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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

Since the beginning of the World Wide Web, Uniform Resource Locators (URLs) have been one of the primary methods for jumping from one webpage to another. Unfortunately, URLs become long and complex as subdomains, subdirectories and tracking codes are added. As social media grew in popularity, lengthy URLs began to present a problem.

URL 105
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Are Ads Manager Results Too Good to Be True?

Jon Loomer

Are you passing events via both the Meta pixel and Conversions API ? If they aren’t, Meta may count each conversion twice — once from the pixel and once from the API. Then expand an event you want to check for deduplication that is working with both the pixel and API. Event Deduplication. You should be.

Report 177
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9 Instagram analytics tools to help you crush it in 2019

Sprout Social

From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. Zeroing in on the right Instagram analytics tools can be tricky, though. Use these Instagram analytics tools to transform into a power user. Tools come and go. Listen: we totally get it. Iconosquare.

Analytics 110
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Sprout Tested: The answer to why you put links in the comments on LinkedIn

Sprout Social

Align with other teams on KPIs and the parameters of your experiment to get the data each contributor needs to make informed decisions, and ensure you have access to the necessary tools—Google Analytics data, for example. The solution: To track how many people clicked on your comment link, use UTMs to track your URLs.

LinkedIn 108
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Social Media Updates: May

yMarketingMatters

Read “ How Can Businesses Use Facebook Continuous Live Video “ Explore.org uses Facebook Live’s continuous streaming API. Twitter Removes URLs and Photos from 14-Character Count: Finally! Now you can express yourself in 140 characters and still add photos and URLs.

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5 Essential SEO Tips For Magento Ecommerce Stores

Social Media Marketing

Stress on Clean URLs One of the easiest and best ways to have clean URLS is by only using common characters and product-related words. Not only are these URLs search engine friendly but they make the links human readable. Magento’s default settings support simple URLs. Let’s take a look.

SEO 60
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Social Media Monitoring Bookmarks and RSS

Laurel Papworth

Twitter Blog https://blog.twitter.com/ OR https://blog.twitter.com/api/blog.rss?name=company name=company Also https://blog.twitter.com/developer or https://blog.twitter.com/api/blog.rss?name=developer PAGE_ID: easiest way is put graph in front of facebook URL ie graph.facebook.com/silkcharm and then take the ID on the first line.

RSS 90