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23 YouTube Statistics That Matter to Marketers in 2020

Hootsuite

Whether you’re a first-time creator looking to grow your YouTube subscriber count , or an experienced video marketer looking to increase your brand’s video views on YouTube , the first step towards mastering this platform is getting a handle on the numbers. YouTube user statistics. YouTube usage statistics. Table of contents.

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17 TikTok stats marketers need to know in 2021

Sprout Social

This is why we’ve put together a list of 17 TikTok statistics all marketers need to know for 2021. However, this statistic doesn’t include users that are based in China, the home country of TikTok’s parent company ByteDance. Are you marketing a product for even younger generations than Gen Z?

Marketing 141
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The BCG Growth Matrix in Digital Marketing

Oktopost

Today, the BCG Growth Matrix still holds value and can offer a unique view of your business’ digital marketing strategy. Its aim was to help companies decide which markets and products were most worthy of investment. . The matrix does so on the basis of two main factors – market attractiveness, and company competitiveness.

Marketing 139
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Health And Fitness Apps See 62% Increase In Usage In Last Six Months

The Realtime Report

Such a statistic means that growth in health and fitness apps is 87% faster than the entire mobile app industry. Apple is set to release HealthKit in the fall, a health and fitness app that links to wearable fitness technology. Is it time you begin tracking your health and fitness with your mobile device?

Apple 180
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8 Black Marketers Who Are Making Their Mark on the Industry

Likeable

However, when it comes to leadership positions, the statistics are different. Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.”

Industry 134
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10 Things Marketers Need to Know About Voice in 2020

Social Media Strategies Summit

The 1980s saw the rise of the personal computer in the form of the Apple II and the Commodore. However, before you can begin to understand how technology like Voice is going to impact you as a marketer it is important to understand what “Voice” is as a technology and why it is important. What is Voice? Voice is also cross-generational.

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6 Must-Do Strategies for Increasing Brand Awareness and Visibility

The Realtime Report

They’ll help you get the most out of your marketing and grow your brand’s awareness. Make sure your business’s brand awareness strategy includes a range of targeted marketing efforts to help you achieve your marketing goals. Much like first impressions, awareness is stage one of the marketing funnel.