Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. As marketing professionals, you’ll want to be in the know about the buzzwords that are shaping the landscape in 2024. It’s like having an army of brand ambassadors spreading your message.

Social Media 125

Social Media CPA CPM CPC 125

Oktopost

FEBRUARY 24, 2022

While some B2B brands are still committed to more traditional sales methods, social selling can be even more efficient. Even though every B2B brand is unique, social selling can be a powerful tool for virtually any kind of business. This score is based on four components: Establishing a professional brand through your LinkedIn profile.

B2B 171

B2B Brands LinkedIn Social Media 171

Ignite Social Media

APRIL 2, 2020

Nearly 50% of TikTok’s user base is between the ages of 16 and 24, so it’s definitely not your imagination if it all feels like a young kid’s game. There are 60M US monthly active users on TikTok and therefore about 29M of those users are in the 16-24 age group. Who is not currently on TikTok, however, are brands !

Marketing 217

Marketing Authentication Trends Feed 217

agora pulse

OCTOBER 24, 2019

These Facebook Group features can offer enormous value to your audience and visibility to your brand—and you may not even know they exist! Facebook groups are a cornerstone of social media marketing. They give you the opportunity to form exclusive groups and establish tight-knit communities centered on your brand.

Groups 87

Groups Groups Features Module 87

Writtent Blog

DECEMBER 18, 2023

For entrepreneurs and small business owners, content marketing can seem out of reach. Although proven to be an effective way to attract prospects, generate leads, and retain customers, content marketing appears to require more time and money than you have to invest in it. Content marketing works because it’s not a hard-sell technique.

Tips 98

Tips Content Press Release Marketing 98

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Social listening is the practice of using social tools to monitor what people are saying about your brand online.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

agora pulse

OCTOBER 24, 2019

These Facebook Group features can offer enormous value to your audience and visibility to your brand—and you may not even know they exist! Facebook groups are a cornerstone of social media marketing. They give you the opportunity to form exclusive groups and establish tight-knit communities centered on your brand.

Groups 87

Groups Groups Features Module 87

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. Social Media Marketing Tactics to Increase Event Attendance . While 58% of marketers use social media to promote before, during, and after the event. Read more here.

Eventful 162

Eventful Social Media Marketing Influencer 162

Sprout Social

NOVEMBER 17, 2022

And it’s the most engaging type of in-feed social content, so short-form is definitely a crowd favorite. With the ability to publish longer videos and consumers’ love of short form video, there’s a lot of Reel-estate for brands to get creative and boost their engagement. Instagram Reel ideas for fashion and retail brands.

Types 113

Types Instagram Brands Collaboration 113

agora pulse

OCTOBER 9, 2019

A Facebook Group is a fantastic tool for building community—when people are regularly showing up. But what can you do if no one is joining your Facebook Group? Having people join your Facebook Group can be challenging. Name Your Facebook Group for Success. Choose the Right Facebook Group Type. Be searchable.

Groups 101

Groups Groups Facebook How To 101

agora pulse

OCTOBER 9, 2019

A Facebook Group is a fantastic tool for building community—when people are regularly showing up. But what can you do if no one is joining your Facebook Group? Having people join your Facebook Group can be challenging. Name Your Facebook Group for Success. Choose the Right Facebook Group Type. Be searchable.

Groups 99

Groups Groups Facebook How To 99

Pixlee

APRIL 19, 2021

Drumming up engagement for your brand with a social media contest is possibly one of the most tried-and-true methods marketers have at their disposal. Social media is an important marketing channel because you have the opportunity to tap into an audience of millions of potential customers. Improved brand awareness.

Social Media 58

Social Media UGC Hashtag Privacy 58

Mindjumpers

JUNE 25, 2012

Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! The report called “The Power of Like 2 – How Social Marketing Works” was made in a research collaboration with Facebook in order to deliver unique insights on social media marketing.

Report 277

Report comScore Marketing Groups 277

SocMed Sean

JULY 17, 2018

Thanks to Kevin for sharing his insights on the skills that every marketer should learn. While a college degree is definitely a great place to learn the mechanics of marketing, these “soft” skills can be the difference between becoming a good marketer and a great marketer! Skill #2: Analytics.

Skills 220

Skills Marketing Posterous Team 220

Webbiquity SMM

DECEMBER 12, 2018

And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media.

Trends 168

Trends Marketing Influencer B2B 168

Convince & Convert

AUGUST 11, 2021

A: always, B: be, C: closing,” is the immortal advice Alec Baldwin’s character Blake imparts to a group of hapless salesmen in the movie Glengarry Glen Ross. This basic sales tenet has not changed much since, but the role of sales and marketing has definitely moved on (for the better). Sharing Social Media Techniques.

Training 175

Training Forums Team Curation 175

Ignite Social Media

MAY 22, 2019

In this week’s edition of Ignite Your Week, we’re talking about micro-channels and how micro-channels might very well be the brand new channel for generation Z. Essentially what’s happening is generation Zer’s are recreating Facebook groups on Instagram. Brand Implications of Micro-Channels.

Brands 98

Brands Upcoming Groups Groups 98

The Realtime Report

NOVEMBER 25, 2022

How to Promote Your Sports Club: Tips for an Effective Sports Team Marketing Strategy. We all know that sports clubs provide significant benefits for the local community, and we know this because of great sports team marketing. Well-established sports clubs with excellent sports marketers have been spreading this message for years.

Sports 91

Sports Team Strategy Tips 91

The Realtime Report

MARCH 18, 2020

All You Need to Know About Double Opt-In Email Marketing. Embracing double opt-in email marketing might be the solution you need. Double opt-in helps you to verify the authenticity of a customer’s interest in your brand. Double Opt-in vs Single Opt-in Email Marketing. The Advantages of Double Opt-in Email Marketing.

Marketing 185

Marketing Campaign List Process 185

Buffer Social

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brands 76

Brands How To Instagram Consultant 76

Hootsuite

JULY 11, 2022

When it comes to marketing on the app, strategy is key. Developing a successful plan for your brand requires knowing a lot about your audience, and that includes which social platforms they use, and how, and why. But ads are not the only way to do marketing on the platform. But that’s social networking. But who are they?

Marketing 103

Marketing Reddit Advertising Analysis 103

Sprout Social

MAY 3, 2021

As an Asian American woman working in marketing, I’m conflicted about Asian Pacific American Heritage Month (APAHM). Brands and companies who are *just* reaching out to hire me and my Asian colleagues for speaking engagements and workshops next month for #APAHM …you’re late! That is, if they remember to acknowledge it at all.

Brands 114

Brands Education Communities Authentication 114

Hootsuite

MARCH 16, 2020

When it comes to hot social marketing trends, nothing is hotter than TikTok. While searching for examples of effective TikTok ads, we found several major brands advertising on TikTok. Branded AR Content : Ad appears as branded lenses, stickers, and other 2D/3D/AR content for TikTok users to use in their videos. .

Advertising 141

Advertising Marketing Campaign Hashtag 141

Mindjumpers

NOVEMBER 20, 2012

We find the subject to be of great importance to brands, which is why we keep you up-to-date and share the most relevant news on the matter. According to the paper, prior to the Edgerank algorithm changes, brands had an average reach of 16 %. Here is a summary of the main points: Organic Reach. Engagement.

Brands 244

Brands Social Graph Report Groups 244

The Realtime Report

OCTOBER 29, 2019

Surefire Strategies in the Social Media Marketing World. If your business is new to the social media marketing world, relax. Create an ideal customer profile that includes average age, occupation, spending habits, favorite brands, marital status, hobbies, likes and dislikes, biggest worries, etc. The sweat drips down your brow.

Social Media 119

Social Media Strategy Marketing Study 119

Mindjumpers

NOVEMBER 7, 2012

Though emotional touch points and indiscreet bullying of the opponent have always been natural parts of any branding game, this election once and for all showed the importance of social media as a campaigning tool in political branding and communication. No wonder it has been called the first Twitter election.

Campaign 239

Campaign Social Media Brands Statistics 239

Social Media Strategies Summit

AUGUST 1, 2019

These days, influencer marketing is just about everywhere. It’s difficult to go onto Instagram or YouTube without being inundated with examples of brands using influencers to tap into a new audience. Why is this marketing tactic so popular? You can build a more authentic brand partnership. Because it works.

Influencer 114

Influencer Examples Brands Fashion 114

Mindjumpers

AUGUST 30, 2012

social marketing software company, released a new report: “ 6 Mind-Blowing Social Media Stats – And What They Mean for Marketers ”. Awareness has sourced the Internet to bring up some of the most interesting metrics to give brands a chance to boost their current marketing strategy. Recently, Awareness, Inc.

Social Media 224

Social Media Brands Telecommunications Airlines 224

Sprout Social

APRIL 22, 2021

Although TikTok content is more specific with its narrow focus on short, viral-ready videos there are many ways brands can still see success. This is why we’ve put together a list of 17 TikTok statistics all marketers need to know for 2021. TikTok has 689 million monthly active users. However, the US still boasts about 65.9

Marketing 137

Marketing Statistics Platform Influencer 137

Convince & Convert

JUNE 7, 2017

As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Meanwhile, Hubspot research found that 65 percent of companies said generating traffic and leads was their top marketing challenge. Click To Tweet.

Campaign 149

Campaign Marketing B2B Conference 149

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Things are different for a brand like ESPN. Social media marketers have an eye-watering amount of data at their fingertips.

Content 130

Content iPhone Sports Remix 130

Social Media Strategies Summit

DECEMBER 15, 2022

Content marketing is one of the best ways to set your business up for growth. Knowing how effective a well-made piece of content can be at reaching, intriguing, and converting audiences, it’s no wonder that 64% of businesses spent more than 10% of their total marketing budgets on producing and distributing content in 2021.

Engagement 212

Engagement Content Survey Publishing 212

Sprout Social

JUNE 11, 2024

Kailey White, assistant director of Social Media & Digital Strategy, and Staci Grimes, director of digital marketing are the driving force behind Gettysburg College’s social media strategy. It’s an opportunity to participate in the broader conversations surrounding your school’s brand and reputation.

Education 102

Education Social Media Strategy Collaboration 102

Sprout Social

FEBRUARY 1, 2021

In a socially distanced year, businesses witnessed firsthand what a crucial role social media plays in connecting brands with their customers. For some brands, 2020 was all about trying new things on social, while others prioritized engaging the communities they’d already built. You’ll embrace a more strategic role.

Social Media 131

Social Media Social Media Management Marketing Brands 131

Social Media Marketing

OCTOBER 6, 2017

LinkedIn is a powerful tool and it can colossally help marketers. To help you navigate LinkedIn as a marketing platform, here are 5 LinkedIn marketing tactics you can to discover new clients , make new contacts and eventually develop your business. Make sure you fill out your profile to 100 percent.

LinkedIn 104

LinkedIn Marketing Applications How To 104

Koka Sexton

AUGUST 19, 2020

Stefani Germanotta, better known as Lady GaGa, is the founder of Lady Gaga: Personal Brand , a line of makeup products and accessories. Lady Gaga knows what she’s doing when it comes to personal branding , and more professionals can learn by following her lead. Sources: 0, 4]. Sources: 4, 9]. Sources: 10, 13, 15, 18].

Brands 52

Brands Trends Groups Groups 52

Ignite Social Media

SEPTEMBER 14, 2020

The holiday season has traditionally been the largest revenue generator of the year for major brands and retailers, but 2020 has marketers taking their typical playbooks and throwing them out the window. Consumers are going to want brands to step it up from years past in terms of helping them get in the holiday spirit this year.

Social Media 163

Social Media Strategy Marketing Retail 163