convince & Convert

JULY 16, 2013

Call it the Analytics Effect: People get so hooked on cheap-and-abundant data from sources like Google Analytics that they ignore useful data from other sources. On Facebook or Twitter, people might mention a brand in passing or even make a direct recommendation, but they almost never buy anything.

Data 148

Data How To ROI Survey 148

Buzz Marketing for Technology

OCTOBER 5, 2011

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! I presented at Advertising Week and that is the exact topic I wanted to drill into – How to be relevant by using real-time data about your audience!

Quantcast 188

Quantcast Data comScore Microblogging 188

Firebelly

JANUARY 22, 2012

Google keeps fiddling around with the Internet, and (to no one’s surprise) they’ve done it again. Their latest change – Google Search Plus Your World – could be the most disruptive ever. As long as Google is calling the shots (Bing who?), Social media engagement data is critical.

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Google Collaboration SEO Compete 185

The Realtime Report

MAY 16, 2014

Twitter: 255 million monthly active users. Google Plus: 343 million monthly active users. Active Usage Drops For Facebook and Twitter. New data from GlobalWebIndex looks at active usage for several platforms, showing a decline for some of the largest platforms, but also huge gains for Instagram and Tumblr. via YouTube.

Social Networking 190

Social Networking Activities Tumblr Twitter 190

Convince & Convert

JULY 3, 2011

My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential. No slaving over list creation (Twitter), or slogging through the mine field of clicks and sketchy instructions for creating your own groups (Facebook).

Google 167

Google Picasa Engineering Adwords 167

Convince & Convert

APRIL 19, 2014

That was the thesis of a recent Webinar I conducted with my friend and collaborator Jamie Beckland from Janrain , an organization that helps companies improve their conversion rates, relevancy and customer satisfaction by gathering and managing social media profile and behavior data. Data equals relevance, and relevance equals success.

Data 159

Data Vimeo Badge Hubspot 159

Sprout Social

JUNE 22, 2016

But when we gather social media data, it’s hard to argue against the numbers. A common misconception is that you need a data scientist, analyst or analytics professional. But the truth is, you can gather, measure and analyze social media data with the right tools and mindset. What Is Social Media Data? Impressions.

Data 96

Data Social Media How To ROI 96

Keyhole.co

DECEMBER 7, 2022

There are several reasons why Twitter is a valuable tool for any marketer. Marketers are always looking for what’s happening in their niche, and Twitter is an easy way to keep tabs on things. In many ways, Twitter is like a digital business card. Twitter has almost 450 million monthly active users. Source: Uber.

Analysis 52

Analysis Twitter How To Comparison 52

Buffer Social

JUNE 5, 2017

The social networks provide us with a ton of data about our posts but it can be hard to distinguish the signals from the noise. 7 Tips for Getting Better Social Media Results by Using Data. Add context to the data you pull. Most of the tips use data from Buffer, which can be exported with a Buffer for Business plan.

Analytics 110

Analytics Report Data Social Media 110

Justin Levy

JULY 27, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Google News Should Integrate Twitter Search Written on July 27, 2009 by Justin Levy in google , social media , twitter 3 Comments - Leave a comment! Recently Google added the ability to view YouTube videos for news stories.

News 113

News Google Twitter Google Reader 113

Convince & Convert

JULY 3, 2011

My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential. No slaving over list creation (Twitter), or slogging through the mine field of clicks and sketchy instructions for creating your own groups (Facebook).

Google 150

Google Picasa Engineering Adwords 150

Josh S Peters

MAY 24, 2012

The Twitter Analytics we were promised. I wrote a post for WebProNews, Dear Twitter Analytics… You’re Late , that was 1/2 rant and 1/2 informational. The rant is about how long it’s been that Twitter has promised us analytics, but never delivered. As it is, it feels like Twitter’s hiding something.

Analytics 150

Analytics Twitter Data Social Networking 150

BeingOptimist

MAY 7, 2019

Today in this article my aim is to provide you the knowledge about Google Analytics and would let you know step by step how to add website to Google Analytics. Before adding a website to Google analytics it would be a good idea if you know what Google Analytics is? What Is Google Analytics? Facebook 0. LinkedIn 0.

Analytics 65

Analytics Google How To WordPress 65

Convince & Convert

MAY 2, 2014

Tweetable Moments They’re not going to take away the aspects of the social layer; Google+ is Google. The world’s foremost Google+ authority will give us his thoughts on the strangely unsubstantiated Techcrunch article that prematurely announces Google+’s demise in the wake of Vic Gundotra’s departure.

Google 147

Google Content Marketing Adwords 147

Convince & Convert

DECEMBER 30, 2011

Since I originally published this post, you’re seeing Google do a lot of the things I predicted. My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential. Thanks for the traffic! – Jay).

Google 151

Google Picasa Adwords Engineering 151

Atom Thought

FEBRUARY 18, 2010

Now that Google has lucnhed Google Buzz, the scene is ripe for other players to get inspired. But before we delve further on the above questions, let’s understand that Google already has an orkut and a wave and yet it launched Buzz (despite it’s partnership with Twitter). respectively. respectively.

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Google Flickr Yahoo Microsoft 157

Jason Yormark

JANUARY 14, 2013

It’s not an easy task to build a platform to accomodate that much data and users. Many of these plastforms, even the Microsofts and Googles of the world experience growing pains in figuring out how to deliver value and a strong user experience. And Twitter needs A LOT more time. It takes time.

Advertising 218

Advertising Review Twitter Microsoft 218

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social media analytics relies on data to: Identify patterns. Although all social media platforms provide native data, their analytical and reporting capabilities tend to be limited.

Analytics 179

Analytics Social Media Tools Price 179

Convince & Convert

APRIL 9, 2014

These are common sentiments when it comes to Google+, but it really is time to rethink your strategy because Google+ is not going away. I know, your department’s resources are all tied up with other channels, like Twitter and Facebook, and you think Google+ may well be a flash in the pan. version of Google.

Google 167

Google Adwords Marketing YouTube 167

Idaconcpts

NOVEMBER 30, 2011

Google HQ is constantly looking for ways to improve the quality of searches. The introduction of Google+ is an interesting attempt in bringing user-generated content through social media closer to the Google search engine. Here is a discussion of how Google+ could affect SEO. Comments within Google+.

SEO 147

SEO Google Klout Fashion 147

MegaBytee

MAY 21, 2021

Facebook and Twitter are both astounding online social handles for offline communities. Customer data can build up a strong relationship with the customers. Read Also: Unconventional Knowledge About Google Algorithm Updates That You Can’t Learn From Books. 10 Communicate with Your Customers. 10 Communicate with Your Customers.

Strategy 105

Strategy Google Issues Organization 105

Buffer Social

SEPTEMBER 11, 2023

Due to recent changes to Twitter's API policy and pricing, Zapier’s much-loved integration with Twitter has stopped working (effective August 31, 2023). This means you can’t create any new Zaps using the Twitter integration. Make sure to connect your Twitter account to Buffer once you’re signed up.

RSS 77

RSS How To WordPress URL 77

The Realtime Report

DECEMBER 5, 2012

Last week, PeopleBrowsr, a social analytics company, won a temporary restraining order preventing Twitter from terminating its long-standing access to the full firehose. This week, however, Twitter has changed its position. This week, however, Twitter has changed its position.

Twitter 195

Twitter Policies Issues Mobile 195

Twist Image

JANUARY 9, 2014

No need to fret, Google is here. Let''s go back in time to a blog post titled, Is Google+ About To Make Facebook Frown? And - make no mistake about it - both Facebook and Twitter are not fans of having their information indexed on Google." oh, wait, that sounds a lot like Google Circles , doesn''t it?

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Picasa Google Instant Messaging YouTube 108