Stress-free Social Media Management

Buzzlogix

All Your Social Channels, In One Place. Buzzlogix is the go-to social media management tool for busy social media managers and specialists. Did you know that you can now take Buzzlogix Social Media Monitoring & Management Tool with you and access it anytime and anywhere on iOs and Android ? How To Plan Ahead With The Buzzlogix Social Media Calendars. Article located on Buzzlogix Social Media Marketing Blog.

7 Instagram Content Ideas for Creatively Blocked Social Media Managers

agora pulse

The most popular hashtags on Instagram are #Love, #Instagood, #Me, #Cute, and #Follow. Posts with at least one hashtag gain 12.6% Use the #askmeanything #AMA hashtag in your posts, and create hype before you go live. Now, we don’t have Matt on our side (*cries a little inside*), but that doesn’t mean social media managers can’t steal the style of this account takeover. Always use food hashtags in photos like this, even if you’re not a food-based company.

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The NBA Finals on Social: Who is winning the conversation?

Talkwalker SM

While the two teams have established themselves as the class of the league on the court, who is winning on social? Using Talkwalker’s social media analytics platform , we mined Talkwalker data, looking at how well the two teams have done from April 16 (the first playoff game) through May 31. The Hashtag Game. These are the Warriors’ and Cavaliers’ official hashtags, and they’ve been given the emoji treatment. But who are fans talking about most on social?

7 Types of Questions to Post on Instagram

agora pulse

One of the primary reasons that social media even exists is because people, in general, like to share their lives. What is your favorite hobby, type of sport, sports team? ” Not everyone will have a favorite sports team (me for example). Social media is used for a lot of things– to inspire, to connect, to sell. If you are unsure, or work in an agency setting, make sure that you have a clearly defined social media policy.

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Secret Social Media Engagement Hacks You Shouldn’t Be Without

agora pulse

In this article I’m going to show you some secret social media engagement hacks that will work if you have zero budget, a low fan count, and a marketing team of … just you! Higher social media engagement equals more clickthroughs, more web traffic, more fans and more purchases so it’s something we all want. A quick look at this live social media activity tracker will tell you just how fierce the competition has become.

Hello from the outside: Exploring the great outdoors while staying close-to-home

Sprout Social

Using Sprout’s Social Listening platform, we gathered insights from recent conversations about outdoor activities to learn which ones people are taking part in most, how they feel about these activities and what brands are doing in response.

Twitter Analytics: Your Guide to Drive Traffic and Boost Sales [Updated in 2020]

Keyhole.co

Marketers are constantly in search of actionable insights to improve their social media strategies. You’ve likely turned to how-to blogs, attended webinars, and subscribed to newsletters for newer and better social media insights. Sprout Social 3. Top Media Tweet.

The Top 25 Social Media Analytics Tools [Updated for 2021]

Keyhole.co

You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. But social media is a data beast! Social Studio 14.

What You Need to Know About The Twitter Explore Tab

agora pulse

Explore takes search, Moments, live video and trending hashtags and houses them under the same roof. It’s where you find the most popular and tweeted about content at the moment with hashtags rising and falling throughout the day with the ebb and flow of conversation. Trending topics remain a great way for creative social media managers and digital marketers to tap into key events and connect with our audience.

Universities: How to Use Social Media as Well as Students Do

agora pulse

College students are savvy about social media, so shouldn’t it also be the other way around, too? Here’s how universities can use social. After all, social media is for much more than a post here or there. Most likely, it was from a social media post.

5 TikTok Campaigns You Need to Try in 2022

Pixlee

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. TikTok’s technology and tools may significantly improve brand recall and social media engagement.

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7 Winning Instagram Giveaway Ideas (And How to Plan Your Own)

Hootsuite

It gets people talking on and off social media about what your brand is doing and can increase overall brand awareness of both web and brick and mortar retail. You’ll want to share it on your Instagram Stories as well as any other social media platform your brand uses.

What to Expect on Social Media During Super Bowl LI

Ignite Social Media

The Super Bowl is … “the Super Bowl” of social media for brands. Usually this is due to purchasing TV ad space, but social conversation in general spikes on this day thanks to over 60 million participating users contributing around 200 million posts, comments, likes and tweets. How can your brand participate in these social conversations? Based on past Super Bowl social trends, check out these potential opportunities for your brand.

Social Media Terminology: Social Media Words You Need to Know

agora pulse

Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help you better understand all the different social media terms. Or maybe you’re a seasoned social media manager … but you still come across new words now and then in your workday. More info about hashtags: Quick Tips for Making the Most of Your Hashtags.

Buzzlogix Feature: BuzzRespond Automatic Posting

Buzzlogix

This month, we are excited to announce the addition of BuzzRespond Technology to the Buzzlogix social media management and monitoring tool. We are continuously updating our features to help save social media specialists time and keep social media management stress-free. In this tutorial, we are going to use an example of how a Dallas Cowboys sports tees company may benefit from using BuzzRespond automatic posting.

Twitter and Television: A Match Made In Heaven

Waxing UnLyrical

Add sports into the mix, and I’m seriously embarrassed. Just 19% of Olympic viewers posted about the games on social media, according to NBC. Your programming has to be live in order for social media to drive it. How can you expect social media to drive ratings when social media likely spoiled the outcome hours earlier?! Many, many, many, many shows have their own hashtag located there. I have a confession to make.

Instagram Shoutout Guide for 2020

Pixlee

95% of adults aged 18-34 follow at least one brand on social media. So let’s dive into our guided tour on Instagram shoutouts and how to incorporate them into your social marketing strategy. . Usually, this type of account is in a particular niche, or the account owner is inclined to post about a particular field of interest, like sports, lifestyle, food, or travel. Social Media MarketingIf you’re unfamiliar with Instagram shoutouts, don’t worry!

Thanks for the memories: 5 ways to tap into the power of nostalgia marketing

Sprout Social

Tune into the nostalgia melting pot on social media. More than a decade later, thanks to the resurgence of the Y2K aesthetic powered by social media creators and influencers, the foundation found its way into my timeline, and back into my heart.

Nike’s Secret to Success on Instagram: Building an Engaged Community

Buffer Social

In fact, the team at Nike (led by Social Media Manager Wes Warfield ) handles more than 1,000,000 conversations per year across 200 different social media accounts. Representing a massive brand presents a challenge across 200 different social media accounts as we all work to create the same experience for our customers. How Nike plans, approaches, and manages customer care. This post is part of our Instagram Marketing Strategy series.

12 Quick Editing Tips for Social Media

Hootsuite

Are you a social media manager , responsible for your social media posts? Better you control your keyboard, to control your message, to improve what’s said on the Net around your social posts. Simple tips to make editing quick and painless for your social, publishing routine. 8 quick editing tips for social media managers. In fact, build this into a routine for everyone that has something to say on social. Skills Socia

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16 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

Buffer Social

In our case, that means social media podcasts ! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! Click to jump to any section: 10 of the very best Social Media Marketing podcasts. 3 Paid Social Media Marketing podcasts. — 10 of the Very Best Social Media Marketing Podcasts. The Science of Social Media by Buffer.

How to Create Shareable Content for Social Media on a Consistent Basis – First Round Review [SSM025]

Buffer Social

Social media has the power to spread great content across the web like wildfire. Head of Content Marketing at First Round, Camille Ricketts , and editor, Shaun Young , share their specific content creation and promotion strategies in this episode of The Science of Social Media. Camille and Shaun also share insights into: Utilizing your greatest content marketing and social media assets. Really great content and social strategy is a team sport.

Nike’s Secret to Success on Instagram: Building an Engaged Community

Buffer Social

In fact, the team at Nike (led by Social Media Manager Wes Warfield ) handles more than 1,000,000 conversations per year across 200 different social media accounts. Representing a massive brand presents a challenge across 200 different social media accounts as we all work to create the same experience for our customers. How Nike plans, approaches, and manages customer care. This post is part of our Instagram Marketing Strategy series.

3 Incredible Social Media Campaigns from 2016 and What We Learned as Marketers – Bonus Episode [SSM022]

Buffer Social

We are excited to share our fourth, very special bonus podcast episode with you on our 3 favorite (and incredible) social media campaigns from and what we learned as marketers from them! Our bonus episodes offer a fun change of pace from our traditional “interview-style” episodes on The Science of Social Media. We’d love to hear from you on iTunes or using the hashtag #bufferpodcast on Twitter.

The Power of Podcasting: Driving Social Media and Marketing Results On Air – Tyler Anderson [SSM020]

Buffer Social

In this episode, we had the pleasure of speaking with entrepreneur and host of one of the most successful social media podcasts on iTunes ( Social Media Social Hour ), Tyler Anderson , about the podcasting trend and how this medium is one of the most effective way to share thoughts and reach new audiences. How to start and promote a successful podcast using social media. Social Media Social Hour Podcast.

The Waffle House - A World Cup Battle To A Social Media Win With Meghan Irwin

Diva Marketing Blog

The Waffle House , an American, iconic, southern, restaurant company, walked away with the social media trophy. Paying not one of the 75k dollar sponsorship fees, the Waffle House''s followers organically helped score them the win via a social media waffle battle: s weet versus Belgium waffles. . She is part of the Communications Department where her role focuses on social media management and event execution. . The U.S.A.

Social Media in Financial Services: 5 Essential Tips and Benefits

Hootsuite

The use of social media in financial services organizations is no longer an option. The University of Massachusetts Dartmouth Center for Marketing Research found nearly all Fortune 500 financial services organizations have active social media profiles.

Selling on Instagram: Everything you need to know

Sprout Social

The Sprout Social Index 2021™, UK & Ireland report found 54% of UK consumers use Instagram. Social commerce is on the rise too, with 63% buying from social in the last year. Meanwhile, many brands are seeing success with Instagram Stories as an avenue for social selling.

How Cabela’s Uses Social to Turn Customers Into Friends

Convince & Convert

While we are a brand, we are supposed to be friends with these people on social media. Adam Buchanan is the Social Media Manager of Cabela’s , an outdoor sporting goods retailer with over 65 stores. Cabela’s aspires to “sell fun”, which translates directly into its social media strategy. ” This idea has put them on the map for top 10 most socially engaged retailers in the holiday season.

How to Use Social Media in Healthcare: A Guide for Health Professionals

Hootsuite

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. That includes social media groups.

#SproutChat Recap: Using Keyword Search for Twitter & Instagram

Sprout Social

With the sheer volume of social messages posted every second, it’s worth keeping an ear to the ground by using keyword search for phrases that your industry and community are engaging with on a regular basis. With Twitter search operators , social media managers must take advantage of complex search queries to engage with a larger community. People tag brands on social because they want to guarantee your brand sees the post.

Brands vie for the throne in the game of social media marketing

Unmetric

Over the past 7 months, we noticed brands rushing to capitalize on the GOT phenomena — be it official brand partnerships or even witty social posts referencing the popular show. The amount of Game of Thrones content on social by brands surprisingly rose in November and then dipped a little until March when it took off yet again. To increase interactions on their social handles they laid rules to determine how fans could get their hands on one of these limited edition cans.

Social Media in Higher Education: 8 Essential Tips

Hootsuite

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. As Gen Z and their parents start making decisions on which schools to attend, they’re turning to social media to help them decide (more on this later). Advantages of social media in higher education. Social media isn’t all memes and arguing politics.

The 5 Most Important Social Media Trends to Watch for in 2020

Hootsuite

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. This gave us multiple perspectives on the social trends that matter most in the year ahead. Top 5 social media trends for 2020.

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7 Smart Small Business Strategies to Get Noticed on Social Media

Rebekah Radice

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. With 97% of consumers using the Internet as a resource , building your social media presence is a critical component in your overall marketing strategy. However, starting out on social media — or accelerating your current presence — can feel overwhelming. Use hashtags!

The ultimate social media listening guide for marketers

Sprout Social

You’ve heard the talk about social media listening but now you want to know how to put it to use. To review what social media listening is and how it’s different from monitoring, check out our thorough listening guide here. This article is meant to be a practical, how-to guide to social listening for social media marketing professionals. Advantages of social media listening. Use social listening to see what others are discussing.

Social media for franchise businesses

Sprout Social

Add in the rise of tech and digital marketing, and with that much bank up for grabs, franchise social media is a revenue channel that can’t be overlooked. Franchisor social media challenges. And, social media isn’t an easy job either, with multiple platforms and content schedules to manage. Establishing social media guidelines and budget. The first step in establishing social guidelines is to establish a brand or voice.

How Cabela’s Uses Social to Turn Customers Into Friends

Convince & Convert

While we are a brand, we are supposed to be friends with these people on social media. Adam Buchanan is the Social Media Manager of Cabela’s , an outdoor sporting goods retailer with over 65 stores. Cabela’s aspires to “sell fun”, which translates directly into its social media strategy. ” This idea has put them on the map for top 10 most socially engaged retailers in the holiday season.

How to Use YouTube Live to Engage Your Audience: A Step-by-Step Guide

Hootsuite

Bonus : Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Tap Share to share the link on social media. If you haven’t yet, connect your social media accounts to your YouTube channel.

What Is Social Media Engagement & Why Should I Care?

Sprout Social

For numerous businesses, social media is a noisy and jam-packed place to try and build brand awareness. And the idea of social media management is overwhelming for some organizations because there’s simply too much that goes into targeting the right audience on each network. By now you know there are tools to manage social media engagement , but it’s a whole other beast to make each channel work in your favor. Work as a Team on Social Media.