agora pulse

MAY 29, 2019

If you have been managing social media for a while, you are probably wondering, “Is using a native tool better than using a social media management tool?” Let’s look at some pros and cons with social media management tools as well as native tools to see which really works better.

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Social Media Management Tools Social Media Authentication 108

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

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Types Social Media Microblogging Overview 145

Keyhole.co

SEPTEMBER 12, 2023

That’s why you need a stack of reliable, scalable, and intuitive social media management tools. In today’s article, we bring you the best social media management tools to up your marketing game. For a stunning and profitable social media presence, start your free trial today!

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Social Media Management Social Media Tools Collaboration 52

Social Media Strategies Summit

DECEMBER 7, 2023

You might have one team typing in all caps and using exclamation points, one just reposting blanket flyers that don’t get any engagement, and one that tries hard but uses all the wrong names and logos. Sharing content around those recurring talking points is one of the most effective ways to build a more curated social media presence.

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Social Media Management Social Media Education Collaboration 147

agora pulse

DECEMBER 16, 2019

Create Your Social Media Strategy. Before you get started using social media, you must have a strategy. Which social media platforms will you be using? What types of content do you want to create? Set your social media goals. Create content for social media.

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

agora pulse

SEPTEMBER 24, 2020

Looking for effective ways to optimize your Facebook ads and generate more leads and conversions? However, in practice , you need to go that extra step to get the best possible return on your investment and generate as many leads and conversions as possible. What types of ads are they running and how successful are they?

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Conversation Tips Facebook Advertising 127

The Realtime Report

DECEMBER 12, 2012

And this doesn’t include all of the conversations in which customers are talking about your product category or your competitors. But how do you figure out which of those millions of tweets and online conversations are important enough to engage with–and manage that engagement in a way that’s scalable and measurable?

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Social Media Management Influencer Platform Social Media 191

Ari Herzog

DECEMBER 6, 2010

Those three pieces of the social pie — Tweeting, Facebooking, and reading blogs — are just a small part of the daily minutia of a corporate social media person. Conversing. The root of social media is the conversation on the platforms that we all know and love.

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Social Media Management Social Media Education Case Study 169

Social Media Strategies Summit

MARCH 6, 2024

Log in to your ad account, create a new saved audience, and add age, location, and interest-related filters to build the most accurate picture of the people you’re targeting on social media. Knowing their interests will help you craft more engaging social media content. Google Analytics can be an unlikely ally here.

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Social Media How To Survey Analytics 213

Sprout Social

MAY 15, 2024

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement.

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agora pulse

SEPTEMBER 26, 2019

ARTLENSGallery is an experiential space that uses innovative technology to put the visitor into conversation with masterpieces of #art. Ontheblog, Hannah Ridenour, Research Manager, discusses the goal of research and evaluation at the CMA, and reviews the ARTLENS Gallery NEA study and tool kit. View this post on Instagram.

Social Media Management 66

Social Media Management Social Media Curation Tumblr 66

agora pulse

SEPTEMBER 26, 2019

ARTLENSGallery is an experiential space that uses innovative technology to put the visitor into conversation with masterpieces of #art. Ontheblog, Hannah Ridenour, Research Manager, discusses the goal of research and evaluation at the CMA, and reviews the ARTLENS Gallery NEA study and tool kit. View this post on Instagram.

Social Media Management 66

Social Media Management Social Media Curation Tumblr 66

Hootsuite

MAY 6, 2024

When your audience reaches out to you, your social media inbox tool ensures you see their message right away and can reply in a timely manner from one tab (without having to check multiple social platforms every day). Keep reading to learn about the different types of social inbox tools and pick the best one for your business.

Tools 78

Tools HootSuite Team Social Media 78

Oktopost

FEBRUARY 29, 2024

To effectively gauge the success of social selling initiatives, you need to employ robust analytics and track your prospects as they move through your sales funnel. This is where your average social media management platform falls short. 4 types of data you should track to improve social selling ROI 1.

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ROI B2B Organization Platform 62

Oktopost

APRIL 29, 2024

Improved personalization: Insights from social intent data enable marketers to create messages that resonate on a personal level, your content, your posts, and your communications can be better and significantly boost engagement and conversion rates. This improves ad spend efficiency and conversion rates.

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Data Social Media ROI B2B 62

Oktopost

JUNE 20, 2022

Caitlin Doyle, Social Media Manager at Demandbase shares her tips for higher engagement. Have you ever seen a brand crushing it on social and wonder, “how does their social media manager do it?”. Behind the Post is a podcast by Social Media Managers, for Social Media Managers.

Engagement 126

Engagement Social Media Management Apple Hosting 126

agora pulse

JUNE 20, 2018

They are one of the most underutilized types of posts. One of the primary reasons that social media even exists is because people, in general, like to share their lives. When you ask questions that give an opportunity for them to open up, you start the conversation. These types of questions can be asked in a lot of ways.

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Types Questions Instagram Sports 98

Social Media Strategies Summit

SEPTEMBER 22, 2023

For instance, HootSuite has a dedicated Twitter account, @Hootsuite_Help , which deals with customer queries about its social media management platform: Thank you for contacting us via our Social Networks! That means monitoring social media conversations where people discuss your brand and products without @-ing you.

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Strategy FAQ Guidelines Policies 130

agora pulse

DECEMBER 1, 2016

Use at least one the following five Facebook ad types to improve mobile engagement and effortlessly build trust with your brand. Through my testing, you will avoid committing common mistakes on mobile advertising that may erode your marketing efforts on social media. This is a guest post written by Stefan Des. Canvas Ads.

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Mobile Types Engagement Facebook 60

Ignite Social Media

MARCH 18, 2024

However, while Duke certainly has some inherent advantages being one of the premier brands in college basketball, I believe their approach contains numerous takeaways that any social media marketer can apply, no matter what industry you’re in. This all stems from Dave’s long-cultivated relationships throughout the program.

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Social Media Marketing Nielsen Resources 96

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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Social Media HootSuite How To URL 140

Sprout Social

AUGUST 26, 2020

So you’re ready to bring on a new social media manager to help your brand or agency’s marketing efforts. This is why it’s so important to know how to train social media managers and properly onboard a new social media team member. Social media expertise.

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Team Social Media Social Media Management How To 137

Oktopost

NOVEMBER 16, 2023

You’ll want to choose metrics that align with your business goals for a complete 360º view of your customers and lead engagements on social. To best understand which content types and topics resonate with your audience, measure engagements such as likes, comments, shares, clicks, retweets, or reposts.

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Analysis Data Sentiment Metrics 70

Social Media Strategies Summit

JUNE 3, 2021

Panelist Anna Vacchi Hill , Senior Public Information Officer and Social Media Manager at the City of San Diego, developed the city’s first social media policy and has been consistently growing its audience on Instagram. She suggests joining the Government Social Media Group on Facebook.

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Engagement Communities Video Tourism 149

Sprout Social

SEPTEMBER 2, 2022

Brushing up on ways to prove the impact of your work across the entire organization benefits every marketer—from directors to social media managers. Here are a few social media marketing training resources that will improve your skills and show your impact. Free social media marketing training and resources.

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Training Course Resources Social Media 115

Sprout Social

DECEMBER 5, 2023

The results are telling: According to our Q4 2023 Sprout Pulse Survey, respondents believe the average social media manager is: white (65%), female (73%), 25-40 years old (55%), and a part-time employee or freelancer (40%). But when we zoom out and examine social media usage data , diversity takes on a new meaning.

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Social Media Survey Education Team 119

Sprout Social

DECEMBER 13, 2022

As a person who managed very public facing channels, I had to strategize how to reach a very specific internal audience with those channels. Would our global audience appreciate this type of content? The truth is, your boss and Human Resources might not realize how much social media managers do daily and what they’re responsible for.

Social Media 99

Social Media Social Media Management Storify Resources 99

Sprout Social

AUGUST 7, 2023

The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm. However, social media managers can rest assured that we’ve shared the demand we’re already seeing among our customers.

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API Social Media Management Platform Instagram 92

Buffer Social

APRIL 13, 2023

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? Is it as fun as that one girl on The Bold Type makes it look?

Social Media 86

Social Media Social Media Management Skills Survey 86

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. The social media field is becoming more complex as it expands.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it.

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Social Media Management Social Media Tools Domain Name 246

agora pulse

NOVEMBER 10, 2020

Zoho Social. Example of Agorapulse, a social media analytics tool. Agorapulse is a social media management tool that offers scheduling, engagement, monitoring, and reporting. Another example of a social media analytics tool. Social media channels. Social media channels.

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Analytics Social Media Tools Price 179

Oktopost

JULY 29, 2022

In this tell-all episode of Behind the Post, Host Olivia Messina is joined by a social media expert with over a decade of social media experience! Jessica Kalbarczyk , Senior Social Media Manager at Corel , takes the hot seat to discuss strategy, employee advocacy, and community. Meet Jessica.

Community building 62

Community building Communities Tourism Social Media Management 62

Oktopost

MARCH 26, 2024

In fact, research shows that 78% of businesses that use social selling outperform those that don’t. While we could write all day about the benefits of social selling , our bread and butter is helping you prove social selling success. Engage with the right prospects at the right time Timing is everything when it comes to selling.

Influencer 62

Influencer Report B2B ROI 62

agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

Report 147

Report Social Media Metrics Aggregator 147

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. During a time where things aren’t normal, maintain some type of normalcy and positivity for your customers and fans.

Social Media 199

Social Media Social Media Management Issues Team 199

Keyhole.co

MAY 9, 2024

Analyze both your competitors and broader trends to spot popular hashtags, evolving conversations, and new opportunities to participate. Engagement, on the other hand, is the most telling metric – it indicates whether the hashtag is attracting conversation and genuine interest in content related to that topic.

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Hashtag LinkedIn How To Analytics 52