Pixlee

JUNE 16, 2021

Retail and ecommerce faced significant shifts in the past year, driven by store closures, no-contact shopping and myriad other challenges. Take a close look at these statistics to get a better idea of what’s happening in ecommerce and retail in 2021 and how it might affect your business in the near future. Host Social Media Contests.

Retail 52

Retail Trends UGC Mobile 52

The Realtime Report

APRIL 30, 2024

It’s not just a website builder, but a comprehensive eCommerce platform that provides everything from web hosting and security to payment processing and marketing tools. From marketing and SEO to inventory control and shipping, there’s an app for nearly every requirement.

Features 91

Features Startup SEO Resources 91

Webbiquity SMM

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. While the social media marketing environment is constantly shifting, there are several social media advertising strategies that marketers may choose to focus on this year.

Advertising 244

Advertising Social Media Strategy Authentication 244

Convince & Convert

JUNE 20, 2017

That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. At the end of the day, conversions occur when you put the right content in front of the right eyes. For the sake of conversions, it’s good practice to get straight to the point.

Conversation 103

Conversation Video Content How To 103

Pixlee

OCTOBER 7, 2019

Retail shopping has been permanently changed by internet culture. This combined with the presence of giant ecommerce corporations like Amazon and AliExpress has forced retailers to understand that shopping is no longer a simple errand but rather an experience for consumers. Is this leading to a retail-apocalypse?

Retail 46

Retail UGC Comparison Price 46

Buffer Social

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot.

Examples 92

Examples Campaign Discount Marketing 92

Social Media Strategies Summit

FEBRUARY 18, 2021

Overall, social commerce has become a mainstream retail channel now rather than being a new, out-of-the-box sales platform. Basically, there is a lot that you can do with videos, depending on who your audience is and what your marketing goals are. You can also use live videos to host an interview or a talk with an industry influencer.

Trends 193

Trends Social Media Authentication Instagram 193

Pixlee

APRIL 11, 2019

Most digital marketing tactics ecommerce brands are using in 2019 can be improved with user-generated content (UGC). When digital marketing tactics are executed well with user-generated content, they offer a powerful advantage to traditional content. That confidence, with modern marketing, comes via social proof, in the form of UGC.

UGC 65

UGC Content Retail Marketing 65

Hootsuite

OCTOBER 27, 2022

Delight your customers and improve conversion rates. With so many ecommerce platforms on the market, choosing the right one can seem daunting. Pros: Access to marketing, inventory, social selling , SEO, and analytics features. They offer support with everything from marketing tools and payments, to secure checkout and shipping.

Platform 83

Platform Startup Price Open Source 83

Hootsuite

SEPTEMBER 16, 2022

You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. Delight your customers and improve conversion rates. You can see exactly how these bots can assist with your customer service, sales, and marketing. Slush ended up with 55% more conversations than the year prior.

Examples 96

Examples FAQ Insurance Retail 96

Likeable

NOVEMBER 1, 2021

Brand Example: Last year, Tommy Hilfiger held a live shopping event on YouTube hosted by model Manuela Frey and other special guests. . For years now, viral social marketing campaigns run on Instagram have sold out products, generated massive waitlists for new products, and built hype for brands that are just starting out.

Social Media 107

Social Media Instagram Retail Eventful 107

The Realtime Report

MAY 26, 2016

How Has e-Commerce Affected The Way We Market Products? E-commerce has had a significant effect on how companies market their products today, and it is almost impossible to imagine that it could ever return to a pre-internet era. Online Marketing. Online Living. Shopping Experience. A Mix of Old and New.

Products 70

Products Retail Marketing SMS 70

Webbiquity SMM

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

Metrics 196

Metrics Marketing Class ROI 196

Sprout Social

OCTOBER 17, 2022

Hosting a surprise birthday party is on my bucket list. Marketers can take a play from the event planner’s book by implementing surprise and delight for their audiences through social media. Surprise and delight marketing in practice can take various forms. Host an event. What is surprise and delight? Digital surprise.

Brands 92

Brands Fashion Eventful Hosting 92

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing.

Social Media 67

Social Media SMS UGC Marketing 67

Pixlee

MARCH 24, 2021

Ambassador marketing has proven to be beneficial for businesses across a variety of different industries. . This marketing strategy is similar to the widely-popular realm of influencer marketing campaigns. Here’s why you should take advantage of this area of marketing. The world of advertising has changed in recent years.

Brands 56

Brands Marketing Apparel Influencer 56

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. If you’re really listening, you have a better chance of defining and steering the conversation. Ten Great Brand Monitoring Tools.

Tools 116

Tools B2B Sentiment Notification 116

Later

JANUARY 26, 2021

2020 saw a resurgence in social activism and conversations about anti-racism, with many brands taking part. Diversity in marketing is important to both millennials and Gen Z. Relive our 2020 LaterCon session with Sonia Thompson about creating an inclusive marketing strategy: 5 Ways to Celebrate Black History Month on Social Media .

Social Media 80

Social Media How To Instagram Education 80

Buffer Social

MARCH 19, 2020

It’s clear that what we are facing — not just as marketers, as friends, and parents and colleagues — is unprecedented. Sometimes, it’s best to just start a conversation. The first thing to say is that this isn’t a marketing opportunity. You never want to shoehorn your brand into a conversation in which it doesn’t belong.

Social Media Management 98

Social Media Management Social Media Retail Team 98

Hootsuite

OCTOBER 19, 2022

In fact, the addictive video platform has carved out a whole new niche in the social selling market. Delight your customers and improve conversion rates. How to drive higher TikTok conversion rates for your business. Boom: conversion rates through the roof! Catering to your ideal user base will help conversion rates soar.

HootSuite 92

HootSuite Trends Feed Feedly 92

Sprout Social

JUNE 22, 2021

Once marketers identify which social media platforms their audience uses, they also need to familiarize themselves with the in’s and out’s of what makes each platform tick. Sprout data reveals 54% of marketers say video is the most valuable content for achieving their brand’s social goals, making YouTube a prime candidate for brands.

Platform 111

Platform Social Media Tumblr Reddit 111

Sprout Social

MAY 4, 2021

Executives overwhelmingly agree that social commerce is driving an increasing portion of their company’s marketing-driven revenue, according to The State of Social Media Investment Report. Shops are free to set up and are hosted within your Facebook business profile. If not, product information can be uploaded via a spreadsheet.

Retail 134

Retail Instagram Buy Social Media 134

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Advertising 132

Advertising Marketing How To Education 132

Twist Image

MARCH 16, 2018

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #609 - Host: Mitch Joel. Enjoy the conversation. business conversation. digital marketing. digital marketing agency. digital marketing blog. digital marketing podcast. marketing agency. marketing blog. marketing podcast.

Brands 58

Brands Retail Advertising Review 58

Convince & Convert

JANUARY 17, 2014

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. “Social used to be the last part of the conversation.

Questions 137

Questions Aggregator Banking Hosting 137

Buffer Social

NOVEMBER 29, 2018

But REI, an outdoor clothing and equipment brand, does Black Friday differently to other retailers. It might seem counter-intuitive to think that closing all your retail stores on the busiest shopping day of the year will be good for business. Black Friday is the busiest shopping day of the year in the U.S.,

Brands 94

Brands Retail Campaign Authentication 94

Convince & Convert

JUNE 2, 2013

Each quarter, ecommerce optimization firm Monetate publishes a report that analyzes traffic and conversion efficacy on thousands of leading e-retail websites. In fact, social media represented just 1.55% of all commerce traffic, and a conversion rate of less than three-quarters of one percent (.71%). The results were shocking.

Social Media 150

Social Media URL Conversation Report 150

Adam Cohen

JULY 19, 2010

Much to their dismay, Marc and Jason have invited me to host the tweetchat this week. When combining social media with other interactive marketing practices, the results can magnify both. In other words, social media integrated with other forms of marketing is greater than the sum of the parts. See you there?

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. However, with over 2 million brands leveraging this platform for marketing, it’s challenging to stand out from the crowd.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Socialmedia.biz

MARCH 20, 2017

How businesses can use email marketing to turn casual fans into paying buyers. Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, Web publishers, email specialists. The most effective way is through email marketing. Post by Megan Totka. ChamberofCommerce.com.

Platform 63

Platform Social Media Retail Small Business 63

Pixlee

MAY 4, 2020

Running an online store requires an entirely different approach than a traditional brick and mortar retailer. If you’re more in the optimization stage of perfecting your store, you should take accessibility , page load time , and general conversion-boosting tactics in mind. But that doesn’t mean success is imminent.

Reputation 55

Reputation System Communities Retail 55

Sprout Social

APRIL 26, 2022

As HubSpot’s Director of Executive Communications Hannah Fleishman puts it, “The reality is, an executive’s platform is one of the most powerful recruiting, marketing and sales tools a company has.”. Most executives are no strangers to leading strategy conversations, poring over financial projections or weighing in on R&D.

Strategy 84

Strategy How To Training ROI 84

Convince & Convert

SEPTEMBER 27, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Jay is the founder of [link] and host of the Social Pros podcast.

Brands 128

Brands Sports How To MySpace 128

Convince & Convert

SEPTEMBER 6, 2013

This week: From ExactTarget , a free whitepaper entitled The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. From Janrain , a free guide to improve your conversion rates and your data quality. Jay is the founder of [link] and host of the Social Pros podcast.

Crowdsourcing 137

Crowdsourcing B2B Social Media Retail 137

Convince & Convert

DECEMBER 13, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Jay is the founder of [link] and host of the Social Pros podcast.

Social Media 150

Social Media Content Case Study Retail 150

Convince & Convert

MAY 31, 2013

Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. Dave Morse, Delta Faucets @davemorse. The Balancing Act.

Case Study 132

Case Study ROI Social Media Team 132

Convince & Convert

DECEMBER 27, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Jay is the founder of [link] and host of the Social Pros podcast.

Survey 168

Survey Social Media Retail Communities 168