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A Privacy-First Digital Marketing Landscape

Dave Fleet

We are in the midst of seeing a privacy-first digital marketing landscape emerge which is going to have a big impact on our ability to reach and influence audiences, and the need for that landscape is – mostly – our fault. Privacy is mainstream. Privacy-related topics have never been more mainstream in society than they are now.

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2020: The Year Data Saved The World

Waxing UnLyrical

I had no idea, when I enrolled in the Harvard Business Analytics Program , just how much I’d start living what I was learning. In a sea of dashboards and trackers following COVID-19’s path, the lack of aggregated data for schools in the state of New York led me to create my own. Photo by NASA on Unsplash.

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How to See Who Shared Your Tik Tok: A Step-by-Step Guide

BeingOptimist

To gain deeper insights, explore TikTok Analytics, where you can discover the share count for your videos over a designated duration. This value signifies the aggregate count of shares your video has received. Note: To track the number of shares your videos have received over a specific timeframe, access your TikTok Analytics.

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How Apple’s iOS 14 Update Will Impact Facebook Advertising

Ignite Social Media

By December of last year, the alarm became more of a siren and now Facebook is urging advertisers to take swift action as several of the iOS privacy updates are expected to greatly impact advertising, including targeting, delivery, measurement, and reporting. What These Shifts Mean for Your Business.

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Top Five: Social networks invest in quality news

Sherrilynne Starkie

COO Sheryl Sandberg has unveiled five new ways Facebook will address issues of privacy and fake news. The aggregate link data using 27,000 queries shows a very strong correlation between links and ranking. 4 Twitter is developing new analytics dashboards. 1 Facebook’s Sandberg outlines new plans to tackle misinformation.

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Protect Your Online Privacy: Say NO to Ad Cookies

Ari Herzog

Every time you visit a new website you run the risk of a cookie (a text file with aggregate interest- or activity-based behavioral information, usually sparked by submitting an online form) being secretly placed in your browser. Sometimes the website has a privacy policy that tells you this, sometimes it doesn’t.

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Meta's Launching Sassy Chatbots, Instagram Creates AI Stickers, And Twitter Axes Misinformation Reports: Monday Social Media News Roundup

Buffer Social

This could provide a sense of security and control for users, a step towards addressing privacy concerns which, in turn, may encourage more creators to join the platform. Threads Here’s a roundup of the significant updates from Threads. Threads will introduce a feature allowing separate account deletion by December.

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