agora pulse

FEBRUARY 23, 2021

We recently talked to Ali about his upcoming session at Social Pulse Summit: Instagram Edition. It’s called “Instagram Marketing for 2021,” and we asked him to share some tips from it. For example, if you are not using Instagram Reels and Live Video in 2021, you could be missing out on a lot of organic reach.

Strategy 129

Strategy How To Marketing Instagram 129

Hootsuite

JULY 29, 2021

You might be the most amazing social media manager in the world, with an impeccable social strategy and well-honed posting schedule — but that doesn’t mean you know how to take a picture. Bonus: Get the always-up-to-date social media image size cheat sheet. That’s okay! We’re not blaming you! Get Started.

Public Domain 145

Public Domain Creative Commons Flickr HootSuite 145

Sprout Social

FEBRUARY 8, 2021

Maintaining a pulse on all of your brand’s social profiles is a must in order to ensure you reach your goals and better understand all of your social efforts. Social teams can use a profile performance report to track awareness and visibility across networks like Facebook, Twitter and Instagram. Engagements. Audience Growth.

Report 123

Report Social Media Metrics Team 123

Sprout Social

JANUARY 19, 2021

Social listening provides real-time insights into consumers’ feelings, wants and needs in a way that no other marketing platform does. As we head into 2021 and prepare for even more change, it’s time for brands to reexamine how they’re leveraging social data to better understand and drive deeper connections with their audience.

Data 89

Data Sentiment API Analysis 89

Sprout Social

DECEMBER 7, 2021

If there’s anything 2021 proved, it’s that a lot can happen in 12 months. Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Hootsuite

MAY 23, 2024

As any social media manager can tell you, hashtags can be great for expanding your reach and building brand awareness. Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media. If you use the wrong ones, your post might languish in obscurity forever.

Hashtag 104

Hashtag Instagram HootSuite Metrics 104

Hootsuite

MARCH 15, 2021

— Daniel Dae Kim (@danieldaekim) February 20, 2021. Twitter automatically includes the username in a reply, so you just have to type out your response: A fantastic read about really stopping worrying about the low / minimal risk of transmission and focus on the high yield. — Zain Chagla (@zchagla) February 25, 2021.

Twitter 145

Twitter HootSuite Notification Analytics 145

Sprout Social

JANUARY 18, 2022

Depending on your brand’s public perception, this type of attention can either be a goldmine or a minefield. Kevin, congrats again for being part of the #YouTubeBlack Voices Fund Class of 2021! — Susan Wojcicki (@SusanWojcicki) December 17, 2021. Some notable CEOs on social include: YouTube’s Susan Wojcicki.

Skills 121

Skills Sentiment Team Press Release 121

Sprout Social

NOVEMBER 30, 2021

Types of ecommerce trends to watch for. Social commerce. Social commerce. Social commerce is when you buy and sell products or services directly from a social media platform. of consumers aged 25-34 made at least one purchase on social media in 2021. Augmented Reality (AR) commerce.

Trends 141

Trends Conversation Instagram Influencer 141

Hootsuite

OCTOBER 25, 2021

Why promote your business on social media? For starters, the number of social media users worldwide grew by 13.2% from 2020 to 2021 , an increase of 490 million humans. That means over half of Earth’s entire population now uses social media. Stuck for social content ideas ? Source: Hootsuite.

Social Media 142

Social Media HootSuite Meme Influencer 142

agora pulse

FEBRUARY 25, 2021

When asking people to do many things in order to participate, the overwhelm can become real, and chances are high they opt-out of any type of engagement at all. Agorapulse: What’s your Instagram tip for 2021? Register for free and watch whatever you like until March 24, 2021. Bonus Materials: FREE Instagram Strategy Guide.

Communities 113

Communities Social Media Tips Energy 113

Sprout Social

MAY 31, 2022

In 2021, Instagram rolled out another new feature: the ability to post to the app from a PC or Mac. But for marketers, this new feature could simplify and improve Instagram management. Here’s why: Support for all post types. Ready to see how Sprout Social simplifies social media management?

Instagram 123

Instagram Social CRM Hashtag Publishing 123

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Organic reach is, yes, still on the decline in 2021.

HootSuite 140

HootSuite Features URL Template 140

Hootsuite

MAY 24, 2022

You can run different types of ads on TikTok, but we wanted to test Spark Ads. These were only added to the TikTok Ad Manager in June 2021, and allow brands to promote organic content in the feed— similar to the Boost Post option for Facebook. million followers with only 3 studio lights and iMovie. Methodology. Inspirational.

HootSuite 97

HootSuite Campaign Metrics CPC 97

Later

AUGUST 19, 2021

However, it’s worth noting though that this could be due to the type of accounts that are posting more frequently. With Later’s free social media management platform, you can plan, prep, and schedule your Instagram posts from one easy-to-use dashboard, so you can create a best-in-class content strategy that supports your goals.

Instagram 132

Instagram Analysis Hashtag Engagement 132

Social Media Strategies Summit

SEPTEMBER 18, 2023

As social media manager, the responsibility landed with Abbey. In 2021, she researched local photographers and influencers specializing in maritime-themed content or images and videos featuring the Seattle waterfront.

Influencer 130

Influencer Travel Retail UGC 130

Sprout Social

FEBRUARY 14, 2023

Now that most networks are moving toward content recommendation algorithms , many social media managers are headed into 2023 asking a new question: “If our followers aren’t seeing our content, who will?” Takeaway: What you get from social advocacy is directly related to what you put into it.

Authentication 86

Authentication Examples Class Team 86

Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. — BBC Sport (@BBCSport) August 1, 2021.

Eventful 106

Eventful Social Media How To Sports 106

Sprout Social

SEPTEMBER 30, 2021

The Sprout Social Index 2021™, UK & Ireland report found 54% of UK consumers use Instagram. Social commerce is on the rise too, with 63% buying from social in the last year. A bonus of using these types of Instagram social selling tools includes advanced analytics and user-generated content curation.

Instagram 105

Instagram Bazaarvoice Retail Feed 105

agora pulse

JANUARY 27, 2021

How Do I Create a Facebook Page in 2021? Here’s what to expect in 2021. Suggestions appear when you start typing. Finally, connect your new Facebook page to your social media management tool. Get started on saving time and energy on your own social media management! Description.

Facebook 91

Facebook How To URL Template 91

Social Media Strategies Summit

SEPTEMBER 14, 2021

[We’re] trying to take small steps and gain confidence, as we aren’t seeing the backlash that we would have seen even just a few months ago,” she says about their social media content in May of 2021. As a result, she’s shifted the type of content they post on Facebook. “We

Brands 286

Brands Meme Research Social Media 286

Sprout Social

MARCH 20, 2023

In fact, on Instagram Reels have the highest reach of all media types on the platform. In 2022, Instagram Reels had an average engagement rate that was at least double that of other post types ( Socialinsider ). sproutsocial Talk to us about social listening. ? Shorts can be up to 60 seconds long. Build your case.

Buy 109

Buy Video How To Template 109

Hootsuite

JANUARY 6, 2022

Before we go all-in on the “ did I get shadowbanned ” conspiracy theories, it’s important to note that there are a lot of different reasons that social media managers might be experiencing a bit of a drop. As COVID restrictions loosened in fall 2021, people started using social media in different ways.

Engagement 131

Engagement Instagram HootSuite Meme 131

Sprout Social

MAY 19, 2021

Reporting on your achievements in the context of industry and platform standards helps you tell a richer story when proving the value of social to other stakeholders. 8 ways customers interact with brands on social in 2021. Social media gives consumers the opportunity to interact with brands anytime, anywhere.

Engagement 130

Engagement Brands Review Influencer 130

Sprout Social

OCTOBER 6, 2022

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. Whether it’s a tweet or an Instagram Reel, many different types of content can go viral. at least once. Add captions.

Video 122

Video Social Media How To Trends 122

Sprout Social

NOVEMBER 29, 2021

On top of that, our data shows a positive correlation between time spent on social media and the likelihood of purchase based on familiarity with a brand. In an increasingly crowded social media landscape, there are myriad ways to get in front of your target audience. About the Data.

Buy 140

Buy Brands Survey Apparel 140

Keyhole.co

JULY 18, 2023

Connect your TikTok business account to social media management tools, making planning and publishing across multiple platforms easier. TikTok creator accounts Up until August 2021, there were two types of Creator Accounts – an Individual Creator Account and a Business Creator Account.

Tips 52

Tips Marketing Trends Influencer 52

Sprout Social

OCTOBER 4, 2021

Analyze by content type or topic category. On that note, breaking down your data by category or content type is essential to optimizing your content strategy and performance. Sprout’s tagging feature makes this type of analysis easy. Using tags, you can categorize your content in a way that makes sense for your business.

Data 117

Data Metrics Sentiment Analytics 117

Sprout Social

JUNE 7, 2022

— Expensify (@expensify) November 10, 2021. This example shows how much they’ve grown while staying true to their vision by repurposing a popular social post format. Social teams are notoriously lean , so anything you can do to make their process more streamlined will be appreciated. Request social team feedback.

Strategy 107

Strategy How To Hashtag Team 107

Hootsuite

APRIL 11, 2022

As of 2021, TikTok had 78.7 If you’re a social media manager with multiple clients, you’ll have support for as many TikTok accounts as you add. Back in 2021, TikTok made Creator Tools available to all public accounts. The type of bite-sized videos TikTok loves. . Do you have a trusted box of TikTok tools?

Tools 110

Tools HootSuite Marketing Analytics 110

Hootsuite

APRIL 6, 2022

Using social media automation tools like chatbots to handle your Instagram messages is one of the best ways to successfully handle customer service and sales. As more and more conversations—social, business and otherwise—are taking place online, automated messaging platforms are growing in popularity. We got you.

Instagram 90

Instagram How To Retail FAQ 90

Sprout Social

FEBRUARY 27, 2023

For some women, like Alexa Heinrich, Social Media Manager at St. According to the 2022 Sprout Social Index™ , company alignment with personal values is 74% more important than it was in 2021. Today’s savvy consumers can spot any type of “washing” from a mile away. Alexa Heinrich Social Media Manager, St.

Social Media 110

Social Media Team Groups Groups 110

Sprout Social

SEPTEMBER 6, 2022

How much do social media managers make? If you’re looking for an average social media salary for your unique situation, chances are you can find it in this article. We’ve compiled data from sources across the web to provide you with everything you need to know about average social media manager salaries.

Social Media Management 91

Social Media Management Social Media Survey Data 91

Hootsuite

NOVEMBER 30, 2020

billion engaged users who spend an average of 2h 29m online per day—with more than 14 people starting to use social media every second. That’s put social media managers—and the tools they use—at the forefront of how brands communicate with customers. There are now 4.14 Source: Hootsuite.

HootSuite 119

HootSuite Instagram Metrics Template 119

Sprout Social

MAY 25, 2022

Have you test-driven the Sprout Social Salesforce integration yet? There’s a reason why more and more companies are linking their CRMs with social media management tools like Sprout. Social media and customer relationships go hand in hand. Earn (and track) more social sales.

Team 102

Team B2B Platform Analytics 102

Hootsuite

SEPTEMBER 2, 2021

When you’re thinking about creating a social media strategy for your business, a few leading platforms probably come to mind right away: Facebook, Instagram, Twitter, and maybe YouTube or Pinterest, depending on your industry. How to choose the best types of social media for your business. Know your audience.

Types 145

Types Social Media Statistics HootSuite 145

Sprout Social

AUGUST 3, 2023

And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly. And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy.

Social Media 87

Social Media Content Airlines Authentication 87