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The Cost of a Tribe

Akamai Marketing

Apple is the KING of understanding people’s motivations.which is why, as I write this, the Apple stores in my area are preparing for a deluge of lines when the new phones announced today become available, even though there are many other awesome smart phone options on the market today.

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

Slide 21: Online costs per lead are lower. Not surprisingly, offline tactics (trade shows in particular) are viewed as costly by B2B marketers on a cost-per-lead basis, while online tactics are seen as more cost-effective. The higher cost per lead may very be justified by higher quality (close rate).

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Why The Cloud is Business Critical in 2020

The Realtime Report

The truth is that the cloud can help you to become more cost efficient, more time efficient and keep your business data safe from the nefarious hands of the hacker elite. When your IT systems go down, whether by design or by fault, that downtime can cost you financially. Image by Wynn Pointaux from Pixabay.

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What are Digital Assets and Why You Should Create them

Your Escape From 9 to 5

Do you know how much a good image costs? It can cost anywhere between $5 to $50. Hell, we should be able to create some digital products using our smart phones these days. If you like photography then take as many pictures as you can and find a platform to market it. A platform like Flickr or similar.

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6 Tips to Make Your Email Marketing More Effective

yMarketingMatters

Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features. In just the last two years, smart phone usage and tablet usage have skyrocketed. 44% of U.S. 25% of U.S. 44% of U.S. 25% of U.S.

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Are QR Codes Disadvantaging Your Small Business?

Small Business Mavericks

QR codes are really best suited to areas – as a download to a smart phone in the form of deal or coupon, and in print media. The cost to advertise in these publications is often prohibitive for small businesses – you can get around it. To begin with, let’s look at QR codes.

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Business Travelers Increasingly Vulnerable To Data Theft

The Realtime Report

As reports of corporate information theft continue to rise and cybercrime is predicted to cost businesses between $2.1 It is now standard practice for employees to access company information via mobile devices including laptops, smart phones and tablets, while traveling, or to take sensitive documents with them.

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