How to Become a Social Media Manager: 18 Experts Share Advice

agora pulse

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others?

25 brands every social media manager should follow on social

Unmetric

Social media is a whole new ball game for brands. And yet, there are some brands out there that are impressively strong at social. What secret social sauce do they use? Find out which famous brands you should follow and what their social strategies are.

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Stress-free Social Media Management

Buzzlogix

All Your Social Channels, In One Place. Buzzlogix is the go-to social media management tool for busy social media managers and specialists. How To Plan Ahead With The Buzzlogix Social Media Calendars. Stress-free Social Media Management.

7 Instagram Content Ideas for Creatively Blocked Social Media Managers

agora pulse

Now, we don’t have Matt on our side (*cries a little inside*), but that doesn’t mean social media managers can’t steal the style of this account takeover. This would be perfect for outdoorsy brands like car companies, hiking equipment or sports accessories. * * *.

Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS

Techipedia: Tamar Weinberg

Almost exactly a year ago, I observed Kathryn Peck represent EA SPORTS on Twitter. What’s a typical day like for you as the EA SPORTS Active Community Manager? that we manage, and conversing with colleagues, fans, and customers is something that takes up a lot of time.

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The NBA Finals on Social: Who is winning the conversation?

Talkwalker SM

While the two teams have established themselves as the class of the league on the court, who is winning on social? Two of the most marketable athletes in American sports are featured in the NBA Finals: Stephen Curry of the Warriors and LeBron James of the Cavaliers.

Our Very Worst Social Media Fails: The Expert Roundup

agora pulse

With so many so-called social media gurus out there, it’s hard for mere mortals not to have “imposter syndrome.” ” Should we be trusted with others’ social media accounts? Dorien Morin-van Dam, More in Media.

Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Your content team shouldn’t the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform.

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How These 5 Brands Are Acing Storytelling on Social Media

agora pulse

Here are five brands acing storytelling on social media and some actionable takeaways. Research shows that social media shares are boosted by 585% by using a brand character. Everyone’s favorite household name is also pretty good at social media storytelling.

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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Your content team shouldn’t be the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform.

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Secret Social Media Engagement Hacks You Shouldn’t Be Without

agora pulse

In this article I’m going to show you some secret social media engagement hacks that will work if you have zero budget, a low fan count, and a marketing team of … just you! A quick look at this live social media activity tracker will tell you just how fierce the competition has become.

Managing Feedback

Idaconcpts

Managing Negative Feedback. If there is a more serious event, like a customer publicly angered over service who wrote a long blog post, wait for the initial social media fervor to die down a bit and then respond with one well-crafted statement.

Managing Feedback

Idaconcpts

Managing Negative Feedback. If there is a more serious event, like a customer publicly angered over service who wrote a long blog post, wait for the initial social media fervor to die down a bit and then respond with one well-crafted statement.

5 Funny Social Media Predictions for 2018

agora pulse

By now you will all have read some social media predictions for 2018. In this article I’m going to give you five funny social media predictions for 2018 and tell you how social media managers can prepare for them. SOCIAL MEDIA PREDICTIONS TAKEAWAY.

What You Need to Know About The Twitter Explore Tab

agora pulse

Trending topics remain a great way for creative social media managers and digital marketers to tap into key events and connect with our audience. You’ll find larger, all-encompassing topics like the Super Bowl, sports, fun and news.

3 Phases of Digital Transformation: Mindset, Skillset, Toolset

Oktopost

Talking about professional sports and adversity in business, Hackett gives an additional perspective to how B2B marketers can approach rapid digital transformation with the right mindset, skillset and toolset. Does the brand have established social media channels?

Social Media Terminology: Social Media Words You Need to Know

agora pulse

Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help you better understand all the different social media terms. Or maybe you’re a seasoned social media manager … but you still come across new words now and then in your workday. In social media, an algorithm varies by platform. Dark social.

#Ravens get fans involved with Super Bowl XLVII

Jeff Esposito

As a fan, I thought it was a pretty cool gesture to the fans; as a social media manager, I loved how they asked their fans for what they wanted to see as opposed to content the brand wanted to share. Aside from the behind the scenes photos of the team’s travels to New Orleans and Media Day, the team’s social media team incorporated the fans into the Media Day experience soliciting questions that the team asked the players.

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Buzzlogix Feature: BuzzRespond Automatic Posting

Buzzlogix

This month, we are excited to announce the addition of BuzzRespond Technology to the Buzzlogix social media management and monitoring tool. We are continuously updating our features to help save social media specialists time and keep social media management stress-free.

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Jeremiah Owyang recently published a fantastic List of Corporate Social Strategists for 2011 (Buyer/Brand Side) , an impressive compilation of individuals either holding the title or performing the role of corporate social strategist, defined by Jeremiah as “the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies.&#.

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Ashley Judd, Feminism, and Social Media

Waxing UnLyrical

There are thousands of tweets like it sent by sports fans every day. This is why I’m glad the media has been covering this story. Those who would threaten others with violence of any kind via social media or online in general need to be held accountable for their actions. Ashley Judd, Feminism, and Social Media is a post from: Shonali Burke Consulting, Inc. He does social media management for KimberMedia and teaches for @bgckids.

What to Expect on Social Media During Super Bowl LI

Ignite Social Media

The Super Bowl is … “the Super Bowl” of social media for brands. Usually this is due to purchasing TV ad space, but social conversation in general spikes on this day thanks to over 60 million participating users contributing around 200 million posts, comments, likes and tweets. How can your brand participate in these social conversations? Based on past Super Bowl social trends, check out these potential opportunities for your brand.

12 Quick Editing Tips for Social Media

Hootsuite

Are you a social media manager , responsible for your social media posts? Better you control your keyboard, to control your message, to improve what’s said on the Net around your social posts. 8 quick editing tips for social media managers.

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Twitter and Television: A Match Made In Heaven

Waxing UnLyrical

Add sports into the mix, and I’m seriously embarrassed. Just 19% of Olympic viewers posted about the games on social media, according to NBC. Your programming has to be live in order for social media to drive it. Social media IS impacting TV ratings.

Nike’s Secret to Success on Instagram: Building an Engaged Community

Buffer Social

In fact, the team at Nike (led by Social Media Manager Wes Warfield ) handles more than 1,000,000 conversations per year across 200 different social media accounts. How Nike plans, approaches, and manages customer care.

Managing Social Media Campaigns

SocialFish

Social media marketing has become the third most popular form marketing as of 2013. Needless to say, it will only gain more popularity as social media marketing campaigns are far less expensive to create and maintain than traditional advertising campaigns.

Facebook Collection Ads: The High-Converting Ad Format You Need to Use

agora pulse

Here’s why you need to make Collection Ads part of a social media strategy. If you don’t have a product catalog set up, you’ll need to do this first through your Business Manager. Get started on saving time and energy on your social media management!

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16 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

Buffer Social

In our case, that means social media podcasts ! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! 3 Paid Social Media Marketing podcasts. Social Pros by Jay Baer.

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Boners BBQ: A Study In How To Hate Your Customer

Waxing UnLyrical

This isn’t going to be another deconstruction of the awful PR and social media job done by Boners BBQ in Atlanta recently. Hooters, every single professional sports team that employees cheerleaders, you name it. The problem here is not someone unsavvy in PR or social media.

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How 4 brands optimized their social strategy with Sprout

Sprout Social

Managing a brand’s social media presence is no small feat. From regular publishing to social analytics to customer service, today’s social media manager is often juggling multiple jobs at once. Enter Bambu by Sprout Social. Social Strategy

How to Create Shareable Content for Social Media on a Consistent Basis – First Round Review [SSM025]

Buffer Social

Social media has the power to spread great content across the web like wildfire. Head of Content Marketing at First Round, Camille Ricketts , and editor, Shaun Young , share their specific content creation and promotion strategies in this episode of The Science of Social Media.

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9 Popular Instagram Trends of 2019 (So Far)

Later

Plus, according to Later’s social media manager, Melanie Brittner , these posts can often outperform high-quality photography! Unfortunately, this is also what made IGTV difficult to use for creators and social media managers.

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Nike’s Secret to Success on Instagram: Building an Engaged Community

Buffer Social

In fact, the team at Nike (led by Social Media Manager Wes Warfield ) handles more than 1,000,000 conversations per year across 200 different social media accounts. How Nike plans, approaches, and manages customer care.

19 Twitter Best Practices That Show the Real You

Ari Herzog

You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. Most of the time their tweets promote their employer, their industry, or social media in general. Justin Levy directs global social media at Citrix. Chris Catania manages social media for Walgreens. Relate to sports. Media Strategy Twitter

HubSpot vs. Marketo: Which is Better?

Oktopost

Military service was optional, Athenian culture was based on its rich philosophy, arts, literature, architecture and sports. Ad campaign management. for ad campaign management are also available. Project management. Social Media Management. Built-in social component, as well as integrations with Oktopost and others. Content Management System (CMS). Sparta vs Athens: Which was the greatest empire?

How to Increase Instagram Followers in 30 Days

Later

This post and the 17 slide story we just posted (which took 3 mins flat to publish), is coming to you from a Friday of scheduling and a social media manager with a life to be lived! ?? ?? Knowing how to increase Instagram followers (without any shady tactics!)

5 Shifts to Fix Your Social Media Metrics

Convince & Convert

On the social media consulting side of our business at Convince & Convert, my team and I are frequently called in to advise companies on how to improve and enhance their social media metrics. This adds a ton of clarity to your social media reports.

Get your local content on – best practices!

Mindjumpers

As a result of globalization and the extent of the Internet, social media have blossomed and made a huge impact in our daily lives. When operating in multiple countries the importance of localized content on social media is not to be underrated though.

The Power of Podcasting: Driving Social Media and Marketing Results On Air – Tyler Anderson [SSM020]

Buffer Social

A huge thank you to Tyler for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers looking into podcasting – an extremely popular and powerful marketing medium for brands and businesses. Social Media Social Hour Podcast.

Brands vie for the throne in the game of social media marketing

Unmetric

Over the past 7 months, we noticed brands rushing to capitalize on the GOT phenomena — be it official brand partnerships or even witty social posts referencing the popular show. The brand also had popular US musicians and sports stars sing the Game of Thrones title song.

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The 5 Most Important Social Media Trends to Watch for in 2020

Hootsuite

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. This gave us multiple perspectives on the social trends that matter most in the year ahead. Top 5 social media trends for 2020.

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The next era of social is about trust: Sprout Sessions Live kicks off with a real bang

Sprout Social

If you’re familiar with #SproutSessions, you know it’s a free digital conference where we host a variety of marketing and social talent from your favorite brands to talk shop. We recently took that format and made it live as a half-day, traveling event with speakers and panels that explore what it means to foster real connection on social. Every social media manager knows that a smart approach to content starts with defining what connection means to your brand.

How to Use Social Media in Healthcare: A Guide for Health Professionals

Hootsuite

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. That includes social media groups.