Buffer Social

JANUARY 22, 2024

  She shared three key factors contributing to this shift – Social media managers increasingly need an alternative to X (Twitter). ” Next is younger Gen Z social media managers posting to LinkedIn, which brings a new energy to the platform.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Sherrilynne Starkie

AUGUST 4, 2013

Facebook and Twitter were informing the friends and family of victims (often erroneously) of the unfolding disaster in real time — even publicly naming names of victims long before anything could be officially confirmed. They needed to know what was happening, minute-to-minute, and we had to be the social media that was verifiable.”.

Social Media 334

Social Media Case Study Communities Social Media Management 334

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know.

Types 145

Types Social Media Microblogging Overview 145

Hootsuite

FEBRUARY 12, 2015

In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. Increase brand awareness with paid social.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Akamai Marketing

OCTOBER 30, 2012

The Case For Active Users as Social Media Community Managers. I’m an advisor at Pacific New Media for a social media certificate program they are launching. They’ve had social media classes for several semesters and I’ve taught several classes. Why was this?

Activities 138

Activities Communities Social Media Class 138

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Oktopost

MARCH 26, 2024

In a significant move to strengthen how B2B businesses manage social media interactions between their brand and their audience, this collaboration not only simplifies social media management by bringing conversations into one place for a more streamlined workflow but also enhances the speed and impact of customer interactions with your brand.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Firebelly

MAY 24, 2013

Chanelle is a freelance social media manager, the founder of #GenYChat , and currently works as the community director at My Rising Tide. Others among us are natural comedians who share our opinions on social networking sites while working to better society through fostering harmonious relationships.

Diagrams 183

Diagrams Travel Communities Social Networking 183

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

Reddit 100

Reddit Brands Meme Forums 100

Hootsuite

MAY 21, 2020

What is social media monitoring? Social media monitoring is the act of monitoring social media for information relevant to your business. Social media monitoring helps you track key social metrics like brand awareness and social share of voice. Relevant hashtags.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Social marketers do a lot more than scroll through TikTok all day. Community management.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Sprout Social

JANUARY 31, 2024

Off-platform activity such as traffic from search engines or social networks can help you here, too. Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network. But the platforms’ ongoing Community features signal how the platform is getting more “social.”

YouTube 92

YouTube Engagement Metrics Analytics 92

Socialmedia.biz

MARCH 25, 2021

Forward-thinking social sellers, digital marketers, and social media managers can benefit from the audience and awareness growth that hashtag marketing brings to the table. Hashtags have become so large that communities pop up around their use. Social networks are inherently very messy.

Hashtag 78

Hashtag Brands How To Conference 78

Firebelly

AUGUST 30, 2013

This is a guest post from Kacy Capobres , a writer, reporter and social media manager based in New York City. However, LinkedIn’s desire to recruit a younger audience to the career-networking site has already begun to raise some concern.

Flickr 174

Flickr LinkedIn Privacy Social Media Management 174

Hootsuite

FEBRUARY 12, 2015

In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. Increase brand awareness with paid social.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

agora pulse

JANUARY 3, 2017

That means you can schedule your Instagram post within a social media management tool like Agorapulse, but then that tool can only copy the content so you can send (the image) and paste (the text) into the Instagram app yourself. For some social media managers, this is also an ethical choice.

Instagram 144

Instagram API Social Media Tools 144

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 122

How To Social Media Management Metrics Team 122

Sprout Social

OCTOBER 5, 2021

That puts a lot of the burden on your brand’s social marketers to be on the front lines, answering questions about your business, products and purpose. Add that to growing the list of reasons social media marketers can’t operate in a silo. Brands need employees’ help reinforcing their values, initiatives and goals on social.

Brands 104

Brands Marketing Apparel Issues 104

Hootsuite

JUNE 29, 2023

Social media guidelines help you to stay compliant with policies like HIPPA. It’s a federal law designed to protect private health information from being disclosed without the patient’s specific consent.) Navigating social media when you work in healthcare can be tricky. Enhance patient education.

Guidelines 78

Guidelines Template Templates Social Media 78

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. Does it always work, not necessarily. Definitely.

Social Media 220

Social Media Meme Advertising Strategy 220

Hootsuite

APRIL 20, 2020

People join Nextdoor to connect with their neighbours and communities. Nosy neighbours may grab the headlines, but businesses are central to the Nextdoor community. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Engage with the community.

How To 145

How To Metrics Reputation HootSuite 145

Oktopost

MARCH 15, 2021

As the source of more than 80% of their social media leads , LinkedIn has always been the bright center of the universe for B2B marketers. With old-school marketing channels shrinking due to pandemic closures, connecting with potential customers on LinkedIn and other social networks is more of a priority than ever.

B2B 136

B2B Social Media Strategy LinkedIn 136

Unmetric

NOVEMBER 4, 2019

What is the purpose of having a social media analyst? And most importantly, what does it take to be a social media analyst? Social media analyst vs. Social media manager. Often people confuse the roles of social media analysts and social media managers to be one and the same.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Sprout Social

JUNE 15, 2023

By choosing the right social media management tools for nonprofits, you can proactively engage donors, volunteers and staff members, while saving your team valuable time and resources. But not all social media management platforms are created equal.

Social Media Management 108

Social Media Management Social Media Tools How To 108

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

Webbiquity SMM

JUNE 21, 2016

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. 3) Friends+Me. Google Review Count: 4,920. 4) GPlusData.

Google 104

Google Tools Sample Samples 104

SocialFish

APRIL 1, 2011

These kinds of posts are what inform our own writing here at SocialFishing; hope you’ll dip in and out at your leisure! The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. Bitly Blog).

Sysomos 162

Sysomos Vimeo Social CRM Analysis 162

Webbiquity SMM

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. Chemicals. • Kristina Bobrowski – Social Media Manager, Dow Corning. • Alison Buckley – Social Media Manager, Dow Corning.

List 156

List Twitter Brands Microsoft 156

Sprout Social

DECEMBER 3, 2020

The depth of features and parity to the desktop version make it so that users can seamlessly switch to managing social from anywhere. Learn more about how this pocket-sized solution provides big-time benefits for social media marketers. Social media management apps like Sprout’s simplify team collaboration.

Mobile 134

Mobile Notification Collaboration Library 134

Hootsuite

JULY 8, 2020

As Hootsuite’s social marketing specialist Brayden Cohen says, “In today’s social landscape, paid and organic need to create a complementary strategic approach—and the more harmonized these efforts are, the better your results will be.”. Organic is essential for building your brand and growing your community. Get Started.

HootSuite 109

HootSuite Organization Strategy Metrics 109

Sprout Social

MAY 19, 2021

This rich source of new information can improve marketing messaging, surface industry trends and make a substantial impact on your business. The London-based clothing retailer uses listening data to inform business decisions well beyond marketing. The median social engagement rate is less than 1%. They Like posts.

Engagement 130

Engagement Brands Review Influencer 130

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. It provides a wealth of data and information to leverage in your pitches and client strategies.

Social Media 103

Social Media Strategy Case Study RFP 103

Buffer Social

JANUARY 11, 2023

Instead, you want to be very deliberate when choosing the top-priority social network for your business. Create content that fits the platform The type of media you create will depend on the platform you choose. And in order to do that, you need to have a good idea of your target market.

Remix 94

Remix Instagram Social Media Trends 94

Hootsuite

JANUARY 24, 2022

Social media data analytics provide information that helps you understand what’s working. Social media data collection can help you customize your social media marketing strategy for each social network. For more options, check out our full post on social media data analytics tools.

Data 94

Data Social Media HootSuite Template 94

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. You simply cannot execute an effective social media strategy of any kind. Community management and audience engagement.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Janet Fouts

MARCH 16, 2014

Equally, if you expect it to stand alone without the support of the people in your social networks you may as well rent a billboard in the desert. Create a social editorial calendar that consists of a stream of information you feel is important for people to know about your industry. Where do we get content?

Content 145

Content Marketing Fashion Curation 145