Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

B2B 150

B2B Social Media Brands Hubspot 150

Twist Image

FEBRUARY 24, 2017

Dear Brand Leaders, The time has come. In short, your mobile experience is lacking (at best) and pretty sucky (on average). . Most consumers don't use us on their mobile devices!". One tap and a car will show up at their front door and yet, your mobile car configurator is one big confusing mess. Brands, you had one job.

Mobile 68

Mobile Brands Data Analytics 68

SocMed Sean

MARCH 1, 2022

This popularity is an opportunity for marketers to leverage YouTube to grow their brands in 2022. While this is an extremely large audience, the key for marketers is to understand whether this audience is a good fit for your brand. Which Industries are Present On YouTube? Mobile Adoption Continues To Drive Video Adoption.

YouTube 204

YouTube Strategy Automotive Marketing 204

The Realtime Report

DECEMBER 18, 2012

Mobile gaming is growing more rapidly in the US than either social or online casual gaming, according to an eMarketer report. With its rapidly expanding audience, mobile gaming will also lead in advertising growth. The top sources of revenue for mobile gaming are: paid downloads. in-game advertising. in-game advertising.

Mobile 187

Mobile Advertising Social Networking Report 187

Social Media Marketing

DECEMBER 19, 2017

This year was quite phenomenal for the mobile app development. There are many businesses which have realised that mobile app is not just an option today but it is a necessity. Let’s check out some of the mobile app development trends that are likely to emerge in the year 2018.

Mobile 98

Mobile Trends Applications Smart Phone 98

Oktopost

MAY 11, 2022

We build a product and tend to focus more on the product itself rather than the identification around how our customers value our brand. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Make no mistake, a solid product matters.

Brands 144

Brands Content B2B Apple 144

Convince & Convert

JUNE 4, 2014

That’s among the key takeaways of a new Chango/Digiday survey that asked 400 media buyers, agency executives and brand executives how they’re using the technology and measuring its success. Most brands and agencies are conducting Site and Search Retargeting (88 and 65 percent, respectively).

Industry 148

Industry Data Survey Mobile 148

The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. Where were these mobile ads leading viewers?

Mobile 170

Mobile Automotive Sports Travel 170

Visually SM

AUGUST 13, 2015

Facebook, arguably the world’s most successful social network, first tried to acquire Snapchat for over $3 billion, and, failing that, began forcing its mobile users onto Facebook Messenger, which now boasts 700 million users. Why do users — and investors — find this brand of app so valuable?

Industry 145

Industry Instant Messaging Mobile Social Networking 145

Social Media Strategies Summit

NOVEMBER 14, 2019

These demographics make LinkedIn an enticing and important channel for brands. But given its professional nature, brands need to stay in tune with what their LinkedIn audiences crave. If your brand is considering LinkedIn, your content strategy should be the top priority. 1 General Electric Showcases Their Innovations.

Class 100

Class LinkedIn Brands Microsoft 100

The Realtime Report

OCTOBER 25, 2012

A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. What led to the increase in brand engagement? more effective social marketing by brands.

Engagement 194

Engagement Automotive Brands Paid Search 194

Twist Image

APRIL 1, 2016

Mobile could well be the last true computing platform. Not smartphones, but mobile. Back then, the mobile carriers were not concerned with data. Back then, the mobile carriers were not concerned with data. There was no real mobile Web. Mobile is eating the world. The ecosystem - at the core - is mobile.

Mobile 40

Mobile Brands Yahoo Banking 40

Oktopost

MAY 18, 2021

Here you will find a summary of our latest webinar, “From the Experts: What’s in a Brand: Managing your Brand’s Reputation” with Kevin Mulrane, VP, Head of Sales, US at ProQuo AI. What Makes Up Peoples Relationships with Brands. Flip the Switch on Your Brand’s Relationship.

Reputation 117

Reputation Brands B2B Loyalty 117

Social Media Strategies Summit

MAY 10, 2019

The customer can be shopping online from a desktop or mobile device, via phone, in a brick-and-mortar store, or a combination of all of these channels, and the experience will be seamless. Today’s consumers are already interacting with brands on an omnichannel level. As a response, the brand created Mobile Totes.

Brands 109

Brands Retail Marketing Mobile 109

Idaconcpts

DECEMBER 31, 2012

With the emergence of mobile tablets and smart phones, eCommerce websites need to rethink their overall business strategy to ensure their website is optimized for these devices. I run SEO campaign for one ecommerce website and recently I implemented a mobile version of their website. Mobile-Friendly Images. Results were great.

Mobile 122

Mobile Tips Price Smart Phone 122

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Unfortunately too many marketers give up on creating exciting, engaging, empowering and entertaining content as they feel their products, services and industry are too “boring.” Soundcloud.

Industry 60

Industry Real Estate Content Insurance 60

Pam Moore

MARCH 31, 2017

Master and stay updated on all of the top social networks, technology and industry changes that matter most to your business! 100% mobile responsive system provides a seamless experience across mobile devices, tablets, smartphones and desktop computers. Feel confident in how you present yourself and your brand online.

Training 165

Training Social Media Brands Small Business 165

Buzz Marketing for Technology

JANUARY 30, 2013

Many brands initially diverted QR Codes from its initial purpose by jumping on the bandwagon as something new and exciting that allowed them to leverage the exploding mobile market to interact with real world products. There are benefits and useful applications for them, either technical or industrial for the most part.

Brands 274

Brands SMS Hubspot Mobile 274

Visually SM

AUGUST 13, 2015

Facebook, arguably the world’s most successful social network, first tried to acquire Snapchat for over $3 billion, and, failing that, began forcing its mobile users onto Facebook Messenger, which now boasts 700 million users. Why do users — and investors — find this brand of app so valuable?

Industry 100

Industry Instant Messaging Mobile Social Networking 100

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. What are AI insights?

Sentiment 112

Sentiment Banking Patterns Hotels 112

Pam Moore

OCTOBER 25, 2020

SocialZoomFactor · Personal Branding: 5 Pillars to Build a Brand of Authority and Influence. Do you need a personal brand in business today? Personal branding is a requirement for any business leader in any niche. You have a personal brand regardless if you consciously designed it or not. . The answer is yes!

Influencer 78

Influencer Brands Strategy Training 78

Ari Herzog

AUGUST 9, 2012

Over the last decade we have seen a rise in mobile technology and mobile applications like never before. At the same time, mobile apps have moved from apps of convenience ( satellite tv streaming , staying on top of sport scores , etc.) When he's not blogging, Ari helps brands improve their digital media marketing.

Mobile 140

Mobile Compete Applications Sports 140

The Realtime Report

OCTOBER 2, 2012

Last week Lexus added to the brand’s ongoing campaign for the 2013 Lexus ES by integrating ads into popular mobile game Draw Something. Lexus reached players in several different ways via the mobile game. “It’s a really good way for us to do something that’s more youthful. Why so brief?

Mobile 156

Mobile Automotive Campaign Influencer 156

Sprout Social

FEBRUARY 15, 2023

And as the world’s second-largest search engine, it’s a key platform to use to connect with new audiences, grow brand awareness and more. Or, you can create two channels: one for your Google account and a separate one for your brand. Or, continue on to the next step: Branding. These visual elements should match your branding.

YouTube 88

YouTube Brands How To Analytics 88

The Realtime Report

SEPTEMBER 3, 2012

Here are the three ways apps are getting more creative about offering ways to build loyalty for your brand: 1. Point collection is quickly becoming a popular way for mobile apps to encouraging return business, especially with younger generations. Industry veteran Anita Brady is the President of www.123print.com, Earn Points.

Loyalty 177

Loyalty Mobile Discount Foursquare 177

Socialmedia.biz

JANUARY 25, 2017

W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year. Mobile has made a big splash over the past five years, but there are still many businesses that are hesitant to invest in a mobile development strategy of their own.

Mobile 60

Mobile Trends Small Business Compete 60

Social Media Strategies Summit

NOVEMBER 7, 2018

There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. And the decision for a brand to invest in a new social media platform is a big one. Social media platform decisions should align with goals and trends both within your organization and industry-wide.

Platform 272

Platform Social Media Influencer Trends 272

Firebelly

OCTOBER 20, 2015

Brands have to understand what a powerhouse Facebook has become. Over 79% of Facebook users will be mobile this year. Brands can now deliver content to customers on Facebook in almost any way imaginable—status updates, photos, videos, ads, offers and, most recently, Instant Articles. Check out these numbers! There are 1.4

Brands 100

Brands Facebook Mobile Industry 100

Socialmedia.biz

MARCH 25, 2021

In a B2B sense, industry awards ceremonies and conferences are great examples of events that have hashtags pop up around them. In each section, I’ll provide examples of popular brands using each method to get the gears turning on how you might be able to integrate hashtag marketing into your own business. Conversational hashtags.

Hashtag 78

Hashtag Brands How To Conference 78

Social Media Strategies Summit

OCTOBER 16, 2019

Why is Snapchat so crucial for brands? The key to brand success on Snapchat is providing authentic content that offers something users cannot find on any other platform. By leaning into Snapchat’s ability to create the “fear of missing out” in its users, brands are able to capture audiences’ attention and connect with their consumers.

Brands 103

Brands NGO Authentication Campaign 103

Later

SEPTEMBER 9, 2020

Although it’s only a few weeks old, the mobile app is already making a big splash among brands and influencers alike. . Created by Google’s in-house incubator, Area 120 , Shoploop is a mobile shopping platform that helps consumers discover products in an entertaining, informational, and snackable video format. .

Influencer 56

Influencer Platform Video Brands 56

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Which Industries Do the Best on TikTok When It Comes to Marketing? While TikTok is a rapidly growing marketing platform, some industries can capitalize on this better than others. Here’s why: Of TikTok’s 1.1

Trends 147

Trends Strategy Marketing Authentication 147

Sprout Social

MARCH 17, 2020

With the world’s attention focused on the emergence of the coronavirus, marketers are grappling with the role of their brands in this quickly changing landscape. Sprout’s mobile apps (available on iOS and Android ). Some brands, Sprout included , have opted to pause all regularly scheduled social content for the moment.

Features 101

Features Brands Library Team 101

Social Media Strategies Summit

JANUARY 22, 2021

But for brands to continue to be successful, it’s important these digital interactions remain human-powered; even more so for industries that previously relied on in-person transactions to grow their businesses. A Prime Opportunity Within a Mobile-First Landscape. Brands are optimizing for mobile experiences.

Strategy 211

Strategy Marketing SMS Mobile 211

Twist Image

MARCH 4, 2012

While many companies were still lamenting a basic website back in the nineties, Gary Schwartz was already imagining how content, voice and mobility would change how we connect to one another. and the brands that serve us. For over a decade, Gary has been a leader in the mobile industry. impact mobile. advertising.

Mobile 85

Mobile Committee Marketing Forums 85

Sprout Social

JUNE 17, 2019

Having a personal brand, whether you’re job hunting, running your own business or at any stage in your career, is essential. One of the best ways to enhance your personal brand is through social media. Look no further than the aforementioned influencer industry, which has embraced genuine perspectives. Embrace authenticity.

Trends 111

Trends Social Media Brands Authentication 111

Pam Moore

AUGUST 17, 2020

SocialZoomFactor · LinkedIn Power Tips to Ignite Your Business and Brand. LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. Connect with me on LinkedIn here. When we build relationships on LinkedIn, the leads are solid.

LinkedIn 78

LinkedIn Tips Brands Training 78