Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. But if we just build it, people won’t come in droves.

Communities 100

Communities Travel Metadata Content management systems 100

Pixlee

JANUARY 12, 2022

Instead of shouting into the void why their product is the best, leading brands now build a brand identity and community through the creativity of their customers. With the consumer shift toward values like transparency, social responsibility, and customer focus, the rise of community-driven brands makes sense.

Communities 52

Communities UGC Marketing Newsletter 52

Convince & Convert

APRIL 12, 2024

This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. What do you want to achieve overall on social media for the brand and what values and mission will help the social team stand out and stay top of mind both internally and to your community?

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ROI Team Social Media Metrics 138

Convince & Convert

JULY 26, 2012

Since that talk though, I’ve started thinking about rooting that back to general community/social media management. From there, I’ve realized that we continuously read articles with tips for community management, rather than community building. Find and communicate your focus. Empower your members. Be a resource.

Communities 125

Communities How To Community building Social Media Management 125

Convince & Convert

MARCH 14, 2013

To commemorate both milestones, the company hosted a 24-hour long community celebration on its @Nike account. In total, the campaign was incredibly successful, securing more than 600,000 “hearts” and more than 4,900 comments. So, what can companies looking to celebrate their community on Instagram learn from Nike’s approach?

Communities 150

Communities Instagram Crowdsourcing Hashtag 150

Pixlee

DECEMBER 2, 2021

A TikTok campaign run by a brand refers to the strategies and content created by an organization for the video app, and can be either organic or paid. Read on to learn how you can design a simple yet effective TikTok campaign strategy. You can produce videos that aren’t perfect and end up going viral. . Try a Live Stream.

Campaign 52

Campaign UGC Hashtag Influencer 52

Ignite Social Media

JUNE 1, 2022

Influencers are the new internet stars — they have influence, a network of people, community. And they have the power to expose your brand to an even larger audience, which is a great benchmark in communicating and building excitement on your brand’s virtual event. Focus on Community Building.

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Eventful Social Media Marketing Influencer 161

Social Media Strategies Summit

JANUARY 22, 2021

Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged. Establish a Local Presence Within Your Community. Check out how simple their text is: Temple University P2P Texting Campaign.

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Strategy Marketing SMS Mobile 211

Convince & Convert

MAY 8, 2012

What are the defining characteristics of a community? To get to this point, it becomes necessary to define what a community is. According to dictionary.com, a community is. According to dictionary.com, a community is. As community managers, it’s our job to manage a brand’s online (and offline) presence.

Communities 156

Communities Brands Lurker Facebook 156

Convince & Convert

JANUARY 13, 2015

It’s no small secret your online community and your loyal customers within are your company’s greatest asset. While a customer may be happy with their one-time experience with your brand, what’s going to make them a lifelong community member? Give your online community a nickname that’s exclusive amongst your group members.

Communities 60

Communities UGC Loyalty Real Estate 60

Sprout Social

JANUARY 2, 2019

Seasoned marketers will always set clear objectives before planning or implementing a new social campaign. For example, some brands want to tailor their campaigns to increase customer retention, while others are focused on amplifying reach in the marketplace. Objectives might vary depending on your industry or brand, though.

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Campaign Social Media Metrics Trends 111

Waxing UnLyrical

JANUARY 10, 2014

What we can achieve when we design, create and manage motivated communities – who use technology and social media to make better connections with each other in pursuit of a shared goal – is so much greater than we could ever achieve through one-way communication, usually through “the media.”. You’ll be amazed at what you achieve.

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Community building Consultant Communities LinkedIn 183

Waxing UnLyrical

SEPTEMBER 18, 2013

Nurture Campaigns: Add the attendees into your nurture campaign, and carefully pick thought leadership pieces to send them. She manages the company’s Twitter , Facebook , Google+ , LinkedIn , Tumblr , and Instagram communities, contributes to Cision Blog , and assists with content, social strategy, and tactics.

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Eventful Hashtag Community building Tumblr 195

Oktopost

MARCH 15, 2021

Some paused their campaigns. It’s a lot easier to make inroads with fun, uplifting, community-building content. As a result, you might see your campaigns shift more and more toward top-of-the-funnel content. Combining social ads with video will go a long way towards creating successful campaigns.

B2B 136

B2B Social Media Strategy LinkedIn 136

Buffer Social

JANUARY 22, 2024

He says, “With new and emerging to established creators building up audiences on LinkedIn, thanks to its strong organic reach, this year, we will see more brands looking to capitalize on this and tap into this pool of talent for influencer marketing campaigns, especially companies wanting to get in front of B2B audiences.”

Social Media 101

Social Media Authentication LinkedIn B2B 101

Hootsuite

SEPTEMBER 7, 2022

Users share complex ideas and the Reddit community breaks them down. Improve community engagement. An educator trying to land their next role may start by building brand awareness. Attract new students with a campaign. Consider running a campaign to raise awareness of your program a few weeks before it starts.

Education 93

Education Social Media Tips HootSuite 93

Firebelly

FEBRUARY 11, 2011

Build – We all know that building a community takes time and effort (blood, sweat, and tears). The impact you have when building your community can be increased with the campaigns you run (encouraging a social media call-to-action). Executing campaigns can be aided with the use of apps.

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Influencer Social Media Community building URL 198

Mindjumpers

JANUARY 14, 2011

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. Communication outshines campaining. Communication gaining much more transparency and reachability, companies now look for more direct means of advertising. – Be a part of it.

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Trends Influencer Social Media Forums 245

Waxing UnLyrical

JANUARY 11, 2012

Many of you are familiar with the Blue Key campaign that I’ve been working on since last year for my client, USA for UNHCR. So I figured I’d start with a post on one of our most successful tactics that helped achieve the 2011 goal for the campaign: tweetathons. Get your community on board before the tweetathon.

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Organization Tips Hashtag URL 267

Sprout Social

MARCH 9, 2023

Here’s an example of an innovative PR campaign that went viral—Rocketlane announced their Series A funding round with a custom rap song. A beautiful African proverb says it takes a village to raise a child, it certainly does to build a company too. Community building : Nurture long-term growth by engaging with your audience directly.

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Skills Template Templates Travel 113

agora pulse

JULY 17, 2020

Creating a community. Nurturing a community of followers can be a substantial asset for companies of all sizes, especially when launching new products or striving to increase the rate of return customers. Some metrics that align with common social media goals are to: Build brand awareness. Create a community. Impressions.

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Report Social Media Metrics Aggregator 147

Convince & Convert

AUGUST 15, 2013

What started as six second science lessons on Vine has morphed into a user-generated campaign just in time for the back-to-school season. To host this campaign, General Electric has introduced a new “#6SecondsScience Fair” Tumblr , which serves as a virtual home for the best submissions. Key Takeaways. The answer is no.

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Tumblr Hosting Community building Campaign 127

The Realtime Report

FEBRUARY 17, 2022

It would help if you strategized well before launching any campaign on TikTok or posting any content on the platform. Community Building. It’s challenging to build a community, but you may make it easier by tapping into existing communities on other platforms, like sharing your TikTok content on Instagram Reels.

Brands 91

Brands How To Hashtag Influencer 91

Waxing UnLyrical

MARCH 12, 2014

They have a history of using memes not only correctly but thoughtfully, showcasing their humane animal trapping products in action or just appealing to their community of animal lovers. Adrienne Erin is a freelance writer and social media marketer who loves to pick apart ad campaigns to see what makes them tick.

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Meme How To Marketing Community building 191

Sprout Social

APRIL 15, 2020

Below we’ll outline how marketers can reevaluate their planned campaigns and content, assess evolving customer needs, plan for the new normal, identify what parts of their strategy to salvage or scrap. Assess ongoing and planned campaigns and content. Ask yourself, does your plan still make sense, given the climate of today?

Strategy 143

Strategy Metrics Hubspot Retail 143

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. For brands, hashtags can help social marketers reach niche audiences and build community. According to Messina, “Many more people are interested in finding their community—or growing the one they already run.

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Hashtag How To Guidelines Telecommunications 122

Sprout Social

AUGUST 3, 2023

From content creation to community management, the responsibilities of social teams have expanded significantly. Social media used to be a way to communicate directly with your community and the algorithm barely had any influence over your feeds. And as a result, so has the role of social media managers.

Social Media 90

Social Media Content Airlines Authentication 90

agora pulse

JULY 23, 2020

Nurturing an engaged community. Using the right tools, social media managers can make campaigns more impactful, going beyond the native features of a platform. Social media is like all other forms of marketing … You want to find new ways to stand out and get people excited about your campaigns. Lead generation.

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Sprout Social

DECEMBER 22, 2022

These networks, like Facebook, Twitter and LinkedIn, are primed for community-building posts. Whether you’re encouraging users to share content with their personal audiences or creating space for dialogue in the comments, engagement networks are all about building conversations. What is an engagement network?

Strategy 108

Strategy Metrics Team Social Media 108

Pixlee

OCTOBER 20, 2021

Social media is no longer just for individuals to stay connected with friends across borders; brands use it to promote and launch their products, influencers use it to share content and build communities of loyal followers, and general users use it to shop, stay entertained, and learn about the world around them. Community Newsletters.

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UGC Social Media Content Newsletter 78

Sprout Social

JANUARY 12, 2022

Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. Encouraging conversations among your audience is central to building customer relationships and, in turn, brand loyalty. Run campaigns that are actually worth talking about.

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Conversation Review Marketing How To 137

Laurel Papworth

OCTOBER 17, 2022

What does the Metaverse offer Sports as far as a future directions, NFTs and revenue, building rituals, rites of passage and membership, as well as driving community engagement? So the idea that we have competition and collaboration working together is an intrinsic part of community building. 00:11:11.590].

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Sports Virtual World Team Collaboration 64

Pam Moore

APRIL 2, 2024

By leveraging AI, marketers can unlock new levels of efficiency, personalization and ROI in their campaigns. Increased ROI: By optimizing campaigns and identifying the most effective strategies, AI helps marketers maximize their return on investment.

Strategy 78

Strategy Marketing Analysis ROI 78

Sprout Social

JULY 28, 2022

To source ideas for these videos, we look at new and existing campaigns, upcoming feature launches and other high-priority business updates. For example, when we launched the Sprout Community Hub , many of our teams came together to create the announcement video. Build a content equation. View this post on Instagram.

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Template Templates Social Media Video 98

Sprout Social

MAY 23, 2023

It’s about connection, and building a community—a human element AI just can’t fully replicate. Everyone is still going to want human-to-human interaction—the thing that’s most important about community building— to be driven by an actual person,” Jeff says.

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Team Social Media Management Skills Trends 135

Waxing UnLyrical

FEBRUARY 8, 2016

. “Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. Valentine’s Day Campaign Tips For 2016. What You Can Learn from the Star Wars Community. Top 10 Influential Social Media Campaigns of 2015. How to Build a Social Community: 4 Tips.

Communities 100

Communities Consultant Campaign LinkedIn 100

agora pulse

APRIL 4, 2019

Social media is a common first touch point, especially once you factor in shared posts, on-platform recommendations, and PPC ad campaigns. Want to run a campaign to actively attract a large number of new users? Similarly, if you’re running any big social campaigns, note that in your content strategy. Pin This Post.

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Social Media Content Campaign Authentication 107