Keyhole.co

NOVEMBER 17, 2023

But if the conversations have a negative spin, your reputation will suffer, and you can expect to lose some existing and future customers. But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins.

Examples 59

Examples Brands Sentiment Reputation 59

Buzzlogix

SEPTEMBER 4, 2017

Here are five social media mistakes that you should avoid in order to protect your brand’s reputation. After creating a profile on popular social networks, some companies expect to receive avalanches of followers and likes that will translate into lucrative sales. Posting Inconsistently. Poor Customer Service.

Reputation 49

Reputation Social Media Social Networking Sentiment 49

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

JUNE 27, 2023

Manage brand reputation With rising consumer awareness, brands need to make sure they are always fostering a positive brand reputation. According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant.

Review 127

Review Brands How To Analysis 127

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. This service is a big proponent of using AI-powered tools to help brands optimize their social media and online campaigns. Their website lists tools and services categorized by department, industry, and company type.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Hootsuite

MAY 21, 2020

Once you’re ready to start thinking about the bigger picture, check out our post on how to use social listening. 15 social media monitoring tools. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Google Alerts. Talkwalker.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

JANUARY 29, 2024

Your business’s online reputation may be digital, but that won’t stop it from making a serious impact IRL. A strong reputation management strategy can attract new customers and deepen existing relationships. Use this article to learn how to establish a comprehensive online reputation management strategy.

Reputation 120

Reputation Review Sentiment Software 120

Sprout Social

MARCH 7, 2022

Routine brand health evaluations can help you better understand how an unforeseen event might impact your reputation. If you’re only conducting biannual brand perception surveys, you could be missing meaningful shifts in audience sentiment. Brand survey functionality across social networks.

Survey 92

Survey Brands Sentiment Template 92

SocMed Sean

MAY 1, 2012

Today’s post comes from Laura Clarke,a blogger and lover of all things social media. Laura currently works on behalf of Sentiment Metrics, a leading provider of social media management software. I appreciate Laura sharing her thoughts/experiences with customer engagement via social media channels!

Engagement 279

Engagement Social Media Tweetdeck Reputation 279

Keyhole.co

NOVEMBER 7, 2023

Keep tabs on industry hashtags and various Twitter hashtag trends used by rival company accounts to spot gaps in your strategy and uncover new opportunities. Input up to 3 brands and Keyhole compares your brand over time against those competitors, revealing trends, impressions, key posts, share of voice, and sentiments.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. What are dark social strategies? Try for free Ready for the next level?

HootSuite 120

HootSuite URL Analytics Forums 120

Talkwalker SM

JULY 23, 2015

Such data can help companies find high potential locations to open up new stores. For example, the above map shows sentiment towards the recent launch of Apple Pay in the UK by region. Reputation Management: Pinpointing the Problem. Sentiment towards Michael Kors across different parts of the United States.

Sentiment 60

Sentiment Reputation Fashion Campaign 60

Unmetric

AUGUST 19, 2019

Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. This means creating more engaging content, getting more certainty around your social strategy, and automating tedious tasks like reporting. Pricing: N/A.

Social Media 91

Social Media Tools Price Hashtag 91

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform.

Tools 52

Tools Social Media Sentiment Price 52

Mindjumpers

FEBRUARY 17, 2011

It is both a way to express one’s personal interests and also widely used by companies as a way to tell personal and relevant stories related to the company and giving the brand a face. Most bloggers from time to time write about brands and products whose reputation they approve of and can identify with. The voice of the people.

Blogosphere 195

Blogosphere Technorati Microblogging Blogger 195

Sprout Social

MARCH 19, 2020

A brand’s reputation oftentimes stems from the reputation of its social media, so a sparse profile doesn’t inspire a lot of confidence. Take advantage of your social platforms to show off some of your best work, attract new audiences and set yourself apart from your competitors. . more likely to be considered reputable.

Social Media 111

Social Media Strategy Case Study RFP 111

Bill Hartzer

MAY 26, 2010

With ReviewAnalyst, you can track, analyze and react to what people are saying about your hotel on the major travel and social media sites. This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products.

Cymfony 152

Cymfony Social Media Tools SM2 152

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Sprout Social

MARCH 26, 2020

In the last decade, social media has rapidly evolved and become a major element of marketing in all industries. As a result, social media practitioners now play a role in more business initiatives than ever. Those demands coupled with the “always on” nature of social media make burnout a very real challenge. .

Social Media Management 144

Social Media Management Social Media Comparison Energy 144

Waxing UnLyrical

NOVEMBER 20, 2018

Data science and digital media are transforming the way companies tell stories and how they can measure success. Our computers, smart phones, televisions and other devices are inundated with information: From news articles and blog posts, to tweets, Facebook posts and messages on dozens of other social networks, to emails and newsletters.

Nielsen 140

Nielsen Press Release Metrics Smart Phone 140

Sprout Social

JUNE 15, 2020

Is there a link between GDPR and social media? ” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. That said, ongoing compliance is required for companies looking to avoid fines and penalties. TikTok’s privacy policy.

Social Media 131

Social Media Privacy Marketing Policies 131

Sprout Social

OCTOBER 18, 2018

Your customers expect you to be active online and available to answer any questions they have and your employees are already visiting social channels on a daily basis. 47% of employees now use social networks to connect with customers. What is a company social media policy? It’s time to fix the gap.

Policies 111

Policies Social Media Guidelines Privacy 111

Razor Social

MARCH 30, 2016

They could be saying something positive or negative about your company. Sentiment Analysis. ” Sentiment analysis has a bad name because it’s never 100% accurate. .” ” Sentiment analysis has a bad name because it’s never 100% accurate. Social Analytics. Reputation Management.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Hootsuite

JULY 17, 2023

Your brand reputation can make or break you. Which is why online reputation monitoring tools are an essential component of any social media manager’s software setup. Think of it like modern, ethical eavesdropping: online reputation monitoring tools allow you to be a savvy social media super-spy. Go on, listen in!

Reputation 71

Reputation Tools HootSuite Sentiment 71

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult.

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

APRIL 15, 2024

A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. A good number of companies aren’t prepared for a crisis like this. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact.

Press Release 94

Press Release Banking Reputation Marketing 94

Social Media Network Marketing

OCTOBER 15, 2010

Those organizations willing to invest the time and resources required to develop and support a strong virtual presence are gaining practically unlimited access to consumers' steady outpouring of raves and rants, toward favorite and disliked companies and products.

Social Media 101

Social Media Social CRM Repository Wiki 101

Sprout Social

MARCH 8, 2019

If you have negative comments simply sitting around on a social site, you’re neglecting your online reputation. And unlike social media where customers might tag you when talking about you, these conversations tend to fly under the radar unless you’re explicitly seeking them out. Not a good look.

Reddit 99

Reddit Tumblr YouTube Review 99

Razor Social

MAY 15, 2019

The first one is very common with consumer brands – they organize/host an event and invite influencers to attend and network with other influencers and sometimes members of the media. Brands typically tie influencer events to a product launch or some important company milestone. Is it Twitter or Instagram? Acquisition ?

Influencer 104

Influencer Social Media How To Campaign 104

Sprout Social

AUGUST 17, 2022

Nearly half of those companies received some sort of fallout on social media because of these incidents. In this new world of social advertising, brand safety issues aren’t an “if”—they’re a “when”. Protecting your brand reputation in this evolving landscape requires collaboration, foresight and planning.

Reputation 116

Reputation Brands Guidelines Advertising 116

Sprout Social

FEBRUARY 7, 2024

These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. By filling this gap, the company can potentially capture a new market segment and position itself as innovative at the same time. What is a competitive intelligence tool? And there’s more.

Tools 94

Tools Sentiment Marketing Reputation 94

Laurel Papworth

MARCH 22, 2010

There is no Optus branding, my site aggregates all discussions re: Optus on social networking sites. Later I added other companies just to be fair. They are blocking all attempts by consumers who want to “talk back&# about poor service and issues with companies. Only it wouldn’t be Coles here.

Domain Name 85

Domain Name Policies Web 2.0 Social Networking 85

Buzzlogix

MAY 15, 2017

Hootsuite is a very popular free social media monitoring software that can track activity across a number of social networks and platforms. Those networks and platforms include LinkedIn, Twitter, Facebook, Google+, Foursquare, and WordPress. Klout is social media monitoring software that must be mentioned.

Social Media 40

Social Media Tools Klout HootSuite 40

Social Media Network Marketing

MAY 31, 2010

Those organizations willing to invest the time and resources required to develop and support a strong virtual presence are gaining practically unlimited access to consumers' steady outpouring of raves and rants, toward favorite and disliked companies and products. Unported License.

Social Media 62

Social Media Social CRM Reputation Widget 62

Techipedia: Tamar Weinberg

MAY 18, 2010

After all, spending time, money, and other precious resources on social media marketing before you have an understanding of what it can do for you is kind of like putting the cart before the horse (not advisable). It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Diva Marketing Blog

NOVEMBER 16, 2011

Brian Solis has earned a reputation as guy who digs deep and comes up with insights that result in head nodding. At this point in the evolution of social media what does social media mean to you? There are important lessons right now that are more important than social media. Consumerism is changing. How do they find you?

Klout 78

Klout Social Media Social Networking Influencer 78