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Open Community Case Study – GoPlow

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark also highlights that engagement is a key metric. They may like to also talk with the people who work for the brand, use the brand's products or services or are simply part of the community surrounding the brand. Instead we look at different metrics that determine how engaged our audiences are. What does Facebook owe you? .

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Social Media Marketing for Beginners: 10 Tips

Hootsuite

Are you interested in driving traffic to your ecommerce site, building engagement , or fostering community ? A magazine targeting senior citizens, on the other hand, would be wasting its time posting on youth-oriented TikTok … while cool-girl makeup brand Glossier is right at home on the platform.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Imagine subscribing to a magazine that was about tennis one month, and about cooking the next month.

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5 Tips to Improve Your Instagram Stories Reach (According to Instagram!)

Later

Here’s a couple of suggestions to help you start setting goals for your stories: Build Brand Awareness: This could be related to growing your followers and expanding your community. LATER TIP: Don’t forget to track and measure baseline metrics before implementing a new strategy. Tip #2: Create On-brand Stories Content .

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#measurePR Recap (May 2017): From Cadillacs to Shoestrings

Waxing UnLyrical

On the metrics they look at when they measuring PR for MSU Extension: A5: We look at likes, click thrus, shares, comments in social, placements in traditional media, sentiment in both #measurepr. Magazine, and. The good news: the research can be just as good #measurepr. Silver lining–Can produce creativity!

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The Cannes Lions Grand Prix Winners for 2012

Mindjumpers

Radio Lions: Repellent Radio by Talent for Go Outside Magazine. The Titanium Lions went to Nike+ for their product and service FuelBand – a device that tracks your daily activity and a common, universal metric called Fuel for every active body out there.

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