Facebook Contest: Doritos Crowdsources Super Bowl Ads

The Realtime Report

Doritos is crowdsourcing the brand’s Super Bowl ads for the seventh year in a row, through the “Crash the Super Bowl” Facebook contest. Then vote – and if you really want one to win, you can vote once per day via desktop, and also once per day via mobile/tablet.

Case of Creative Crowdsourcing: Let Your Fans Guide Your Brand


That statement inspired me to present you with a good example of a company that allowed its fans to speak up through an engaging, creative and inspiring crowdsourcing campaign that I think we can all learn from. Statistics: Facebook on Mobile [INFOGRAPHIC].

Gushcloud: Mobilizing Social Media Marketing


Mobilizing target networks online. Gushcloud is a platform where brands are helped to actively mobilize their target groups across the various social media channels with just a few easy clicks. Tweet. SXSW is a sizzling hub for the rising stars of social media.

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Crowdsource: BP Oil Spill and social media

Laurel Papworth

And there are a lot of innovation crowdsourced communities online. So I got to thinking: what if we crowdsourced a solution? And my second question was… would BP listen to a crowdsourced solution? Crowdsourced innovation social networks.

Your Guide to the Crowdsourced Workforce - ReadWriteWeb

Buzz Marketing for Technology

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. Crowdsourcing takes tasks traditionally done by a single person or small groups of people, and farms them out to a global workforce. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. crowdsourcing.

Crowdsourcing Our Health – Using Social Media to Educate and Unite.

Social Media Strategery

Development Social Media Crowdsourcing Our Health – Using Social Media to Educate and Unite the Public Mon, Mar 23, 2009 Social Media “Social media on the Internet are empowering, engaging, and educating consumers and providers in health care.

Using Visual Recognition to Tap into the Consumer Mindset

Buzz Marketing for Technology

Posted in Advertising Applications Content Marketing Crowdsourcing Visual Recognition. All of these allow increasingly relevant interactions to follow a consumer across apps and the mobile web, all while waiting for the right moment.

4 Reasons to Use Social Enterprise Networks for Business


Social enterprise platforms provide a platform for crowdsourcing innovation – from responding to queries and surveys, to posting ideas in a group discussion threads. They cited issues with file sharing, inefficient search, lack of customization, and bugs with mobile functionality.

Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

As a mobile-friendly platform, Twitter has been used by farmers to share information, check realtime conditions, and connect with customers from its earliest days – CNN reported on this as early as 2009.

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Facebook’s Like Button adds Life to your Content

Buzz Marketing for Technology

Still in its infancy the Like button holds a lot of promise for Facebook as their march continues to making all interactions both web and mobile more social. Tags: Applications Buzz Marketing Content Marketing Crowdsourcing Facebook Social Media Social Networking

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. There is no better ‘bang’ for your buck than a well thought out and properly executed crowdsourcing initiative. This is where crowdsourcing comes in. Interactiv RT @jaybaer: Crowdsourcing: Beyond the Basics [link] [link] I.M.

Consumers Control The Brand (And Other New Media Myths)

Twist Image

I'd even argue that they're getting increasingly smarter when it comes to Social Media and are doing a fairly good job of connecting and engaging in many of the online and mobile channels to give their brands a more human voice and offer consumers an opportunity to have some kind of real interaction between real human beings. crowdsource. mobile marketing. Marketers don't control their brand. the consumer does.

Turning Branded Contests Into Branded Content

Twist Image

This often forgotten medium is in desperate need of rejuvenation, and all of the moving parts are now available through both online and mobile channels to make it happen. Doritos is now super-active in multiple branded contests throughout the year, and has created its own Social Media platform for deploying branded contests through digital and mobile channels. Layering mobility on top of this ability to share makes branded contests even more accessible to the masses.

What the Facebook Page Redesign Means for Businesses

Ignite Social Media

Facebook will enable Pages to include a new set of featured action buttons that will appear on their mobile Facebook pages. These crowdsourced recommendations will substitute traditional reviews.

The Next Big Thing After Twitter! Is FourSquare The Answer?

Atom Thought

Related Posts: CrowdSourcing- The New Social Media Mantra to Sell Better! Mobile Marketing! Tags: Digital Discover Digital Feature foursquare iphone mobile mobile application mobile social network Social Media I was beginning to hear a lot about Foursquare in the past few months , actually more after I bought the iPhone3G, and in the past few days decided to explore and experience Foursquare myself.

Turkish Airlines Video Ad Tops 100 Million Views

The Realtime Report

Related Stories Facebook Contest: Doritos Crowdsources Super Bowl Ads Mobile Video: 92% of Viewers Share Content Interactive Social Media: Add Your Favorite Tune of 2012.

Media and Mining vs Social Media and GetUp

Laurel Papworth

And taking out injunctions to stop social media “crowdsourcing” about her, her family and her business. Crowd sourcing is where individuals using mobile phones to track the movements of high-profile individuals and upload video of their activities to social media sites. (

10 Things I Thought About in 2016 that Will Still Matter in 2017

Direct Marketing Observations

Crowdsourcing. iot) + (streaming) x (mobile) figure out delivery. Where does social fit in a brands mobile strategy? Digital transformation, yea, yea, yea… Disruption in mobile. Has the mobile imperative disrupted the design imperative? Mobile UI.

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Use Instagram to Create Visual Engagement


Tweet Instantaneous mobile photo sharing is becoming increasingly popular. The Facebook-owned mobile photo editing and sharing network Instagram has been around since October 2010 and by April 2012, the platform had 30 million users worldwide.

What Bill Gates Predicted About Content Marketing

Convince & Convert

Lacking in resources, they recruited CrowdSource to help them expand beyond reviews and menus. Together, CrowdSource and Urbanspoon created an online dining dictionary , where food definitions included fun facts, taste attributes, and associated flavors.

8 Free Smartphone Apps that Earn You Money

Waxing UnLyrical

But the following apps are real, legitimate ways to make some extra money right from your mobile phone. The Field Agent app uses crowdsourcing to get various types of data from its business clients.

The New Competition: For-Profit Communities with Deep Pockets


Member doctors receive emails and faxes of medical records, referrals and information on their mobile device. At GrabCAD, companies like GE offer prizes to winners of members-only crowdsourced challenges. Reposted with permission from the Avectra Blog.

Why Can’t We Define Public Relations?


Some of us even integrate what might be considered more traditional marketing: Email, database development, search engine optimization, trade shows, search engine marketing, inbound marketing, cultivate and convert leads, gamification, and mobile technology.

Zoho CRM: A Strong Alternative to Salesforce


I was crowdsourcing for an alternative to Salesforce for a client relationship management (CRM) platform and I stumbled into these tweets: We just migrated our CRM system from salesforce.com to zoho CRM.

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6 Gorgeous Apps With GPS Integration


As Avenue Mobile, a group of app developers in Los Angeles , reminds us: GPS integration is essential for making customers aware of your product and getting them in the door. Guest post for SocialFish by Sam Peters. ————-.

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ISeeChange and NASA Launch Citizen Science App

The Realtime Report

New Orleans Flood Watch: ISeeChange is gearing up to crowdsource flooding and subsidence in New Orleans working with NASA JPL scientists and local partners in targeted locations. A combination of photographs, crowdsourced stories, rain gauges, and gauge boards will be used to create a record of standing water, infrastructure impacts, and storm events in the city that can help ground truth remotely sensed subsidence data. ISeeChange and NASA Launch Citizen Science App.

7 Ways to Take the Media World by Storm

Convince & Convert

Make Mobile Your Top Channel Strategy. Well, today , online auctions are just 10 percent of its total business — its payment and mobile business is half the company. eBay is betting its entire future on mobile, and it’s winning. For crowdsourcing , look at Crowdsource.

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The Cost of a Tribe

Akamai Marketing

Tweet “Just Do A Social Media Advocacy Campaign” In social media and in other areas, we’ve been seeing a big surge in “advocacy” and “crowdsourcing.” So have mobile phone companies, which is why your obsessed with checking your email on your phone. ” It’s truly an outstanding and exciting result of the democracy of the internet.

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The 21 Best Content Curation Tools

Webbiquity SMM

Access your account anytime and share anything from your computer, mobile and tablet. Crowdsource content curation across your team, then post files, links, videos and original content with your own unique commentary.

The Ultimate Guide to Instagram Stories for Business


Whether you want to collect feedback on your products, crowdsource ideas, or simply entertain your followers, poll stickers offer an entirely new way to engage with your Instagram audience! Canva’s mobile app is fantastic for creating stunning social media graphics.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Chuck is Director of the Center for Media Research, MediaPost Communications, a NY Times Business best-selling author, CEO of Mobile Future Institute and mobile advocate. His newest book is The Third Screen (Marketing to Your Customers in a World Gone Mobile).

Why Brands are Turning to Spotify as the Next Big Social Platform

Buffer Social

This can only be done by downloading the desktop app; it can’t be done on mobile or on the web app. These crowdsourced lists make for a great content in a tweet or Instagram post. Consider these stats they have on how Millennials use Spotify : 68% of streams happen on mobile.

How is Facebook Going to Make it’s 1st Billion Dollars?

Atom Thought

Related Posts: CrowdSourcing- The New Social Media Mantra to Sell Better! Mobile Marketing! How can facebook make it. Do you know that there may be a social networking site which is bigger or almost equal to Facebook? And do you know it earns 2-3 times more than Facebook already? That site is Qzone (Tencent), and it earns over a billion dollars in revenues per annum. How did this happen? And what can Facebook do to catch up quickly?

Need a Chatbot Marketing Strategy? Start Here: Beginner’s Guide to Messenger Bots

Buffer Social

Mobile Monkey. The search suggestions at the bottom of relevant Google pages are a good place to start, as are crowdsourced communities like Quora and Reddit. Tools like Mobile Monkey can then make it easy to send out new blog posts or quick information to this group.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

Carrie played a key role in launching the enterprise-wide integration of social & mobile recruiting, breaking some of the traditional boundaries of HR in the process. A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter.

Risk for Reward: Why Calculated Risk is Crucial for Designing Your Career in Marketing – Clair Byrd [SSM036]

Buffer Social

Invision – Free Web & Mobile Prototyping. Mentorship in the beginning of my career was very challenging to find and so I crowdsourced my education online.

Marketers, Here are the Keys to Your IT Department – Good Luck

Convince & Convert

Have a quick look at his 4 predictions: Multi-Media Soars – Jay is speaking about video and photo apps that enhance social media, draw more users off of the likes of Facebook and into new channels driven by mobile app technologies.

Book Review: APE – Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch

Akamai Marketing

From crowdsourcing feedback to yes, marketing, the Kawasaki discusses how to leverage an active social community. Kawasaki also covers ways to mobilize communities such as KickStarter and IndieGoGo.

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Instagram Year in Review: Top Trends from 2018


With more and more people consuming content primarily on their mobile devices, vertical video just makes sense! 2018 was a big year for Instagram!

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The 12 Startups I’ve Invested In and Why

Convince & Convert

It’s secure, mobile-friendly, super easy to use, and affordable. Addvocate.com the Breather mobile app Breather – Quiet on Demand Breather is the brain-child of the uber-smart Julien Smith.