agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Collaborations. Media partners.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Sprout Social

JUNE 13, 2023

The customers I speak to daily, especially those in the B2B space, are always concerned about proving their return on investment for social media. There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward.

Atlassian 101

Atlassian ROI Social Media Collaboration 101

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. What is a social media planning tool?

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Buffer Social

MAY 24, 2023

I tried hosting IGTV interviews with female founders but quickly realized that many viewers struggle to watch a long conversation, so I pivoted to podcasts. But, when I was at about 4,000 downloads, I knew I needed a distribution partner (and some cash to make this project sustainable). I had no experience in reporting or journalism.

Project 76

Project Startup Collaboration Communities 76

Buffer Social

JULY 18, 2023

You’ve probably seen social media marketers boasting these kinds of results on Instagram. In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Types 145

Types Social Media Microblogging Overview 145

Sprout Social

JULY 15, 2021

What could you do with a larger social media department? There is plenty of ground to cover in the ever-expanding world of social. As social becomes the primary communication channel for more brands, the structure of your average social media team will need to change fast. No time for collaboration.

Social Media 117

Social Media How To Collaboration Team 117

Sprout Social

APRIL 9, 2020

It drives conversations around your brand, fuels your business and informs the content you create and share. . At the same time, they can relay these insights to their creative partners to show the value of their work and inform future projects. One of the first things you learn as a marketer is that your audience is everything.

Social Media 137

Social Media Collaboration Team Organization 137

Hootsuite

OCTOBER 21, 2020

For many organizations, it’s not even a question: Marketers own social strategy. After all, if social media serves primarily as a promotional and communications channel, who else would run it? This methodology delivered robust data on how mature organizations use social media compared to their less-mature counterparts.

Social Media 137

Social Media Committee Organization Survey 137

SocMed Sean

JULY 24, 2012

Let’s figure out how to be more collaborative ! Are their opportunities for synergy between these projects? How does one measure the level of “collaboration” in your organization? How does one measure the level of “collaboration” in your organization? How can we be more innovative ?

Social Media 279

Social Media Strategy Software Project 279

Sprout Social

APRIL 28, 2020

For some social media managers, reporting comes with the job. For others, leadership may have a more hands-off approach, expecting the social team to “just put this on social.” ” But making social media work is work, and measuring whether it’s happening requires at least a little analysis.

Report 118

Report Social Media Social Media Management Project 118

Sprout Social

SEPTEMBER 2, 2022

Between algorithm shifts and the rise of new platforms, the only constant in the world of social media is change. And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. Org-wide social media marketing training. Level: Beginner.

Training 117

Training Course Resources Social Media 117

Sprout Social

JANUARY 26, 2021

So instead of trying to anticipate the next big thing for 2021, we’re going in the opposite direction and sharing what not to do on social media based on what we learned in 2020. From taking a stand on current events to embracing the rise of TikTok, here are six things to keep in mind when executing your 2021 social strategy.

Social Media 143

Social Media Metrics Data Team 143

Social Media Strategies Summit

MARCH 9, 2023

Time is one of the most precious resources in social media for government agencies. Many government social media managers have small teams responsible for managing content and strategy across multiple platforms; others might be the only people focusing on social media at their agencies.

Team 187

Team How To Social Media Management Trends 187

Sprout Social

SEPTEMBER 18, 2023

Managing social media and other marketing channels in this economy can be challenging. See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. For example, an advertiser may think that a 1:3 ROAS ratio is fantastic.

Marketing 131

Marketing How To Sample Samples 131

Buffer Social

JUNE 16, 2022

Social media plays a big role in how we exist on and offline. And with remote work on the rise, it’s more important than ever to understand how to use social media to connect with peers and mentors. How can social media impact your career?

Social Media 118

Social Media How To LinkedIn Authentication 118

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. Take for example, Sprout’s AI-driven Social Media Listening solution.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? tangleteezer ?

Brands 110

Brands How To Sentiment Metrics 110

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. If you work for a social-first agency, you’ll know better than most the importance of a strong presence on social media.

Social Media 111

Social Media Strategy Case Study RFP 111

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

yMarketingMatters

DECEMBER 6, 2015

Before everyone winds down for the holidays, let’s pause for a minute to catch up on November’s social media updates, which were significant. You can now use the share button to share content and immediately engage in conversations about it. NOVEMBER TIP: Advertise in Social Media!

Social Media 100

Social Media Sentiment Study Advertising 100

Sprout Social

APRIL 6, 2023

Calendars can also help streamline collaboration and track marketing performance. Content calendars are available in different formats—it can be a spreadsheet or a tool incorporated in project management software. Increases transparency and collaboration Content production usually involves multiple teams and sometimes content creators.

Content 81

Content Collaboration Project Template 81

BeingOptimist

AUGUST 14, 2023

Usage rights, scope of work, payment terms, duration of the collaboration, and other relevant information are mentioned in the contract. One effective influencer contract can lead to a boost in the social media following of both brands and influencers. This ensures transparency and provides clarity to the project.

Influencer 40

Influencer Tips Collaboration Guidelines 40

Sprout Social

SEPTEMBER 13, 2022

Sprout Social. Sprout Social is an all-in-one social media management platform that helps you make data-driven decisions to improve your social media strategy. Tracks your performance and your competitors across multiple social media accounts so you can see how you measure up. Image library.

Tools 123

Tools Strategy Video Library 123

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. He explains ROI is often confined to bottom-funnel metrics like downloads or conversions, but influencer marketing drives returns across the customer journey.

ROI 106

ROI Influencer Marketing Survey 106

Sprout Social

JULY 14, 2023

Sales and marketing alignment, also called smarketing, refers sales and marketing team collaboration within a business to achieve common goals. Conversely, if marketing collateral is not being used by sales or target market engagement rates are low, this also indicates a problem. Revenue teams should measure results in the same way.

Collaboration 77

Collaboration Marketing Team Hubspot 77

Rebekah Radice

MARCH 19, 2017

Using social media before, during, and after an event will set you apart. Want to get a jumpstart and use social media for your next event? How ALL Wildly Successful People Use Social Media for Events. Social media and conference connections are no different than live networking events.

Eventful 132

Eventful Social Media Conference Hashtag 132

Sprout Social

JULY 6, 2021

Retrospectives create a positive environment for this exchange by giving both agencies and clients a chance to reflect on the work that has been done over a project period. These discussions give clients a valuable peek behind the agency curtain, helping them to better understand your approach and the value of social media overall.

Project 136

Project Report Construction Hosting 136

Convince & Convert

AUGUST 6, 2015

There are reasons that we should be collaborating with other like-minded people in our industry—namely, because it helps you both. In order to build relationships with people, and possibly collaborative projects in the future, always be useful in their business. Building a Collaboration Strategy. Why We Should Help.

Collaboration 60

Collaboration Marketing Hotels Proposal 60

Writtent Blog

JANUARY 12, 2024

This specialization not only enhances your writing skills in a specific domain but also opens doors to collaboration and opportunities within that industry. Regularly update your portfolio as you complete new projects to keep it relevant and reflective of your evolving skills.

How To 52

How To Skills Journal Education 52

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Email me for a calendar).

Social Media 232

Social Media Press Release Marketing Widget 232

Social Media Strategies Summit

MARCH 11, 2019

Lauren Brommer is an experienced digital marketer with a passion for social media. Check out our interview with her in anticipation of her talk at the Social Media Strategies Summit ! Can you tell us a little bit about Cisco’s social team structure and who was involved in executing this initiative?

Project 100

Project Exercises Upcoming B2B 100

Sprout Social

NOVEMBER 10, 2021

Constructive feedback underpins engagement and collaboration. Whether you manage a team or oversee relationships with third-party vendors and partners, you’ll regularly have conversations about their work performance. The way you frame a feedback conversation affects how the other person will receive it.

Construction 135

Construction Marketing Collaboration Team 135

Sprout Social

MAY 28, 2020

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Raise your hand if you’ve ever tried to juggle: Concepting, creating and scheduling dozens of social media posts across multiple networks. Soliciting and curating user-generated content.

Campaign 87

Campaign Report Social Media How To 87

Buzz Marketing for Technology

OCTOBER 4, 2008

The Bamboo Project Blog. OK as far as it goes, but so NOT getting to the real opportunities.Blogs are a conversation between the blogger and him/herself (a form of reflection) and between the blogger and his/her readers. Liveblogging forced me to listen more carefully to the presenters and the conversations that took place.

Project 265

Project Web 2.0 Module Wiki 265

Sprout Social

OCTOBER 9, 2023

Data from The Sprout Social Index™ reinforces this phenomenon, as digital natives are most likely to be concerned about the emergence of AI in social media interactions. Showing these proof points when collaborating with Leffer helped Cole’s team see the power of AI. It’s a conversation.

Team 112

Team Examples Marketing Training 112