Convince & Convert

DECEMBER 15, 2023

Set your marketing team up for success by trusting them to make the right judgment calls on when and what to post on company channels. This requires setting cross-functional team expectations around quick and clear communication that extends beyond the marketing team. to get through. What else is important to them?

Brands 151

Brands Marketing Real Estate Collaboration 151

Social Media Strategies Summit

DECEMBER 7, 2023

They have a culture that may look very different from what our campuses, and the communities where our campuses are located, look like,” Dr. Phillips explains. And they may have experiences where they haven’t felt welcomed or felt part of a community.” But who, exactly, should you be collaborating with?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Sprout Social

JUNE 13, 2023

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Brand Love is also the social team’s primary OKR.

Atlassian 102

Atlassian ROI Social Media Collaboration 102

Oktopost

MARCH 26, 2024

In a significant move to strengthen how B2B businesses manage social media interactions between their brand and their audience, this collaboration not only simplifies social media management by bringing conversations into one place for a more streamlined workflow but also enhances the speed and impact of customer interactions with your brand.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

FEBRUARY 1, 2024

Streamline your reporting Most Facebook publishing tools give you access to your posts’ analytics, which provides you with key data for metrics like reach, engagement rate, and more. Facilitates team collaboration If you work with a team to create and schedule your Facebook content, publishing tools can make the process even easier.

Publishing 98

Publishing Tools Brands Facebook 98

Social Media Strategies Summit

NOVEMBER 30, 2022

That made him an ideal, if surprising, choice to promote the brand collaboration between Gucci and The North Face. Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. Google Humanizes Search Data.

Campaign 304

Campaign Brands Influencer Collaboration 304

Sprout Social

FEBRUARY 12, 2024

But you don’t realize the benefits of influencer marketing by simply collaborating with someone with a high follower count. They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience. It has to be strategic. Take Pipedrive, for example.

Influencer 107

Influencer Marketing Collaboration ROI 107

Sprout Social

OCTOBER 16, 2023

This article will unpack how social media insights are essential to understanding younger consumers and how brands are using that data to transform and reach new audiences. Compelling content—whether it’s from external creators or your in-house social team—attracts new audiences.

Brands 115

Brands How To Authentication Collaboration 115

Buffer Social

DECEMBER 14, 2023

And according to our internal data, they have the third-highest engagement rate after video and photo posts at 4.2 Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel. It creates a sense of community and shows that the company values its employees.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Sprout Social

FEBRUARY 5, 2024

The importance of viewing DEI as a best practice is reflected in a McKinsey & Company report , where executive teams with more diversity by gender and ethnic representation are more likely to outperform financially. She explains there’s a proven business case around concerted DEI efforts and the value add it brings to an organization.

Social Media 112

Social Media Authentication Communities Campaign 112

Sprout Social

SEPTEMBER 18, 2023

Take a look at this representation of the percentage of revenue different industries allocate to marketing per a Gartner report: Also connect with industry peers to learn how they’re managing their budget and keep close communication with your team about the results they’re seeing from marketing spend.

Marketing 132

Marketing How To Sample Samples 132

Sprout Social

APRIL 17, 2023

Advanced analytics capabilities provide data that yields org-wide impact, from marketing to sales to HR. This is how brands expand the value of social beyond marketing and communications. Social media ROI starts with strong visibility and collaboration between social teams and other departments. in savings.

ROI 103

ROI Social Media Management Team Study 103

Sprout Social

AUGUST 26, 2020

Esports is also a lucrative career for professional gamers and teams; in 2019, the prize pool for The International 9: Dota 2 championship was $33 million. For starters, we’re talking about a fragmented, hyper-social group of consumers who span the globe and have opinions on teams like 100 Thieves, Team Liquid and Evil Geniuses.

Data 87

Data Strategy Marketing Sports 87

Ignite Social Media

OCTOBER 6, 2022

Community Engagement – Self-service support, education, and collaboration. On top of their focus areas, Khoros offers the following products to add to your custom platform to help you accomplish additional needs, such as: Brand Communities – Create a space for customers to get answers, connect with peers, and share new ideas.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Sprout Social

OCTOBER 11, 2022

Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. Focus on relevant topics that will help your community approach common industry challenges. Data reports. However, many advocacy initiatives are informal side projects. Social media posts. Case studies.

Strategy 132

Strategy Content Curation Press Release 132

Sprout Social

JULY 28, 2022

To keep up, social teams must produce videos efficiently—without working to the point of burnout. With significant pre- and post-production work required—including a detailed script—videos of this type often demand collaboration with several teams. Mastering the art of video has never been more important.

Template 98

Template Templates Social Media Video 98

Social Media Network Marketing

MARCH 11, 2024

Respond to comments, answer questions, and run interactive polls to build a thriving Community. StorytellingPower) Collaboration is Key - Partner Up for Growth: Team up with influencers or complementary brands to tap into new audiences and expand your reach. Share your brand story, values, and even a peek behind the curtain.

Engagement 56

Engagement Social Media Hashtag Authentication 56

Sprout Social

JANUARY 24, 2024

Achieve a 15% growth in online sales attributed to influencer collaborations in the upcoming quarter. They also enable you to effectively showcase the impact of influencer collaborations on the bottom line and secure buy-in for future campaigns. It also shows you have a growing community doing word-of-mouth marketing.

Metrics 100

Metrics Influencer Marketing Survey 100

Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Know anyone in the travel space we should be collaborating with?

Communities 100

Communities Travel Metadata Content management systems 100

Sprout Social

OCTOBER 10, 2023

In this article, we’ll cite more data from our Q3 2023 Pulse Survey as we explore campaign types. According to our Pulse Survey, we found that companies are focused on the following brand-influencer partnerships: giveaways, product collaborations and influencer-led advertisements. Their brand collaboration with e.l.f

Examples 127

Examples Influencer Campaign Marketing 127

Buzz Marketing for Technology

MAY 7, 2013

Posted in Blogging Business Intelligence Communities Content Marketing Conversational Marketing Enterprise 2.0 Social media provides a platform to collaborate with potential buyers. Other technologies like Postwire can be used for more direct collaboration with more middle of funnel prospects. Content is the new collateral.

Social Media 257

Social Media Radian6 HootSuite Team 257

Sprout Social

DECEMBER 3, 2020

Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Mobile message approvals ensure that the necessary level of oversight and collaboration is possible, even if you and your colleagues are scattered.

Mobile 139

Mobile Notification Collaboration Library 139

Sprout Social

AUGUST 21, 2023

We’ll also share five steps to help you maintain ethical AI practices within teams and across the organization. Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. What are AI ethics?

Marketing 90

Marketing Privacy Policies Issues 90

Sprout Social

MARCH 7, 2024

This is where competitive analysis reports become critical, providing you a roadmap for translating raw data into strategic direction. The report synthesizes your competitive intelligence research data and provides conclusions for better decision-making. Outline it at the beginning of your document to clarify your goals and objectives.

Analysis 94

Analysis Report Examples Tools 94

Sherrilynne Starkie

FEBRUARY 13, 2018

Consultants support cultural change, recruitment & training and for internal communications initiatives. Social media consultants write policies and guidelines to empower teams while mitigating risk. The consultant works with management teams to set priorities, craft messages and prepare statements.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Social Media Strategies Summit

DECEMBER 29, 2022

Social media takes the lead, with the agency using it to share events, roll out new programs, gather community feedback, and even for customer service. She says the NSF has come a long way in prioritizing social media, mainly because the social team is better known — and understood — throughout the agency. View this post on Instagram.

Strategy 130

Strategy Press Release How To Collaboration 130

Sprout Social

JULY 15, 2021

As social becomes the primary communication channel for more brands, the structure of your average social media team will need to change fast. What career paths can I create for my team? If you’re asking similar questions, it might be time to expand your social team. No time for collaboration. What comes next?

Social Media 118

Social Media How To Collaboration Team 118

Buffer Social

OCTOBER 23, 2023

Engage with your audience for community building We all know that engaging with your community on social media is one of the many keys to success. Use the Community tab to post updates, create polls, or share behind-the-scenes content. Speaking of the Community tab – it isn't just for long-form YouTube creators.

YouTube 113

YouTube Tips Collaboration Trends 113

Sprout Social

OCTOBER 13, 2020

While customers reach out via social and expect timely and relevant responses, there is often critical context and collaboration happening behind the scenes that is necessary to create seamless and effective interactions. Smooth collaboration for better customer service.

Hubspot 103

Hubspot Microsoft Collaboration Team 103

Sprout Social

FEBRUARY 25, 2021

When marketing leaders remove social media guru and wizard from their vernacular, they can get to work strengthening their relationship with the social team, filling in knowledge gaps and ultimately getting better results for their business. Looking for more inspiration on how to empower and grow your social team?

Social Media Management 120

Social Media Management Marketing Collaboration Skills 120

Pixlee

SEPTEMBER 22, 2021

Social media data, if used the right way, can help your business succeed. In this article, you’ll learn the importance of social media data and how to use it to your advantage. So, you can get social data metrics like response rate, response time, click-through rate, reach, impressions, and engagement. Why did it happen?

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

Social media data, if used the right way, can help your business succeed. In this article, you’ll learn the importance of social media data and how to use it to your advantage. So, you can get social data metrics like response rate, response time, click-through rate, reach, impressions, and engagement. Why did it happen?

Data 52

Data Social Media UGC Sentiment 52

Hootsuite

MAY 1, 2023

Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. What is a social media workflow?

Template 134

Template Templates Social Media Tips 134

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight.

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

OCTOBER 31, 2023

Influencers can help marketers reach their goals and earn more buy-in for future collaborations. Our data reveals social marketers rate influencer marketing as having a significant impact on their brand’s efforts including brand awareness (89%), increased brand reputation (87%) and customer loyalty (87%).

ROI 107

ROI Influencer Marketing Survey 107

Ignite Social Media

OCTOBER 6, 2022

Community Engagement – Self-service support, education, and collaboration. On top of their focus areas, Khoros offers the following products to add to your custom platform to help you accomplish additional needs, such as: Brand Communities – Create a space for customers to get answers, connect with peers, and share new ideas.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Sprout Social

OCTOBER 24, 2022

Communication and collaboration. Communication ?Writing Data analysis ? Community Management ?Strategic Describe a project or task where you needed to involve other teams. How did you organize and collaborate with your colleagues to complete that project? Organization and time management. Creativity

Social Media Management 89

Social Media Management Questions Social Media Skills 89