Buffer Social

MARCH 30, 2022

Minority-owned companies account for 50 percent of these businesses. And while we wish we could highlight all the amazing women-owned companies out there, we’re excited to spotlight these six brands this Women’s History Month which — along with creating great products — are also pushing for positive social change.

Small Business 72

Small Business Instagram Press Release Communities 72

Convince & Convert

AUGUST 15, 2012

But one thing we know can be effective are companies that wrap the pitch in information. Their community blog is unique, however. They share delicious recipes along with stunning photos of ingredients, tips to keep your kids healthy, and spotlights on new local vendors. Whole Foods blog. Sustainable seafood information.

Education 127

Education Engagement Brands Delicious 127

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. By Peter Caputa. They’re a leader in their field and they have a good number of recruiters working for them.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. Learning is key – By having many minds contribute to the final goal, people can learn from one another on other ways to do the same type of work. GetSatisfaction provides a way for companies to do that.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Hootsuite

OCTOBER 24, 2022

Video reigns supreme, but all types of social media content can work for this. Bonus tip: Use Hootsuite’s built-in content curation tools to easily find these types of posts to share. Share photos or videos from your latest BBQ, pumpkin patch day, or other community event. Community involvement. Mistakes to avoid.

Real Estate 79

Real Estate Social Media HootSuite Instagram 79

Webbiquity SMM

NOVEMBER 2, 2010

This saves time, effort and money in the long run, but it’s a step too many companies skip over. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. Instead, they want to connect. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Social Media Strategies Summit

JANUARY 28, 2021

Your brand voice should be in congruence with your ideal customer or community member. This could be anything from an upcoming product drop to a delicious recipe. The Self Love Nutritionist brand, owned by Kaitlyn Allen MS, MEd, MS, RD, thrives on this type of caption. Tag Users and Brands.

Instagram 130

Instagram Engagement Brands How To 130

Techipedia: Tamar Weinberg

JANUARY 19, 2010

3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. 4: Online Driven Companies – Social media can be used to drive traffic to online websites. Communities, social news sites, and online sharing can be leveraged to build a site following.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. Just do it while giving back to the community as well. This may be nothing more than a refresher course in the Captain Obvious department but even the savviest of companies is still missing the boat. Engage in dialogue.

Social Media 272

Social Media Engagement Forums Policies 272

ProBlogger

MAY 17, 2023

I spoke with one blogger recently (blogging in a business/technology field) who was able to charge himself out at $600 per hour to give advice to a large company. Most of these 1:1 consults are at the top of a pyramid of consulting-type services or digital services that bloggers offer.

Consultant 27

Consultant Blogger Conference SEO 27

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. It can make all the difference in nurturing a positive perception of your company. Empower them.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

AUGUST 18, 2010

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. Have you ever encountered this type of issue? I think you hit the nail on the head- it is about respect and communication – offline in the real place where your relationship exists. How did you handle this?

Activities 216

Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). If you have that type of following, take advantage of it!

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Ignite Social Media

JANUARY 22, 2020

Luckily for you, we’ve narrowed down the five best performing post types so that no matter what’s trending this week, your content will come out on top. Have you ever wondered how to build your own oak bookshelves or make delicious cake pops? Animal Videos. Looking to add a dose of cuteness to your social posts?

Types 177

Types Delicious UGC Bazaarvoice 177

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Many people stay to themselves, failing to participate in the community and to build rapport with others in the same field. “I want to have 100,000 Facebook Fans in 2 weeks, and I am a start-up business that no one knows… &# It is hard to explain to people how it all works when they have this type of expectation.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

MAY 12, 2010

Most people would consider Payless to be an old-school type of brand, and so one might expect that their marketing techniques and website would mirror that old-school mentality. However, they’re actually quite ahead of curve, particularly in terms of the way they leverage their email communications to facilitate social media interaction.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

APRIL 22, 2010

This is a new type of search, one which gives you a window into the public’s thoughts – in real time. Therefore, it is important to qualify your search with the keywords that you know will be in the types of status updates that you want to see. Tamar is also the author of The New Community Rules (July 2009).

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Sprout Social

NOVEMBER 26, 2018

Although some might not regard YouTube as a traditional social network, the platform’s active and engaged community speaks for itself. Considering that video represents the top-performing type of content across nearly every social networking, YouTube is a great place to house your videos if you’re already producing them.

Social Media 106

Social Media Marketing URL Hashtag 106

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Josh S Peters

NOVEMBER 23, 2009

This is often used by established companies (like Chevy with their eco campaign, or the GAP ) to keep themselves fresh in peoples minds and assist with their ongoing bid to stay relevant in the current culture. Some of which not only compile online info about your company, but do sentiment analysis as well. Any questions or comments?

Campaign 105

Campaign Social Media Radian6 Disqus 105

Techipedia: Tamar Weinberg

JANUARY 28, 2010

To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

JULY 21, 2009

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. Sure, there are probably a few things you can point out that should work in the company’s favor. How many people really want that?

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

JUNE 3, 2010

One-off campaigns can help drive viral success, but social media is not a “set it and forget it&# type of initiative. Then, when you’re joining a community for the first time, you’ll need to study the users and slowly build relationships with them. I bet there are a lot of other types of parallels too.

Social Media 221

Social Media Marketing Digg Consultant 221

Diva Marketing Blog

JUNE 2, 2009

2 sentences about your company – Funny not Slutty features comedy for women created by female producers, writers, humorists and comedians. My favorite social media tactic is contributing to the content and community in highly specialized LinkedIn groups to generate B2B leads. What does social media marketing mean to you? -

Social Media 53

Social Media B2B Delicious Wiki 53

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Now that the stay-at-home-moms (and dads) are finding their way to a five-figure Twitter follow count, they’re offering all types of services and branding themselves as all-round experts. Social media is about building relationships and so many “experts&# are not great communicators. I take it everywhere I go!

Social Media 229

Social Media Influencer MySpace Consultant 229

Convince & Convert

JULY 6, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Eric : Sounds delicious, that’s for sure. It’s me,” type of thing, right? Is it a community? Eric : Right on.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. Those type of comments are why I do it. Bravo, man. Keep at it.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

JUNE 2, 2010

link] Ellen Cagnassola Deisel is also partnering with a furniture company creating furniture for young urban types. link] jaybaer This is the type of campaign where I wonder if the media coverage is more valuable than the actual execution? Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 134

Social Media Strategy Curation Privacy 134

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JULY 15, 2010

Although there are other types of content out there that you could post on your blog, that usually means you need to write great blog posts. As my company builds out our first blog- there are great tips in here, thank you. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Blogger 250

Blogger Engineering Flickr SEO 250

ProBlogger

OCTOBER 31, 2013

Share your content with a new community. The plug-in can publish nicely formatted messages to your Facebook, Twitter, Google+, Blogger, LiveJournal, Delicious, Diigo, Stumbleupon, LinkedIn, Pinterest, Plurk, VKontakte, WordPress, and Tumblr accounts. Google “Group Pinterest Boards” or go to [link]. Alternatives.

Tips 50

Tips Bookmarklet Directory URL 50

Techipedia: Tamar Weinberg

JANUARY 12, 2010

I needed to differentiate Digg from social media because they actually are part of a distinctive community (and as you know, I’m very passionate about Digg so it really did deserve its own category). Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Sprout Social

JUNE 30, 2021

Given the benefits that brand evangelism can bring to companies, working to inspire this loyalty is important for businesses to consider. When you ask these types of questions, keep track of which receive the most engagement, and how people respond to different types of messaging. bts #fyp. ? original sound – Chobani.

Brands 138

Brands Loyalty Hubspot Authentication 138

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. It’s their community of choice and that’s fine. It’s hard to say if that will happen again.

Digg 100

Digg Social Media Upcoming Ustream 100

Viper Chill

MARCH 1, 2010

Analytics & Research In a survey across thousands of large companies who actively monitor their stats online, only 35% stated that they actually changed their website based on what they saw. Delicious Do you ever find a cool article or resource online and wish you had an easy way to save it? If so, then Delicious may be for you.

Resources 77

Resources Netvibes Marketing Delicious 77