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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

They discussed various issues related to collaboration, including how to ensure cohesive branding, maintain effective communication, break down silos, and share best practices with university social media managers. Read on for all the key takeaways: Overcoming Common Higher Ed Collaboration Challenges. Her solution?

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What makes a great influencer brand pitch: How brands can better collaborate with influencers

Sprout Social

Sprouts Influencer Marketing Report found that 93% of influencers say the quality of a brands existing content impacts whether they agree to collaborate. A brand pitch is a message, usually through emails or social DMs, where an influencer (or an agency representing influencers) reaches out to a brand to collaborate.

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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

Being data-driven also means finding specific patterns and meaning in your data so you can predict what the future holds for your business, build more robust campaigns, and budget accordingly. Focus on community engagement. Develop an eye for design. Create a team-centered environment.

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10 Government Marketers to Follow on Social Media

Social Media Strategies Summit

Coming up with a constant stream of content ideas is tough especially in government agency social media when youre often trying to communicate complex and/or dry topics that the average person wont find instantly engaging. For instance, hes a big advocate of joining a community. Thats why we love Amanda. Why should you follow him?

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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

This could be customers, employees, surrounding communities, shareholders, policymakers and so on. This means finding opportunities, collaborating on campaigns, sharing content and audience insights. Listening to stakeholder communities is an important piece too. A social media consultant spends a lot of time looking at data.

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Properly managing different channels will allow companies to get to know their customer, target their marketing, and harness the power of data so they can shape their future marketing. Moreover, brands today can use their websites to build a community around their product or service. Create On-Site SEO Content.

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Community Manager: Job Description & Key Responsibilities

Hootsuite

But it’s pretty important to define the important role of community manager on your marketing team. Community managers are the all-stars responsible for fostering engagement, building relationships, and maintaining the integrity of online communities. Get the report What is a community manager? Are you paid enough?