Hootsuite

MAY 8, 2023

Insurance social media marketing presents unique challenges. Potential customers can’t just click a button to buy — instead, they complete an application and qualification process to get a quote. Social media marketing for insurance companies offers the ability to address those concerns. Consumers are often price-sensitive.

Insurance 88

Insurance Social Media Policies HootSuite 88

Jon Loomer

JANUARY 24, 2018

Multiple factors contribute to whether your Facebook advertising campaigns succeed or fail. For sustained middle and bottom-of-the-funnel results, it’s imperative that you master warm targeting with Facebook Custom Audiences. Facebook is constantly adding to these options. Facebook App User ID. BASIC SPECS.

Facebook 167

Facebook Eventful Advertising Aggregator 167

Techipedia: Tamar Weinberg

MAY 5, 2010

After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Don’t use a Facebook Group. Your Facebook Page should be created under your primary Facebook login.

Facebook 279

Facebook How To Marketing URL 279

Jon Loomer

AUGUST 19, 2020

The world of advertising on Facebook and Instagram is dynamic. Marketers should utilize available data sources — particularly free sources — to better understand how the social platform landscape is shifting. Google Searches of “Facebook Ads” vs. “Instagram Ads”. In the meantime, on to the next component….

Trends 215

Trends Google Social Media Comparison 215

The Realtime Report

AUGUST 1, 2014

This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research. The challenge for marketers: how to track real business prospects through all the various online and offline touch points. Maybe you remember when media research was just about capturing TV viewership and print readership?

Strategy 178

Strategy B2B Marketing Research 178

Techipedia: Tamar Weinberg

DECEMBER 26, 2012

The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content. I will also cover some of the popular ways that power users use useful services and features to better organize and aggregate the constant flow of high quality, popular content.

Social Media 218

Social Media Aggregator Flipboard Google Reader 218

Convince & Convert

JUNE 23, 2011

Guest post from Matt Simpson , interactive marketing director for Bulbstorm. Not long ago, the ultimate measure of a successful Facebook promotion was fan growth. Throw out a sweepstakes app, dangle a free iPad, and buy some cheap Facebook ads. Throw out a sweepstakes app, dangle a free iPad, and buy some cheap Facebook ads.

Engagement 160

Engagement Facebook iPad Metrics 160

Convince & Convert

JUNE 18, 2014

Image via BigStockPhoto.com Since the days of yore, marketing strategy has been designed for the same purpose: sell more stuff. Marketing tactics, on the other hand, are a different kind of animal. The Problem Due to the constant shifting sands of marketing, DataSift’s product is constantly evolving. DataSift Who is Datasift?

Trends 156

Trends Marketing Education Training 156

Waxing UnLyrical

JANUARY 26, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Like Stuff On Facebook? The unit will give brand-related action such as a “like&# or a check-in a lot more visibility on Facebook by adding them to an ad unit in addition to users’ news feeds.

Class 268

Class Facebook Privacy Public Domain 268

The Marketing Blog

MARCH 6, 2011

Were you gearing up for the upcoming Facebook page updates for 10th March? The latest comes in the form of Facebook’s newly launched comments plug-in, a powerful system that is bound to re-define how users comment on Blogs and other social media sites. How and where do you install Facebook plug-in?

System 258

System Comments Aggregator Authentication 258

Jon Loomer

AUGUST 19, 2020

The world of advertising on Facebook and Instagram is dynamic. Marketers should utilize available data sources — particularly free sources — to better understand how the social platform landscape is shifting. Google Searches of “Facebook Ads” vs. “Instagram Ads”. In the meantime, on to the next component….

Trends 123

Trends Google Social Media Comparison 123

Harp Interactive

JULY 29, 2009

Does social media marketing “work” for them too? A general misconception out there today is that social media, especially Facebook and Twitter are for large consumer brands. There are also many management tools, widgets and aggregators available today to make these platforms more efficient and useful.

Small Business 188

Small Business Social Media Loyalty Aggregator 188

Direct Marketing Observations

SEPTEMBER 15, 2011

It’s no secret to most of us in the digital world that Google’s track record in trying to roll out socially infused applications is not good. I know, Twitter and Facebook allow you to do it to a certain degree, and I have organized them, so what gives? What about hardcore Facebook users? Here’s why.

Google 212

Google Aggregator Notification Applications 212

Ignite Social Media

NOVEMBER 1, 2016

If so, Facebook offers a solution to your meet your needs – Local Awareness ads. Here is a rundown on everything you need to know when creating Local Awareness ads on Facebook. Facebook will serve ad creative featuring information specific to the nearest store location to a user. Now you’re ready to create Local Awareness ads!

Facebook 60

Facebook How To Template Templates 60

Sprout Social

AUGUST 9, 2019

API stands for application programming interface. This is a concept in software technology that essentially refers to how multiple applications can interact with and obtain data from one another. Application : These can be apps that you use on your smartphone or a software program that you use. What is an API?

API 107

API Social Media Banking Software 107

Harp Interactive

JULY 29, 2009

Does social media marketing “work” for them too? A general misconception out there today is that social media, especially Facebook and Twitter are for large consumer brands. There are also many management tools, widgets and aggregators available today to make these platforms more efficient and useful.

Small Business 150

Small Business Social Media Loyalty Aggregator 150

Keyhole.co

APRIL 20, 2023

Although news sounds vague, for marketers, it is a specific approach to leverage when they want to promote or publicize a product, an event, or their business in general. With this, many marketers believe in the power of news, leading them to coin the term newsjacking. What is newsjacking? What are the benefits of newsjacking?

Aggregator 52

Aggregator News Trends Social Media 52

Harp Interactive

FEBRUARY 9, 2010

Taweet (beta) is a social calendar and event promotion application for Twitter. Amplify integrates with Twitter, Facebook, Tumblr, Friendfeed and more so you can keep your friends and followers all over the web updated with you latest findings and invite them to discuss them with you. Facebook to Twitter app. Google Buzz.

Resources 243

Resources Ping.fm Tools Social Media 243

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Ignite Social Media

JUNE 15, 2016

Over the nearly 9 years I’ve been here at Ignite Social Media I have been fortunate enough to have hands on experience working with brands to develop an overarching social media strategy that meets their business and marketing objectives. ” Is it the rise of messaging applications? It it the chat-bot revolution?

Trends 60

Trends Social Media Strategy Applications 60

Techipedia: Tamar Weinberg

APRIL 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > An Open Letter to Facebook An Open Letter to Facebook by Tamar Weinberg on April 28, 2010 Share I started this letter before f8, so for the record, it’s not about anything new. I like you, Facebook, I do.

Facebook 277

Facebook Issues MySpace Privacy 277

Direct Marketing Observations

OCTOBER 5, 2011

I’m the biggest proponent of social media that you could possibly find but I am also the one that told my daughter that she doesn’t need Facebook. Sometimes when I see another “new” social app or site that is claiming that it will simplify or aggregate my confusing and complex social life, I roll my eyes.

Social Media 152

Social Media Aggregator Loyalty Social Networking 152

Webbiquity SMM

JANUARY 24, 2011

Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. If you need more of an ego boost, try TwitterGrader. DialogFeed. ** 5 Stars.

Tools 208

Tools Social Media Lithium Sysomos 208

The Marketing Blog

MARCH 6, 2011

Were you gearing up for the upcoming Facebook page updates for 10th March? The latest comes in the form of Facebook’s newly launched comments plug-in, a powerful system that is bound to re-define how users comment on Blogs and other social media sites. How and where do you install Facebook plug-in?

System 100

System Comments Aggregator Authentication 100

Buzz Marketing for Technology

SEPTEMBER 23, 2008

Expo Ascentium – A model for the agency of the future I spoke to the CMO, Romi Mahajan who explained Ascentium 's go-to-market strategy to me. Not only do they build cool marketing campaigns but they can connect to your sales process. Here are a few companies in alphabetical order I thought had shown some real promise at the Web 2.0

Web 2.0 100

Web 2.0 Mashup Aggregator Microsoft 100

Net-Savvy Executive

OCTOBER 25, 2012

The SocialSpook 9000 reads millions of blog posts, Facebook updates, and tweets every second. Since 2010, I've been thinking about another application: blending social media data with other publicly available sources to create an automated view of what's happening in the world. It turns out to be a big challenge.

System 79

System Flipboard Crowdsourcing Sentiment 79

Hootsuite

MARCH 31, 2020

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Learn more: How the Facebook Algorithm Works. Learn more : The Beginner’s Guide to Facebook Analytics. How to Use Twitter Analytics: The Complete Guide for Marketers. Brand advocate.

List 145

List Social Media HootSuite URL 145

Waxing UnLyrical

NOVEMBER 18, 2010

Aggregation and de-duplication : crawling web data, aggregating multiple media databases, removing spam and duplicate articles 2. Unfortunately, most public relations and marketing practitioners really want the insights from artificial intelligence. Integrating media and web metrics : matching specific posts to web metrics (e.g.,

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Bill Hartzer

MARCH 18, 2011

– The technology in this patent lot organizes the search results into an aggregated content page, which can be mined to find topics, subjects, etc. – Advertisers using this method will be able to optimize their ad selection according to real user information and market needs. Share this on Facebook. Tweet This!

Advertising 96

Advertising RSS Aggregator StumbleUpon 96

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. Then, you can filter those mentions based on the channel e.g. Facebook, Twitter, blogs etc. Talkwalker offers an enterprise-monitoring solution but it also has a free alerts application.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Buffer Social

SEPTEMBER 12, 2017

For example, we grew our Facebook reach tremendously with high-quality content from third-party sources. From design to education, marketing to remote work, and beyond. Ecommerce Marketing Blog by Shopify: A blog about ecommerce marketing, running an online business, and updates to Shopify’s ecommerce community. .

Curation 111

Curation Content Hubspot Startup 111

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Twitter as a marketing tool. My opinion has not changed much since I wrote about Twitter’s ability to market products in March. However, I believe Twitter’s ability to market easily comes from those who associate usernames with brands. A marketing firm might want to sell a product. I still follow Woot.com.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Firebelly

JANUARY 13, 2010

Social technologies make syndication and aggregation simple. You can easily kill multiple birds with one stone - automate your blog posts out on Twitter, which in turn sends your tweets to Facebook - but its important to not overdo it and run the risk of becoming a robot. Facebook HAS Twitter as part of their inherent integration!

Syndication 101

Syndication MySpace Paid Search Social Media 101

Kikolani

FEBRUARY 4, 2010

You can save your searches in Twitter to show up in the right hand column, or as columns in applications such as HootSuite and TweetDeck. Advanced search results can be saved as an RSS feed in your feed aggregator, or you can bookmark the search results page. Twitter Lingo & Tips For New Twitter & Facebook Users.

Twitter 126

Twitter Tweetdeck HootSuite Directory 126

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. Facebook Ads: Will They Work for You?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Bill Hartzer

MAY 26, 2010

Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. Radian 6 – This application allows you to engage with your customers via social media.

Cymfony 152

Cymfony Social Media Tools SM2 152