Sprout Social

MAY 15, 2020

Use these social media benchmarks to get a feel for how your brand is stacking up to peers in your industry. This data can help you level-set across your organization to be a better advocate for social, and help your marketing team focus resources where you might be falling behind the competition. Instagram benchmarks.

Industry 118

Industry Real Estate Social Media Sports 118

Sprout Social

APRIL 29, 2024

Whether it’s an unfavorable comment, review, social media post or press mention, without action, these incidents can spread like wildfire online and become a full-blown PR crisis. 3 benefits of using a reputation management service News travels fast in today’s ‘always-on’ social media landscape.

Reputation 89

Reputation Brands Sentiment Survey 89

Webbiquity SMM

AUGUST 24, 2021

Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Also among the top 30 are #fashion (3), #photography (7), #travel (16), #fitness (24), #food (26), and #friends (28). Other Social Media Platforms.

Social Networking 223

Social Networking HootSuite Advertising LinkedIn 223

Laurel Papworth

MARCH 4, 2018

I used my UdemyLive book to lay out course goals, customer avatars (Udemy ones) and social media plan. I thought I would show this to you (super fast, just a quick overview for 2018) and ask – funny and silly? I worked with what I had while travelling! ?? Useful and exactly how you work?

Course 55

Course Social Media Avatar Overview 55

Sprout Social

AUGUST 9, 2019

In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. How Does an API Relate to Social Media Marketing? The major social media networks all have APIs. The advantage of software built on social media APIs is that you’re able to view multiple accounts in one place.

API 108

API Social Media Banking Software 108

Sprout Social

APRIL 22, 2021

As an industry pioneer, many brands look to Hilton as a shining example of how to address the evolving needs of today’s traveler, and rise to the challenge of reinventing the hospitality experience. While the effects of the pandemic have been devastating across the board, one of the hardest hit industries was Travel and Hospitality.

Hotels 120

Hotels Strategy Travel Sentiment 120

Buffer Social

NOVEMBER 28, 2017

We often recommend crafting your social media posts according to your audience. But how you know who the individuals that make up your social media audience are? Answering these two questions is essential if you’re looking to execute a successful social media strategy. LinkedIn : Linkedin analytics.

Social Media 111

Social Media Tools Analytics Instagram 111

Buffer Social

MARCH 9, 2017

Working on social media can be a little lonely at times, especially if you are working as a team of one. Social media conferences are the secret to all that. Pro-tip: If you are traveling to any of these conferences, you could also turn it into a mini-vacation. Social Media Marketing World (March 22-24, San Diego).

Conference 103

Conference Social Media Price Forums 103

Sprout Social

NOVEMBER 16, 2020

Suspended travel, shelter-in-place and strict social distancing cost them $1 billion in canceled bookings—a loss that left them no choice but to postpone their long-awaited IPO plans, and cut their staff by almost 2,000 employees. And then there’s Airbnb’s YouTube channel, which is full of beautiful, Travel Channel-esque video content.

Travel 120

Travel Hosting Committee Hotels 120

Mindjumpers

AUGUST 29, 2012

By the looks of it, the site is meant to accommodate both businesses who have not yet brought their brand into the sphere of social media as well as businesses who know all about the social network, but could use either a brush up or a guide to the latest features. In my opinion, a combination that actually works quite well.

Sites 228

Sites Facebook Overview Guidelines 228

Hootsuite

NOVEMBER 24, 2021

Here, you get a high-level overview of how your channel is performing with the latest video performance metrics, recent comments, channel violations, and YouTube news displayed as various widgets on the user-friendly interface. Here’s a quick overview of the metadata elements that you can optimize: Edit your video title. Customization.

YouTube 137

YouTube How To Metadata Metrics 137

Sprout Social

OCTOBER 1, 2022

Leaf peeping–the term for going to look at foliage–is popular nationwide, with enthusiasts traveling across the country searching for the perfect vista. Target helped out by posting a video overview of the pumpkin spice items available in their store, cluing customers into what’s in season and what’s new. bridgetlucille1.

Marketing 98

Marketing Sentiment Apple Trends 98

Bare Feet Studios

JANUARY 5, 2011

I am producing a social media marketing campaign for the island of Lānaʻi, here in Hawaii. It is a rather unique concept, a “New Media Artist-in-Residence&# Program. Program Overview. The LVB has invited seven well regarded new media “bloggers” to visit as New Media Artists-in-Residence.

Travel 53

Travel Blogger Flickr Overview 53

Hootsuite

FEBRUARY 13, 2023

Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media. ” Social media users use this hashtag on posts that “throwback” to an older version of themselves. The history of this social media trend actually goes back pretty far.

Brands 145

Brands HootSuite Hashtag Instagram 145

Sprout Social

AUGUST 1, 2019

Our easy-to-use Facebook reports contain a wealth of information and will help you shape your social media presence. To see an overview of everything going on with your Facebook Page, run the Facebook Pages report. A glimpse at how your content is traveling across Facebook by looking at how information is shared.

Report 76

Report Facebook How To Overview 76

Sprout Social

NOVEMBER 2, 2023

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. It doesn’t need to be a two-way interaction.

Examples 98

Examples Template Templates How To 98

Talkwalker SM

SEPTEMBER 7, 2016

Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. Condé Nast Traveler (@cntraveler). Screenshot from the Instagram account of Condé Nast Traveler. Adidas (@adidas).

Instagram 60

Instagram Brands Sports Travel 60

Hootsuite

DECEMBER 7, 2022

Still, if you master the tool, you can dig deep and revisit some favorite or forgotten posts — or study your competition’s social media strategy. This can be helpful if you’re new to your brand’s social media, establishing brand guidelines or just can’t remember every tweet you’ve ever made. Engage in risky replies.

Twitter 115

Twitter HootSuite Airlines Mobile 115

Later

FEBRUARY 22, 2020

Check out the brands below who are using Pinterest quotes to level-up their social media strategy, and learn how you can do the same in 2020: Why Pinterest Quotes Work So Well For Brands . The “travel” category sits at the very top of the Pinterest food chain. And on-the-pulse brands are taking notice of this trend! .

Travel 65

Travel Template Templates Trends 65

Buffer Social

MARCH 18, 2019

While we don’t typically associate the art of copywriting with social media captions , the two are deeply intertwined. Feel free to jump around and explore the art of copywriting in this week’s Science of Social Media : A brief overview of storytelling. A brief overview of storytelling.

Engagement 76

Engagement How To Overview Social Media 76

Bare Feet Studios

OCTOBER 6, 2008

I edited the ID3 tags in iTunes and added a graphic to travel with the iPod version. Viddler.com – great for building communities and groups, embedded comments travel with the episodes; developing B2B features and services You can also do web cam recording right in to the browser at Viddler too.

Overview 40

Overview Video Viddler Conference 40

Sprout Social

OCTOBER 11, 2019

Not so today, as the Gray Lady has come into her own in part by redefining the role of social media in compelling and accessible journalism. It’s no surprise that in the media world, good social content is dependent in large part on good journalism. Enter: a new approach to storytelling, learned from social.

Journal 76

Journal Report Groups Groups 76

Social Media Marketing

APRIL 11, 2013

PeekAnalytics is a social audience measurement tool that enables its users to gain a large and diverse assortment of actionable insights into both the audiences following specific Twitter accounts, as well as those audiences behind the tweeting of certain words, phrases, links, memes, hashtags, and the like. 84% identify as Facebook users.

Analytics 164

Analytics Twitter Automotive Class 164

Later

JULY 15, 2020

Here’s a quick overview: #1: Question Sticker. The answers gave our team insight into our community’s stock photo knowledge, and we can use that feedback to help craft social media and blog post content around the topic. We’ve even named some of them after some of the Wind Collective family of creatives and travellers.

Instagram 78

Instagram UGC Travel Transportation 78

Keyhole.co

JULY 5, 2023

With over 2 billion monthly active users , Instagram is one of the most popular social media platforms today. Schedule posts strategically: Use a social media scheduling platform like Keyhole to schedule your posts at optimal times when your target audience is most active. This ensures maximum visibility and engagement.

Instagram 52

Instagram Meme Tips Marketing 52

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Buffer Social

AUGUST 2, 2017

For example, an advantage that Facebook Pages used to have is the Page Insights , which allows social media managers to understand how their Page and posts are performing. Here’s a quick overview of the positive features for each: Facebook Page. Now, Facebook Groups include built-in analytics, too — Group Insights. Study Group.

Groups 111

Groups Groups Communities Organization 111

Visually SM

MARCH 4, 2015

Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. Travel and hospitality: 33%. Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase.

Team 124

Team Questions Retail Marketing 124

Convince & Convert

APRIL 20, 2016

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. Affinio leverages the social graph to segment and understand audiences through their interests (what they choose to follow). Travelgrammers. These Instagrammers do just that.

Feed 60

Feed Feedly Instagram How To 60

Buffer Social

APRIL 25, 2017

Here’s a quick overview of the seven key factors we’ll go through below: Engagement: How popular the post is. travel, food, fashion, sports, etc.) While we might not know exactly how the Instagram algorithm works, I’d love to help you decipher the mysterious Instagram algorithm (as much as I can). Let’s dive in!

Instagram 111

Instagram Feed Feedly Posterous 111

Visually SM

MARCH 4, 2015

Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. Travel and hospitality: 33%. Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase.

Team 100

Team Questions Retail Marketing 100

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation. What’s hot? What’s not?

Analytics 83

Analytics Social Media HootSuite Metrics 83

Sprout Social

FEBRUARY 21, 2019

If you’re using social media solely to promote your business, then you’re missing out on a whole other facet of the channel. Utilizing social media listening tools will help your brand improve in many different ways, including product development and industry tracking. Value of social listening on Twitter.

Twitter 76

Twitter Sentiment Hotels Influencer 76

Buffer Social

AUGUST 24, 2017

With Instagram and Snapchat becoming increasingly similar, many social media managers find themselves asking these questions. What we found over time is that the quality of conversations we were having on Instagram with our target audience (marketers and social media managers) was much higher than on Snapchat.

Instagram 111

Instagram Cost Comparison Analytics 111

Pixlee

NOVEMBER 2, 2020

Travel and hospitality brands have faced one of the biggest challenges yet: 2020. After years of growth, fueled by influencers and social media, the travel industry has taken a significant hit. Domestic travel, and road trips, are appearing to make a small comeback as border restrictions remain uncertain.

Travel 56

Travel Brands Marketing Hotels 56

Almost Savvy

MARCH 25, 2010

Rather than write a comprehensive overview, I decided to just fill in the gaps with a few points which may be helpful and different than what others have said. The larger issue for me was one I’ve been feeling a lot lately after attending many tech and social media events.

Hotels 160

Hotels Conference Transportation Eventful 160

Hootsuite

MARCH 26, 2020

Social media in government is a game changer. After all, not many things have changed the way the public interacts with governments more than social media. On social, people can engage in direct dialogue with politicians, civic officials, and even entire government agencies. Crisis communication.

Social Media 143

Social Media HootSuite Education Social Media Management 143