Keyhole.co

MARCH 21, 2023

Social media marketing gives brands the opportunity to build awareness and trust with their ideal audiences. Share tons of value-driven content, consistently Once you understand your ideal audience profoundly, use demand generation tactics to nurture top-of-the-funnel marketing leads. Enter: Lead-Generation Marketing.

Social Media 52

Social Media Tips Marketing Patterns 52

Sprout Social

MAY 15, 2024

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Automation saves time—Sprout’s Social Media Productivity report highlights that almost 60% of marketers using tools have time to get work done and focus on the activities that really need their attention.

Social Media 112

Social Media Social Media Management Sentiment Collaboration 112

agora pulse

JULY 28, 2020

Discover how to glean the data you need from a social media report to produce remarkable content for your audience. Find out how to use the data from your social media reports to learn more about your audience and create content that your fans will love—while helping your brand grow. Speak to Your Audience Specifically.

Report 121

Report Data Social Media Content 121

Likeable

MARCH 16, 2021

And without up-to-date research on trends, audiences, and patterns, anticipating twists and turns can seem impossible. Lucky for you, we’ve gathered the key information you need for your marketing efforts. Facebook is the most popular channel for businesses to share video content, with 81% of businesses doing so.

Social Media 72

Social Media Marketing Patterns YouTube 72

Keyhole.co

NOVEMBER 13, 2023

Who could have guessed that a catchy jingle and a fifteen-second skit could revolutionize brand visibility in today’s digital marketing space? With an astounding 2 billion downloads , TikTok has transformed from a fun, spirited app into a substantial player in brand marketing and monetization.

SEO 52

SEO Content Hashtag Trends 52

Sprout Social

APRIL 3, 2024

Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. In our Q1 2024 Pulse Survey, Sprout reached out to over 2,000 consumers and 300 influencers to get their take on what makes influencer marketing successful, and predict how the landscape will evolve in the future.

Fashion 90

Fashion Influencer Ensembli Instagram 90

Techipedia: Tamar Weinberg

MAY 15, 2012

The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. What it means for marketers looking to increase click-throughs is that they should be hiring authors with a high rank who post content at pages with a high rank.

Google 193

Google Content URL SEO 193

Keyhole.co

MAY 31, 2023

So, look at your competitors’ social media profiles and compare things like the number of followers, the engagement rate (likes, comments, shares), and the type of content they’re posting. Consider who your ideal customer is and what content they’re interested in. Look for similarities and differences.

Social Media 52

Social Media Strategy How To Analysis 52

Convince & Convert

FEBRUARY 3, 2016

One of a marketer’s goals is to make meaningful connections with consumers. Content marketing is meant to be a strategic way to reach and attract a defined audience. If you are a fellow “Fitbitter,” you’ll understand why the conversation quickly turned to “OMG, let’s compare sleep patterns.”

Content 60

Content How To Marketing Case Study 60

agora pulse

DECEMBER 9, 2020

Bonus Materials: FREE Social Media Content Calendar. Here’s a look at why that is and how to find the best time to post your social content. Although the absolute perfect time to share content doesn’t exist, with some research and testing, you can find the best times for your brand to post on social media. Your audience.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Keyhole.co

APRIL 2, 2024

Consistently marketing on social media can help your brand generate wide exposure and high-value leads. But, as with any marketing channel, showing up without a strategy can be fruitless. For example, if you’re the CEO of a new startup company, you might be looking to generate leads to market free trials.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Sprout Social

APRIL 27, 2020

To see how Optimal Send Times can take the guesswork out of adjusting your content calendar, test out a free 30-day trial of Sprout Social. Twitter patterns of usage have remained slightly more consistent pre- and post-COVID response. Retail, consumer goods, and education sent messages also dropped, though less dramatically.

Engagement 145

Engagement Social Media Patterns Health Care 145

Keyhole.co

APRIL 30, 2024

As the world’s biggest video-sharing hub and second-largest search engine , YouTube is a global go-to for countless users – whether they’re looking for entertainment, education, or just a bit of fun. With these powerful insights in hand, you can optimize your content game plan and give your channel the boost it truly deserves.

YouTube 52

YouTube Tools Analytics Trends 52

Hootsuite

SEPTEMBER 23, 2022

Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. What is social media content writing? Social media content writing is the process of writing content for social media audiences, usually across multiple major social media platforms.

Social Media 145

Social Media Tips Tools HootSuite 145

Buffer Social

DECEMBER 10, 2019

Within the Buffer product , we debuted Stories scheduling to help you plan and manage your Stories content, and we released advanced Stories analytics to help you know what’s working. Some of the best Instagram content is food content. Along with food content, music is another big theme for the year. Pattern Brands.

Instagram 98

Instagram Patterns Template Templates 98

Oktopost

JULY 22, 2021

B2B marketing campaigns tend to be more like a marathon than a sprint. When your B2B marketing technology is in step with the evolving social commerce landscape, you can more meaningfully engage with your customers. Next, you need to get all of your teams on board – especially sales, marketing, and customer service.

Social CRM 96

Social CRM B2B How To Patterns 96

Buffer Social

JULY 3, 2023

Many social media users share my perspective, so many brands struggle to create content that connects with their audience in popular formats like short-form video. In practice, take Fashivly – most of their content stems from a desire to help people understand fashion in a fun, engaging, and accessible way. The probable reason?

Brands 86

Brands Fashion How To Authentication 86

Buffer Social

JULY 4, 2023

I kept my marketing simple at first, putting all the work I’ve ever done into a Google doc portfolio and posting the link on Facebook groups whenever someone mentioned they were looking for a copywriter. I’ve wanted to work for myself for as long as I can remember. Sure, I was excited when I hit 1,000 followers.

Instagram 81

Instagram Film Patterns Process 81

Sprout Social

FEBRUARY 5, 2024

It’s also important from an inclusion standpoint because it’s a chance to educate people who are not part of those communities because they also play a role in the workplace experience,” Blackburn says. Recognizing Black History Month means brands need to go beyond marketing messages that preach solidarity but offer little action.

Social Media 104

Social Media Authentication Communities Campaign 104

Writtent Blog

NOVEMBER 15, 2013

Everyone can have happy and successful careers as content creators, if they adopt positive working habits. We’ve highlighted some of the many ways modern content creators can boost their productivity and quality, by curating brilliant expert advice: 1. You’ll be far more informed because of this pattern. Image credit: Artur 84.

Content 95

Content Hubspot Curation Survey 95

Sprout Social

AUGUST 19, 2021

Executives overwhelmingly agree that social commerce is driving an increasing portion of their company’s marketing-driven revenue, according to The State of Social Media Investment Report. The Body Shop’s eye-catching and vibrant imagery aligns with its content strategy, making their stores feel more like a social feed. The Body Shop

Examples 126

Examples Tips Patterns Instagram 126

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. It really frees me up to manage social content and engagement away from a desktop and is very functional and enjoyable to use.

Tools 277

Tools Tips Marketing Social Media 277

BeingOptimist

MAY 17, 2023

In today’s competitive market, random sales and lead generation are ineffective. Targeted marketing increases the visibility, credibility, and quality of leads for a brand. Additionally, strategies enable businesses to use social media, content marketing, SEO, and email marketing to increase sales and revenue.

Strategy 65

Strategy Software Campaign Conversation 65

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. Sullivan says his favorite social sellers on LinkedIn create a content mix.

Tips 127

Tips Authentication LinkedIn Groups 127

Keyhole.co

JANUARY 28, 2023

If your business hasn’t started making video content , now is the time to start. Investing in video—and YouTube in particular—is key to a strong marketing strategy. And any strong video marketing strategy is backed by powerful YouTube analytics tools. Make better content Content is King.

Metrics 98

Metrics Analytics YouTube Price 98

Sprout Social

MAY 4, 2021

Executives overwhelmingly agree that social commerce is driving an increasing portion of their company’s marketing-driven revenue, according to The State of Social Media Investment Report. Rather than list all of its products, Target focuses on items that align with its Instagram content strategy. Schedule your content.

Retail 134

Retail Instagram Buy Social Media 134

Pam Moore

NOVEMBER 19, 2019

Posting MORE content to the already noisy digital world is NOT the objective. We help them integrate new media and social technologies combined with traditional and digital marketing to achieve measurable business goals and objectives. We are seeing a pattern of behavior across organizations big and small that is concerning.

Social Media 60

Social Media Training Press Release Project 60

The Realtime Report

JANUARY 28, 2017

Billion spent on social media marketing in the U.S. alone last year , it’s clear that social media is being cemented as a marketing function in most B2B organizations. Yet, 61% of marketers claim measuring ROI is a top challenge. Most B2B marketers are still using a social media playbook developed by B2C companies.

B2B 91

B2B ROI Social Media Hashtag 91

Writtent Blog

SEPTEMBER 3, 2013

Marketers worldwide are still buzzing about Inbound 13, the world’s largest inbound marketing conference. HubSpot’s annual gathering, held in Boston, drew an astounding 5,300 marketing professionals from 34 countries worldwide. Inbound Marketing. What do these factors have to do with inbound marketing?

Conference 72

Conference Marketing Hubspot Metrics 72

Convince & Convert

NOVEMBER 2, 2015

It seems simple enough: Send a smart marketing message to consumers, provide a good product, and they will most likely keep coming back for more. Yet, marketing to consumers is not as easy as it seems. When it comes to marketing and advertising, not all words are created equal. Loyalty is Key.

Retail 60

Retail Tips Loyalty Airlines 60

Convince & Convert

APRIL 15, 2016

As a digital marketing expert, I inevitably find myself struggling to keep up with the happenings around the world. The search results are presented based on a user’s search patterns. If you can create a Wikipedia page for your brand successfully, you’ve got a higher chance of increasing your content visibility in GKG.

Google 60

Google Wikipedia Content How To 60

Keyhole.co

NOVEMBER 7, 2023

Use this knowledge to deliver content with relatable hashtags that resonate with your target audience and speak their language. In addition, social listening sharpens your understanding of when your active users are most likely to interact with your content. Additionally, analytics reports reveal patterns in social engagement.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Keyhole.co

NOVEMBER 17, 2023

Forward-thinking businesses are taking advantage of this marketing strategy to engage audiences and manage brand reputation in real time. SoFi began producing and sharing easily digestible educational content that broke down everything consumers wanted to know about refinancing student loans.

Examples 59

Examples Brands Sentiment Reputation 59

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour. Enter social media analysts.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Keyhole.co

JUNE 13, 2023

It transformed with newer updates to ride the waves of video content. No wonder why more than 90% of marketers are active on LinkedIn to boost brand awareness and win leads. Marketing on such a promising platform requires some serious planning and strategy in place. That being said, it isn’t a rosy venture.

LinkedIn 52

LinkedIn Analytics Metrics Guidelines 52

Rebekah Radice

JANUARY 7, 2019

It’s a review of engagement, content, community, and your competition. Impressions: how many times your content is displayed. Website Clicks: number of clicks through to your content. Moz offers a simple equation to identify share of voice: Brand advertising ($ or #) / Total market advertising ($ or #) = Share of voice.

Social Media 145

Social Media How To Metrics URL 145

Convince & Convert

DECEMBER 9, 2015

Crossing over into the “Native Advertising,” “Content Marketing,” and “Influencer Marketing” categories, Sponsored Social is a rapidly growing marketing practice. Marketers Find Sponsored Social More Effective than Most Traditional Approaches.

Sample 60

Sample Samples Survey Study 60