Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? NFO is the new SEO – that’s News Feed Optimization on Facebook.

B2B 279

B2B Marketing Mobile CPM 279

Sprout Social

DECEMBER 13, 2018

Between running influencer programs and checking out the newest Instagram features, social media marketers in 2018 had a lot to handle. Personalize your marketing efforts. Consumers learned about website cookies and what information they were sharing with companies. Which campaigns and content types fell flat? Where is the line?

Social Media 111

Social Media Marketing Policies Advertising 111

Oktopost

MARCH 5, 2019

Staying relative has always been a challenge for marketers. Attention spans decrease and the public becomes desensitized to marketing messages. This means marketers need to to up their game. Done right, real time marketing (RTM) captures (and holds) the attention of your target audience. What is Real-Time Marketing?

Strategy 125

Strategy B2B Marketing Conference 125

Hootsuite

AUGUST 22, 2022

Connection is the core purpose of LinkedIn, whether you’re building your personal network or marketing your business. Markets – 22.2 Startups – 21.2 Marketing – 20.3 Getting eyeballs on your content is half the battle for social media marketers. Add hashtags to your LinkedIn company page.

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Hashtag LinkedIn HootSuite Social Media Management 92

Oktopost

SEPTEMBER 4, 2019

The art of marketing defies easy definition. Anything you do that helps build awareness of your product and brings in customers can be correctly classified as a marketing activity. Under such a broad category, it’s no wonder that technological marketing tools pop up like mushrooms after a rainstorm. SimilarTech.

Software 81

Software Research Marketing Price 81

The Marketing Blog

JULY 23, 2008

37 am Marketing, Social Media & Branding Blogs in India Jump to Comments What XML feed of some of the best Social-media, Marketing and Branding blogs in India Why Thoughts inspired by Age of Conversation’s Douglas Karr. How Simply use the import feature in your feed reader to import from these blogs.

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Social Media Brands Web 2.0 Startup 100

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Justin Levy

JULY 13, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Bain Capital Ventures Launches an Innovation Center Written on July 13, 2010 by Justin Levy in community , entrepreneur , innovation , networking 1 Comment - Leave a comment! Thanks for taking time out of your day to come hang out here!

Startup 187

Startup Feed Reader Creative Commons RSS 187

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. Social selling is the fastest, most organic way to get your name and your company’s name out there.

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Tips Authentication LinkedIn Groups 133

Convince & Convert

AUGUST 13, 2013

Facebook has just integrated Page Post link ads into the News Feed, and the result is the most precisely targeted social advertising the marketing world has ever seen. It’s a no-brainer that Facebook ads that appear in the News Feed, such as Sponsored Stories, are much more effective than typical display ads. Bing and Google.

Facebook 167

Facebook Insurance API Yahoo 167

Adam Sherk

AUGUST 11, 2010

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

Digg 166

Digg Marketing News Press Release 166

Sprout Social

APRIL 18, 2017

If you’re considering automation as part of your social media marketing efforts, there are a few key questions to ask yourself: Why do I want to automate? When we talk about automation, we’re talking about scheduling posts, sending out company content promotion on a regular schedule and having keyword alerts set up.

Social Media 102

Social Media Brands Startup RSS 102

Techipedia: Tamar Weinberg

AUGUST 31, 2011

All four of them were relatively larger companies and were interested in talking to us about reselling our product or integrating it with theirs. We did get many large companies that had heard of our name because of seeing the press release. Mukund Mohan is the CEO of Jivity, a social commerce and brand merchandising company.

Press Release 142

Press Release Patterns Marketing Klout 142

The Marketing Blog

FEBRUARY 20, 2008

10 pm Google Spreadsheets Update: Blessing in Disguise for Marketers… Jump to Comments Web-based productivity tools have been around for quite a while, but their usage and focus has primarily been limited to a very niche audience. A fantastic utility and must add to any marketer’s kitty. Let’s look at the 2 ‘W’s then.

Google 100

Google Web 2.0 Startup Survey 100

Buffer Social

NOVEMBER 12, 2021

People often think of LinkedIn as the place to go for personal career growth but it can also be an incredible resource for growing your company. Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy.

LinkedIn 75

LinkedIn B2B Authentication Small Business 75

Dave Fleet

JUNE 9, 2010

Eqentia is a social media startup headquartered in Toronto, Canada. The power users can publish the information in user-friendly form for the end users – via email, Twitter, RSS feeds, or by giving end users access to individual topics. Still to come in Eqentia’s development – a comprehensive approach to social media metrics.

Folksonomy 253

Folksonomy Social Media Tools Startup 253

Janet Fouts

DECEMBER 10, 2013

Waay back in the 1990s I co-founded a startup on-line community for the restaurant industry. Businesses flocked to both networks and created free accounts to market their wares as well as paying a nominal fee to get their content in front of interested users.

Social Media 150

Social Media Small Business Startup Communities 150

Firebelly

FEBRUARY 12, 2010

Social Media Marketing Best Practices By Debra Aho Williamson eMarketer forecasts that social network ad spending will reach $2.5 In Age of Friending, Consumers Trust Their Friends Less By Michael Bush People have caught on to the fact marketers are increasingly behind that influential blog post or tweet. billion in the US.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Sprout Social

APRIL 26, 2022

And with new data revealing that the majority of people expect CEOs to be the face of change at a company, strong executive communications are a must. Executive communications can benefit both of these elements, your comms strategy as a whole and can even boost employee morale and company visibility. And this can feed your efforts.

Strategy 86

Strategy How To Training ROI 86

Later

SEPTEMBER 9, 2020

In a sense, Shoploop is the perfect platform for brand-influencer partnerships — it’s essentially a giant feed of product tutorials and recommendations from creators. A number of startups, and even large companies, have already embraced a combination of video and commerce, like Amazon Live, Dote, Depop, LIKEtoKNOW.it, and more. .

Influencer 56

Influencer Platform Video Brands 56

The Marketing Blog

OCTOBER 10, 2008

Jump to Comments Image via Wikipedia It is that time of the year when some of the brightest minds gather to discuss about technology, business, startups and much more. Sounds a great proposition, especially when recession is on upward swing & markets are hitting rock bottom. 08 am Barcamp Delhi 5: Spreading the Word out !

Startup 109

Startup Web 2.0 SMS Proposal 109

Buffer Social

JUNE 16, 2022

Many professionals feel that unless they are employed in digital marketing, their online persona has little value to their career. It’s not uncommon for recruiters and the companies they work for to dive into a candidate’s social media to look for red or green flags – whether this is ethical or not is still debatable.

Social Media 118

Social Media How To LinkedIn Authentication 118

Buffer Social

DECEMBER 3, 2020

They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. My name is Shakivla Todd and I am the Marketing Associate for IFundWomen.

Communities 81

Communities Engagement Community building Instagram 81

Justin Levy

APRIL 21, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking A Little Bit About Tungle.me If youre new here or just an old friend, Id love it if you subscribed via RSS feed. I have lived through the ups and downs of the startup life and the Internet bubble. Have you tried Tungle.me

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Meeting Microsoft Startup Applications 133

Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. Prior to starting my own training and consulting agency, I spent 15+ years in corporate America working in startups to enterprise brands and focused mostly on enterprise technology, software, hardware and services. Monitor Your Social Media Feed .

Hosting 90

Hosting Eventful Tips Training 90

Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. Prior to starting my own training and consulting agency, I spent 15+ years in corporate America working in startups to enterprise brands and focused mostly on enterprise technology, software, hardware and services. Monitor Your Social Media Feed .

Eventful 90

Eventful Tips Training Authentication 90

The Marketing Blog

MARCH 24, 2008

an online mapping service GreatNews RSS Reader – With the evolution of RSS and Atom plenty of feed readers have been developed. There has always been a big debate over which feed reading method is the best? For desktop users GreatNews is an intelligent option as it offers its users multiple views to read feeds.

Tools 100

Tools Web 2.0 Startup RSS 100

Techipedia: Tamar Weinberg

JUNE 19, 2012

They feel a stronger connection with your company, increasing the chance that they’ll stay customers for a long time. 3dcart Software Forums : As one of the leading shopping cart software platforms on the market, 3dcart prides itself on customer support. To wipe startup costs, check out a free open source solution like phpBB.

Cost 135

Cost Communities Drupal Forums 135

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media.

Sentiment 52

Sentiment Analysis Brands How To 52

Adam Sherk

JUNE 9, 2010

News sites have a big advantage over other companies on Facebook because they regularly produce breaking news and other forms of quality content that can be featured on their pages and placed in user news feeds. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 181

News Sites Yahoo Facebook 181

Techipedia: Tamar Weinberg

MARCH 1, 2011

When social media started getting popular with businesses, there was a lot of excitement from consumers because they could now interact with companies on a more personal level rather than dealing with companies just like another transaction. He’s also a blogger for HuffingtonPost , TheNextWeb and ReadWriteWeb. [ Like this post?

Social Media 234

Social Media Crowdsourcing Survey Communities 234

Waxing UnLyrical

JUNE 24, 2011

I wanted to see what it was like for companies who didn’t have in-house designers. The design companies that can do the same will, no doubt, continue to compete. We should always be looking at our own companies to see how we can adapt to new opportunities. This opened doors to new markets that I had never anticipated.

Crowdsourcing 165

Crowdsourcing Compete Banking Startup 165

The Marketing Blog

OCTOBER 30, 2007

companies out of Business&#. Currently I have rss feeds from his blog and his del.icio.us I’ll subscribe for the feeds and will include a link to it on my own blog. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. and more. and Knowledge Management.

Web 2.0 100

Web 2.0 Startup FeedBurner Forums 100

Buffer Social

MAY 12, 2016

The Facebook-owned company moved on from its old-fashioned camera icon and embraced a new, minimalist design across its suite of products: Instagram, Layout, Boomerang, and Hyperlapse. In a blog post the company explained: The simpler design puts more focus on your photos and videos without changing how you navigate the app.

Social Networking 75

Social Networking MySpace Study Instagram 75

Hootsuite

NOVEMBER 23, 2022

With influencers, the company usually pays for both content and exposure to the influencer’s audiences. Think about brands you genuinely like and for which you would enjoy creating content, and reach out to folks who work at those companies. As with influencer marketing , payment rates for UGC creation vary widely.

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UGC Film Authentication Influencer 92

Kikolani

JANUARY 20, 2012

21 Tactics to Increase Blog Traffic – This post is intended to be useful to all forms of bloggers – independent folks, those seeking to monetize, and marketing professionals working an in-house blog from tiny startups to huge companies. Business / Career. Business / Career. Freelancing.

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Mashup Resources Tumblr Widget 120

Social Media Strategery

JANUARY 20, 2014

For a long time, there was a perception that social media marketing was free, or at least very inexpensive. In reality, social media marketing has never been free. Most brands now know the real costs of social media marketing are not as great as the opportunity costs of bad social media strategy. billion industry.

Social Media 104

Social Media Compete Cost Syndication 104