Webbiquity SMM

DECEMBER 26, 2012

What do PR pros need to do differently to support online journalism? What are today’s best practices for B2B PR? ” 10 Simple Strategies To Boost Your B2B PR Campaign by Marx Communications. ” Best Practices In B2B PR by Fast Company. So how exactly does PR support SEO efforts? Be helpful and genuine.”

Tips 202

Tips B2B Journal SEO 202

Oktopost

MARCH 7, 2022

Host, Olivia Messina and Meryoli dive into Instagram Reels and TikTok for B2B. Meryoli Arias is a Social Media Manager with a background in journalism and a big passion for storytelling and humanizing brands. She explains her process of humanizing each post to ensure Chili Piper’s content never sounds like a walking brochure.

Social Media Management 118

Social Media Management Apple Journal Hosting 118

Oktopost

OCTOBER 7, 2021

She also has experience working in large B2B hi-tech enterprises. Her background includes creating and executing strategies that increase brand awareness, generate leads, create analyst champions and provide go-to expert resources for the media. Radically Transparent is a podcast geared towards the modern-day B2B marketer.

B2B 62

B2B Apple Journal Startup 62

Audiense

JUNE 27, 2018

One of the most notable moments of the recently concluded Cannes Lions festival was the reaction of some brands against bad practices in influencer marketing, highlighting not only companies and influencers but also platforms that operate in that market. Use case for B2B. Lara O’Reilly – The Wall Street Journal.

Analysis 96

Analysis Advertising Journal B2B 96

Social Media Strategies Summit

FEBRUARY 24, 2021

It lets you discover, learn from, and get involved in online conversations about your brand, on whichever platform they’re happening. According to one survey, brands primarily rely on it for audience feedback, but there are lots of other use cases: Source: Clutch. In other words, they’re an ideal market for a brand like Tylenol.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Webbiquity SMM

DECEMBER 16, 2013

Line Up Your B2B Content with your Customer’s Goals by Business2Community. ** 5 STARS. Infographic: How to make your online content more interesting by leaderswest Digital Marketing Journal. 59% of B2B marketers consider blogs their most valuable channel. • Infographics About Content Marketing.

Content 201

Content Marketing B2B Journal 201

Buzz Marketing for Technology

JANUARY 26, 2011

Now the same could be said about social media – any mention of your brand is good in social media but that’s not entirely correct! The challenge for all of us is to explain to senior leadership and members of the board that getting into hundreds of conversations online is better than a mention in the Wall Street Journal!

Social Media 213

Social Media Microblogging B2B Journal 213

Twist Image

JULY 22, 2016

Why are brands still struggling to demonstrate ROI for social media? Mitch has strong views about why brands still struggle to make sense of ROI on social platforms - and strong views too about how they should be facing up to the ad blocking surge. b2b marketing. journalism. personal branding. b2b marketing.

Video 40

Video Brands B2B ROI 40

Webbiquity SMM

JUNE 11, 2013

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell. Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Sprout Social

JULY 6, 2022

Brands looking to participate in trending topics need to be timely but conscious of the brand’s values in the process. Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers. How social media drives cryptocurrency for users & brands.

Twitter 106

Twitter Tourism Travel Education 106

Keyhole.co

MAY 15, 2023

Depending on your brand, you may appeal more to early risers, while another brand appeals more to nighthawks. B2B vs. B2C If you post B2B Instagram content that’s meant to appeal to people when they are in “work mode”, you should post during core business hours. Explore your audience demographics with Keyhole 2.

Instagram 52

Instagram B2B Tourism Engagement 52

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. according to a study by 360i.

Social Media 162

Social Media Flipboard Journal comScore 162

The Realtime Report

FEBRUARY 19, 2021

The Forbes Business Council Member is an internationally regarded brand analyst, strategist and futurist who reports on noteworthy industry change makers, movers, shakers and innovators across all B2B and B2C categories. Connect with Merilee through Instagram , Twitter , Facebook and LinkedIn.

Sports 91

Sports Training Module Syndication 91

Buzz Marketing for Technology

MARCH 20, 2013

Whether retail or hospitality, certain brands are continuously striving to maintain relevancy for a certain subset of eco-conscious customers—both offline and off. So, if you want your brand to be top-of-mind with the green-friendly, your website needs to follow a certain aesthetic—just like your products and physical locations.

Conversation 199

Conversation Hotels Retail Focus Group 199

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Sprout Social

NOVEMBER 21, 2019

But consider that the majority of consumers today feel that brands don’t understand them. Taking time out of your schedule to conduct research might seem like a drag but doing so is crucial for your brand health. Figure out how to position your brand. Up-and-coming brands. Fresh products. New marketing tools.

Research 98

Research How To Marketing Price 98

Twist Image

FEBRUARY 10, 2011

Ask yourself this: is your brand really and truly interactive? So many brands still engage in the digital channels while offering only a modicum of true interactivity. Not only does a brand have to ensure that their content is interactive, they also have to ensure that it's a corporate cultural imperative. b2b marketing.

B2B 108

B2B Journal Publishing Mobile 108

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. So how has the company managed to build an engaged brand community ? 46% will remain loyal even after a negative experience.

Examples 227

Examples Communities Brands Forums 227

Twist Image

SEPTEMBER 7, 2013

By the time blogging platforms became popular, I had moved on from freelance journalism as my full-time profession. A way to demonstrate how digital channels offer new and fascinating business solutions to the brands of the world. freelance journalism. freelance journalism. blogging platform. business development.

Journal 97

Journal Collaboration Publishing Review 97

Twist Image

AUGUST 8, 2014

Many people are not falling in love with the terms of service for this Facebook Messenger app (see here: Wall Street Journal - Facebook Messenger Privacy Fears? Maybe brands will realize that multiple apps that provide a variety of services (to sell, to inform, to empower, etc.) brand extension. wall street journal.

Privacy 96

Privacy Applications Mobile Journal 96

Twist Image

MARCH 16, 2017

Still, we live in Wall Street-driven world, where valuations are out of this planet and expectations on what something is/should be overrides the amazing business that a brand has truly developed. We see multiple forms of successful brands across B2B and B2C. journalism. journalism. Facebook continues to soar.

Twitter 59

Twitter Journal Applications Advertising 59

Pixlee

NOVEMBER 25, 2019

One of the greatest benefits of utilizing influencers is the genuine connection they can build with a brand and its community. An influencer event is set up by brands and companies alike for the sole purpose of connecting with their influencers on a more meaningful level. Well, this trending strategy is an influencer event. .

Hosting 53

Hosting Eventful Influencer Authentication 53

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. LinkedIn Group versus Facebook Group by Search Engine Journal.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Convince & Convert

MARCH 2, 2015

He’s been featured on 60 Minutes and in the Wall Street Journal. Release Your Brand. Before you do anything, you need to be able to answer these three questions for your brand: What’s the mission of the company? “Release that brand and let your employees and your customers take it to the next level.”

Content 60

Content Marketing B2B Journal 60

Diva Marketing Blog

MAY 4, 2012

As my friend Barb Giamanco t he diva of social media for sales said to me - I get B2C but other then showing the "human side" of a B2B company I'm not sure of the application benefits. So we'll explore verticals and brands that you might not think "fit" in a social visual communication network. Social Visual Communication.

Tips 91

Tips How To B2B Microsoft 91

Writtent Blog

MAY 20, 2014

Another fellow marketeer heavily invests in an up-to-date, regularly updated blog and complementary social media; and his traffic and brand authority are skyrocketing. 87% of B2B content marketers are active on social media, while 81% (the runner-up content marketing tactic) have articles on their websites. Social Media Reigns King.

Trends 95

Trends Content Marketing Curation 95

Techipedia: Tamar Weinberg

DECEMBER 13, 2011

If you run a B2B corporate site, check out my other article about corporate B2B microdata. If the site is a well-known brand, you may want to include the brand name in the title tag. He has been published in several industry publications including Reel SEO and Search Engine Journal. Noindex and Nofollow.

NoFollow 198

NoFollow How To SEO Engineering 198

Writtent Blog

FEBRUARY 14, 2014

Does Growth Hacking Actually Work for B2B Startups? The Wall Street journal has the inside scoop. When it’s ready for purchase, you can learn how brands like Dropbox and Mailchimp have built their success on growth hacking principles, and how product managers, founders, and marketers can adopt these practices today.

Resources 111

Resources Startup Marketing Handbook 111

Oktopost

OCTOBER 20, 2019

More importantly, could this merger create new opportunities for B2B native advertising ? Why the Outbrain Taboola Merger is Significant for B2B. B2B clients aren’t looking to make impulse purchases, so display advertising is generally regarded as a suboptimal way to reach them, usually used for remarketing audiences.

B2B 59

B2B Advertising Examples Hosting 59

Webbiquity SMM

OCTOBER 16, 2012

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 71% of consumers say that CEO participation in social media leads to improved brand image. ( Earnest B2B ). Earnest B2B ). Earnest B2B ). MediaPost ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Diva Marketing Blog

JUNE 2, 2009

Focus is on B2B and B2C. I had previous interactive and journalism experience so it was an easy transition. My favorite social media tactic is contributing to the content and community in highly specialized LinkedIn groups to generate B2B leads. The key will be getting Atlanta’s big brands to support this medium.

Social Media 53

Social Media B2B Delicious Wiki 53

Oktopost

DECEMBER 2, 2020

On this podcast episode of Radically Transparent , Ari Applbaum , VP Marketing at Audioburst sits down with host Jennifer Gutman , Director of Social Strategy at Oktopost to explore how brands can build a second to none in-house marketing team to effectively tell their story in competitive markets. He holds an M.A. Like What You Heard?

Team 118

Team B2B Marketing Startup 118

Convince & Convert

FEBRUARY 23, 2010

Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. One company I know of discovered that after two or three months of customer-retention-focused outreach answering questions and resolving issues via social media, their brand's negative sentiment was increasing in the monitoring tool.

Social Media 117

Social Media Strategy Social CRM Company 117

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

DECEMBER 16, 2014

Basic presence and listening tactics will no longer suffice, and certainly won’t differentiate brands. elevating your personal brand or asking for a meeting) and proceeding through characterizing your buyers, social sharing, engaging, and showing personality. ” B2B Social Media Marketing Guides. do that for me?”

Social Media 245

Social Media Tumblr Marketing B2B 245

Sprout Social

APRIL 13, 2022

And after the introduction of Instagram Business Profiles , the platform has made it easier for users to tag brands, restaurants and venues. This made Instagram a valuable visual marketing tool for brands and businesses alike. University branding: How to build your school’s brand on social media. Friday at 10 a.m.

Instagram 123

Instagram Tourism Travel Education 123

Sprout Social

JULY 6, 2022

For brands who want to take advantage of Facebook’s large audience and opportunity for maximum visibility, it’s important to know when your audience is most active, especially for your industry. With 71% of consumers using social more than they have in years past, brands and marketers need to meet their audiences where they are.

Tourism 115

Tourism Facebook Travel Education 115