Josh S Peters

NOVEMBER 23, 2009

This is often used by established companies (like Chevy with their eco campaign, or the GAP ) to keep themselves fresh in peoples minds and assist with their ongoing bid to stay relevant in the current culture. Some of which not only compile online info about your company, but do sentiment analysis as well.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Convince & Convert

JULY 6, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Eric : Sounds delicious, that’s for sure. Is it a community? Eric : Right on. What are you drinking? Jim : Yeah. No, obviously not.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Can those results be tied back directly to sales, and therefore ROI? Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Myrland Marketing

APRIL 6, 2010

These are all just different communities and different tools, so you need to make sure you find the right tool for the job. Cheers, P Jayne Navarre April 6, 2010 at 4:17 pm Before I get to “it depends,&# I give the lawyers I counsel an initial assessment based on potential ROI. I put global objectives across the top.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Convince & Convert

JUNE 2, 2010

link] Ellen Cagnassola Deisel is also partnering with a furniture company creating furniture for young urban types. Ive founded 5 companies, and spent 15 years running digital marketing agencies. My take on this here [link] Thanks again for your post…it got me thinking early today. They are branching out for sure.

Social Media 134

Social Media Strategy Curation Privacy 134

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Are We Too Worried with Finding the ROI of Social Media? Measuring Social Media ROI: Does Size Matter?

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. Creating and calibrating a social media strategy for any company should follow the same process. Private brand communities vs. Facebook. Yes, social media applies to B2B. Linkedin Groups vs. Twitter. Podcasts vs. YouTube.

Social Media 149

Social Media B2B Strategy Consultant 149

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

In the past few months, I’ve dealt with companies who are unfortunate victims of bad links in Google, but those links refer to incidents that are years old (and are even resolved). Public safety comes first but reputation management is something the company may want to engage in. Hope you get better.

Reputation 125

Reputation Chemicals Issues Consultant 125

Keyhole.co

DECEMBER 17, 2020

Influencer marketing ROI is stronger than ever. Much more than the average engagement that all these companies get on the platform. For the purpose of illustrating how HelloFresh helps her create easy, but delicious meals. In this program, ASOS partners with 29 influencers who have distinctive looks and communities.

Influencer 128

Influencer Campaign Instagram Data 128

Convince & Convert

SEPTEMBER 20, 2010

49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 160

Social Media Statistics Strategy Research 160

Webbiquity SMM

JULY 12, 2010

In all but the smallest companies, there are often multiple individuals tweeting, networking and even contributing to the company blog. Update your company’s Facebook page? In general, more is better, and most companies could probably benefit from greater social media activity, not less. Who else will be involved?

Report 191

Report Social Media Strategy Policies 191

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. How do I know if there’s ROI in Facebook?

Facebook 279

Facebook How To Marketing URL 279

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. million followers on Twitter?

Social Media 149

Social Media Strategy Influencer Social CRM 149

Keyhole.co

DECEMBER 26, 2022

Influencer marketing ROI is stronger than ever. Much more than the average engagement that all these companies get on the platform. For the purpose of illustrating how HelloFresh helps her create easy, but delicious meals. In this program, ASOS partners with 29 influencers who have distinctive looks and communities.

Influencer 52

Influencer Campaign Instagram Data 52

Convince & Convert

SEPTEMBER 21, 2010

I know that different companies provide different amounts of historical data at the start of the campaign (another item I should have included – may need to do a follow up on this on my own blog later on as I get all this great feedback on items to include!) I think that is more powerful than targeting by city, state or region.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

SEPTEMBER 21, 2010

Can you describe what your company does in 120 characters or less? If you’re a small company, congratulations, this should be pretty easy. If you’re a big company, how can you act small again? link] Clare Swindlehurst Can you describe what your company does in 120 characters or less? What’s Your Pitch?

Social Media 167

Social Media Strategy Consultant Conference 167

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. Others aren’t.

Social Media 163

Social Media Marketing Consultant Communities 163

Kikolani

APRIL 7, 2010

Here are eight ways that businesses can use social media to learn more about themselves and their industry as well as get more involved with their clients and communities interested in what they have to offer. Include searches for your company, business owner, or unique product name. Monitor Conversation About Themselves.

Social Media 165

Social Media Social Bookmarking Hotels Social Networking 165

Techipedia: Tamar Weinberg

JANUARY 5, 2011

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Social Media: Measurement and ROI.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Josh S Peters

AUGUST 17, 2009

For your user name you can have your company name in it to help promote and give instant disclosure of who you represent. When you give to the community they will give back. Social bookmarking sites like Delicious , Digg , StumbleUpon , etc are also great places to submit your content to.

Brands 148

Brands Widget Disqus Lijit 148

Convince & Convert

JUNE 15, 2010

Companies should follow, not lead, their customers across the social Web. Rapleaf is better for larger companies. A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. Because there really is no benefit in beating your customers to the punch.

Social Media 155

Social Media ScoutLabs Company Consultant 155

Kikolani

NOVEMBER 29, 2010

Amber is the VP of social strategy for Radian6, business and communications strategist, and co-author of the The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social with Jay Baer. Her latest posts include The Personal ROI of Social Media , The Culture of Good Enough , and 20 Truths. Amy Parmenter. Deborah Ng.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

MARCH 10, 2010

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. Should I learn a specific skillset?&# I highly recommend you follow his stuff.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JUNE 16, 2010

Are you getting ROI on your investments on the social web? Building relationships takes time so you have to give it enough time before you will see good ROI. People are following AT&T because they care about AT&T, not about some no-name behind the company. Most retargeting companies utilize ANONYMOUS pixeling.

Questions 277

Questions Social Media How To Postrank 277

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. I interviewed Adam Schoenfeld , President and Co-founder of RowFeeder to learn more about the company and its plans.

Social Media 120

Social Media Strategy Analysis Reputation 120

Webbiquity SMM

FEBRUARY 13, 2017

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Sample review: “One of the downfalls of Instagram for brands is the lack of analytics and ROI of posts. ” — MarketingLand. 13) Sysomos. 17) Brand24.

Tools 207

Tools Social Media Netvibes Sample 207

Techipedia: Tamar Weinberg

JANUARY 24, 2008

In other words, they don’t give a damn about the community and they seemed to have moved on — perhaps completely. Instead, since they weren’t, we are left to our own devices and seek alternative methods (which are not the right avenues of communication, but what do you do when the proper roads lead you to a dead end?).

Digg 104

Digg Buy StumbleUpon Web 2.0 104

Kikolani

JULY 23, 2010

Manage your backlinks with Delicious – a free way to keep track of your personal link building efforts. Calculating ROI on Internet Marketing – measurings your return on investment for PPC, organic search, and social media with Google Analytics. SEO spammers vs. the white hat army – how to know them and who will win.

Resources 129

Resources SEO GPL Mashup 129

Convince & Convert

SEPTEMBER 21, 2010

Google Alerts Like most marketing professionals, I have several Google Alerts set up for my name, my company name, and topics of interest to me. Anyways, my delicious account and I thank you for all this great info! Katie Morse Community Manager @misskatiemo [link] [link] Katie Morse Jason – great post!

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

JANUARY 14, 2009

4 Reasons Many Big Brands Downplay SEO : Why aren’t all Fortune 500 companies engaging in SEO? What is the ROI for Social Media? Jill Whalen has been active on forums and online communities for 10 years now. How Does a Company Dip its Toes in the Conversation? : Is your company on the list?

SEO 162

SEO Social Media Marketing Reputation 162

Viper Chill

MARCH 30, 2010

I genuinely feel that the internet is one of the best places to invest your money and get a great ROI if you know what you’re doing. I like communities that already have large paying audience because the income they are generating is quite safe. The site I found is Blog Top Sites.com and you can find the Flippa listing here.

Buy 76

Buy Sites Compete Price 76

Viper Chill

APRIL 19, 2010

In order to get mentions on other blogs then you need to be focusing on being involved in the communities for that industry online and providing the very best content that you can. If you enjoyed this post, you can: Save on Delicious Share on Facebook Print > [link] title="Click to send this page to Twitter!"

Adsense 77

Adsense How To Sites Forums 77

Viper Chill

FEBRUARY 8, 2010

If you enjoyed this post, you can: Save on Delicious Share on Facebook Print > [link] title="Click to send this page to Twitter!" Feel free to only implement certain things or try your own methods. I have updated parts of this post with information from people way smarter than I am. Or, am I wrong?

WordPress 93

WordPress SEO NoFollow Sites 93

Convince & Convert

APRIL 27, 2010

But what makes Randy exemplary is a simple lesson that every company should reconsider – he relishes the description. We have a new biscotti, terrific with coffee or Bailey’s and coffee, from a company ironically owned by Interbev, the European brewers that purchased Anheuser-Busch, which is based here in St.

Social Media 133

Social Media Strategy Airlines Types 133

Viper Chill

MARCH 8, 2010

I was running a community site at the time and besides premium memberships, they aren’t that easy to monetise. I’ve hired programmers to create scripts that I later sell to niche communities for a great return and I’ve also built and sold popular blogs. There will be an update soon on how the case study is going.

Sites 77

Sites Process Case Study Buy 77