Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. Plus, more social trends that Team Audiense have been catching up on this week.

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Campaign Social Media Sports Mobile 110

Pixlee

FEBRUARY 25, 2020

Social media marketers everywhere are exploring TikTok for new campaigns. There are already many successful influencer campaigns on TikTok. Here are three inspiring and impactful influencer campaigns that are worth studying before launching your own campaign. Over 40 percent of U.S.-based

Influencer 66

Influencer Campaign Marketing Case Study 66

Sprout Social

OCTOBER 25, 2022

The social team at Triple Whale took notice of the trend and made it work for their brand. When brands collaborate on new releases or campaign ideas, both parties get a chance to introduce themselves to new audiences. Both co-marketing and co-branding campaigns bring engagement from the jump. Harness the power of hashtags.

Strategy 131

Strategy Brands Hubspot Survey 131

Oktopost

NOVEMBER 30, 2023

For instance, if your team recently initiated an advertising campaign on Instagram, it’s essential to examine how many users clicked through to your website from this specific campaign. Medium: Specifies the particular campaign type responsible for the incoming traffic, like social media.

Forums 62

Forums Reddit Analytics Sentiment 62

Buffer Social

MARCH 4, 2019

In other words, retargeting campaigns turn internet “ window shoppers ” into real paying customers for your business. Whether you’re just getting started or a seasoned expert, these 7 easy retargeting advertising tips will help take your campaigns to the next level. 7 Easy Ways to Improve Your Retargeting Ad Campaigns.

Campaign 75

Campaign Overview Advertising Buy 75

Social Media Strategies Summit

MARCH 25, 2021

Social Commerce Case Studies to Get Your Creative Juices Flowing. In one of the earliest high-profile examples of social commerce, Nike teamed up with Shopify, Darkstore, and Snap Inc (the people behind Snapchat) for the pre-release of the Air Jordan III “Tinker”. Nike Pre-Releases Air Jordan III on Snapchat.

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Examples Retail Instagram Buy 221

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. Plus, more social trends that Team Audiense have been catching up on this week.

Campaign 60

Campaign Social Media Sports Mobile 60

Sprout Social

OCTOBER 16, 2023

Compelling content—whether it’s from external creators or your in-house social team—attracts new audiences. Leverage their expertise to create influencer marketing campaigns that will resonate with target audiences. However, promotional and entertaining content don’t have to be mutually exclusive.

Brands 114

Brands How To Authentication Collaboration 114

Sprout Social

APRIL 6, 2023

Content calendars are widely used in content teams, regardless of the industry. Although it won’t replace your content strategy, it will give you and your team a better chance at driving results through your content. It will give the team more time to analyze audience insights create content and focus on optimizing your strategy.

Content 81

Content Collaboration Project Template 81

Keyhole.co

JUNE 7, 2023

Use lead scoring models to gain more visibility into your customers The success of a marketing campaign depends on how well you know your customers. Social proof is your best friend Social proof, such as testimonials, case studies, certifications, and ratings, provide more credibility and trust to your brand.

B2B 52

B2B Tips Brands Marketing 52

Talkwalker SM

JULY 7, 2016

We’ve seen people from around the world post close to 100 million tweets supporting their teams and brands trying to muscle in on the incredible global exposure major sports events can provide. Read our case study to find out more about the top brands at Euro 2016. Ronaldo, Payet and Bale Star on Social.

Brands 75

Brands Case Study Sports Hashtag 75

Sprout Social

FEBRUARY 1, 2024

5 ways to improve your social listening and foster customer advocacy Social listening isn’t just about tracking hashtags or counting likes. Do this in two ways: First, teams should mark their calendars to set up a regular cadence for consistent social listening sessions. This is proactive social listening in action.

Social Media 109

Social Media Sentiment Loyalty Microsoft 109

Waxing UnLyrical

JANUARY 11, 2012

Many of you are familiar with the Blue Key campaign that I’ve been working on since last year for my client, USA for UNHCR. So I figured I’d start with a post on one of our most successful tactics that helped achieve the 2011 goal for the campaign: tweetathons. Decide your hashtag. Background. The Champions.

Organization 267

Organization Tips Hashtag URL 267

Hootsuite

JULY 2, 2019

This could mean that employees share information about specific products or campaigns. Target employees share the volunteer work they do with the social hashtag #TargetVolunteers. So can setting aside time in team meetings to recognize certain employees. Create a hashtag to promote a specific employee advocacy campaign.

Social Media 111

Social Media Guidelines HootSuite How To 111

Convince & Convert

NOVEMBER 16, 2015

There are many different theories out there, and every campaign is unique, but one thing is certain: Social media must be a part of your marketing strategy. Traditionally, marketers would search hashtags and keywords to see what is being said about their brand. They are faced with challenging questions. What is the right strategy?

Data 60

Data Conversation Case Study How To 60

Keyhole.co

MARCH 7, 2023

It involves using specialized software tools to monitor brand mentions, hashtags, keywords, and other relevant metrics, to gather insights and data about a brand’s online reputation, customer feedback, and overall social media presence. Track keywords and hashtags with Keyhole 2. In less than 12 hours, the post received over 90.2K

Social Media 59

Social Media Apple Trends Reputation 59

Oktopost

AUGUST 10, 2023

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. While most marketers acknowledge that understanding their audience is key to any successful marketing campaign, a recent study shows that only 42% know basic demographic information about them.

Social Media 62

Social Media B2B Sentiment How To 62

Audiense

AUGUST 5, 2016

Keep reading to find out how Nissan pranked Team GB with #DoItForUs, get inspired with #DeffyLabels from Mini and watch as Adidas put the focus back on the game with #FirstNeverFollows. We also have what team Audiense is reading. Nissan pranks Team GB stars ahead of Rio 2016 Opening Ceremony with #DoItForUs. k0g6paNFnr.

Automotive 110

Automotive Team Sports Campaign 110

Audiense

JULY 8, 2016

Some of our favourite brands, which also happen to be official Wimbledon sponsors, have launched exciting campaigns. All this, plus what caught Team Audiense’s eye on the Internet in the world of social trends. If you’ve been a victim, you’ll love the latest campaign by Hendrick’s Gin. Needless to say, we LOVE this campaign.

Transportation 108

Transportation Brands API Travel 108

Audiense

JULY 8, 2016

Some of our favourite brands, which also happen to be official Wimbledon sponsors, have launched exciting campaigns. All this, plus what caught Team Audiense’s eye on the Internet in the world of social trends. If you’ve been a victim, you’ll love the latest campaign by Hendrick’s Gin. Needless to say, we LOVE this campaign.

Transportation 99

Transportation Brands API Travel 99

Audiense

SEPTEMBER 2, 2016

September has already started and that means the end of the holiday season… So now you’re back in the office with plenty of energy, we want to share with you our favourite campaigns of this week. The campaign, created by McCann Londonhttps://twitter.com/mccannlondon is bringing so much love to TV, cinema, social media and online platforms.

NGO 87

NGO Campaign Education Energy 87

Razor Social

JUNE 21, 2019

Look for features that you may not have noticed yet, like the option to assign a task to a team member or use a saved reply to speed up inbox response times. An expert team member will take you through the tool, answer any questions you have, and show you how to take full advantage of all its features. Add Your Whole Team to the Tool.

Social Media Management 71

Social Media Management Social Media Tools How To 71

Buffer Social

NOVEMBER 12, 2019

In this blog post, we’ll cover a host of new ideas, tips, and tactics that can help you boost your already-planned campaigns or give you some inspiration for an upcoming piece of content. But first, we wanted to start with a couple of outside-the-box campaigns to get you feeling inspired. . That’s a huge amount of spending.

Social Media 67

Social Media SMS UGC Marketing 67

Bare Feet Studios

FEBRUARY 13, 2009

So I am delighted to present a brief case study for your consideration. If you search Twitter for the hashtag, &# #twestival&# , you can easily learn about the event from around the world, and keep in mind these voices from the collective also are freely helping create search results from the bottom of their hearts.

Case Study 40

Case Study Study Twitter Flickr 40

Audiense

JULY 22, 2016

This week we also had Mastercard running campaigns in collaboration with The Open, Mastercard celebrated The Open with a social campaign, Magnum UK is coming to London in style. Elsewhere, H&M is running a global campaign #ForEveryVictory. Elsewhere, we have all the social trends that Team Audiense is reading.

Collaboration 97

Collaboration Campaign Film Team 97

Keyhole.co

NOVEMBER 17, 2023

The winners of social listening for brand reputation management From these social listening case studies, you can learn new ways to leverage online chatter and feedback to transform your business and the lives of your customers. The brand also built an ad campaign called “The Saucepocalypse” to promote the bottled sauce.

Examples 59

Examples Brands Sentiment Reputation 59

Audiense

JUNE 3, 2016

We love that brands are continuously testing new ways of pushing their buttons when it comes to their marketing campaigns. With that in mind, we’ve selected a few social campaigns that caught our eye this week. We end this round-up with other campaigns and Twitter Trends that Team Audiense has been reading this week.

Tips 60

Tips Banking Film Campaign 60

Audiense

AUGUST 5, 2016

Keep reading to find out how Nissan pranked Team GB with #DoItForUs, get inspired with #DeffyLabels from Mini and watch as Adidas put the focus back on the game with #FirstNeverFollows. We also have what team Audiense is reading. Nissan pranks Team GB stars ahead of Rio 2016 Opening Ceremony with #DoItForUs. k0g6paNFnr.

Automotive 60

Automotive Sports Team Campaign 60

Audiense

JUNE 17, 2016

Leo Burnett furnished a list of their top 25 campaign, and to celebrate the Cannes Lions season, we thought we’d give you our top three picks from that list. We also have what Team Audiense is reading this week, and other Twitter Trends you should be keeping on top of! What Team Audiense Are Reading. Rei’s #OptOutside.

Film 60

Film Campaign Hashtag Twitter 60

Buffer Social

DECEMBER 4, 2019

The website ConversionXL has a neat case study on a brand that has experimented with a Facebook Shop. First, there’s a messaging tool called ManyChat , which allows you to combine Facebook Messenger and SMS campaigns. The Science of Social Media is proudly made by the Buffer team. Heather-Mae on Twitter Dave on Twitter.

Social Media 98

Social Media Instagram Apparel Groups 98

Rebekah Radice

JULY 20, 2015

Thank you Nicole and team! Your next step is to determine how social media will support your giving campaign. Blog: Write one article per week highlighting your giving campaign and the events of the week. . #4: Believe me, handwritten notes go a long way! I love this one that I received from my friends at Buffer.

Social Media 133

Social Media Marketing Study Activities 133

Audiense

JULY 22, 2016

This week we also had Mastercard running campaigns in collaboration with The Open, Mastercard celebrated The Open with a social campaign, Magnum UK is coming to London in style. Elsewhere, H&M is running a global campaign #ForEveryVictory. Elsewhere, we have all the social trends that Team Audiense is reading.

Collaboration 60

Collaboration Campaign Film Team 60

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Holy Social!

Activities 141

Activities Social Media Mobile Geotagging 141

Convince & Convert

NOVEMBER 10, 2014

When I was at The Marketing to Moms Conference in Chicago earlier this month, I was impressed with some exemplary case studies and thought leadership present. I was fortunate enough to sit in on a talk from Kendra Simpson of Ogilvy on how she and her team ran a phenomenal outreach campaign for their client, Huggies.

Case Study 151

Case Study Study Authentication How To 151

Later

SEPTEMBER 12, 2019

In the fast-paced world of social media marketing, UGC provides a highly-visual, engaging, and varied range of content — from videos, Instagram Stories, Lives, takeovers, as well as traditional reviews — transforming your social strategy even if your team is small and your resources are stretched! View this post on Instagram.

UGC 60

UGC Content Instagram Hashtag 60

Buffer Social

DECEMBER 10, 2018

One of the best ways prove this is by creating case study videos that feature your satisfied, loyal customers. It’s important to remember with entertaining videos, that they should be created as a part of a larger campaign , showcasing your business’s high-level vision, mission, or products and services. Brian : Right.

Products 110

Products Video Brands Content 110

Buffer Social

SEPTEMBER 10, 2018

. ‘Most of our biggest deals and business development relationships have come through Instagram’ There was a time, when Kettlebell Kings first started out, that Google AdWords campaigns and a compelling free shipping offer — “the first of its kind in the kettlebell space,” Jay said — were its main marketing tactics.

Instagram 108

Instagram Strategy Feed Feedly 108