6 Things to Know About Building Your Brand Voice as a Government Agency
Social Media Strategies Summit
SEPTEMBER 14, 2021
However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. A lot of the fun and friendly banter that we had with our residents and with other social media accounts had to slow down [during the pandemic] because it just wasn’t appropriate,” she says.
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