The Realtime Report

DECEMBER 31, 2013

What were the biggest stories in social media statistics this year? Here’s a look at our top ten stats posts (ranked by traffic) from 2013, including Twitter, Facebook, Google+, LinkedIn, Instagram, Vine and plenty of influence marketing. Teens Prefer Tumblr Over Facebook (Jan 15).

Klout 144

Klout Social Media Statistics Tumblr 144

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 But social media marketing spending will rise anyway.

Social Media 100

Social Media Marketing Survey Metrics 100

The Social Media Incubator

DECEMBER 22, 2014

If you haven’t heard of the new social media site, there’s a good chance you will in 2015. The site offers a simple, easy, ad-free social network for its users to share information and status updates, and stresses that user information will not be shared with third party sites. LinkedIn will become B2B leader.

Marketing 182

Marketing B2B Engineering LinkedIn 182

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics.

Advertising 112

Advertising Social Media List Statistics 112

Waxing UnLyrical

JULY 14, 2014

12 B2B Content Marketing Examples and Case Studies for 2014. Why: How are B2B brands achieving results with content marketing? Lee Odden showcases the best campaigns of 2014 thus far. How Your Organization’s CEO Can Use Social Media for Thought Leadership. How NOT to Run Your Social Media.

Campaign 194

Campaign SMS B2B Case Study 194

Convince & Convert

JANUARY 23, 2015

Focus on the WIIFTR (What’s In It For The Reader) when posting content on LinkedIn (as anywhere in social media). Especially in the B2B market.”. What’s your one tip for becoming a social pro? Keep your personality in your interaction, whether it be on LinkedIn, Twitter, Facebook, Pinterest, Instagram, whatever.

LinkedIn 60

LinkedIn Social Media B2B Publishing 60

Webbiquity SMM

FEBRUARY 23, 2016

Image credit: Social Media Examiner. Here are three more key takeaways from the more than four dozen social networking facts and statistics below: Facebook is the most popular social network on the planet—except with CEOs. In addition, 96% of all B2C and 88% of B2B companies use Facebook for marketing.

Social Networking 100

Social Networking B2B LinkedIn Instagram 100

Rebekah Radice

APRIL 13, 2015

As a business owner or entrepreneur, using social media to connect and appeal to consumers isn’t always as easy as it seems. This includes a daily content and social media plan , as well as an effective means for management and monitoring. Kickstart a Social Media Strategy. billion users.

Social Media 130

Social Media Strategy How To Real Estate 130

Waxing UnLyrical

DECEMBER 16, 2013

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! Why: Social media strategist and author of SMART News: how to write press releases for the digital age Sally Falkow joined us for this month’s (December 3) #measurePR chat.

Storify 216

Storify Press Release Case Study Hashtag 216

Waxing UnLyrical

JANUARY 17, 2014

January 7th saw the first #measurePR chat of 2014 being curated from Kolkata, India. Our guest was the super smart B2B Marketing Strategist Eric Wittlake , whom I hounded until he agreed to be a guest on the chat. Twitter Facebook Google+ LinkedIn #measurePR Recap: Chatting with Eric Wittlake. Can you believe it?

Press Release 182

Press Release B2B Curation Consultant 182

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Facebook Statistics. Don’t believe us?

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Devumi

SEPTEMBER 26, 2014

There are a number of social media mistakes that you can make on the other, more ‘social’ and informal platforms. This is business social, not Facebook social. If you want some LinkedIn profile tips that will help you create a perfect page for B2B leads, read on and I’ll cover 6 important points.

LinkedIn 87

LinkedIn Tips B2B Hubspot 87

Likeable

AUGUST 18, 2020

If you’re not up to speed on the happenings of the All the Social Ladies podcast , allow us to help you get there. Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. How can we use social media for social good?

Marketing 87

Marketing Affiliate marketing Proposal Team 87

Convince & Convert

MAY 27, 2014

Hollywood Branded used a more traditional marketing tactic—working with a celebrity—and morphed their strategy to fit snugly with the way the modern consumer likes to hear about a brand—organic social media chatter and created a bang surrounding PassionRoses. In return they asked for pictures on Instagram, Facebook, and Twitter.

Case Study 145

Case Study Study Influencer Project 145

Convince & Convert

JULY 7, 2014

I’m by no means a Vaynerchuk-esque investment mogul, but here’s where I’m at as of July 7, 2014: Addvocate – Employee Activation in Social I’m probably most involved day-to-day with this company, as I’m also on the board of directors. It’s a game-changer for B2B. That’s Captora.

Startup 168

Startup Crowdsourcing Badge B2B 168

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Forrester Research shows that from 2009-2014, U.S. In fact, a search for “social media agencies&# on Google yields more than 41 MILLION matching Web pages.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Small Business Mavericks

SEPTEMBER 21, 2015

In fact, while it is used quite extensively (as of November 2014, 300 hours of video are uploaded to YouTube every minutes), I’d say it’s still a bit under-used. While 73% of B2B marketers use video in their content marketing strategy, they aren’t using video exclusively. Here’s why.

Video 70

Video Marketing Case Study Mobile 70

Ignite Social Media

NOVEMBER 23, 2020

This past year many marketers struggled with their social media advertising efforts. State of Paid Media Buying in 2020. 2020 was a unique year for social media marketing, but the state of social ad buying specifically had some interesting points we want to address. Expect to pay more in Q4.

Advertising 187

Advertising Social Media Tips B2B 187

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. So, I turned to the team’s Facebook page, where NBA rules have not yet been codified, and team’s have more leeway than they do on the official Web site.

Social Media 120

Social Media Content Analysis Sports 120

Writtent Blog

NOVEMBER 1, 2013

Not only is Facebook losing market share among younger consumers, Google’s lost the respect of some of the most famous marketing minds around. Buckle your seatbelt, because the online marketing news month in review is pretty big stuff: Twitter Overtakes Facebook Among Teens. Except among teens in the US. Image Credit: MailOnline.

News 65

News Marketing B2B Study 65

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How does B2B social media marketing differ in effectiveness from B2C use?

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Should you include Pinterest in your mix? MindJumpers ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.

Social Media 245

Social Media Tumblr Marketing B2B 245

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

Examples 145

Examples Company Social Media Apparel 145

Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences?

B2B 198

B2B Strategy Marketing Microsoft 198

Hootsuite

MAY 26, 2021

Social selling — maybe you’ve heard of it, but you aren’t entirely sure what it means. Think it’s the same as social media marketing ? Or maybe you think it’s basically just social media advertising ? Done right, social selling can replace the dreaded practice of cold calling. What is social selling?

HootSuite 145

HootSuite How To B2B LinkedIn 145

Sprout Social

JUNE 27, 2023

Social media manager. Director of social and partnerships. His interest and talents in social emerged early. His passion led him to earning a degree in advertising and launching social media accounts for new chapters of his international fraternity, Phi Delta Theta. Brand manager. What’s next?

Travel 93

Travel B2B Automotive Campaign 93

Socialmedia.biz

FEBRUARY 25, 2019

Whether you’re a close-knit, community-focused, small business or a multinational conglomerate, social media plays an important role in how people perceive, discover and engage with your brand. Airways unintentionally uses an inappropriate image: In 2014, @ElleRafter tweeted to the U.S. Almost 58.6%

Social Media 103

Social Media Brands Template Templates 103

Webbiquity SMM

JANUARY 20, 2015

What’s more, as reported here previously , LinkedIn is the top social network for B2B marketing; 83% of marketers say they prefer to use LinkedIn for distributing B2B content. How to Use LinkedIn Publisher to Get More Visibility by Social Media Examiner. Image credit: Cox Business.

LinkedIn 100

LinkedIn Marketing B2B Groups 100

Convince & Convert

MAY 25, 2010

This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. will range from 11% (the relatively mature email marketing), to 34% (social media). Note that I didn’t include Web design.

Marketing 123

Marketing Social CRM Conference Social Media 123

Webbiquity SMM

MARCH 11, 2014

Compared to a normal Tuesday-to-Tuesday period on the blog, Content Marketing Week had: • Twice the normal number of total visits; • Five times the normal referral traffic from LinkedIn; • Four times the typical number of visits driven by Twitter; • Two times the average weekly visits from Facebook; and.

Content 209

Content Marketing B2B Statistics 209

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

Rebekah Radice

APRIL 11, 2016

If you’ve wondered which social media site is right for your business , it’s no surprise. So, what social media platform matters most to your business? What’s their social media engagement and conversational style? Here’s everything you need to know about the top 7 social networks.

Sites 114

Sites Social Media How To LinkedIn 114

The Social Media Hat

MAY 6, 2016

Facebook The Many Faces of Facebook Ads. Facebook is the marketing platform of choice for businesses of all kinds and sizes everywhere. Companies are spending more than ever on Facebook advertising. In fact, latest research puts this number at 122% more per ad unit than in 2014. Source: Facebook for business.

Facebook 155

Facebook Feed Feedly News 155

Convince & Convert

MAY 20, 2014

We track real-time data on nearly 20,000 Facebook business pages at Rival IQ, and I used this data set to determine several best practices for Facebook engagement. What Does “Good” Mean on Facebook? So what works on Facebook? Observation #4: Contests can drive significant engagement on Facebook. Magazine, etc.

Data 163

Data Facebook Retail Fashion 163

Webbiquity SMM

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. 12 Facebook Statistics and Facts.

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100