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How Not to Invite Speakers to Speak at Your Event

Bill Hartzer

I could have written a title like “Click It Summit Fails at Inviting Speakers” or maybe even “Click It Summit Spams The Internet Marketing Community” But in all fairness, I decided to just leave it as the current title, showing that this is a lesson how NOT to invite speakers to speak at your next event.

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How to Optimize For and Track Facebook Custom Events

Jon Loomer

Thanks to a recent update, advertisers can now optimize for and track Facebook custom events — without needing to first create a custom conversion. If this doesn’t make sense to you, allow me to explain… What are Custom Events? There are two kinds of events: 1. But custom events needed another step.

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Pixel Traffic Permissions: Block and Allow Lists

Jon Loomer

If you’ve ever spent much time in Facebook Events Manager, you’ve surely received notifications of an unrecognized domain sending events from your pixel. I can’t really speak to the motivation behind why this might happen, but it absolutely does. Go to your Events Manager Settings and scroll to the bottom.

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Fanocracy Book Offer: I Will Speak At Your Live Or Virtual Event For Free!

WebInKnow

I’d like to offer you a free speech on the topic of my newest book Fanocracy: Turning Fans into Customers and Customers into Fans which comes out January 7, 2020.

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How to Find Your Audience on Social Media

Social Media Strategies Summit

Speak to your accounts, sales, or customer support teams here. Speak To Your Existing Customers We’ve looked at various ways to use data (and your intuition) to hone in on your social media target audience. Next, let’s put some meat on the bones of that information by considering their pain points: What keeps them up at night?

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[EVENT]: PR Hacks for Small Biz (online)

Waxing UnLyrical

Event Alert: “PR Hacks for Small Biz” Friday, June 18, 10 am ET . A very quick post to share that I’m speaking on what promises to be a super-fun panel presented by DesignHill: PR Strategies and Hacks for Small Businesses. The post [EVENT]: PR Hacks for Small Biz (online) appeared first on Shonali Burke Consulting.

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Facebook Needs an Ads Optimization Option for Content Creators

Jon Loomer

When I speak of content creators, I’m referring specifically to bloggers in this case. Instead of landing page views, I’ve even optimized for conversions where the goal action is a custom event based on time spent , scroll depth , or pages viewed during a session. People whose website content is central to their business.

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