Atom Thought

AUGUST 13, 2010

While we all fret about the RoI from social media marketing, there seems to be little concern over how we close loop our social media marketing efforts. The real RoI from social media (buzz or viral effect, thought leadership or engagement) can be achieved effectively if we also focus on Close Looping our campaigns.

Campaign 219

Campaign Social Media Marketing Crowdsourcing 219

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.” Invigorate.

Eventful 107

Eventful Social Media Conference Hashtag 107

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. They went off. What do we do?

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Buzz Marketing for Technology

OCTOBER 5, 2013

Posted in Crowdsourcing Gaming Innovation. For example, let’s say you need to make choices on where you’re going to invest your marketing dollars across various social media challenges. I had a chance to sit down with Luke Hohmann, founder of Conteneo , Inc. The following is a transcript of our conversation.

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. When used correctly, social media crowdsourcing can be a powerful customer research tool. Let’s take a closer look at how you can use crowdsourcing for your business. What is crowdsourcing? First of all, what is crowdsourcing really?

Crowdsourcing 96

Crowdsourcing Social Media How To Team 96

The Realtime Report

JANUARY 16, 2013

. “We decided to introduce a token to the game that represents today’s Monopoly players and knew we had to involve our fans in the process.” ” And apparently, the brand saw social media as the best way to do so. Which token will you be voting for?

Campaign 193

Campaign Crowdsourcing Facebook Badge 193

Social Media Marketing

JANUARY 7, 2011

I would be honored if you would take a moment to participate in this process. This is a great example of a way a business is doing crowdsourcing in an intelligent way. How important do you think a logo is an the overall branding process, and how can a much-loved brand take steps to update its logo when the times call for it?

Crowdsourcing 164

Crowdsourcing Communities Process Sites 164

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

CSR 137

CSR Social Media Strategy Consultant 137

Mindjumpers

MAY 3, 2011

Use for instance Facebook to crowdsource your next product idea. The ecosystem is therefore not to be seen as three exclusive steps, but rather an ongoing process where you keep builing, engaging and amplifying along with the insights you gain from your community and customers. Engage your fans.

Facebook 274

Facebook Crowdsourcing How To Marketing 274

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. Also, thank you to the supremely talented Tzeyee Goh, who designed this eBook.

Social Media 116

Social Media eBook Strategy Social CRM 116

Convince & Convert

MAY 5, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Crowdsourcing: Beyond the Basics Tying Together Social Media and Corporate Social Responsibility Is Twitter for Business Even Worth the Trouble? I wish politicians were like SJP.

Social Media 125

Social Media Case Study Strategy Study 125

Convince & Convert

AUGUST 13, 2015

It also involves folding SEO into your content, as well as getting the most out of social media, automation, and distribution. Lacking in resources, they recruited CrowdSource to help them expand beyond reviews and menus. Use Inbound Marketing Automation to Simplify the Process. Start With Valuable, High-Quality Content.

Content 60

Content Crowdsourcing Marketing Hubspot 60

Convince & Convert

OCTOBER 2, 2013

Because of how media companies are built and the content processes and staffing they have in place, you can move faster to a mobile first strategy than they can. Companies like GE, Avaya, Monetate, and more have all filled key marketing positions with journalists and editors from media companies.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Twist Image

FEBRUARY 21, 2012

It's been the battle cry of Social Media enthusiasts since The Cluetrain Manifesto was first published over a decade ago. Look at the many Social Media mishaps that have happened in the past decade. For the most part, the majority of brands have been dragged into the realities of social media kicking and screaming.

Crowdsourcing 100

Crowdsourcing Brands Publishing Mobile 100

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Bare Feet Studios

OCTOBER 4, 2011

It is being hosted by the Social Media Club Detroit chapter and the #Tweetea community , with the venue provided by ePrize. As I am in the process of writing a lot these days, I wanted to bounce some ideas around the room in Metro Detroit (aka “the D”) to get new perspectives and possibly some case studies.

Crowdsourcing 77

Crowdsourcing Energy Case Study Eventful 77

Convince & Convert

JULY 7, 2014

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. This is a corner of the social media world that will be accelerating quickly, I believe. Addvocate makes it happen. It’s secure, mobile-friendly, super easy to use, and affordable.

Startup 168

Startup Crowdsourcing Badge B2B 168

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. Drive a strategy development process that results in a project vision, objectives, roadmap and success metrics. Each workshop is its own learning process. 9) Most companies have “hearing systems&# not “listening systems.&#

Communities 117

Communities Groups Groups Social Media 117

Social Media Strategery

JUNE 21, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Enterprise 2.0 Crowdsource white papers and presentations! If you want to change the culture of your organization, social media tools can be a part of the solution.

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Sherrilynne Starkie

JANUARY 11, 2018

What makes writing great is the process of planning, drafting, revision and redrafting. And, not too many people can dictate a story for transcription and expect it to be any good, without going through the writing process. It’s this process that improves our thinking as our thinking improves our writing.

Social Media 321

Social Media Journal Crowdsourcing Skills 321

Convince & Convert

AUGUST 7, 2012

The drivers behind a potentially long sales cycle involves content created and distributed over a broad array of social media channels that need to be measured against business objectives. Crowdsourcing, when done properly, can play a pivotal role with your content marketing. Crowdsourcing gets your target audience invested.

Crowdsourcing 134

Crowdsourcing Content Marketing Forums 134

Atom Thought

MARCH 9, 2009

The attempt was to put forward a logical thought process and derive a value and size from the same. Social Media Marketing and RoI Mumbai Terror Attack on Social Media! CrowdSourcing- The New Social Media Mantra to Sell Better! CrowdSourcing- The New Social Media Mantra to Sell Better!

Insurance 133

Insurance Banking Marketing Crowdsourcing 133

Writtent Blog

JANUARY 21, 2014

It doesn’t matter if your sentences are too long or you’ve picked the wrong word – these minor problems are what the editing process is for. Crowdsourcing isn’t always effective, particularly if you’re still building your following on social media, but HARO cuts right to the chase so you can save time blogging.

Products 98

Products Crowdsourcing Blogger Hubspot 98

Atom Thought

JANUARY 5, 2009

In these situations, the merchant will sometimes still be charged processing fees. In cases of credit card fraud , the merchant loses the goods or services sold, the payment, the fees for processing the payment, any currency conversion commissions, and the chargeback processing fee. Processing Errors. Customer Dispute.

Retail 100

Retail Banking Crowdsourcing System 100

Buzz Marketing for Technology

JUNE 27, 2008

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. In a sea of “me too&# books about social media, Cognitive Surplus stands out as about so much more. Who we are.

RSS 118

RSS Collaboration Social CRM Consultant 118

Atom Thought

DECEMBER 31, 2009

Indian CEOs are smart, have thought process, and are easily among the best brains in the world- My humble suggestion to them is to take it easy and to start having fun, because bean bags don’t make a Google! . . . Related Posts: CrowdSourcing- The New Social Media Mantra to Sell Better! Is FourSquare The Answer?

Google 100

Google Crowdsourcing Foursquare Class 100

Stay N' Alive

MAY 3, 2011

Needle goes above and beyond just the traditional, detect-if-the-user-is-idle chat approach and instead uses social media to improve the experience. Each customer has the ability to associate a social networking account, and in doing so they get special benefits. Crowdsourced Sales using Pincushion.

Apple 92

Apple Crowdsourcing Social Networking Microsoft 92

Mindjumpers

SEPTEMBER 11, 2012

That statement inspired me to present you with a good example of a company that allowed its fans to speak up through an engaging, creative and inspiring crowdsourcing campaign that I think we can all learn from. By making people feel part of the company’s core processes, you build a stronger relationship with them. Problem solving.

Crowdsourcing 190

Crowdsourcing Brands Tourism Campaign 190

The Realtime Report

NOVEMBER 27, 2012

The company used its customer newsletter and social media to promote the event. If your brand culture is not quite as open as Betabrand’s, you can still invite customers to participate in a hackathon event–and start the process of listening, learning and creating a more open culture. ”Compensation: pants.”

Brands 192

Brands Organization Hosting How To 192

Buzz Marketing for Technology

JUNE 27, 2008

Consider the different ways you might measure the success of a specific process (e.g. RSS feed: We write on web technology and social media tools for non-profits - charities, associations, clubs and other organizations. and Social Media trends. crowdsourcing. impacts on decision making). Comments (required).

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

The Way of the Web

AUGUST 30, 2012

And they’re essential regardless of personal specialisation, cutting across direct marketing, SEO, Social Media, Content Marketing to name but a few. Particularly when a large part of the creative process is general outsourced to designers and creatives in other departments, or at agencies.

Marketing 48

Marketing Skills Crowdsourcing Analytics 48

Convince & Convert

FEBRUARY 5, 2010

Changed the sharing tools to incorporate Sexy Bookmarks plug-in (Michael Stelzner at Social Media Examiner turned me on to it). shorten Social Media Consulting & Coaching to just “Consulting & Coaching&# ) and add Search to the end of the nav bar? We’ve added Disqus as the commenting system.

Disqus 109

Disqus Social CRM Patterns Consultant 109

ProBlogger

JUNE 29, 2017

It’s both crowdsourcing and marketing perfection – creating something based on what people actually want and is relevant to them. At the end of the day, involving them in the process is the most valuable part. It’s a great collaboration and her readers feel a part of the development of the book, and therefore the final product.

Groups 54

Groups Groups Facebook Blogger 54

Mindjumpers

JANUARY 25, 2013

Social media is all about interactions. But is the quantity of data a strong enough KPI/metric to justify the time and resources companies dedicate to their social media efforts? This means that instead of evaluating their social media efforts by analyzing quantities (numbers of “likes”, “fans”, “followers”,”pinners” etc.),

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Socialmedia.biz

AUGUST 13, 2018

With 27% of the total internet time being spent on social networking platforms, it comes as no surprise that small, medium and large businesses are investing time in improving their online presence for brand positioning, data crowdsourcing, lead generation and customer relationship building opportunities.

Social Media 63

Social Media How To Crowdsourcing Compete 63